Auberge Resorts

What Auberge Resorts does

Auberge Resorts Collection is a privately-held luxury hospitality company that owns, manages, and licenses a portfolio of distinctive hotels, resorts, safari camps, and branded residences. Founded in 1998 and headquartered in Bethesda, Maryland, the company operates 46 properties across the United States, Mexico/Caribbean/Central America, Europe, and East Africa, with seven additional properties in the development pipeline. The portfolio spans flagship US assets such as Auberge du Soleil (Napa Valley), Hotel Jerome (Aspen), Mauna Lani (Hawaii), and The Lodge at Blue Sky (Utah), European properties including Grace Hotel Santorini and Collegio alla Querce (Florence), and the newly launched Auberge Safari in Tanzania comprising nine camps and lodges.

The business operates through four primary revenue streams: (1) hotel and resort operations covering rooms, food and beverage, spa, and experiential programming; (2) branded residences and vacation home ownership at properties including Mauna Lani, Madeline Hotel, and Chileno Bay, generating both real estate sales and recurring management fees; (3) safari operations across Tanzania; and (4) wellness programming formalized through the Joy of Wellbeing initiative launched in October 2025. Pricing is opaque and quote-based, typically ranging from $500 to $3,000+ per night depending on property and season. The company reaches customers through direct-to-consumer digital channels (reserve.auberge.com and individual property websites), branded residence real estate partnerships, and travel advisor networks, with the underlying technology stack consisting of standard hospitality booking and property management systems rather than proprietary platforms. The customer base is anchored in high-net-worth and ultra-high-net-worth travelers, with a secondary corporate segment for retreats and incentive travel.

Name

Auberge Resorts

Legal name

Auberge Resorts LLC

Website

https://aubergeresorts.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Auberge Resorts Collection is a privately-held luxury hospitality brand that owns, manages, and licenses 46 hotels, resorts, branded residences, and safari camps across the US, Mexico/Caribbean, Europe, and Africa, serving high-net-worth travelers and ultra-high-net-worth residence buyers through direct booking and management agreements.

Ownership category

akta.pro rank

Product category

Luxury Hospitality and Hotel Management

NAICS

Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Beachfront & Island Luxury Resorts (THAGACAA)

akta.pro secondary industries

Safari & Wilderness Luxury Resorts (THAGACAD), Luxury Eco-Resorts (THAGACAK)

Keywords

• Luxury hotel management
• Boutique resort operations
• Luxury hospitality services
• Branded residence management
• Luxury safari experiences

Headquarters

HQ city

Mill Valley

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Hotel and Resort Operations: Core revenue from managing luxury hotels and resorts globally, including room rentals, food and beverage, spa services, and experiential activities at 46 operational properties across the US, Mexico, Europe, and Africa.
2. Branded Residences and Vacation Homes: Ownership model offering branded residences and vacation homes at select properties, generating revenue through real estate sales and ongoing management fees.
3. Safari Operations: Nine safari camps and lodges across Tanzania generating revenue through luxury safari experiences, tented accommodations, and guided wilderness activities.
4. Wellness Programming: Wellbeing-focused experiences, spa services, and wellness retreats offered across properties as part of the Auberge Collection wellness initiative launched in October 2025.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Auberge Resorts Collection acquires, develops, and manages a portfolio of luxury hotels, resorts, branded residences, and safari camps worldwide. It sells overnight accommodations, food and beverage, spa and wellness programming, weddings and events, and safari experiences directly to affluent leisure travelers, and offers branded residence ownership at select properties.

Product overview

Auberge Collection is a luxury hospitality brand operating a portfolio of distinct hotels, resorts, safari camps, and branded residences across the Americas, Europe, and Africa. The platform architecture consists of: (1) core hotel/resort properties offering accommodations, dining, wellness, and experiences; (2) Auberge Safari - nine luxury safari camps and lodges across Tanzania; (3) vacation home rentals and branded residence ownership programs; (4) specialized experience verticals including wellbeing/wellness, culinary/food & wine, and weddings & events. The portfolio spans 26 US properties, 6 Mexico/Caribbean/Central America properties, 5 European properties, and 9 African safari properties, with 7 upcoming developments. Notable US properties include Auberge du Soleil (Napa Valley), Hotel Jerome (Aspen), Mauna Lani (Hawaii), and The Lodge at Blue Sky (Utah). European highlights include Grace Hotel Santorini (ranked #1 in Greece) and Collegio alla Querce (Florence).

Differentiator

Problem solved

Functional benefit

Brands

• Auberge Safari: Luxury safari experience featuring nine camps and lodges across Tanzania's most iconic wilderness areas including Legendary Lodge, Chem Chem Lodge, Little Chem Chem, Forest Chem Chem, Mwiba Lodge, Mwiba Plains, Mila, Songa, and Nyasi.

Products and services

• Auberge Collection Hotels & Resorts Luxury hotel and resort properties offering accommodations, fine dining, wellness, and experiential travel across 26 US hotels, 6 Mexico/Caribbean/Central America properties, 5 European hotels, and 9 African safari camps, for affluent leisure and corporate guests.
• Auberge Safari Luxury safari experience spanning nine camps and lodges across Tanzania's iconic wilderness areas including the Serengeti, Tarangire, and Lake Manyara, offering privately guided tented and lodge accommodations.
• Vacation Home Rentals Rental of vacation residences at Auberge Collection properties for guests seeking home-style stays with hotel services.
• Weddings & Events Event planning, venue, catering, and coordination services for weddings, private celebrations, and corporate events across Auberge Collection properties.
• Wellbeing & Wellness Wellness experiences, spa treatments, fitness activities, mindfulness programs, and the Joy of Wellbeing initiative aimed at increasing guests' happiness, well-being, and longevity across Auberge Collection resorts.
• Culinary & Food & Wine Experiences Chef-driven dining, wine programs, and curated culinary getaways at resort properties, supported by partnerships with renowned culinary talent.
• Gift Cards Digital gift cards redeemable for stays, dining, spa, and experiences at Auberge Collection properties, sold through the brand's own e-commerce storefront.
• Ownership / Branded Residences Sale of luxury branded residences at select Auberge Collection properties including Mauna Lani, Madeline Hotel & Residences, Chileno Bay Resort & Residences, and other locations, with ongoing hotel-style management services.

Quantifiable outcome

• Multiple properties consistently achieving Forbes Four-Star, AAA Four Diamond, and MICHELIN Key ratings
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered major, minor and moderate.

• DoveHillmajorStrategic or Co-development Partner · 8 April 2026DoveHill, a Fort Lauderdale-based real estate investment firm, acquired the Mayflower Inn & Spa, Auberge Collection from Auberge. Auberge Collection will continue to manage operations under a new partnership agreement, maintaining the property within their brand portfolio while ownership transferred to DoveHill for investment and enhancement.
• Wheeler Opera HouseminorStrategic or Co-development Partner · 12 November 2025Hotel Jerome and Wheeler Opera House, two Aspen landmarks, announced a year-long cultural collaboration featuring artist residencies, acoustic evenings, and culinary events emphasizing Aspen's artistic community.
• Bluebird CafeminorStrategic or Co-development Partner · 5 November 2025Bishop's Lodge, Auberge Collection in Santa Fe partners with Nashville's legendary Bluebird Cafe for the fourth consecutive year to host songwriting performances featuring top Nashville songwriters and artists. The partnership includes exclusive ticket packages and dining experiences.
• Wellness and lifestyle personalitiesmoderateGTM or Marketing Partner · 28 October 2025Auberge Collection launched a new wellness concept with collaborations featuring wellness and lifestyle personalities to expand their strategic programs aimed at increasing guests' happiness, well-being, and longevity.
• TranswesternmajorStrategic or Co-development PartnerTranswestern's flagship urban mixed-use development 'The RO' in Houston's River Oaks neighborhood will feature Houston's first Auberge Collection branded property with 44 private residences and a 105-room boutique hotel. Development expected to deliver in late 2027.
• Texas Hill Country Development PartnersmoderateStrategic or Co-development PartnerLuxury hospitality brands including Waldorf Astoria, Aman, and Auberge Resorts Collection are investing in major projects across Texas Hill Country to capitalize on rising regional wealth and corporate relocations.
• Local Tanzanian safari operatorsmajorStrategic or Co-development PartnerAuberge Collection announced its first major entry into the African market through acquisition of nine safari properties in Tanzania, partnering with established local operators to quickly expand while maintaining authentic regional experiences.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• Soneva: Boutique ultra-luxury operator with strong sustainability, wellness, and villa/resort hybrid model. Comparable in experiential positioning and ultra-high-net-worth targeting, with meaningful presence in resort-led destinations.

Direct peers

• Belmond: LVMH-owned luxury hospitality collection operating one-of-a-kind hotels, lodges, and trains. Closely comparable in curated collection model, iconic-property strategy, and UHNW experiential positioning.
• One&Only Resorts: Ultra-luxury resort brand under Kerzner International operating flagship resort properties in destinations including Mexico and the Caribbean. Comparable in luxury ADR positioning and resort-led destination strategy.
• Aman: Ultra-luxury hospitality brand operating a small portfolio of high-ADR, experiential resorts in iconic destinations. Closely comparable in positioning (UHNW experiential luxury), collection-of-one-of-a-kind-properties model, and ownership model that includes branded residences.
• Rosewood Hotels & Resorts: Operates a globally distributed collection of luxury hotels and residences with similar experiential positioning. Comparable size, branded-residence business model, and emphasis on unique property character tied to destination.
• The Leading Hotels of the World: Soft-brand collection of independent luxury hotels with global distribution. Comparable in curated multi-property collection model and independent-property positioning.
• Montage Hotels & Resorts: US-anchored luxury collection with resort and branded-residence focus, including ski, beach, and wellness properties. Direct overlap with Auberge in California, Telluride, and Hawaii markets, with similar residential and ownership strategy.
• Six Senses: Luxury hospitality brand now under IHG, focused on wellness-driven, destination-led resorts. Directly comparable in experiential luxury positioning, wellness-as-differentiator strategy, and resort/residence blend.

Broad incumbents

• Four Seasons Hotels and Resorts: Larger luxury hotel operator with both urban and resort properties worldwide, plus branded residences. Comparable in customer base and luxury positioning, but broader in scale and includes many large-format urban hotels.
• Mandarin Oriental Hotel Group: Internationally recognized luxury hotel group with strong design and culinary positioning. Overlaps with Auberge in luxury pricing, destination resorts, and lifestyle programming, but with broader geographic and format mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@Auberge
• Facebookfacebook.com/aubergeresorts
• LinkedInlinkedin.com/company/auberge-resorts
• Instagraminstagram.com/auberge
• TikToktiktok.com/@auberge
• Pinterestpinterest.com/aubergecollection
• Xx.com/aubergeresorts

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Auberge Resorts