Restube
Restube GmbH is a German manufacturer of compact, CO2-triggered inflatable water-safety buoys, swim buoys, CE-certified life jackets, and waterproof bags, selling primarily direct-to-consumer across Europe, the US, Australia, and Japan, with a B2B channel serving professional rescue, law enforcement, and humanitarian organizations.
- Company typePrivate
- Founded2014
- HeadquartersKarlsruhe, Germany
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Restube does
Restube GmbH, founded in 2014 and headquartered in Pfinztal-Berghausen, Germany, designs and sells compact, CO2-triggered inflatable water-safety products, with the company name itself a portmanteau of "rest" (rescue + safety) and "tube." The core technology is a pull-trigger CO2 cartridge mechanism that inflates a wearable buoy in seconds, paired with a proprietary RESTUBE READY interface for accessories such as LED lights, whistles, reflectors, and camera connectors. The product portfolio spans 50N and 75N safety buoys (BEACH/ONE, ACTIVE, EXTREME, KIDS, PFD), swim buoys with integrated drybag storage, CE-certified ISO 12402 life jackets (SAIL, BOAT), a dog life jacket, PVC-free waterproof drybags, outdoor backpacks, and a Float Crew sub-brand of children's water-play products.
The company operates a direct-to-consumer e-commerce model at restube.com with localized storefronts for the US, Australia, and Japan, supplemented by a B2B Safety Partner program serving professional rescue, law enforcement, and humanitarian organizations (including NYPD, ADAC Luftrettung, DRF, DLRG, Sea-Watch, and the German Federal Police Aviation Unit) and an affiliate partner program. Revenue is generated predominantly through one-time hardware sales priced between roughly €15 and €229, with a recurring consumable stream from replacement CO2 cartridges priced from €11.99. Distribution and marketing span content, SEO, ambassador endorsements (athletes such as Nathalie Pohl and Josef Köberl), and flagship partnerships with World Triathlon, USA Triathlon, and Red Bull. Restube is privately held, has no disclosed institutional funding, and manufactures in Vietnam under stated German quality standards.
Restube firmographics
Firmographics- Name
- Restube
- Legal name
- Restube GmbH
- Website
- https://restube.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Restube GmbH is a German manufacturer of compact, CO2-triggered inflatable water-safety buoys, swim buoys, CE-certified life jackets, and waterproof bags, selling primarily direct-to-consumer across Europe, the US, Australia, and Japan, with a B2B channel serving professional rescue, law enforcement, and humanitarian organizations.
- Ownership category
- akta.pro rank
Restube industry classification
Industry- Product category
- Water Safety Equipment
- NAICS
- Plastics Packaging Film and Sheet (including Laminated) Manufacturing (326112)
- SIC
- Miscellaneous Plastics Products (3080)
- akta.pro primary industry
- Marine Apparel & Footwear Retail (Wetsuits, Rash Guards, Deck Shoes) (CRAMAIAJ)
Keywords
Where Restube is headquartered
LocationHeadquarters
- HQ city
- Karlsruhe
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Restube business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Personnel, Operations, Technology or R&D, Infrastructure
Revenue model
- Hardware Sales - Safety Buoys: Primary revenue from selling inflatable safety and swim buoys in various models (BEACH, ACTIVE, EXTREME, KIDS, Pro) with different buoyancy ratings and features
- Life Jackets & Swim Vests: CE-certified inflatable life jackets for sailing and motorboating, plus swim vests for children and dogs
- Drybags & Waterproof Cases: PVC-free waterproof drybags and smartphone cases in various sizes with FIDLOCK magnetic sealing technology
- Accessories & Add-ons: Replacement CO2 cartridges, LED lights, emergency whistles, reflectors, straps, and other safety accessories
- B2B & Professional Sales: Bulk orders and partnerships with professional rescue organizations, water rescue services, and safety partners
- Affiliate & Partner Program: Commission-based affiliate program for marketing partners driving sales
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Safety Buoys (BEACH/ONE) |
| One time/ perpetual license | Pay-as-you-go | Safety Buoys (ACTIVE) |
| One time/ perpetual license | Pay-as-you-go | Safety Buoys (EXTREME) |
| One time/ perpetual license | Pay-as-you-go | Swim Buoy |
| One time/ perpetual license | Pay-as-you-go | Drybags |
| One time/ perpetual license | Pay-as-you-go | Life Jackets |
| Unit Pricing | Pay-as-you-go | Add-ons & Accessories |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels10 records
Restube product offering
Product offeringCore offering
Restube GmbH designs, manufactures and sells compact, body-worn inflatable safety buoys and life jackets that deploy via a proprietary CO2 pull-trigger mechanism to deliver emergency buoyancy within seconds. The product range covers water-sport safety buoys (BEACH/ONE, ACTIVE, EXTREME, KIDS, PFD), open-water swim buoys, CE-certified life jackets for sailing and motorboating, dog life jackets and a kids' Float Crew line, complemented by waterproof drybags, backpacks and modular add-ons.
Product overview
Restube offers a comprehensive portfolio of inflatable water safety and lifestyle products organized into five main categories: Safety Buoys (ACTIVE, EXTREME, BEACH/ONE, KIDS, PFD) providing CO2-triggered instant buoyancy ranging from 50N to 75N for emergency situations; Swim Buoys (SWIM BUOY Classic and Pro) offering buoyancy, visibility, and integrated 12.5L drybag storage for open water activities; Life Jackets (SAIL, BOAT, DOG LIFE JACKET) delivering CE-certified 165N buoyancy for sailing, motorboating, and pet safety; Drybags and Backpacks (5L-40L capacities) featuring waterproof TPU construction with floatable design; and Kids products under the Float Crew sub-brand (Jelly, Squiddy, Swim Vests) for water play and learning. The ecosystem is expandable through proprietary add-ons (LED safety lights, emergency whistles, reflectors, camera connectors, CO2 cartridges) and third-party integrations including FIDLOCK magnetic dry bags, SafeTrx connected safety watches, BuddySwim goggles, and °hf watersports accessories. The company manufactures in Vietnam with German quality standards, offers a 2-year warranty, and serves 550,000+ customers across 60+ water activities.
Differentiator
Problem solved
Functional benefit
Brands
- Float Crew: Line of inflatable water toys and safety products designed specifically for children, featuring products like Jelly, Squiddy, and Noodle for different age groups (3-10+ years).
- OZEANX
Products and services
- RESTUBE ACTIVE Safety Buoy Compact inflatable safety buoy with 75N buoyancy using a CO2 pull-trigger mechanism, designed for water sports enthusiasts who need reliable emergency flotation near and beyond the shore.
- RESTUBE EXTREME Safety Buoy Safety buoy with 75N buoyancy engineered for water sports in rough conditions, including kite- and windsurfing, surfing and professional rescue use.
- RESTUBE BEACH / ONE Safety Buoy Safety buoy with 50N buoyancy for casual beach days, targeting families, children and seniors who want compact, reusable emergency flotation for leisure water activities.
- RESTUBE KIDS Safety Buoy Inflatable safety buoy with 50N buoyancy designed for children aged 10 and over, providing compact and reusable buoyancy support at the beach and on the water.
- RESTUBE PFD Personal Flotation Device The most compact 50N Class swim aid, providing lightweight inflatable buoyancy for water activities where a personal flotation device is required or desired.
- RESTUBE SWIM BUOY (Classic and Pro) Inflatable swim buoy providing buoyancy, visibility and optional integrated 12.5L waterproof drybag storage (Pro variant) for open-water swimmers, with oral valve inflation and high-visibility colors.
- Lifejacket SAIL Inflatable life jacket for sailors with an integrated harness system for safety-line attachment, CE-certified to ISO 12402-3, ISO 12402-6 and ISO 12401, delivering 165N of buoyancy.
- Lifejacket BOAT Inflatable life jacket ideal for kayaking, canoeing and motorboating, CE-certified to ISO 12402-3 and ISO 12402-6 with 165N of buoyancy.
- Dog Life Jacket Life jacket designed for dogs, providing safety, buoyancy and freedom of movement for four-legged companions during water activities.
- RESTUBE DRYBAG (5L–40L) Waterproof drybag with shoulder strap available in 5L, 10L, 20L, 30L and 40L sizes, featuring welded seams, roll-top closure, floatable design and PVC-free TPU material.
- OCEAN 28 L Backpack 100% waterproof all-round outdoor backpack with attachment loops, side pocket and ergonomic shoulder straps for water sports and adventure use.
- COAST 25 L Backpack Water-resistant roll-top backpack for work and adventure, featuring attachment loops and an ergonomic design.
- Float Crew Jelly Horseshoe-shaped inflatable water buddy from the Float Crew collection designed for children ages 5–10, providing fun and confidence building in water.
- Float Crew Squiddy Inflatable water fun toy from the Float Crew collection for children ages 3–6 (10–20 kg), designed for play and confidence in water.
- BECO-SEALIFE Swim Vest Learn-to-swim vest for children made of skin-friendly neoprene, supporting early water confidence and swimming lessons.
- SWIM VEST SINDBAD Swim vest specially designed for children aged 2 to 6 years for water safety and learning-to-swim activities.
- Inflatable Pool Noodle Inflatable, compact and travel-friendly pool noodle from the Float Crew range for kids' water play.
- Waterproof LED Safety Light LED safety light add-on for extra visibility in low-light conditions, designed for use with the SWIM BUOY and other Restube products.
- Emergency Whistle Loud and durable emergency whistle add-on to draw attention in critical water-safety situations.
- RESTUBE READY CAM Connector Connector accessory that lets users securely attach action cameras to the SWIM BUOY using the RESTUBE READY interface for capturing water adventures.
- Waterproof Smartphone Case Protective waterproof case for cell phones, rated 100% waterproof for use during water activities with Restube buoys.
- CO2 Replacement Cartridges Replacement CO2 cartridges (10.9g for BEACH/ONE/KIDS, 16g for other models) used to rearm Restube safety buoys after deployment, compliant with DIN EN ISO 12402-7.
- Waterproof First Aid Kit Waterproof first aid kit suitable for all kinds of outdoor adventures, designed to complement Restube's water-safety ecosystem.
- FIDLOCK HERMETIC DRY BAG Series Magnetic self-sealing dry bags (MINI, MEDI, MAXI, MEGA, MULTI) with FIDLOCK Gooper technology providing waterproof, durable storage as a Restube-compatible accessory.
- SafeTrx Active Safety Watch Third-party connected sports safety watch offered as a Restube add-on for enhanced water-safety monitoring during open-water activities.
- SWIM BUOY Ultimate Bundle Bundle package including the SWIM BUOY plus all compatible add-ons for comprehensive safety and functionality.
- SWIM BUOY Athlete Bundle Bundle package including backpack straps, waterproof smartphone case and other add-ons targeted at athletic open-water swimmers.
- Complete Set for Sporty Swimmers Complete bundle featuring the SWIM BUOY Pro plus add-ons for more safety during open-water adventures.
- Restube Wristband Handcrafted Maasai bracelet in Wave, Water Lover and Salty Soul designs, sold as Restube-branded merchandise.
Quantifiable outcome
- 60+ documented lives saved
- +3 more outcomes
Companies that use Restube
Customer profileNamed customers11 records
Segments6 records
Ideal customer profiles4 records
Restube technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature5 records
Restube partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core, flagship and minor.
- ADAC LuftrettungcoreADAC Air Rescue, Germany's largest air rescue organization, uses RESTUBE Pro buoys in their professional rescue operations. This partnership demonstrates RESTUBE's suitability for critical air rescue scenarios.
- NYPD (New York Police Department)coreThe New York Police Department uses RESTUBE safety buoys for water rescue operations, indicating professional-grade reliability for urban law enforcement water safety needs.
- RLSS UK (Royal Life Saving Society)coreRESTUBE is the official Water Safety Partner of the Royal Life Saving Society UK, the UK's leading drowning prevention charity. This partnership focuses on water safety education and prevention.
- German Federal Police Aviation Unit (Bundespolizei-Flugdienst)coreThe German Federal Police Aviation Unit uses RESTUBE Pro buoys for federal police water rescue operations, demonstrating professional-grade quality for government rescue operations.
- Sea-Watch.orgcoreSea-Watch.org, a humanitarian organization dedicated to maritime rescue in the Mediterranean, uses RESTUBE buoys as part of their rescue equipment for saving lives at sea.
- DRF (German Air Rescue)coreDRF Luftrettung (German Air Rescue) uses RESTUBE Pro buoys in their air ambulance and rescue helicopter operations across Germany.
- DLRG (German Life Saving Association)core50+ local DLRG groups across Germany use RESTUBE safety buoys in their water rescue operations and drowning prevention activities.
- ASB (Arbeiter-Samariter-Bund)coreASB, a German humanitarian first aid and rescue organization, uses RESTUBE buoys as part of their professional rescue equipment.
- World TriathlonflagshipRESTUBE is an official partner of World Triathlon, the governing body for the sport of triathlon globally, including Olympic and Paralympic competitions.
- USA TriathlonflagshipOfficial partner of USA Triathlon, supporting American triathlon athletes and events with safety equipment.
- Red Bull Battle of the SundflagshipRESTUBE sponsors the Red Bull Battle of the Sund extreme water sports event, reaching elite athletes and water sports enthusiasts.
- International Ocean Film TourminorSponsorship of the International Ocean Film Tour, reaching ocean enthusiasts and promoting water safety awareness.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Restube competitors and assessment
Company assessmentDirect peers
- Spinlock: UK-based marine safety equipment manufacturer specializing in inflatable lifejackets, deckvest harnesses, and safety lines for sailing and powerboating. Directly competes with RESTUBE in the certified-PFD and sailing lifejacket categories, serving both consumer and professional marine markets.
- Crewsaver: UK-based manufacturer of inflatable lifejackets and marine safety equipment for commercial, military, and recreational use. Comparable to RESTUBE in CE-certified inflatable PFDs and lifejackets with overlapping distribution into rescue and law enforcement channels.
- Baltic Lifejackets: Swedish manufacturer of inflatable lifejackets and personal flotation devices for leisure boating and professional marine users. Closely comparable product line (inflatable PFDs with CO2 activation) targeting European sailing, motorboating, and rescue segments similar to RESTUBE's lifejacket offerings.
- Mustang Survival: North American leader in inflatable PFDs, life jackets, and marine safety equipment for recreational, military, and first-responder markets. Directly competes with RESTUBE in inflatable flotation devices and shares the professional rescue organization customer base (law enforcement, coast guard).
- NRS (Northwest River Supplies): US-based water sports safety and apparel company producing PFDs, rescue gear, and accessories for paddling, rafting, kayaking, and open-water swimming. Comparable to RESTUBE in serving water sports enthusiasts with compact safety equipment plus a strong direct-to-consumer and ambassador-led brand.
- Secumar: German manufacturer of inflatable lifejackets and marine safety equipment for commercial shipping, recreational boating, and aviation/military applications. Directly comparable to RESTUBE on home-market geography (Germany) and certified inflatable PFD technology for professional and consumer marine use.
Emerging players
- Salus Marine: Smaller European maker of marine safety apparel including inflatable PFDs and safety harnesses. Emerging player with partial overlap to RESTUBE's lifejacket range; competes in similar channels (specialty marine retail) but with a narrower product line.
- Hinchy Sports: Water sports equipment retailer offering safety buoys, swim aids, and accessories for open water swimming and triathlon. Adjacent peer with retail-distribution overlap to RESTUBE in the open-water swimming safety category.
- Sevylor: Inflatable water sports products (towables, kayaks, paddle boards) brand under the Coleman/Newell portfolio. Material overlap with RESTUBE on inflatable product technology and materials for water recreation, but positioned in towable/boat toys rather than personal safety.
Broad incumbents
- Aqua Lung: Global incumbent in diving and water sports equipment with broad portfolio across regulators, BCDs, wetsuits, and safety gear. Not a direct competitor in inflatable safety buoys but a broad incumbent operating in the same water-sports retail and consumer channels where RESTUBE competes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Restube social profiles
Digital presenceRestube financial estimates
Financial estimateRevenue estimate
Valuation estimate
Restube leadership team
Management profileNumber of profiles
Profiles1 record
Restube funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Restube M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Restube
What does Restube do?
Restube GmbH designs, manufactures and sells compact, body-worn inflatable safety buoys and life jackets that deploy via a proprietary CO2 pull-trigger mechanism to deliver emergency buoyancy within seconds. The product range covers water-sport safety buoys (BEACH/ONE, ACTIVE, EXTREME, KIDS, PFD), open-water swim buoys, CE-certified life jackets for sailing and motorboating, dog life jackets and a kids' Float Crew line, complemented by waterproof drybags, backpacks and modular add-ons.
Is Restube a public or private company?
Restube is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Restube founded?
Restube was founded in 2014. It employs 11 to 50 people.
Where is Restube based?
Restube is headquartered in Karlsruhe, Germany, in the Europe region.
How does Restube make money?
Six revenue lines are on record. Hardware Sales - Safety Buoys are the primary driver. The others are life Jackets & Swim Vests, drybags & Waterproof Cases, accessories & Add-ons, B2B & Professional Sales and affiliate & Partner Program.
Who are Restube's main competitors?
Direct peers on record are Spinlock, Crewsaver, Baltic Lifejackets, Mustang Survival, NRS (Northwest River Supplies) and Secumar. Emerging players are Salus Marine, Hinchy Sports and Sevylor. Aqua Lung is listed as a broad incumbent.
Does Restube have an API?
No public API is recorded for Restube.
What industry is Restube in?
Restube's product category is Water Safety Equipment. Its primary akta.pro industry code is CRAMAIAJ, Marine Apparel & Footwear Retail (Wetsuits, Rash Guards, Deck Shoes). Its NAICS code is 326112 and its SIC code is 3080.