Hengfeng Bank
- Company typePrivate
- Founded1987
- HeadquartersJinan, China
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
Hengfeng Bank firmographics
Firmographics- Name
- Hengfeng Bank
- Legal name
- 恒丰银行股份有限公司
- Website
- https://hfbank.com.cn
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Ownership category
- akta.pro rank
Hengfeng Bank industry classification
Industry- Product category
- Commercial Banking
- NAICS
- Commercial Banking (522110), Depository Credit Intermediation (5221)
- SIC
- National Commercial Banks (6021), Functions Related To Depository Banking, Nec (6099)
- akta.pro primary industry
- Mass-Market Consumer Deposit Banking (Checking/Savings) (FSABAAAA)
- akta.pro secondary industries
- Branch & In-Person Banking (Teller/ATM Networks) (FSABAAAE), SME Banking Suite (Business Accounts, Invoicing, Payroll Integrations) (FSAGAAAI), Direct Lending — Specialty Finance (Consumer/SME Lending Platforms) (FSAHAJAF)
Keywords
Where Hengfeng Bank is headquartered
LocationHeadquarters
- HQ city
- Jinan
- HQ country
- China
- HQ region
- Asia
Offices20 records
Markets served
Hengfeng Bank business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Net Interest Income: Interest income from loan portfolio including personal loans (恒信易贷, 经营贷, 循环贷, 住房贷, 信用贷), corporate loans (流动资金贷款, 固定资产贷款, 小微企业贷款), and interest spread on deposits
- Fee and Commission Income: Wealth management products (恒惠新丰利, 恒惠安心, 恒仁安盈 series), fund distribution, insurance agency, precious metals sales, and investment banking services
- Financial Markets Operations: Interbank business including interbank deposits, bond trading, foreign exchange trading, and asset custody services
- Trade Finance Services: Letter of credit, banker's acceptance, guarantee letters, supply chain finance, international trade financing
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Monthly | 恒信易贷 personal credit loan up to 100万 |
| Usage-based | Monthly | 消费贷 personal comprehensive consumption loan |
| Usage-based | Monthly | 经营贷 personal business loan |
| Usage-based | Monthly | 循环贷 revolving credit facility |
| Usage-based | Monthly | 住房贷 mortgage and housing loans |
| Usage-based | Pay-as-you-go | 小金贯企业版 corporate cash management |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
Hengfeng Bank product offering
Product offeringCore offering
Hengfeng Bank is a national joint-stock commercial bank providing comprehensive banking services across retail banking (debit/credit cards, personal loans, mortgages, wealth management), corporate banking (working capital loans, fixed asset loans, SME lending, investment banking), trade finance (letters of credit, banker's acceptance, supply chain finance, F.I.T. commodity finance, international trade settlement), and financial markets operations (interbank business, foreign exchange, bond trading, precious metals agency trading, asset custody). The bank serves retail customers, small and micro enterprises, corporate clients, and high-net-worth individuals through 360+ branches across China complemented by digital banking channels including mobile banking, online banking, WeChat banking, and telephone banking.
Product overview
Hengfeng Bank offers a comprehensive suite of banking products and services organized across three main segments: personal banking (个人业务), corporate banking (公司业务), and financial markets (金融市场). For personal clients, the bank provides debit cards (九州IC借记卡 across 普卡/白金卡/钻石卡/联名卡 tiers), credit cards, and a broad wealth management platform encompassing 丰利/恒惠新丰利/恒仁安盈 wealth management series, 恒梦钱包 and 恒享钱包 money market tools, 恒裕金 investment gold bars, 基金 (funds), 国债 (government bonds), insurance agency, and 结构性存款 (structured deposits). Retail lending products include 恒信易贷 (up to 1M yuan personal credit loan), 经营贷 (business loans), 循环贷 (revolving credit), 住房贷 (mortgages), and 信用贷. Digital channels include 个人网银/企业网银 (internet banking), 手机银行 (mobile banking for iOS/Android), 微信银行 (WeChat banking), and 电话银行 (phone banking). Corporate banking covers investment banking (债务融资/机构理财/投融资顾问), corporate deposits and loans (流动资金贷款/固定资产贷款/小微企业超额抵押贷款), 恒信票贷 (SME invoice-based credit), trade finance (供应链金融/F.I.T.商品金融/国际贸易融资), and 小金贯企业版 corporate wealth management. Financial markets operations include interbank business (拆借存放/同业存单), foreign exchange, bond trading, and precious metals trading as a SGE agency member. The bank also operates a product inquiry platform aggregating wealth management, fund, and insurance product disclosures.
Differentiator
Problem solved
Functional benefit
Brands
- 恒惠新丰利: Wealth management product series under 恒丰理财 brand
- 恒惠安心
- 恒仁安盈
- 恒裕金
- 恒信易贷
- 恒信票贷
- 恒享钱包
- 恒梦钱包
- 恒丰金钱
- 小金贯
- 九州借记卡
- 萌卡
Products and services
- 恒信易贷 (Hengxin Yi Dai)
- 恒享钱包 (Hengxiang Qianbao)
- 恒梦钱包 (Hengmeng Qianbao)
- 恒惠新丰利系列 (Henghui Xinfengli Series)
- 小金贯企业版 (Xiao Jin Guan Enterprise Edition)
- 恒裕金投资金条 (Hengyu Jin Investment Gold Bars)
- 恒信票贷 (Hengxin Piao Dai)
- F.I.T.商品金融 (F.I.T. Commodity Finance)
- 个人网银 / 企业网银 (Personal / Corporate Internet Banking)
- 手机银行 (Mobile Banking)
- 微信银行 (WeChat Banking)
- 代理上海黄金交易所贵金属交易 (Agency Precious Metals Trading via SGE)
- 信用卡 (Credit Card)
- 九洲借记卡系列 (Jiuzhou Debit Card Series)
- 住房贷 (Housing Loan / Mortgage)
- 循环贷 (Revolving Credit)
- 经营贷 (Business Loan)
- 消费贷 (Consumption Loan)
- 供应链金融 (Supply Chain Finance)
- 国际贸易融资 (International Trade Financing)
- 非金融企业债务融资 (Non-Financial Enterprise Debt Financing)
- 资产托管 (Asset Custody)
Quantifiable outcome
- Total assets exceeded 1.6 trillion yuan as of 2025
- +3 more outcomes
Companies that use Hengfeng Bank
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Hengfeng Bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Hengfeng Bank partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, standard and strategic.
- 中国银联 (China UnionPay)coreHengfeng Bank debit cards carry China UnionPay logo and can be used at all UnionPay merchant terminals and ATMs nationwide. Co-badged cards enable cross-network transactions.
- 太平洋人寿保险股份有限公司 (China Pacific Life Insurance)coreInsurance agency partnership for bank-distributed insurance products including 太平洋人寿智惠安享年金保险, 红福盈两全保险, 安泰宝健康保障计划, 安行宝两全保险, 安贷宝借款人意外险
- 上海黄金交易所 (Shanghai Gold Exchange)coreHengfeng Bank acts as a financial member of SGE, providing agency services for personal precious metals trading including gold and silver futures and spot contracts.
- Multiple Fund Management CompaniesstandardBank distributes mutual funds from various fund companies including equity funds, bond funds, hybrid funds, and money market funds as an authorized sales agent.
- 大成基金管理有限公司 (Da Cheng Fund Management)standardHengfeng Bank offers 恒享钱包 (Hengxiang Wallet) money market fund product - Dacheng Hengfeng Bao (001699) - as a balance management tool linked to debit cards.
- Shanghai Environmental Energy ExchangestrategicCo-hosted '恒绿励新·丰融致远' green finance exchange seminar in Weihai to promote green finance cooperation and knowledge sharing.
- Shanghai Gold ExchangecoreSGE is the exchange providing the trading platform and price references for 恒裕金 investment gold bars. Hengfeng Bank serves as authorized distributor offering real-time trading, repurchase commitments, and consultation services.
Scale indicators9 records
Recent moves13 records
Expansion highlights5 records
Hengfeng Bank competitors and assessment
Company assessmentDirect peers
- China CITIC Bank: National joint-stock commercial bank with strong corporate and investment banking franchise. CITIC's diversified product portfolio including wealth management, trade finance, and international banking directly parallels Hengfeng's offering structure.
- Ping An Bank: Retail-focused national joint-stock bank leveraging Ping An Group's ecosystem for customer acquisition. Relevant peer for Hengfeng's retail banking strategy, wealth management, and credit card business, with comparable digital channel investments.
- China Merchants Bank (CMB): One of China's leading national joint-stock commercial banks and a direct peer to Hengfeng within the same regulatory category. CMB is widely regarded as the gold standard for retail banking and wealth management among joint-stock banks, making it the most relevant benchmark for Hengfeng's retail and digital banking strategy.
- Shanghai Pudong Development Bank (SPDB): National joint-stock commercial bank with comparable balance sheet size and product offering. Both banks serve similar mid-tier retail and SME segments with similar branch distribution strategies across major Chinese economic regions.
- Industrial Bank (CIB): Another national joint-stock commercial bank with comparable product mix across retail, corporate, and financial markets. CIB's strengths in transaction banking and green finance make it a relevant peer for Hengfeng's trade finance, F.I.T. Commodity Finance, and green banking initiatives.
- China Everbright Bank: National joint-stock commercial bank with similar product breadth across retail deposits, credit cards, wealth management, and corporate banking. Everbright's credit card and consumer finance franchise parallels some of Hengfeng's retail lending products.
Broad incumbents
- Postal Savings Bank of China: State-owned bank with the largest branch network in China (40,000+) and strong retail deposit franchise. Relevant as an incumbent peer for understanding Hengfeng's competitive positioning versus the largest distribution networks.
- China Construction Bank: Largest Chinese state-owned bank by assets with dominant mortgage and infrastructure lending franchise. Relevant incumbent for benchmarking Hengfeng's housing loan product and overall retail deposit gathering capability.
- Bank of Communications: One of China's six major state-owned banks with comprehensive retail, corporate, and international banking services. Larger balance sheet and deeper correspondent network (similar to Hengfeng's 850 institutions) make it a relevant incumbent benchmark.
Regional players
- Bank of Ningbo: Strong regional commercial bank serving the Yangtze River Delta with growing national ambitions. Comparable to Hengfeng in terms of mid-tier asset size and SME lending focus, though it operates primarily in a different geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Hengfeng Bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hengfeng Bank leadership team
Management profileNumber of profiles
Profiles9 records
Hengfeng Bank subsidiaries and ownership
Company hierarchySubsidiaries1 record
Hengfeng Bank funding detail
Funding detailFunding overview
Funding rounds1 record
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hengfeng Bank M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hengfeng Bank
What does Hengfeng Bank do?
Hengfeng Bank is a national joint-stock commercial bank providing comprehensive banking services across retail banking (debit/credit cards, personal loans, mortgages, wealth management), corporate banking (working capital loans, fixed asset loans, SME lending, investment banking), trade finance (letters of credit, banker's acceptance, supply chain finance, F.I.T. commodity finance, international trade settlement), and financial markets operations (interbank business, foreign exchange, bond trading, precious metals agency trading, asset custody). The bank serves retail customers, small and micro enterprises, corporate clients, and high-net-worth individuals through 360+ branches across China complemented by digital banking channels including mobile banking, online banking, WeChat banking, and telephone banking.
Is Hengfeng Bank a public or private company?
Hengfeng Bank is a private company. It is classified as state government owned and is currently operating.
When was Hengfeng Bank founded?
Hengfeng Bank was founded in 1987. It employs 5,001 to 10,000 people.
Where is Hengfeng Bank based?
Hengfeng Bank is headquartered in Jinan, China, in the Asia region.
How does Hengfeng Bank make money?
Four revenue lines are on record. Net Interest Income is the primary driver. The others are fee and Commission Income, financial Markets Operations and trade Finance Services.
Who are Hengfeng Bank's main competitors?
Direct peers on record are China CITIC Bank, Ping An Bank, China Merchants Bank (CMB), Shanghai Pudong Development Bank (SPDB), Industrial Bank (CIB) and China Everbright Bank. Broad incumbents are Postal Savings Bank of China, China Construction Bank and Bank of Communications. Bank of Ningbo is listed as a regional player.
Does Hengfeng Bank have an API?
No public API is recorded for Hengfeng Bank.
What industry is Hengfeng Bank in?
Hengfeng Bank's product category is Commercial Banking. Its primary akta.pro industry code is FSABAAAA, Mass-Market Consumer Deposit Banking (Checking/Savings), with a secondary code of FSABAAAE, Branch & In-Person Banking (Teller/ATM Networks). Its NAICS code is 522110 and its SIC code is 6021.