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CropMetrics

Full company profile

uuid00054ls

Namestring
CropMetrics
Legal namestring
CropMetrics
Websiteurl
cropmetrics.com
Company typeenum
Private
Founded yearint
2009
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersNorth Bend, United States
HQ citystring
North Bend
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
precision irrigation solutions, soil moisture monitoring, agricultural data analytics, smart farming technology, variable rate irrigation
Industry5 codes
1Irrigation Scheduling & Water Optimization Analytics
CodeAFABAMAGPrimaryYes
2Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT)
CodeAFAGALABPrimaryNo
3Irrigation Monitoring & Sensors (Flow/Pressure Meters, Soil Moisture, Water Quality Sensors)
CodeAFABAHAJPrimaryNo
4Soil & Field Mapping Analytics (EC Mapping, Zone Delineation)
CodeAFABAMAHPrimaryNo
5Field Mapping, GIS & Digital Agronomy (Zoning, Prescription Maps, Yield Maps, Spatial Analytics)
CodeAFAGALAGPrimaryNo
NAICS code1 code
  • Soil Preparation, Planting, and Cultivating115112
SIC code1 code
  • Agricultural Services700
Product category
Precision Agriculture
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Precision Agriculture Technology Solutions
TypeSubscription Recurring
Description

CropMetrics generates revenue through precision agriculture technology solutions including sensors, data analytics platforms, and IoT monitoring tools for agricultural optimization

cropmetrics.com
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Marketing or Sales, Operations, Supply Chain
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

CropMetrics provides precision irrigation management solutions that combine IoT soil moisture sensors, AI-driven real-time soil analysis, predictive irrigation forecasting models, and satellite imagery integration. The platform helps growers optimize water and fertilizer application to increase yields while reducing resource use, serving agricultural operations in markets including Thailand and the United States.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Farmers using precision agriculture report increased yields through optimized resource management
+1 more record
Product overview1 text field

CropMetrics is a data-driven agricultural technology company offering precision farming solutions. The product portfolio centers on a data analytics platform supported by IoT monitoring tools, with key products including AI-powered soil moisture sensors, real-time soil analysis, and water irrigation forecasting models. The soil-water analysis platform integrates data from multiple sources including IoT sensors, satellite imagery, and weather data to deliver comprehensive farming recommendations.

Product and service2 records
1Soil-Water Analysis Platform
CategoryPrecision agriculture platform
Description

Agritech platform that analyzes soil and water data to provide precision farming recommendations for farmers, integrating IoT sensors, satellite imagery, and AI prediction models.

2Soil Moisture Sensors with AI
CategoryAgricultural IoT hardware
Description

IoT-enabled sensors that detect soil moisture levels with precision and are integrated with AI to deliver predictive water and fertilizer recommendations for farmers.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership1 partner
1Smart Farming Asia 2025
Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2025-01-01
Description

CropMetrics participated in Smart Farming Asia 2025 conference, an industry platform bringing together experts from around the world to discuss innovations and opportunities in agricultural technology. The company showcased new technologies and created networking opportunities with investors and other developers.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Market position
Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI capability3 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature7 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds3 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

CropMetrics

Precision Agriculturecropmetrics.com

CropMetrics firmographics

Firmographics
Name
CropMetrics
Legal name
CropMetrics
Website
https://cropmetrics.com
Company type
Private
Founded year
2009
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

CropMetrics industry classification

Industry
Product category
Precision Agriculture
NAICS
Soil Preparation, Planting, and Cultivating (115112)
SIC
Agricultural Services (700)
akta.pro primary industry
Irrigation Scheduling & Water Optimization Analytics (AFABAMAG)
akta.pro secondary industries
Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT) (AFAGALAB), Irrigation Monitoring & Sensors (Flow/Pressure Meters, Soil Moisture, Water Quality Sensors) (AFABAHAJ), Soil & Field Mapping Analytics (EC Mapping, Zone Delineation) (AFABAMAH), Field Mapping, GIS & Digital Agronomy (Zoning, Prescription Maps, Yield Maps, Spatial Analytics) (AFAGALAG)

Keywords

  • Precision irrigation solutions
  • Soil moisture monitoring
  • Agricultural data analytics
  • Smart farming technology
  • Variable rate irrigation

Where CropMetrics is headquartered

Location

Headquarters

HQ city
North Bend
HQ country
United States
HQ region
North America

Markets served

CropMetrics business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Marketing or Sales, Operations, Supply Chain

Revenue model

  1. Precision Agriculture Technology Solutions: CropMetrics generates revenue through precision agriculture technology solutions including sensors, data analytics platforms, and IoT monitoring tools for agricultural optimization

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

CropMetrics product offering

Product offering

Core offering

CropMetrics provides precision irrigation management solutions that combine IoT soil moisture sensors, AI-driven real-time soil analysis, predictive irrigation forecasting models, and satellite imagery integration. The platform helps growers optimize water and fertilizer application to increase yields while reducing resource use, serving agricultural operations in markets including Thailand and the United States.

Product overview

CropMetrics is a data-driven agricultural technology company offering precision farming solutions. The product portfolio centers on a data analytics platform supported by IoT monitoring tools, with key products including AI-powered soil moisture sensors, real-time soil analysis, and water irrigation forecasting models. The soil-water analysis platform integrates data from multiple sources including IoT sensors, satellite imagery, and weather data to deliver comprehensive farming recommendations.

Differentiator

Problem solved

Functional benefit

Products and services

  • Soil-Water Analysis Platform Agritech platform that analyzes soil and water data to provide precision farming recommendations for farmers, integrating IoT sensors, satellite imagery, and AI prediction models.
  • Soil Moisture Sensors with AI IoT-enabled sensors that detect soil moisture levels with precision and are integrated with AI to deliver predictive water and fertilizer recommendations for farmers.

Quantifiable outcome

  • Farmers using precision agriculture report increased yields through optimized resource management
  • +1 more outcomes

Companies that use CropMetrics

Customer profile

Segments2 records

Ideal customer profiles2 records

CropMetrics technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature7 records

CropMetrics partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Smart Farming Asia 2025minorGTM or Marketing Partner · 1 January 2025CropMetrics participated in Smart Farming Asia 2025 conference, an industry platform bringing together experts from around the world to discuss innovations and opportunities in agricultural technology. The company showcased new technologies and created networking opportunities with investors and other developers.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

CropMetrics competitors and assessment

Company assessment

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

CropMetrics social profiles

Digital presence

CropMetrics financial estimates

Financial estimate

Revenue estimate

Valuation estimate

CropMetrics leadership team

Management profile

Number of profiles

CropMetrics funding detail

Funding detail

Funding overview

Funding rounds3 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

CropMetrics M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CropMetrics

What does CropMetrics do?

CropMetrics provides precision irrigation management solutions that combine IoT soil moisture sensors, AI-driven real-time soil analysis, predictive irrigation forecasting models, and satellite imagery integration. The platform helps growers optimize water and fertilizer application to increase yields while reducing resource use, serving agricultural operations in markets including Thailand and the United States.

Is CropMetrics a public or private company?

CropMetrics is a private company. It is classified as venture growth investor backed and is currently operating.

When was CropMetrics founded?

CropMetrics was founded in 2009. It employs 1 to 10 people.

Where is CropMetrics based?

CropMetrics is headquartered in North Bend, United States, in the North America region.

How does CropMetrics make money?

One revenue line is on record: precision Agriculture Technology Solutions.

Does CropMetrics have an API?

No public API is recorded for CropMetrics.

What industry is CropMetrics in?

CropMetrics's product category is Precision Agriculture. Its primary akta.pro industry code is AFABAMAG, Irrigation Scheduling & Water Optimization Analytics, with a secondary code of AFAGALAB, Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT). Its NAICS code is 115112 and its SIC code is 700.

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Live signals
PR NewswireSteered by Higher Uptake of Advanced Farming Technologies, Precision Farming Market Set to Exhibit 13% CAGR through 2032: Fact.MRAccording to market research firm Fact.MR, the global precision farming market is projected to exceed $20.36 billion by 2032, growing at a 13% CAGR, driven by increasing adoption of advanced technologies like GPS, drones, and IoT-integrated systems. The report highlights that precision farming guidance systems are expected to account for over 41% of market revenue, supported by rising demand for sustainable agriculture practices and efficient resource management. Key players are actively expanding their portfolios, with John Deere launching autonomous tractors in January 2022 and CropMetrics partnering with Climate Corporation in December 2019 to advance precision irrigation solutions.Pulse 2.0CropX’s Acquisition Of CropMetrics: Details About The Deal You Should KnowCropX acquired Nebraska-based CropMetrics, a provider of cloud-based precision-irrigation tools. The deal adds over 500,000 acres under management and 10 years of U.S. farm data to CropX's platform. CropX aims to lead the market for on-farm irrigation and nutrient management tools.GlobalaginvestingCropX Expands U.S. Market Presence with CropMetrics AcquisitionCropX acquired CropMetrics, a Nebraska-based precision irrigation provider, to expand its U.S. market presence. The deal adds over half a million acres under management and a decade of U.S. farm data. CropX had raised $10 million in funding less than six months prior.ThespoonSoil Sensor Company CropX Acquires Irrigation Tools Provider CropMetricsCropX, the Tel-Aviv-based soil sensor maker, announced it has acquired cloud-based irrigation management tool provider CropMetrics, with terms undisclosed. CropMetrics, founded 10 years ago, manages half a million acres of U.S. farmland and has raised $1.5 million, compared with CropX's nearly $30 million. CropX said the deal will expand its U.S. footprint and product offerings.PR NewswireCropX Acquires CropMetrics to Expand U.S. Market PresenceCropX acquired Nebraska-based CropMetrics, a provider of cloud-based precision-irrigation tools. The deal adds over 500,000 acres under management and 10 years of U.S. farm data to CropX's platform. CropX aims to lead the market for on-farm irrigation and nutrient management tools.AGDAILYCropX acquires CropMetrics in pairing of soil-irrigation techCropX acquired CropMetrics, a precision-irrigation software company, to combine soil-sensing and irrigation tools. The deal adds over 500,000 acres under management and more than 10 years of U.S. farm data to CropX's platform. The acquisition aims to expand CropX's global reach and service offerings.DatadriveninvestorIoT applications in agriculture: the potential of smart farming on the current stageIoT applications in agriculture cover precision farming, drones, greenhouse management, livestock tracking, and supply chain logistics. Examples include CropMetrics, Arable, and Farmapp, with tools for irrigation, crop monitoring, and animal health. The article highlights the potential for further integration and efficiency gains.