Mayerson JCC

What Mayerson JCC does

Mayerson JCC (The Manuel D. & Rhoda Mayerson JCC on The Jewish Foundation of Cincinnati Campus) is a 501(c)(3) nonprofit Jewish Community Center headquartered in Cincinnati, Ohio, operating from a 140,000 square foot single-campus facility at 8485 Ridge Road. The organization serves more than 27,000 visitors per month and delivers a multi-vertical program portfolio spanning fitness and wellness, aquatics, early childhood education, summer camp, after-school care, senior services (including Meals on Wheels and transportation), cultural arts (theatre, Jewish & Israeli Film Festival, Jewish Book Series), inclusive programming for individuals with disabilities, and event rentals. Technical capabilities include the largest Queenax functional training unit in the tri-state area, a Pilates Reformer Studio with five machines, a high-speed treadmill capable of 31 mph with 40% inclines, Vald Force Decks and Laser Timing Gates for sports performance, and a 12,000 sq ft indoor waterpark with lap pools and splash features. Operational technology integrations include UPace for class registration, CampInTouch for camp enrollment, Eventive for film ticketing, Toast Tab for J Cafe online ordering, and BookNow for J Spa appointments, with a new My J App (Apple and Android) launched in 2025.

The business model combines subscription-based annual and monthly memberships (which include 90+ free weekly group exercise classes) with per-program registration fees (personal training $43–$80/session, Pilates from $87/month, sports performance $25/class, camp $375–$425/week, after school $387–$505/month, swim lessons from $120 per two-week session), transaction-based revenue from facility rentals (Bar/Bat Mitzvahs, weddings, corporate events), J Cafe food service, and J Spa services (open to non-members). A meaningful share of operating capacity is underwritten by donations and grants from the Jewish Foundation of Cincinnati, the Jewish Federation of Cincinnati, the Council on Aging of Southwestern Ohio, the Harold Grinspoon Foundation (PJ Library), the Foundation for Cincinnati Jewish Seniors (J Prime), the Rockwern Charitable Foundation (film festival), and various camp sponsors. Customer segments span adults seeking general fitness, families with children from infants through teens, seniors aged 60+, individuals with disabilities, and the broader Cincinnati Jewish community, with sub-programs targeted at young adults (20s & 30s) and mid-life adults (45+). The organization competes in the regional community-center, family-services, and Jewish-cultural-programming categories rather than as a scaled commercial fitness operator.

Name

Mayerson JCC

Legal name

The Manuel D. & Rhoda Mayerson JCC on The Jewish Foundation of Cincinnati Campus

Website

https://mayersonjcc.org

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

251–500 employees

Short description

Mayerson JCC is a nonprofit Jewish Community Center in Cincinnati, Ohio, operating a 140,000 sq ft facility that serves 27,000+ monthly visitors with fitness, aquatics, early childhood education, camp, senior services, cultural arts, and event rentals, funded by memberships, program fees, and institutional grants.

Ownership category

akta.pro rank

Headquarters

HQ city

Cincinnati

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Membership Fees: Annual and monthly membership fees provide primary recurring revenue. Members pay for access to fitness facilities, group classes, and receive reduced rates on programs.
2. Program Registration Fees: Fees charged for specialized programs including personal training, Pilates, sports performance, swim lessons, camp, after school care, and break camps.
3. Facility and Event Rentals: Rental income from hosting Bar/Bat Mitzvah parties, corporate meetings, proms, weddings, and other events in banquet spaces, waterpark, and meeting rooms.
4. J Cafe Food Service: On-site restaurant and catering services including grab-and-go items, weekly specials, kosher prepared meals for seniors, and event catering.
5. J Spa Services: Spa services including massages, facial treatments, and waxing offered to both members and the general public. Open to non-members.
6. Donations and Grants: Supported by The Jewish Foundation of Cincinnati, Jewish Federation of Cincinnati, and other generous donors. Additional funding from organizations like Council on Aging of Southwestern Ohio for senior programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Mayerson JCC is a nonprofit Jewish Community Center that sells memberships and program registrations for access to a 140,000 sq ft campus offering fitness, group exercise, personal training, aquatics, swim lessons, early childhood education, summer camp, after-school care, senior services, cultural arts programming, sports leagues, a spa, and a café. Members pay recurring membership fees while many specialized services (personal training, camp, spa, rentals) are sold on a fee-for-service basis to both members and the general public.

Product overview

Mayerson JCC is a 140,000 square foot Jewish community center offering a diverse portfolio of interconnected programs and services. The core offerings include Fitness & Wellness (with gym, group exercise, personal training, and Pilates), Aquatics (swim school and pools), and Children/Teen/Family programming (early childhood school, Camp at the J, after-school care). Supporting services include J Spa (spa services), J Cafe (food service with online ordering), and comprehensive Arts, Ideas & Jewish Life programming (theatre, film festival, senior programs). The facility also offers event rentals and specialized programs like Inclusion Services and Sports Performance Training. Members can access most fitness programs with membership, while services like J Spa, personal training, and specialized programs are offered as add-ons. An mobile app (My J App) provides member access to basic services.

Differentiator

Problem solved

Functional benefit

Brands

• J Cafe: Food services including freshly prepared items, grab-and-go meals, and catering located in the main lobby
• J Spa
• J Baby
• J Play
• Camp at the J
• Theatre at the J
• Blue Jays
• 20s & 30s
• J Prime
• Pride at the J
• PJ Library

Products and services

• Annual Membership Recurring annual membership providing access to fitness facilities, 90+ free group exercise classes, aquatics, and discounted rates on specialized programs.
• Fitness & Wellness Center Two-floor fitness facility with the largest Queenax functional training unit in the tri-state area, Pilates Reformer Studio with 5 machines, high-speed treadmill (31mph, 40% incline), Technogym Skill Mill, and 90+ free group exercise classes weekly. Open to JCC members.
• Aquatics Center 12,000 sq ft indoor waterpark with splash zone, swimming lanes, beach entry, and deep end, plus a large outdoor pool with deck; includes aquatics group exercise and personal training. Open to members and the public for lessons and rentals.
• Swim School at the J Year-round youth aquatics program teaching water safety, stroke development, and personal growth skills for children ages 12 months to 16 years, including adult swim lessons and intensive 2-week sessions.
• J Spa Full-service spa open to the public offering customized massages, facial treatments, body treatments, and waxing services conducted by licensed technicians.
• Health Coaching Holistic, non-medical health coaching with ACE-certified coaches helping members set goals, build healthier habits, and stay motivated through stress management, nutrition, and lifestyle strategies. Sold as 30-minute intro, 1-month, 3-month, and 6-month packages.
• Early Childhood School Childcare and preschool for children ages 6 weeks to 5 years with Jewish values integration. Family membership to JCC is included with ECS enrollment.
• Camp at the J ACA-accredited summer day camp for children grades K-8 featuring swimming, archery, arts, sports, and Jewish values education. Members pay $375/week; Public $425/week.
• After Crew (After School Program) After-school program offering full-time enrollment; J Member $387/month; Public $505/month.
• Snow Days & Break Camps Break and snow day camp programs; J Members $75/day; Public $90-95/day. Extended hours available.
• Drop-In Childcare (J Play) Drop-in childcare for children ages 6 weeks to 12 years; monthly unlimited starts at $35 for one child, with hourly options at $4/hour per member child.
• 60 & Better Senior Programs Senior center offering ongoing groups, special events, wellness programs, congregate meals, Meals on Wheels delivery, senior transportation, films, and day trips for adults 60 and better.
• Sports and Recreation Leagues Youth and adult sports leagues including Blue Jays Youth Soccer/Baseball/Basketball, Men's Basketball, Men's Softball, Archery, Adult Pickleball, and J Classic leagues.
• J Cafe On-site restaurant in main lobby offering freshly prepared items, grab-and-go options, online ordering via Toast Tab, kosher catering for events and Shiva, and senior dining programs.
• Arts, Ideas & Jewish Life Programming Cultural arts programming including Jewish Life and Holidays, Theatre at the J, Jewish & Israeli Film Festival, 20s & 30s events, J Prime (45+), Pride at the J, and special community events.
• Inclusion Programs (Special Needs Services) Accessibility and special needs services for children, teens, adults, and seniors with disabilities, including sensory kits, social narratives, ASL interpreting, advocacy support at Camp, adapted fitness classes, and Special Olympics partnerships.
• Facilities & Event Rentals Rental of 140,000 sq ft facility event spaces including banquet space, Amberley Room, waterpark, meeting rooms, and outdoor courtyard for Bar/Bat Mitzvahs, corporate meetings, proms, and weddings.
• Personal Training Certified personal training delivered as private, partner, and small-group sessions across Levels 1-4; also includes Pilates Reformer training, suspension training on Queenax, and aquatic personal training.
• Sports Performance Training Program Sports performance program featuring high-speed treadmill training (up to 31mph, 40% inclines), laser-measured drills using Vald Force Decks and Timing Gates, plyometrics, and Sportsmetrics™ ACL injury prevention training. $25 per class; minimum 4-week commitment.
• EatLove Nutritional System Personalized nutrition platform providing custom meal recommendations, coaching, recipes, and grocery lists with optional delivery through Walmart, AmazonFresh, or Instacart. Included free with JCC membership.
• Theatre at the J Theatre education and performance program for young people and adults; in 2025, more than 70 students participated in two full theatre productions, expanding to engage adult community in 2026.
• My J App Mobile app available on Apple and Android in early stages with limited functionality; allows members to create accounts and access basic JCC services and information.

Quantifiable outcome

• 27,000+ visitors per month
• +4 more outcomes

Named customers3 records

Segments8 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Special Olympics Ohio in Hamilton CountycoreStrategic or Co-development PartnerPartnership for Special Olympics Powerlifting courses and training at the J. Limited spots available for participants.
• Young Families (YoFI) at Wise TempleminorStrategic or Co-development PartnerPartners with J on the Jewish Postpartum Circle program for new mothers.
• The Nancy & David Wolf Holocaust & Humanity CentercoreStrategic or Co-development PartnerOrganizes March of the Living trip in partnership, providing Holocaust education and history sessions for participants.
• Joshua Al-Lateef Jr. FoundationminorStrategic or Co-development PartnerPartnership to offer swim lesson scholarship designed to increase access to water safety and swim instruction for neurodivergent children.
• Grown-Up SwimmingminorStrategic or Co-development PartnerPartnership to create Cincinnati's first Adult Swim Team for a summer swim league.
• Clovernook Center for the Blind & Visually ImpairedminorStrategic or Co-development PartnerPartnership created braille menus and 3D-printed QR codes for the J Cafe to improve accessibility for blind and visually impaired customers.
• BBYO (B'nai B'rith Youth Organization)minorStrategic or Co-development PartnerHost site for Cincinnati BBYO chapters providing Jewish teen programming for grades 8-12 including leadership development, sports leagues, and Israel travel.
• Cincinnati Jewish Community OrganizationscoreStrategic or Co-development PartnerPartnerships with local synagogues, Jewish organizations, and schools for community programming and referrals.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Regional players

• Cincinnati Sports Club: Regional Cincinnati member-only fitness and racquet club competing for premium adult members; offers less diversity in family/senior programming.

Direct peers

• JCC Manhattan: Flagship Manhattan Jewish Community Center offering comparable fitness, aquatics, performing arts, early childhood, and cultural programming at a much larger scale; serves as the canonical large-urban JCC peer.
• Bernard Weinger JCC / JCC Chicago: Chicago-area Jewish Community Center with multi-site fitness, aquatics, early childhood, senior, and cultural programming; directly comparable community-center operating model with Jewish-values integration.
• Edlavitch JCC of Washington DC: Downtown DC Jewish Community Center offering a similar portfolio of fitness, arts, education, and inclusion programming with a comparable single-site community anchor model.
• JCC Greater Boston: Large multi-location Jewish Community Center in Greater Boston delivering fitness, swim, camp, family, and senior programming that closely mirrors Mayerson's service mix.
• Marcus Jewish Community Center of Atlanta: Atlanta-area Jewish Community Center with comprehensive fitness, aquatics, early childhood, senior, and arts programming at comparable scale to Mayerson JCC.

Broad incumbents

• YMCA of Greater Cincinnati: Direct local competitor in Cincinnati for fitness, swim, childcare, and senior programming; broader mass-market community-center operator without Jewish-values mission.
• Life Time Fitness: National premium fitness operator with extensive group exercise, family programming, and aquatics; competes for Mayerson's higher-income fitness members at an even larger facility scale.

Emerging players

• Goldfish Swim School: Specialty youth swim school franchise with locations in Cincinnati that competes directly with Mayerson's Swim School at the J for the youth aquatics segment.

Others

• American Camp Association accredited camps in Greater Cincinnati: Industry body with which Camp at the J competes via shared accreditation standards; provides peer benchmarking on camp quality, safety, and pricing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/MayersonJCC
• Facebookfacebook.com/mayerson.jcc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries8 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mayerson JCC