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CommonStock

Full company profile

uuid0004z4s

Namestring
CommonStock
Websiteurl
commonstock.com
Company typeenum
Private
Founded yearint
2017
Descriptiontext

CommonStock is a private social investing platform founded in 2017 and headquartered in San Francisco that targets retail investors in stocks and crypto. The platform's core product connects users' existing brokerage accounts to enable real-time sharing of investment insights, performance transparency, and social discussion of strategies, with differentiated features including brokerage account integration, copy-trade functionality, and ranking of investment strategies. By building on top of — rather than replacing — incumbent brokerages, CommonStock positions itself as a social and analytics layer over the retail brokerage ecosystem, addressing pain points around opacity in investment performance and isolation in retail investing decisions.

The go-to-market motion is community-led and self-serve via a direct digital platform distributed globally to individual consumers. The business model is described as subscription recurring, though pricing is not publicly disclosed and no named premium-tier customers or product modules are documented in available sources. The company has raised roughly $34.7 million in cumulative disclosed funding across a 2016/2018 pre-seed, a $9.7 million round in August 2020 co-led by Floodgate and QED Investors, and a $25 million Series A in October 2021 led by Coatue with participation from Bill Ackman and a syndicate of venture firms. Founded by David McDonough (CEO) and Michael Smith (Director of Engineering), CommonStock operates with a headcount of 11-50 employees.

No AI/ML capabilities, API offerings, named enterprise customers, certifications, patents, or post-2021 funding activity are documented in the available data, which constrains visibility into current scale and product roadmap. The platform's strategic moat relies primarily on network effects among retail investors and the data advantage derived from verified brokerage-linked performance, while the absence of disclosed monetization scale or recent operating signals limits revenue and growth assessment.

Short descriptiontext

CommonStock is a private, San Francisco-based social investing platform founded in 2017 that lets retail stock and crypto investors link existing brokerage accounts to share verified performance, copy trades, and discuss strategies in a community-led, self-serve product.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSan Francisco, United States
HQ citystring
San Francisco
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
social investing platform, brokerage account integration, copy trade functionality, retail investor networking, investment performance sharing
NAICS code1 code
  • Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers5162
Product category
Social Investing Platform
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Social Investing Platform
TypeSubscription Recurring
Description

Social investing platform connecting retail investors through brokerage account integration for sharing investment insights, copying trades, and discussing investment strategies with transparency focus

reuters.com
Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
GTM typeB2C
B2C
Offering typeSoftware
Software
Core offering1 text field

CommonStock is a social investing platform that connects users' existing brokerage accounts to enable real-time sharing of investment insights, trade copying, and discussion of investment strategies. The platform emphasizes transparency by verifying performance data through linked brokerage accounts and operates as a social network for stocks and crypto built on top of every existing brokerage.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

CommonStock is a social investing platform. Based on the available sources, it is described as a platform that connects users' brokerage accounts for real-time sharing of investment insights and performance, enables users to copy trades, discuss, and rank investment strategies, with a focus on transparency by linking brokerage accounts. No specific named products, modules, or detailed product architecture were identified in the provided source data.

Product and service1 record
1CommonStock Social Investing Platform
CategorySocial Investing Platform
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
TypeOthers
Description

Subscription publishing platform hosting many independent finance and investing newsletters; comparable as a subscription, creator-driven distribution channel for investment content, but not a social trading product.

TypeDirect peer
Description

Copy-trading marketplace that lets users follow and replicate strategies from signal providers; directly comparable to CommonStock's copy-trade use case, though more focused on forex/CFDs.

TypeOthers
Description

Investment research and crowdsourced analysis platform with a community/follow model; adjacent to CommonStock's social-investing insight layer but focused on long-form research rather than real-time trade sharing.

TypeDirect peer
Description

Multi-asset investing app with social investing features, transparent community portfolios, and copy-trading-like follow functionality, targeting a similar retail investor audience as CommonStock.

TypeDirect peer
Description

Real-time social network for retail traders and investors focused on stocks and crypto; directly overlaps with CommonStock's community-led, real-time strategy discussion use case.

TypeBroad incumbent
Description

Canadian retail investment platform with community and social investing features; comparable in offering a multi-asset retail experience with social/community elements beyond pure brokerage.

TypeBroad incumbent
Description

Large incumbent brokerage with embedded social features (e.g., community profiles, leaderboards) covering both stocks and crypto; a much broader platform but with overlapping retail social-investing functionality.

TypeOthers
Description

Hosts large retail investing communities (e.g., r/wallstreetbets) that share trade ideas and copy strategies in real time; serves as an alternative community destination for the same retail investor behaviors CommonStock targets.

TypeDirect peer
Description

Social trading platform with multi-asset (stocks and crypto) coverage and a flagship CopyTrader feature, making it the closest functional analogue to CommonStock's verified-performance, copy-trade model.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds4 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors10 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

CommonStock

Social Investing Platformcommonstock.com

CommonStock is a private, San Francisco-based social investing platform founded in 2017 that lets retail stock and crypto investors link existing brokerage accounts to share verified performance, copy trades, and discuss strategies in a community-led, self-serve product.

What CommonStock does

CommonStock is a private social investing platform founded in 2017 and headquartered in San Francisco that targets retail investors in stocks and crypto. The platform's core product connects users' existing brokerage accounts to enable real-time sharing of investment insights, performance transparency, and social discussion of strategies, with differentiated features including brokerage account integration, copy-trade functionality, and ranking of investment strategies. By building on top of — rather than replacing — incumbent brokerages, CommonStock positions itself as a social and analytics layer over the retail brokerage ecosystem, addressing pain points around opacity in investment performance and isolation in retail investing decisions.

The go-to-market motion is community-led and self-serve via a direct digital platform distributed globally to individual consumers. The business model is described as subscription recurring, though pricing is not publicly disclosed and no named premium-tier customers or product modules are documented in available sources. The company has raised roughly $34.7 million in cumulative disclosed funding across a 2016/2018 pre-seed, a $9.7 million round in August 2020 co-led by Floodgate and QED Investors, and a $25 million Series A in October 2021 led by Coatue with participation from Bill Ackman and a syndicate of venture firms. Founded by David McDonough (CEO) and Michael Smith (Director of Engineering), CommonStock operates with a headcount of 11-50 employees.

No AI/ML capabilities, API offerings, named enterprise customers, certifications, patents, or post-2021 funding activity are documented in the available data, which constrains visibility into current scale and product roadmap. The platform's strategic moat relies primarily on network effects among retail investors and the data advantage derived from verified brokerage-linked performance, while the absence of disclosed monetization scale or recent operating signals limits revenue and growth assessment.

CommonStock firmographics

Firmographics
Name
CommonStock
Website
https://commonstock.com
Company type
Private
Founded year
2017
Operating status
Operating
Headcount range
11–50 employees
Short description
CommonStock is a private, San Francisco-based social investing platform founded in 2017 that lets retail stock and crypto investors link existing brokerage accounts to share verified performance, copy trades, and discuss strategies in a community-led, self-serve product.
Ownership category
akta.pro rank

Where CommonStock is headquartered

Location

Headquarters

HQ city
San Francisco
HQ country
United States
HQ region
North America

Offices1 record

Markets served

CommonStock business model

Business model
GTM type
B2C
Offering type
Software
Cost components
Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

  1. Social Investing Platform: Social investing platform connecting retail investors through brokerage account integration for sharing investment insights, copying trades, and discussing investment strategies with transparency focus

Go-to-market motion1 record

Distribution channels1 record

CommonStock product offering

Product offering

Core offering

CommonStock is a social investing platform that connects users' existing brokerage accounts to enable real-time sharing of investment insights, trade copying, and discussion of investment strategies. The platform emphasizes transparency by verifying performance data through linked brokerage accounts and operates as a social network for stocks and crypto built on top of every existing brokerage.

Product overview

CommonStock is a social investing platform. Based on the available sources, it is described as a platform that connects users' brokerage accounts for real-time sharing of investment insights and performance, enables users to copy trades, discuss, and rank investment strategies, with a focus on transparency by linking brokerage accounts. No specific named products, modules, or detailed product architecture were identified in the provided source data.

Differentiator

Problem solved

Functional benefit

Products and services

  • CommonStock Social Investing Platform

Companies that use CommonStock

Customer profile

Segments1 record

Ideal customer profiles1 record

CommonStock technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

CommonStock partnerships and signals

Strategic signal

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

CommonStock competitors and assessment

Company assessment

Broad incumbents

  • Interactive Brokers:
  • Wealthsimple: Canadian retail investment platform with community and social investing features; comparable in offering a multi-asset retail experience with social/community elements beyond pure brokerage.
  • Robinhood: Large incumbent brokerage with embedded social features (e.g., community profiles, leaderboards) covering both stocks and crypto; a much broader platform but with overlapping retail social-investing functionality.

Others

  • Substack: Subscription publishing platform hosting many independent finance and investing newsletters; comparable as a subscription, creator-driven distribution channel for investment content, but not a social trading product.
  • Seeking Alpha: Investment research and crowdsourced analysis platform with a community/follow model; adjacent to CommonStock's social-investing insight layer but focused on long-form research rather than real-time trade sharing.
  • Reddit: Hosts large retail investing communities (e.g., r/wallstreetbets) that share trade ideas and copy strategies in real time; serves as an alternative community destination for the same retail investor behaviors CommonStock targets.

Direct peers

  • ZuluTrade: Copy-trading marketplace that lets users follow and replicate strategies from signal providers; directly comparable to CommonStock's copy-trade use case, though more focused on forex/CFDs.
  • Public.com: Multi-asset investing app with social investing features, transparent community portfolios, and copy-trading-like follow functionality, targeting a similar retail investor audience as CommonStock.
  • Stocktwits: Real-time social network for retail traders and investors focused on stocks and crypto; directly overlaps with CommonStock's community-led, real-time strategy discussion use case.
  • eToro: Social trading platform with multi-asset (stocks and crypto) coverage and a flagship CopyTrader feature, making it the closest functional analogue to CommonStock's verified-performance, copy-trade model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

CommonStock social profiles

Digital presence

CommonStock financial estimates

Financial estimate

Revenue estimate

Valuation estimate

CommonStock leadership team

Management profile

Number of profiles

Profiles2 records

CommonStock funding detail

Funding detail

Funding overview

Funding rounds4 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

CommonStock M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CommonStock

What does CommonStock do?

CommonStock is a social investing platform that connects users' existing brokerage accounts to enable real-time sharing of investment insights, trade copying, and discussion of investment strategies. The platform emphasizes transparency by verifying performance data through linked brokerage accounts and operates as a social network for stocks and crypto built on top of every existing brokerage.

Is CommonStock a public or private company?

CommonStock is a private company. It is classified as venture growth investor backed and is currently operating.

When was CommonStock founded?

CommonStock was founded in 2017. It employs 11 to 50 people.

Where is CommonStock based?

CommonStock is headquartered in San Francisco, United States, in the North America region.

How does CommonStock make money?

One revenue line is on record: social Investing Platform.

Who are CommonStock's main competitors?

Broad incumbents on record are Interactive Brokers, Wealthsimple and Robinhood. Others are Substack, Seeking Alpha and Reddit. Direct peers are ZuluTrade, Public.com, Stocktwits and eToro.

Does CommonStock have an API?

No public API is recorded for CommonStock.

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Live signals
Pulse 2.0Yahoo Buys Commonstock To Improve Insights For Finance UsersYahoo announced the acquisition of Commonstock, a social platform for retail investors that connects brokerage accounts and facilitates community-driven investment insights. This strategic move aims to enhance Yahoo Finance's capabilities by integrating Commonstock’s collaborative tools into its existing platform serving over 150 million monthly users. The terms of the deal were not disclosed, but the Commonstock team will join the Yahoo Finance organization.FinSMEsYahoo Acquires CommonstockYahoo acquired Commonstock, a San Francisco-based broker-agnostic social platform for retail investors. The deal amount was not disclosed, and the team will join Yahoo Finance. Commonstock, launched in August 2020, has over $10 billion in connected assets and backing from investors including Coatue and Bill Ackman.PitchBookGlobal exit & IPO news for August 24, 2023Waystar is contemplating an IPO for late 2023 or early 2024, potentially valuing the company at around $8 billion. Commonstock, a community platform for retail investors, is also exploring an IPO with a similar valuation timeline. In another development, Oakfield Capital is considering the sale of a European cloud telecoms provider, while Yahoo has made an acquisition related to retail investor platforms.IT Brief New ZealandYahoo acquires Commonstock, builds out retail resourcesYahoo has announced the acquisition of Commonstock, a social and community-based platform for retail investors, to enhance its financial resources. The move aims to integrate Commonstock's insights and collaborative features into Yahoo Finance, which serves over 150 million global monthly users. Terms of the deal were not disclosed.ThemiddlemarketApollo-Backed Yahoo Acquires CommonstockApollo-backed Yahoo Finance has acquired Commonstock to advance its strategy of delivering retail investing resources and experiences through community power. The acquisition is part of Yahoo Finance's broader effort to enhance its services for investors. This move positions Yahoo Finance to leverage community-driven insights within its platform.MarTech SeriesYahoo Acquires Commonstock to Expand CommunityYahoo has acquired Commonstock, a social platform for retail investors that connects brokerage accounts and facilitates community-driven investment insights. This acquisition aims to enhance Yahoo Finance's capabilities by integrating Commonstock’s user base and collaborative features into its existing ecosystem of over 150 million monthly users. The move supports Yahoo Finance's strategy to become a comprehensive destination for financial resources and self-directed portfolio management tools.Yahoo Inc.Yahoo Acquires Commonstock to Expand Community, Deepen Insights For Yahoo Finance UsersYahoo announced the acquisition of Commonstock, a social and community-based platform for retail investors, to expand its financial services offerings. The deal aims to integrate Commonstock's features, which serve over 150 million monthly users on Yahoo Finance, into Yahoo's existing ecosystem to enhance community-driven insights. Terms of the transaction were not disclosed.ReutersCoatue, Ackman invest in trading-focused social network CommonstockCommonstock, a social network for retail investors, raised $25 million in a funding round led by hedge fund Coatue with participation from billionaire Bill Ackman and others. The San Francisco-based platform allows users to copy trades and discuss investment strategies while requiring linked brokerage accounts to verify the authenticity of posted investments.FinSMEsCommonstock Raises $25M in Series A FundingCommonstock, a San Francisco-based social investing platform, raised $25 million in Series A funding led by Coatue with participation from several other venture firms. The company plans to use the capital to further develop its platform, which allows users to link brokerage accounts and share investment performance data for community copy-trading.PR NewswireSocial Investing Platform Commonstock Announces $25 Million Series A Led by CoatueCommonstock, a broker-agnostic social investing platform, announced it has raised $25 million in a Series A funding round led by Coatue, with participation from several other investors. The funds will be used to expand access to investing knowledge and enhance its platform, which connects users' brokerage accounts to share real-time portfolios and trades. Since its launch in 2020, Commonstock has become a hub for retail investors, highlighting the growing influence of active retail investors in the U.S. stock market.