TDX
TDX Limited is a New Zealand-owned distributor and aftermarket service provider for heavy construction equipment, engines, generators, transmissions, and lubricants. It exclusively distributes Volvo CE, Yanmar, FUCHS, Shell, Perkins, Kohler, and Allison across 17 branches nationwide.
- Company typePrivate
- Founded1982
- HeadquartersChristchurch, New Zealand
- Headcount251–500
- GTM typeB2B
- OfferingServices
What TDX does
TDX Limited is a privately held, 100% New Zealand-owned and operated distributor and aftermarket service provider for heavy construction equipment, engines, generators, transmissions, and lubricants. Founded c. 1982 as TransDiesel and rebranded to TDX in 2022, the company operates 17 branches across both islands of New Zealand with nearly 300 staff, serving construction & civil, forestry, quarrying & mining, industrial power & marine, agriculture, hire & rental, and waste & scrap customers. TDX holds exclusive New Zealand distribution rights for Volvo Construction Equipment (a 15+ year partnership), Yanmar CE, FUCHS material handlers, Shell Lubricants, Perkins engines, Kohler generators/engines, and Allison Transmission.
The technical foundation rests on three layers: (1) OEM-embedded systems — Volvo telematics, Volvo Co-Pilot, Volvo Activecare, MATRIS efficiency tools, and OEM diagnostic platforms that feed machine-hours, faults, and utilisation data into TDX's Customer Support Agreements; (2) an in-house operations stack — a certified Volvo CE and Allison Transmission Authorised Rebuild Centre with engine/transmission dyno testing and clean-room assembly, a 26,542+ SKU spare-parts catalogue searchable via TDX's Spare Parts Search tool, the TradeDoor B2B trade portal, and a Microsoft-Azure-hosted e-commerce site processing payments via Stripe with PCI compliance; and (3) service workflows — OEM-trained field-service technicians dispatched nationwide, plus a Power Generation Division and a national distribution centre in Cambridge.
TDX's revenue model is multi-stream and predominantly transaction-based: new and used equipment sales, OEM and aftermarket spare-parts sales, workshop and field servicing, rebuild and dyno-test work, plus a smaller but strategic recurring layer in the form of CSA contracts (Blue planned-maintenance and Gold total-repair-and-maintenance tiers priced on a cost-per-hour basis using telematics data), TDX Finance & Leasing (TDFL), and an online shop for consumables. Pricing for capital equipment and CSAs is quote-based; only online consumables and selected finance promotions are publicly visible. Go-to-market combines enterprise field sales, inside sales, direct-to-consumer e-commerce, and a partner/agent layer (e.g., EHL Group Ltd in New Plymouth), supported by LinkedIn, Facebook, Instagram, YouTube, email/newsletter, content marketing via 'Unearthed' magazine, and Google AdWords remarketing.
TDX firmographics
Firmographics- Name
- TDX
- Legal name
- TDX Limited
- Website
- https://tdxltd.co.nz
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- TDX Limited is a New Zealand-owned distributor and aftermarket service provider for heavy construction equipment, engines, generators, transmissions, and lubricants. It exclusively distributes Volvo CE, Yanmar, FUCHS, Shell, Perkins, Kohler, and Allison across 17 branches nationwide.
- Ownership category
- akta.pro rank
Where TDX is headquartered
LocationHeadquarters
- HQ city
- Christchurch
- HQ country
- New Zealand
- HQ region
- Oceania
Offices18 records
Markets served
TDX business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- New Equipment Sales: One-time sale of new Volvo CE, Yanmar CE, FUCHS material handlers, DAFO fire suppression and other construction equipment. Includes Volvo Electric Machines and Volvo Articulated Haulers.
- Used Equipment Sales: Sale of used and reconditioned construction machinery via dedicated used equipment channel and 'Big Deals' promotions.
- Spare Parts Sales: Sale of OEM spare parts, Volvo Parts & Aftersales Solutions, marine accessories, Aeroquip fittings, filtration, and over 26,542 spare parts SKUs via Spare Parts Search and the TradeDoor portal.
- Servicing & Repairs: Workshop and field service for heavy diesel equipment including diagnostics, repairs, scheduled servicing, component rebuilds, and dyno testing (revenue from labour, parts, and consumables).
- Customer Support Agreements (CSA): Recurring service contracts: Blue (planned maintenance, cost-per-hour invoicing using telematics) and Gold (total repair & maintenance, Volvo only). Contracts designed around fleet utilisation, providing predictable costs and connected support.
- TDX Finance & Leasing (TDFL): Finance and leasing solutions for new, used, Volvo, Yanmar and other machinery; promotional 'No Repayments Until Spring' offer observed.
- Online Shop (Consumables): Direct e-commerce sale of engine oils, transmission oils, hydraulic oils, greases, coolants, marine oils, chain & bar oils, cleaners; NZ-wide delivery; freight $7.50 per 0.03m³.
- Rebuild Centre Services: Rebuild, reconditioning, failure analysis and dyno testing of engines, transmissions, dropboxes, axles, differentials, driveline components and torque converters for Volvo CE, Allison Transmission and other brands.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Blue CSA — planned maintenance, cost-per-hour, telematics-driven |
| Subscription | Multi-year contract | Gold CSA — total repair & maintenance (Volvo only) |
| Unit Pricing | Pay-as-you-go | Online shop consumables (oils, lubricants, filters) |
| Other | Multi-year contract | Promotional 'No Repayments Until Spring' finance offer |
| Subscription | Multi-year contract | Rental-based model (3–5 year contracts) via Volvo CE partnership |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels10 records
TDX product offering
Product offeringCore offering
TDX is a 100% New Zealand-owned distributor and aftersales service provider for heavy construction equipment, industrial and marine engines, generators, transmissions, and lubricants. The company distributes leading global brands including Volvo CE, Yanmar, FUCHS material handlers, Perkins, Kohler, Allison Transmission, and Shell Lubricants across a 17-branch nationwide network. Its offering is anchored by a certified Volvo CE and Allison Transmission Component Rebuild Centre, telematics-driven Customer Support Agreements (Blue/Gold CSA tiers), in-house TDX Finance & Leasing (TDFL), and a TradeDoor trade-customer portal plus an online shop for consumables.
Product overview
TDX is a New Zealand-owned and operated B2B distributor and aftersales service provider for heavy equipment, power systems, and consumables, offering a portfolio of distributed brands plus a small set of own-brand and service modules rather than a single unified software product. The offering is built around a core equipment line (construction machinery distributed on behalf of Volvo CE and Yanmar, plus TDX's exclusive NZ distribution of FUCHS material handlers), supported by parallel distributed product lines for engines (Perkins, Kohler, Volvo), generators (Kohler, TDX-own TX brand), transmissions (Allison), and a large Shell / Volvo / TDX-TX oils & lubricants range including the biodegradable Panolin line. Around these distributed brands, TDX operates a stack of service modules: the TDX Component Rebuild Centre (a Volvo CE and Allison Transmission Authorised Rebuild Centre), TDX Customer Support Agreements (Blue/Gold CSA tiers with telematics and connected services), Servicing, Sales & Support, TDX Finance & Leasing, and the TDX Spare Parts Search. The customer-facing digital channels are the TDX Online Shop (consumables e-commerce), the TradeDoor trade-customer portal, and the Spare Parts Search, all backed by a 17-branch nationwide service network. The Volvo Electric Machines sub-line (EC230 electric excavator, L120 electric wheel loader) is a strategic newer addition reflecting TDX's shift alongside Volvo CE toward electrified construction machinery, while the company continues to distribute diesel equipment as the dominant volume line.
Differentiator
Problem solved
Functional benefit
Brands
- Tx: TDX's own branded product line, including Tx Generators, Tx Tracks, Tx Coolants, Tx Solutions, Tx Lubricants, and a Tx Product Range.
- TradeDoor
- LDX
Products and services
- Construction Equipment Distributed heavy construction equipment line in New Zealand on behalf of Volvo CE, Yanmar CE, and FUCHS, plus TDX-exclusive Volvo Electric Machines, attachments, DAFO fire suppression systems, and Tx Tracks. Covers excavators, wheel loaders, articulated haulers, compact track loaders, compaction equipment, material handlers, and tracked carriers.
- FUCHS Material Handlers
Quantifiable outcome
- 15-year exclusive distribution partnership with Volvo CE in New Zealand
- +5 more outcomes
Companies that use TDX
Customer profileSegments8 records
Ideal customer profiles4 records
TDX technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
TDX partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered flagship / core, core and minor.
- Volvo Construction Equipment (Volvo CE)flagship / coreTDX is the long-standing NZ distributor for Volvo CE — 15-year partnership reported at Volvo Days 2026. Volvo CE highlighted New Zealand as a vital proving ground for sustainable and electric machinery, deploying models like the L120 wheel loader and EC230 electric excavator in logging and quarrying sectors. The two companies pioneered a rental-based 3-to-5-year contract model focused on Total Cost of Ownership, using telematics data to shift from equipment suppliers to business consultants. TDX is also a certified Volvo CE authorised rebuild centre.
- Yanmar CEcoreTDX distributes Yanmar excavators, wheel loaders, carriers and compact equipment in New Zealand, and supports Yanmar fixed-price servicing for customers.
- Shell LubricantscoreTDX is the NZ distributor of Shell Lubricants, supplying a wide range of products (engine oils, transmission oils, hydraulic oils, greases, coolants, marine oils, chain & bar oils) — including via the TDX online shop. TDX also supplies Shell Panolin biodegradable lubricants.
- FUCHS Material HandlerscoreTDX is now the exclusive NZ distributor for FUCHS material handlers — a key relationship for the waste & scrap and forestry segments. FUCHS is featured prominently across the website.
- Perkins EnginescoreTDX is the NZ distributor for Perkins industrial, marine and on-highway engines, with parts and servicing support.
- Kohler (Generators & Engines)coreTDX distributes Kohler industrial, marine and residential generators, plus tractor-driven (PTO) generators and transfer switches. TDX also markets its own TX-branded generators.
- Allison TransmissioncoreTDX is the NZ distributor of Allison Transmissions and an authorised Allison Transmission rebuild centre. Rotorua is the main Allison and Detroit Diesel rebuild centre in the North Island.
- DAFO Fire Suppression SystemsminorTDX supplies a complete range of DAFO vehicle fire suppression systems as part of its construction equipment offering and aftersales portfolio.
- Donaldson FiltrationminorDonaldson is a featured filtration brand on the TDX website with promotional campaigns (e.g., 'Donaldson Win Big'). TDX supplies Donaldson filtration products to customers across NZ.
- EHL Group LtdminorEHL Group Ltd is TDX's Service & Parts Agent in New Plymouth (Bell Block), providing local coverage with experienced technicians, parts and support staff.
Scale indicators10 records
Recent moves7 records
Expansion highlights7 records
TDX competitors and assessment
Company assessmentDirect peers
- Hastings Deering: Caterpillar's exclusive dealer across Queensland, Northern Territory, Papua New Guinea, the Solomon Islands and New Caledonia, providing equipment, engines, power solutions and product support. Comparable to TDX as a long-tenured Cat dealer with a similar full-lifecycle, multi-vertical model in the ANZ/Pacific region.
- RDO Equipment Co. Largest John Deere construction and agricultural equipment dealer in the United States, with a network of 80+ stores across the US, plus Vermeer, Topcon and Wirtgen lines. Comparable to TDX as a multi-brand, full-service construction equipment dealer with regional branches, rebuild capability and recurring service contracts.
- CablePrice: New Zealand's largest independent heavy equipment dealer, distributing Caterpillar, John Deere, Hitachi and other major brands across NZ. Directly comparable to TDX as a multi-branch, full-lifecycle equipment, parts and service dealer competing in the same NZ construction, forestry, mining and agriculture markets.
- Brandt Tractor: Canada's largest John Deere Construction & Forestry dealer and a major agricultural equipment dealer, operating 120+ branches across Canada and the US. Direct peer to TDX in terms of exclusive OEM distribution, large branch network, and integrated parts/service/rebuild offering.
- Toromont Industries: Canadian Caterpillar dealer and rental operator (Caterpillar Rental Store), serving construction, mining, energy and forestry customers across Eastern Canada. Comparable to TDX in exclusive Cat distributorship, branch-led service model, and integration of equipment sales with rental, parts and service revenue.
- WesTrac: One of the largest Caterpillar dealers in the world, operating across New South Wales, Australian Capital Territory and Western Australia with a full equipment, parts, service and rebuild model. Closely comparable to TDX in dealer economics, OEM exclusivity (Cat), telematics-driven service contracts and large regional branch footprint.
- Terra Cat (Caterpillar of New Zealand): Caterpillar's authorised dealer in New Zealand, selling and servicing Cat construction equipment, gensets and engines with a national branch network. A direct peer to TDX given the same NZ dealer model, multi-OEM service capability, and shared focus on construction, mining and power generation customers.
Broad incumbents
- Caterpillar Inc. World's largest construction equipment OEM and parent of the Cat dealer network that competes with TDX's principals. Broad incumbent relationship to TDX: TDX does not distribute Cat in NZ, but Cat's products, dealer economics and electrification roadmap directly shape TDX's competitive context and OEM partnership landscape.
- Komatsu: Global construction and mining equipment OEM with its own dealer network in NZ and Australia (Komatsu distributor). Broad incumbent to TDX as one of the major competing equipment brands in the same construction, quarrying and forestry end-markets.
Regional players
- Volvo CE Australia: Volvo Construction Equipment's own Australian distribution and dealer operations, sitting alongside the long-standing TDX relationship in NZ. Regional peer because it sells the same Volvo CE product lines as TDX (including the L120 Electric Wheel Loader, EC230 electric excavator and articulated haulers) but serves a different geography through a different dealer model.
Market position
Strengths6 records
Weaknesses6 records
Competitive moat6 records
Key risks7 records
Key highlights8 records
Customer concentration
TDX social profiles
Digital presenceTDX compliance and trust
Trust signalCompliance5 records
TDX financial estimates
Financial estimateRevenue estimate
Valuation estimate
TDX leadership team
Management profileNumber of profiles
Profiles8 records
TDX subsidiaries and ownership
Company hierarchySubsidiaries2 records
TDX funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TDX M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TDX
What does TDX do?
TDX is a 100% New Zealand-owned distributor and aftersales service provider for heavy construction equipment, industrial and marine engines, generators, transmissions, and lubricants. The company distributes leading global brands including Volvo CE, Yanmar, FUCHS material handlers, Perkins, Kohler, Allison Transmission, and Shell Lubricants across a 17-branch nationwide network. Its offering is anchored by a certified Volvo CE and Allison Transmission Component Rebuild Centre, telematics-driven Customer Support Agreements (Blue/Gold CSA tiers), in-house TDX Finance & Leasing (TDFL), and a TradeDoor trade-customer portal plus an online shop for consumables.
Is TDX a public or private company?
TDX is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TDX founded?
TDX was founded in 1982. It employs 251 to 500 people.
Where is TDX based?
TDX is headquartered in Christchurch, New Zealand, in the Oceania region.
How does TDX make money?
Eight revenue lines are on record. New Equipment Sales are the primary driver. The others are used Equipment Sales, spare Parts Sales, servicing & Repairs, customer Support Agreements (CSA), TDX Finance & Leasing (TDFL), online Shop (Consumables) and rebuild Centre Services.
Who are TDX's main competitors?
Direct peers on record are Hastings Deering, RDO Equipment Co., CablePrice, Brandt Tractor, Toromont Industries, WesTrac and Terra Cat (Caterpillar of New Zealand). Broad incumbents are Caterpillar Inc. and Komatsu. Volvo CE Australia is listed as a regional player.
Does TDX have an API?
No public API is recorded for TDX.