Advanced Architectural Products

What Advanced Architectural Products does

Advanced Architectural Products (A2P) is a privately held Michigan-based manufacturer of continuous insulation and building enclosure systems serving the commercial, industrial, institutional, residential, and government construction sectors. Founded in 2013 and headquartered in Allegan, MI, the company operates a manufacturing plant in Hamilton, MI and a West Coast Distribution Center in Sumner, WA, providing national U.S. coverage. The company sells under its d/b/a "A2P" and through its trademarked product brands including GreenGirt CMH, GreenGirt Steel, and SMARTci, with ten registered trademarks and a proprietary Composite Metal Hybrid (CMH) technology at the core of its platform.

A2P's core technology is its proprietary Composite Metal Hybrid (CMH) system, which combines the structural capacity of steel with the thermal insulative properties of fiber-reinforced polymers. The product portfolio centers on two families: SMARTci building enclosure systems—offered in closed framing and open framing variants—that deliver air- and water-tight building envelopes eliminating thermal bypass; and GreenGirt continuous insulation systems spanning CMH variants (Max CMH, Optima CMH, CMH Clips, CMH Delta Adjustable, XO for windows and openings, and Roof) plus a steel Z-girt line (GreenGirt Steel). All systems are bundled with engineering support including BIM, REVIT, and CAD files, LEED documentation, and thermal performance data. A2P also maintains a proprietary three-class Z-Girt classification system and the ThermaLock thermal break technology for window and opening framing.

A2P operates an enterprise field sales motion targeting architects, engineers, specifiers, contractors and installers, and building owners and developers through direct, quote-based project pricing with no public price list. Engineering consultation is integrated into the specification and design phases rather than sold separately, and distribution is direct via the company's manufacturing and distribution footprint. The referenceable customer base spans government/civic, healthcare, education, retail, corporate office, multifamily residential, sports, laboratory, and hospitality projects including Greene County Courthouse, Advocate Outpatient Center, the University of Wisconsin School of Computer, Data & Information Sciences, Gordon Wood Stadium, and Oakland Community College, with no single customer visibly dominating revenue.

Name

Advanced Architectural Products

Legal name

Advanced Architectural Products

Website

https://smartcisystems.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Advanced Architectural Products (A2P) manufactures proprietary Composite Metal Hybrid (CMH) continuous insulation and building enclosure systems under its GreenGirt and SMARTci brands. The Michigan-based company sells direct to commercial, institutional, government, and residential construction projects across the United States.

Ownership category

akta.pro rank

Product category

Building Enclosure and Continuous Insulation Systems

NAICS

Sheet Metal Work Manufacturing (332322)

SIC

Fabricated Structural Metal Products (3440)

akta.pro primary industry

Metal Roofing & Wall Panels (Architectural/Structural) (IMADACAG)

akta.pro secondary industries

Facade & Cladding Systems (Rainscreens, Panels, EIFS, Siding) (IMAFAMAB), Exterior Insulation & Weatherproofing (House Wrap, Air/Water Barriers) (HSAPAKAK)

Keywords

• Continuous insulation systems
• Building enclosure systems
• Composite metal hybrid
• Thermal framing solutions
• Metal building products

Headquarters

HQ city

Allegan

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Continuous Insulation Systems: Sale of GreenGirt CMH and GreenGirt Steel continuous insulation systems including Z-girt sub-framing, clips, and accessories. Revenue generated through project-based orders with engineering support bundled into specification and installation phases.
2. Building Enclosure Systems: Sale of SMARTci building enclosure systems for both closed framing and open framing applications. Project-based revenue from material supply and system components.
3. Engineering Support Services: Expert engineering support provided with all system purchases, including technical specifications, BIM/REVIT/CAD files, LEED sheets, and thermal performance documentation.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Advanced Architectural Products manufactures proprietary continuous insulation and building enclosure systems using Composite Metal Hybrid (CMH) technology that combines the structural integrity of steel with the thermal insulative properties of fiber-reinforced polymers. The product portfolio includes the SMARTci building enclosure system family and GreenGirt continuous insulation systems (CMH and Steel variants) sold as engineered sub-framing, clips, brackets, and compatible accessories with bundled engineering support for commercial, industrial, institutional, and residential construction projects.

Product overview

Advanced Architectural Products (A2P) offers a platform of innovative continuous insulation and building enclosure systems for sustainable construction. The portfolio consists of two main system families: SMARTci building enclosure systems (available in closed framing and open framing variants) that provide air- and water-tight building enclosures eliminating thermal bypass, and GreenGirt continuous insulation systems available in two technology lines—GreenGirt CMH (Composite Metal Hybrid) family including Max CMH, Optima CMH, CMH Clips, CMH Delta Adjustable, XO, and Roof variants; and GreenGirt Steel featuring engineered steel Z-girt sub-framing with thermal brackets. All systems combine structural integrity with thermal insulative properties using fiber-reinforced polymers and are supported by compatible accessories and expert engineering services.

Differentiator

Problem solved

Functional benefit

Brands

• GreenGirt CMH™: Composite metal hybrid continuous insulation systems combining structural composite metal hybrid sub-framing and compatible accessories with expert engineering support.
• GreenGirt Steel™
• SMARTci®

Products and services

• SMARTci (on closed framing)

Quantifiable outcome

• Eliminates thermal bypass in building envelopes
• +1 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Kingspan Group: Global leader in insulated building envelope systems, including insulated metal panels and continuous insulation solutions. Directly competes with AAP's SMARTci and GreenGirt systems across commercial and institutional construction, with far greater scale and distribution.
• Owens Corning: Major insulation and building materials manufacturer with continuous insulation systems and façade solutions serving similar commercial and institutional end-markets. A potential competitor if it expands into thermal sub-framing or acquires a CMH-style technology.
• Carlisle Construction Materials: Large building envelope solutions provider offering roofing, waterproofing, and insulation systems for commercial construction. Comparable in targeting architects, specifiers, and contractors for envelope performance, and could compete with AAP's GreenGirt CMH Roof line.
• Tremco Construction Products Group: Building envelope solutions provider offering air barriers, weatherproofing, and continuous insulation components for commercial construction. Comparable in addressing thermal bypass and air/water-tightness, with broader product portfolio and deeper specification relationships.
• DuPont de Nemours (Tyvek / Building Solutions): Building envelope solutions provider with weather barriers, continuous insulation systems, and air-sealing products. Comparable in targeting commercial building envelope performance and architectural specification for thermal efficiency.

Direct peers

• ATAS International: Manufacturer of metal roofing, wall panels, and accessories for commercial and architectural applications. Closely comparable to AAP in offering metal building envelope components, and a likely direct competitor on metal roofing and siding enclosure projects.
• Centria: Manufacturer of architectural metal wall systems and insulated metal panels for commercial building envelopes. Direct peer in the metal cladding and continuous insulation space, with overlapping specifier-driven sales motion.
• Sto Corp: Manufacturer of exterior insulation and finish systems (EIFS), air barriers, and stucco facade systems. Competes with AAP's SMARTci building enclosure systems in continuous insulation and air/water-tight wall assembly applications.
• Dryvit Systems: Specialty manufacturer of EIFS and continuous insulation systems serving architects and contractors on commercial facade projects. Directly comparable in addressing continuous insulation and air/water-tightness requirements for building envelopes.

Emerging players

• Hunter Panels (Atlas Roofing): Manufacturer of polyiso continuous insulation panels used in commercial wall and roof assemblies. Competes with AAP in the CI layer of building envelopes, typically as a complementary rather than substitute component.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCUzYFZC1cqyUNFNY2dxQNNw
• Facebookfacebook.com/A2PAdvancedArchitecturalProducts
• LinkedInlinkedin.com/company/advanced-architectural-products-llc
• Instagraminstagram.com/advancedarchitecturalproducts

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Advanced Architectural Products