New Internationalist
- Company typePrivate
- Founded1973
- HeadquartersOxford, United Kingdom
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
New Internationalist firmographics
Firmographics- Name
- New Internationalist
- Legal name
- New Internationalist
- Website
- https://newint.org
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
New Internationalist industry classification
Industry- Product category
- Independent Media Publishing
- NAICS
- Periodical Publishers (513120), Newspaper, Periodical, Book, and Directory Publishers (5131)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721), Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- News, Politics & Current Affairs Magazines (MPAJAEAO)
- akta.pro secondary industry
- Alternative/Independent Newsweeklies & Opinion Press (MPAJADAH)
Keywords
Where New Internationalist is headquartered
LocationHeadquarters
- HQ city
- Oxford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
New Internationalist business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Others
Revenue model
- Magazine Subscriptions: Print and digital magazine subscriptions sold directly to readers and through institutional licensing for educational institutions.
- Ethical Shop Sales: Sale of ethical goods including fair trade products, organic items, recycled and vegan products, as well as books published by New Internationalist. All profits support the magazine.
- Design and Editorial Services: Forty years of experience providing high-quality design, editorial and project management services to NGOs and UN agencies.
- Donations and Co-owner Investment: Reader donations and co-owner investments from supporters; currently running a crowdfunding campaign to survive a crisis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Annual Magazine Subscription |
| Subscription | Annual | Digital Archive |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
New Internationalist product offering
Product offeringCore offering
New Internationalist is a reader-owned independent media co-operative that publishes a bimonthly print and digital magazine covering global justice, politics, climate, human rights, and the economy, with a digital archive of more than 500 issues. It complements the magazine with a podcast (The World Unspun), an Ethical Shop selling fair trade and ethical goods, institutional subscriptions for schools and universities, and design/editorial project services for NGOs and UN agencies.
Product overview
New Internationalist is a reader-owned independent media co-operative offering a unified portfolio of progressive journalism products. The core offering is the bimonthly New Internationalist Magazine with its digital archive of over 500 issues, complemented by The World Unspun Podcast for audio content. The company also operates the Ethical Shop as a revenue-generating add-on selling ethical goods and NI publications, and provides institutional subscription services with educational workshops for academic institutions.
Differentiator
Problem solved
Functional benefit
Brands
- The world unspun podcast: The organization's podcast featuring in-depth coverage of global issues
- World Unspun
Products and services
- New Internationalist Magazine Award-winning independent bimonthly magazine providing sharp analysis and global coverage of conflict, migration, climate change, democracy, human rights, and social justice, sold by annual subscription in print and digital form.
- The World Unspun Podcast Weekly podcast featuring in-depth analysis and global perspectives on current events such as regional geopolitics and labour struggles, with transcripts available online.
- Ethical Shop Online store selling fair trade items, organic products, recycled and vegan goods, books published by New Internationalist, maps and merchandise, with profits supporting the magazine.
- Institutional Subscriptions Subscription service tailored for schools, universities, and colleges providing educational access to the magazine's journalism and supporting classroom use on global justice topics.
- Design and Editorial Services Professional design, editorial, and project management services provided to NGOs and UN agencies, leveraging more than 40 years of publishing experience.
Companies that use New Internationalist
Customer profileSegments2 records
Ideal customer profiles4 records
New Internationalist technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
New Internationalist partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Co-operatives UKcoreNew Internationalist is a member of Co-operatives UK, the trade body for co-operative enterprises in the UK. This membership reflects the organization's co-operative ownership structure.
- Charities and Campaigning GroupsminorNI partners with charities and campaigning groups to help them raise money by selling ethical gifts and household goods to their supporters through the Ethical Shop.
- Ethical ShopcoreThe Ethical Shop (ethicalshop.org) is a separate entity that sells New Internationalist subscriptions alongside ethical goods. All profits from the Ethical Shop go to support New Internationalist magazine.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
New Internationalist competitors and assessment
Company assessmentDirect peers
- The Nation: US-based progressive weekly magazine covering politics, culture, and global affairs. Closely comparable as a left-leaning independent periodical with subscription-driven revenue and a similar editorial positioning.
- Mother Jones: Investigative progressive magazine covering politics, environment, and human rights. Highly comparable as a subscription-supported, award-winning independent magazine with similar themes and audience.
- Le Monde Diplomatique (English edition): International affairs magazine with left-leaning editorial stance and strong Global South coverage. Directly comparable to New Internationalist in editorial positioning, geographic coverage, and bimonthly/periodical format.
- openDemocracy: Independent progressive online news outlet covering global justice, human rights, and democracy. Comparable as a UK-based independent media organisation with a reader-funded model and similar thematic scope.
- The New Statesman: UK-based political and current affairs magazine with progressive/centrist-left editorial leanings. Comparable as a subscription-driven British political magazine with institutional and consumer readership.
- Red Pepper: UK-based progressive magazine covering politics, social justice, and global solidarity. Comparable as a left-leaning British independent magazine with similar themes of global justice and grassroots politics.
- Tribune: UK-based socialist magazine covering politics, labour, and international affairs. Comparable as a left-wing British periodical with a subscription model and similar ideological positioning.
Broad incumbents
- The Guardian: Major UK-based liberal/progressive news outlet with strong global coverage and reader-funded model. Comparable as a left-of-centre, reader-supported news brand covering similar themes, though at vastly greater scale.
Emerging players
- The Intercept: Independent investigative journalism outlet focused on civil liberties, global affairs, and accountability reporting. Comparable as a donor/reader-supported independent publication covering global justice themes.
- ProPublica: US-based non-profit investigative journalism outlet funded by donations and foundations. Comparable as an independent, donor-supported media organisation covering systemic injustice, though with a different geographic focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
New Internationalist social profiles
Digital presenceNew Internationalist financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Internationalist leadership team
Management profileNumber of profiles
Profiles2 records
New Internationalist subsidiaries and ownership
Company hierarchySubsidiaries1 record
New Internationalist funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Internationalist M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Internationalist
What does New Internationalist do?
New Internationalist is a reader-owned independent media co-operative that publishes a bimonthly print and digital magazine covering global justice, politics, climate, human rights, and the economy, with a digital archive of more than 500 issues. It complements the magazine with a podcast (The World Unspun), an Ethical Shop selling fair trade and ethical goods, institutional subscriptions for schools and universities, and design/editorial project services for NGOs and UN agencies.
Is New Internationalist a public or private company?
New Internationalist is a private company. It is classified as management employee owned and is currently operating.
When was New Internationalist founded?
New Internationalist was founded in 1973. It employs 11 to 50 people.
Where is New Internationalist based?
New Internationalist is headquartered in Oxford, United Kingdom, in the Europe region.
How does New Internationalist make money?
Four revenue lines are on record. Magazine Subscriptions are the primary driver. The others are ethical Shop Sales, design and Editorial Services and donations and Co-owner Investment.
Who are New Internationalist's main competitors?
Direct peers on record are The Nation, Mother Jones, Le Monde Diplomatique (English edition), openDemocracy, The New Statesman, Red Pepper and Tribune. The Guardian is listed as a broad incumbent. Emerging players are The Intercept and ProPublica.
Does New Internationalist have an API?
No public API is recorded for New Internationalist.
What industry is New Internationalist in?
New Internationalist's product category is Independent Media Publishing. Its primary akta.pro industry code is MPAJAEAO, News, Politics & Current Affairs Magazines, with a secondary code of MPAJADAH, Alternative/Independent Newsweeklies & Opinion Press. Its NAICS code is 513120 and its SIC code is 2721.