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Mayfair Group

Full company profile

uuid0004y46

Namestring
Mayfair Group
Legal namestring
Mayfair Property Group
Company typeenum
Private
Founded yearstring
-
Short descriptiontext

Mayfair Group is a Belfast-headquartered, family-owned UK property developer and constructor delivering luxury, sustainable, and social housing across Northern Ireland, London, and Scotland via sub-brands Mayfair Zero, Mayfair Social, and Mayfair Residential, with a newly acquired US healthcare arm.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersBelfast, United Kingdom
HQ citystring
Belfast
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
residential property development, social housing construction, sustainable home building, land acquisition services, real estate development
Industry2 codes
1Affordable Housing & Community Development (Housing, Community Land Trusts)
CodeBPAGALACPrimaryYes
2Residential Investment Property Brokerage (SFR/Small Multifamily)
CodeBPAJAAAEPrimaryNo
NAICS code3 codes
  • New Housing For-Sale Builders236117
  • New Single-Family Housing Construction (except For-Sale Builders)236115
  • Lessors of Residential Buildings and Dwellings531110
SIC code3 codes
  • Land Subdividers & Developers (No Cemeteries)6552
  • Real Estate Dealers (For Their Own Account)6532
  • Real Estate Agents & Managers (For Others)6531
Product category
Residential Real Estate Development
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Property Development and Sales
TypeOne Time License
Description

Mayfair Group generates revenue primarily through the development and sale of residential properties including luxury developments, family homes, and affordable/social housing. They have developed projects with combined GDV of £520m and have provided over 2000 family homes.

mayfairgroupltd.com
2Mayfair Zero Sustainable Homes
TypeOne Time License
Description

Revenue from development and sale of sustainable homes under the Mayfair Zero brand featuring renewable energy solutions. Phase one of Thorburn Gate sold out in 60 seconds.

mayfairgroupltd.com
3Social Housing Development
TypeOne Time License
Description

Mayfair Social works with housing associations and councils to provide affordable living solutions throughout Northern Ireland and Great Britain.

mayfairgroupltd.com
4Healthcare Investment and Acquisition
TypeTransaction Fee
Description

Mayfair Group acts as investment and operating partner providing capital support for acquisitions, such as the $18.5M acquisition of Praesum Healthcare out of bankruptcy in 2026.

bhbusiness.com
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Pricing details1 tier
1Luxury residential developments
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Property prices vary by development, location, and customization. Sales conducted through on-site marketing suites and My Mayfair online platform.

mayfairgroupltd.com
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Brand1 of 5 records shown
1Mayfair Zero
Description

Net zero turnkey approach to house building combining renewables and property development with solar PV panels, battery storage systems, and EV charging points.

mayfairgroupltd.com
+4 more records
Core offering1 text field

Mayfair Group is a UK property development and construction company that develops and sells residential homes across luxury, affordable, and social housing segments. Operating through sub-brands including Mayfair Zero (net-zero sustainable housing), Mayfair Social (social housing with housing associations), Mayfair Residential (in-house estate agency), and Mayfair Construction (construction services), the company delivers turnkey residential developments with integrated renewable energy solutions.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • Up to £380/year savings on electricity bills for Mayfair Zero homeowners
+3 more records
Product overview1 text field

Mayfair Group is a unified platform operating across property development, construction, and social housing in the UK. The core offering comprises property development and construction services (Mayfair Group/Mayfair Construction), supplemented by specialized sub-brands: Mayfair Zero for net-zero sustainable housing incorporating renewables, Mayfair Social for affordable/social housing, Mayfair Residential as the in-house estate agency, and Harrier as the investment arm. The company has delivered 2000+ homes with £520m combined GDV and manages £500m+ construction portfolio.

Product and service3 records
1Mayfair Property Development
CategoryResidential Property Development
Description

Residential property development services across the UK focusing on luxury developments, family-oriented communities, and affordable living within social housing projects. Includes land acquisitions, planning, design, and delivery of residential developments across Northern Ireland, London, and Scotland.

2Mayfair Zero
CategorySustainable Housing Development
Description

Net zero turnkey approach to house building combining renewable energy and property development. Delivers Grade A energy-rated homes with integrated solar PV panels, battery storage systems, EV charging points, and smart grid technology, providing up to £380/year in electricity savings for homeowners.

3Mayfair Construction
Scale indicator13 records

Each record includes

Type, Value, Description, Source

Partnership17 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-03-03
Description

Mayfair Group acquired Praesum Healthcare Services, a multi-state behavioral health and addiction treatment provider operating more than thirty centers across the Eastern United States. Praesum retains operational independence while Mayfair provides capital support and stability.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Property partner providing commercial property services. Listed as property partner on Mayfair Group website.

3Nigel Jones Architects Ltd
Strategic tierCoreTypeStrategic or Co-development Partner
Description

RIBA Chartered Architect firm led by Nigel Jones, providing bespoke residential and commercial design services. Specialises in feasibility studies, planning applications, working drawings and full project management. Works closely with Mayfair Group on range of developments ensuring high-quality design.

mayfairgroupltd.com
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Building contractor partner listed on Mayfair Group website.

Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

Professional services firm listed as property partner on Mayfair Group website.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Joint venture partner in London for 9+ years. Specialists in transforming existing commercial land through obtaining planning consents for residential or mixed-use schemes. Highly respected and successful property development and land acquisition firm.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Building contractor partner listed on Mayfair Group website.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Property partner listed on Mayfair Group website.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Estate agent partner listed on Mayfair Group website.

Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

Legal/professional services partner listed on Mayfair Group website.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Building contractor partner listed on Mayfair Group website.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Building contractor partner listed on Mayfair Group website.

13Colin Graham Residential
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Residential partner listed on Mayfair Group website.

mayfairgroupltd.com
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Architecture partner listed on Mayfair Group website.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Building materials supplier partner listed on Mayfair Group website.

16AIBNI
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Partner listed on Mayfair Group website.

mayfairgroupltd.com
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Leading provider of solar PV, battery storage and smart electricity controls for homes. Works with Mayfair Group on Mayfair Zero developments to provide sustainable futures technologies for homes and businesses across Ireland, the UK and Europe.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Market position
Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles5 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries4 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds4 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Mayfair Group

Residential Real Estate Developmentmayfairgroupltd.com

Mayfair Group is a Belfast-headquartered, family-owned UK property developer and constructor delivering luxury, sustainable, and social housing across Northern Ireland, London, and Scotland via sub-brands Mayfair Zero, Mayfair Social, and Mayfair Residential, with a newly acquired US healthcare arm.

Mayfair Group firmographics

Firmographics
Name
Mayfair Group
Legal name
Mayfair Property Group
Website
https://www.mayfairgroupltd.com/
Company type
Private
Operating status
Operating
Headcount range
51–100 employees
Short description
Mayfair Group is a Belfast-headquartered, family-owned UK property developer and constructor delivering luxury, sustainable, and social housing across Northern Ireland, London, and Scotland via sub-brands Mayfair Zero, Mayfair Social, and Mayfair Residential, with a newly acquired US healthcare arm.
Ownership category
akta.pro rank

Mayfair Group industry classification

Industry
Product category
Residential Real Estate Development
NAICS
New Housing For-Sale Builders (236117), New Single-Family Housing Construction (except For-Sale Builders) (236115), Lessors of Residential Buildings and Dwellings (531110)
SIC
Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Dealers (For Their Own Account) (6532), Real Estate Agents & Managers (For Others) (6531)
akta.pro primary industry
Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)
akta.pro secondary industry
Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

Keywords

  • Residential property development
  • Social housing construction
  • Sustainable home building
  • Land acquisition services
  • Real estate development

Where Mayfair Group is headquartered

Location

Headquarters

HQ city
Belfast
HQ country
United Kingdom
HQ region
Europe

Offices1 record

Markets served

Mayfair Group business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

  1. Property Development and Sales: Mayfair Group generates revenue primarily through the development and sale of residential properties including luxury developments, family homes, and affordable/social housing. They have developed projects with combined GDV of £520m and have provided over 2000 family homes.
  2. Mayfair Zero Sustainable Homes: Revenue from development and sale of sustainable homes under the Mayfair Zero brand featuring renewable energy solutions. Phase one of Thorburn Gate sold out in 60 seconds.
  3. Social Housing Development: Mayfair Social works with housing associations and councils to provide affordable living solutions throughout Northern Ireland and Great Britain.
  4. Healthcare Investment and Acquisition: Mayfair Group acts as investment and operating partner providing capital support for acquisitions, such as the $18.5M acquisition of Praesum Healthcare out of bankruptcy in 2026.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goLuxury residential developments

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Mayfair Group product offering

Product offering

Core offering

Mayfair Group is a UK property development and construction company that develops and sells residential homes across luxury, affordable, and social housing segments. Operating through sub-brands including Mayfair Zero (net-zero sustainable housing), Mayfair Social (social housing with housing associations), Mayfair Residential (in-house estate agency), and Mayfair Construction (construction services), the company delivers turnkey residential developments with integrated renewable energy solutions.

Product overview

Mayfair Group is a unified platform operating across property development, construction, and social housing in the UK. The core offering comprises property development and construction services (Mayfair Group/Mayfair Construction), supplemented by specialized sub-brands: Mayfair Zero for net-zero sustainable housing incorporating renewables, Mayfair Social for affordable/social housing, Mayfair Residential as the in-house estate agency, and Harrier as the investment arm. The company has delivered 2000+ homes with £520m combined GDV and manages £500m+ construction portfolio.

Differentiator

Problem solved

Functional benefit

Brands

  • Mayfair Zero: Net zero turnkey approach to house building combining renewables and property development with solar PV panels, battery storage systems, and EV charging points.
  • Mayfair Social
  • Mayfair Residential
  • Mayfair Mortgages
  • Harrier

Products and services

  • Mayfair Property Development Residential property development services across the UK focusing on luxury developments, family-oriented communities, and affordable living within social housing projects. Includes land acquisitions, planning, design, and delivery of residential developments across Northern Ireland, London, and Scotland.
  • Mayfair Zero Net zero turnkey approach to house building combining renewable energy and property development. Delivers Grade A energy-rated homes with integrated solar PV panels, battery storage systems, EV charging points, and smart grid technology, providing up to £380/year in electricity savings for homeowners.
  • Mayfair Construction

Quantifiable outcome

  • Up to £380/year savings on electricity bills for Mayfair Zero homeowners
  • +3 more outcomes

Companies that use Mayfair Group

Customer profile

Segments5 records

Ideal customer profiles5 records

Mayfair Group technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Mayfair Group partnerships and signals

Strategic signal

Partnerships

17 partnerships are on record, tiered core and minor.

  • Praesum Healthcare ServicescoreStrategic or Co-development Partner · 3 March 2026Mayfair Group acquired Praesum Healthcare Services, a multi-state behavioral health and addiction treatment provider operating more than thirty centers across the Eastern United States. Praesum retains operational independence while Mayfair provides capital support and stability.
  • ColliersminorStrategic or Co-development PartnerProperty partner providing commercial property services. Listed as property partner on Mayfair Group website.
  • Nigel Jones Architects LtdcoreStrategic or Co-development PartnerRIBA Chartered Architect firm led by Nigel Jones, providing bespoke residential and commercial design services. Specialises in feasibility studies, planning applications, working drawings and full project management. Works closely with Mayfair Group on range of developments ensuring high-quality design.
  • DB Building ContractsminorChannel Partner/ Reseller/ DistributorBuilding contractor partner listed on Mayfair Group website.
  • DWF GroupminorImplementation/ SI/ Consulting PartnerProfessional services firm listed as property partner on Mayfair Group website.
  • Stonegate HomescoreStrategic or Co-development PartnerJoint venture partner in London for 9+ years. Specialists in transforming existing commercial land through obtaining planning consents for residential or mixed-use schemes. Highly respected and successful property development and land acquisition firm.
  • Robert WilsonminorChannel Partner/ Reseller/ DistributorBuilding contractor partner listed on Mayfair Group website.
  • Fetherston-ClementsminorChannel Partner/ Reseller/ DistributorProperty partner listed on Mayfair Group website.
  • Templeton RobinsonminorChannel Partner/ Reseller/ DistributorEstate agent partner listed on Mayfair Group website.
  • Carson McDowellminorImplementation/ SI/ Consulting PartnerLegal/professional services partner listed on Mayfair Group website.
  • Philip TweedieminorChannel Partner/ Reseller/ DistributorBuilding contractor partner listed on Mayfair Group website.
  • HNH GroupminorChannel Partner/ Reseller/ DistributorBuilding contractor partner listed on Mayfair Group website.
  • Colin Graham ResidentialminorChannel Partner/ Reseller/ DistributorResidential partner listed on Mayfair Group website.
  • HPA ArchitectureminorStrategic or Co-development PartnerArchitecture partner listed on Mayfair Group website.
  • Haldane FisherminorChannel Partner/ Reseller/ DistributorBuilding materials supplier partner listed on Mayfair Group website.
  • AIBNIminorChannel Partner/ Reseller/ DistributorPartner listed on Mayfair Group website.
  • Encom EnergycoreStrategic or Co-development PartnerLeading provider of solar PV, battery storage and smart electricity controls for homes. Works with Mayfair Group on Mayfair Zero developments to provide sustainable futures technologies for homes and businesses across Ireland, the UK and Europe.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Mayfair Group competitors and assessment

Company assessment

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Mayfair Group social profiles

Digital presence

Mayfair Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Mayfair Group leadership team

Management profile

Number of profiles

Profiles5 records

Mayfair Group subsidiaries and ownership

Company hierarchy

Subsidiaries4 records

Mayfair Group funding detail

Funding detail

Funding overview

Funding rounds4 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Mayfair Group M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mayfair Group

What does Mayfair Group do?

Mayfair Group is a UK property development and construction company that develops and sells residential homes across luxury, affordable, and social housing segments. Operating through sub-brands including Mayfair Zero (net-zero sustainable housing), Mayfair Social (social housing with housing associations), Mayfair Residential (in-house estate agency), and Mayfair Construction (construction services), the company delivers turnkey residential developments with integrated renewable energy solutions.

Is Mayfair Group a public or private company?

Mayfair Group is a private company. It is classified as family owned and is currently operating.

When was Mayfair Group founded?

Mayfair Group was founded in -1. It employs 51 to 100 people.

Where is Mayfair Group based?

Mayfair Group is headquartered in Belfast, United Kingdom, in the Europe region.

How does Mayfair Group make money?

Four revenue lines are on record. Property Development and Sales are the primary driver. The others are mayfair Zero Sustainable Homes, social Housing Development and healthcare Investment and Acquisition.

Does Mayfair Group have an API?

No public API is recorded for Mayfair Group.

What industry is Mayfair Group in?

Mayfair Group's product category is Residential Real Estate Development. Its primary akta.pro industry code is BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts), with a secondary code of BPAJAAAE, Residential Investment Property Brokerage (SFR/Small Multifamily). Its NAICS code is 236117 and its SIC code is 6552.

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