Arts for LA

Name

Arts for LA

Legal name

Arts for LA

Website

https://artsforla.org

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Arts Advocacy Services

NAICS

Arts, Entertainment, and Recreation (71)

SIC

Services-Membership Organizations (8600)

akta.pro industry

PRIMARYBPAGAHAL

Arts & Culture Service/Support Organizations (Networks, Advocacy, Capacity Building)

Business & Public Services/Nonprofit, NGO & Social Services/Arts, Culture & Heritage Nonprofits

SECONDARYBPAGALAO

Community Arts, Culture & Creative Placemaking Enterprises

Business & Public Services/Nonprofit, NGO & Social Services/Social Enterprises & Impact Organizations

SECONDARYEDAJAFAK

Arts Education Instruction (Visual/Performing)

Education/K–12 / Primary & Secondary Education/K–12 Curriculum, Instruction & Assessment (School-Delivered)

Keywords

• Arts advocacy
• Cultural policy
• Arts education
• Nonprofit coalition
• Creative workforce

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Individual Donations: Tax-deductible contributions from individuals supporting arts advocacy. Multiple giving options including online donations, stock gifts, car donations, and legacy/bequest gifts.
2. Membership Program: Organizational membership with 185+ member organizations paying dues to be part of the advocacy coalition.
3. Event Sponsorships: Corporate and foundation sponsorships for the annual State of the Arts Summit and other events. 2025 sponsors included CRC, City of LA DCA, Waverly Street Foundation, and others.
4. Grants and Public Funding: Government and foundation grants supporting advocacy programs, wildfire relief efforts, and policy initiatives.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Arts for LA is a nonprofit arts advocacy organization that leads communities, artists, and organizations to advocate for an equitable, healthy, and vibrant Los Angeles region through the arts. The organization delivers advocacy training (ACTIVATE), policy fellowships (Laura Zucker Fellowship), workforce development initiatives (Creative Jobs Collective), an annual State of the Arts Summit, and digital resources including a Cultural Asset Map and arts-sector job board serving 75,000+ supporters across Los Angeles County.

Product overview

Arts for LA operates as a nonprofit arts advocacy organization rather than a technology product company. Its core offerings are advocacy programs and platforms: the Cultural Asset Map (a digital directory of LA County arts organizations), the Job Listings Board (employment listings for the arts sector), ACTIVATE (advocacy leadership training), Laura Zucker Fellowship (policy research fellowship), Creative Jobs Collective (workforce development initiative), State of the Arts Summit (annual convening), Arts Month Los Angeles (advocacy campaign), Wildfire Relief Resources, and Job Posting Portal. These programs work together to advance arts advocacy, policy, funding, and workforce development across Los Angeles County's 88 municipalities and 81 school districts.

Differentiator

Problem solved

Functional benefit

Brands

• ACTIVATE: Arts Advocacy Leadership Program - the premier, FREE advocacy training and leadership development program in LA County.
• Laura Zucker Fellowship
• Creative Jobs Collective
• State of the Arts Summit
• Arts Month Los Angeles
• Cultural Asset Map

Products and services

• Cultural Asset Map Interactive digital mapping tool that catalogs arts, culture, and entertainment organizations, venues, and institutions across Los Angeles County, with filtering by accessibility, arts disciplines, community served, languages, organization type, sector, and services. Free for all users including artists, organizations, researchers, and policymakers.
• Job Listings Board Free job board for arts and culture positions in Los Angeles County, offering inclusive listings for candidates with details on salary ranges, benefits, and job requirements. Filters available for location, category, job type, workplace, and citizenship requirements.
• ACTIVATE Free advocacy leadership training and professional development program for individual artists, creatives, and arts administrators in LA County. Includes three tracks: Delegates (advocacy/civic engagement), Emerging Arts Leaders (community engagement/public programming), and Protege (mentorship). Applications accepted annually.
• Laura Zucker Fellowship Bi-annual fellowship for policy and research focused on arts and cultural policy development, reform, and implementation in Los Angeles County. Includes a $6,000 stipend and mentorship from policy experts for selected fellows.
• Creative Jobs Collective (CJC) Cross-sectoral initiative using a collective impact model to build 10,000 living wage creative jobs in LA County by 2030. Includes an Employer Toolkit with recommendations for living wages, fair hiring, and AI guidelines for creative sector employers.
• State of the Arts Summit Annual gathering of LA's creative community featuring keynote speakers, panels, breakout sessions, workshops, and networking. Open to arts advocates, member organizations, funders, and policymakers.
• Arts Month Los Angeles Month-long spotlight held each April featuring events, advocacy efforts, and programs advancing access to arts and culture throughout Los Angeles, including Arts Advocacy Day at LA City Hall. Established in 2012.
• Wildfire Relief Resources Resource hub providing relief resources for artists and creative workers impacted by LA wildfires, including a spreadsheet of resources and mutual aid forms from a network of partner organizations.
• Job Posting Portal Online submission portal for employers to post job listings or artist opportunities to Arts for LA's job board. Requires salary information and prohibits unpaid internships or fee-based applications.

Quantifiable outcome

• Secured over $100 million in relief and recovery funding for regional practitioners and arts organizations
• +4 more outcomes

Named customers10 records

Segments1 record

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core and supporting.

• Los Angeles County Department of Arts & CulturecoreStrategic or Co-development PartnerKey government partner and member organization. Kristin Sakoda, Director, serves on Creative Jobs Collective Steering Committee. Arts for LA advocates for county arts funding.
• City of Los Angeles Department of Cultural AffairscoreStrategic or Co-development PartnerCity agency partner and State of the Arts Summit 2025 sponsor. Arts for LA advocates for increased city arts funding and 2028 Olympic cultural programming.
• Partner Organizations (Wildfire Relief)supportingGTM or Marketing PartnerNetwork of arts, culture, and entertainment organizations providing mutual aid resources for artists impacted by LA wildfires. Logos displayed including numerous partner organizations.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Americans for the Arts: National nonprofit arts services and advocacy organization that convenes a broad arts coalition, runs advocacy training programs (e.g., Arts Advocacy Day), and produces policy research; directly comparable to Arts for LA as a cross-sector arts advocacy body, but at the national rather than county scale.
• National Assembly of State Arts Agencies (NASAA): Membership organization of the nation's state and jurisdictional arts agencies that advances public funding for the arts through research, advocacy, and convening; closely mirrors Arts for LA's role as a coalition convener and policy advocate for the arts.
• Grantmakers in the Arts: Membership association of arts funders and grantmakers that supports the arts ecosystem through research, networking, and advocacy; comparable to Arts for LA in its role as an arts service/support and capacity-building organization.

Emerging players

• Theatre Communications Group (TCG): National service organization for the American theatre that supports member theatres through advocacy, grant programs, and professional development; comparable to Arts for LA in its nonprofit, member-based, cross-discipline arts advocacy model, though focused on a single discipline.
• Dance/USA: National service organization for the professional dance field providing advocacy, research, and convening; structurally similar to Arts for LA as a discipline-specific arts advocacy and service membership body.
• Creative Capital: National nonprofit that supports innovative artists through grants, advisory services, and career development; overlaps with Arts for LA in providing capacity-building and resources to individual artists and arts professionals.
• Fractured Atlas: National nonprofit that provides business and tech infrastructure (fiscal sponsorship, insurance, online tools) to artists and arts organizations; comparable to Arts for LA in operating shared digital infrastructure (e.g., job board, member portal) for the arts community.

Broad incumbents

• California Arts Council: California state government agency responsible for administering public arts funding and policy at the state level; comparable to Arts for LA in driving state-level arts policy and funding outcomes (e.g., the California Creative Workforce Act of 2021).
• LA County Department of Arts & Culture: County-level government agency that administers public arts funding and cultural policy for LA County; directly comparable to Arts for LA in shaping local arts policy and is also one of its member organizations and government partners.

Others

• Young Invincibles: National nonprofit advocacy organization focused on young adults; relevant peer because Arts for LA's ED Gustavo Herrera previously served as its Western Regional Director, indicating comparable cross-sector advocacy, policy engagement, and community mobilization approaches.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/arts4la
• YouTubeyoutube.com/@Arts4LA
• Facebookfacebook.com/ArtsforLA
• Instagraminstagram.com/arts4la
• LinkedInlinkedin.com/company/arts-for-la

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arts for LA