Avise Financial
Avise Financial is a member-owned RIA cooperative that matches individuals with independent fiduciary financial advisors while providing member advisors with bundled technology, compliance, and outsourced support infrastructure to operate their own practices.
- Company typePrivate
- Founded2024
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Avise Financial does
Avise Financial (Avise Financial Cooperative, Inc.) is a member-owned cooperative that operates a two-sided platform serving both individual consumers seeking financial advice and independent financial advisors who want to own and operate their own Registered Investment Adviser (RIA) firms. Founded in 2024 by CFP® practitioners Leighann Miko and Katrina Soelter and headquartered in Los Angeles, the company matches individual clients with independent, fiduciary, fee-only Certified Financial Planners® through a questionnaire-based interface hosted at avisefinancial.com/match, while simultaneously providing member advisors with the operational, compliance, technology, and peer-network infrastructure required to launch and run an independent practice.
The platform's product surface consists of two core offerings and several add-ons. The consumer-facing Financial Advisor Matching Platform collects client preferences through a short questionnaire and routes prospects to screened advisor members. The advisor-facing RIA Co-op Membership Platform delivers a bundled technology stack — AdvicePay for fee-for-service billing, Advyzon for AUM fee billing and portfolio management, MessageWatcher for compliance archival, and Wealthbox as the CRM — together with a vetted partner network offering exclusive discounts and hourly outsourced support services (Client Service Associate at $45/hr, Paraplanner at $55/hr, Associate Financial Planner at $70/hr, sold in 10-hour monthly increments). Avise is registered with the U.S. Securities and Exchange Commission as an investment adviser and serves only U.S. residents in jurisdictions where the firm is registered or otherwise legally permitted.
Avise generates revenue through two streams: (1) tiered membership fees charged as a percentage of each member advisor's gross revenue — 15% on the first $500,000, 10% on the next $500,000, and 5% above $1,000,000, subject to a $30,000 annual minimum — and (2) usage-based fees for outsourced support services billed hourly. The company explicitly states it is not backed by venture capital or corporate investors, indicating a bootstrapped posture funded primarily through membership fees and a single $50,000 capital event recorded on April 3, 2024; ownership and governance rest with member advisors holding equal voting rights and eligibility for patronage dividends.
Avise Financial firmographics
Firmographics- Name
- Avise Financial
- Legal name
- Avise Financial Cooperative, Inc.
- Website
- https://avisefinancial.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Avise Financial is a member-owned RIA cooperative that matches individuals with independent fiduciary financial advisors while providing member advisors with bundled technology, compliance, and outsourced support infrastructure to operate their own practices.
- Ownership category
- akta.pro rank
Avise Financial industry classification
Industry- Product category
- Financial Advisory Services
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Comprehensive/Full-Service RIAs & Independent Wealth Managers (FSAAACAA)
- akta.pro secondary industry
- Independent Broker-Dealers (Retail Network) (FSAAAAAC)
Keywords
Where Avise Financial is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Markets served
Avise Financial business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Membership Fees: Avise charges member advisors a percentage of their gross revenue as a membership fee. The tiered structure ranges from 15% for revenue $0-$500k, 10% for $500k-$1M, and 5% for revenue above $1M. There is a minimum annual membership fee of $30,000.
- Outsourced Support Services: Member advisors can purchase outsourced support hours in 10-hour increments per month in categories including Client Service Associate ($45/hr), Paraplanner ($55/hr), and Associate Financial Planner ($70/hr). This is billed at an hourly rate as a separate service line.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | First tier: $0 - $500,000 gross revenue at 15% |
| Subscription | Annual | Second tier: $500,000 - $1,000,000 gross revenue at 10% |
| Subscription | Annual | Third tier: $1,000,000+ gross revenue at 5% |
| Usage-based | Pay-as-you-go | Client Service Associate outsourced support |
| Usage-based | Pay-as-you-go | Paraplanner outsourced support |
| Usage-based | Pay-as-you-go | Associate Financial Planner outsourced support |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Avise Financial product offering
Product offeringCore offering
Avise Financial operates a cooperative platform with two integrated offerings: (1) a consumer-facing advisor matching service that connects individuals with independent, fiduciary, fee-only Certified Financial Planners® based on a short online questionnaire, and (2) an RIA cooperative membership platform that enables independent financial advisors to launch and operate their own advisory firms by providing a comprehensive technology suite (billing, portfolio management, client communication, compliance), vetted partner integrations, and discounted outsourced support services.
Product overview
Avise Financial operates as a cooperative platform offering two interconnected services: (1) a consumer-facing financial advisor matching platform that connects individuals with independent, fiduciary, fee-only Certified Financial Planners, and (2) an RIA co-op membership platform enabling financial advisors to launch and operate independent advisory firms. The advisor platform includes a technology suite (AdvicePay, Advyzon, MessageWatcher, Wealthbox), outsourced support services (Client Service Associate, Paraplanner, Associate Financial Planner tiers), a vetted partner network, and a tiered membership fee structure (15%/10%/5% of gross revenue with $30,000 minimum).
Differentiator
Problem solved
Functional benefit
Products and services
- Financial Advisor Matching Service Free consumer-facing service that uses a short online questionnaire to match individuals with independent, fiduciary, fee-only Certified Financial Planners® (CFP®) from Avise's member advisor network, after which the matched advisor engages the consumer directly for financial planning and advice.
- RIA Cooperative Membership Membership in the Avise Financial Cooperative for independent financial advisors, providing cooperative ownership with one-member-one-vote governance, patronage dividends, a comprehensive technology suite (billing, portfolio management, client communication, compliance), and access to a vetted partner network. Priced as a tiered percentage of member gross revenue (15% for solo, 10% for owner + support, 5% for support-only), with a $3,500 annual minimum and $1,000 one-time setup fee.
- Outsourced Advisor Support Services Hourly outsourced services available to member advisors and other independent advisors, including chief compliance officer (CCO) oversight, financial planning support, investment research, paraplanning, and virtual assistant services, designed to scale an independent RIA without building all back-office functions in-house.
Quantifiable outcome
- 370,000 financial advisors in the U.S. market with only 4% being independent
Companies that use Avise Financial
Customer profileSegments2 records
Ideal customer profiles2 records
Avise Financial technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature2 records
Avise Financial partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- AdvicePaycoreAdvicePay is a technology partner that facilitates fee-for-service financial planning and advice for member advisors. This integration is included in the comprehensive technology suite covered by the membership fee.
- AdvyzoncoreAdvyzon assists advisors in managing various aspects of their practice, including AUM fee billing, portfolio management, and reporting. This technology is part of the bundled membership services.
- MessageWatchercoreMessageWatcher compliantly monitors and archives digital communication including websites, email, and social media for member advisors, helping ensure regulatory compliance.
- WealthboxcoreWealthbox streamlines and centralizes client-related information, communication, and tasks for advisors, enhancing practice efficiency.
- Vetted Partner NetworkminorAvise has partnered with various organizations including web design firms, operations consultants, and business coaches. Several of these partners offer exclusive discounts for Avise members. The exact partners are not individually named in the source material.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Avise Financial competitors and assessment
Company assessmentMarket position
Strengths2 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Avise Financial social profiles
Digital presenceAvise Financial financial estimates
Financial estimateRevenue estimate
Valuation estimate
Avise Financial leadership team
Management profileNumber of profiles
Profiles2 records
Avise Financial funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Avise Financial M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Avise Financial
What does Avise Financial do?
Avise Financial operates a cooperative platform with two integrated offerings: (1) a consumer-facing advisor matching service that connects individuals with independent, fiduciary, fee-only Certified Financial Planners® based on a short online questionnaire, and (2) an RIA cooperative membership platform that enables independent financial advisors to launch and operate their own advisory firms by providing a comprehensive technology suite (billing, portfolio management, client communication, compliance), vetted partner integrations, and discounted outsourced support services.
Is Avise Financial a public or private company?
Avise Financial is a private company. It is classified as management employee owned and is currently operating.
When was Avise Financial founded?
Avise Financial was founded in 2024. It employs 1 to 10 people.
Where is Avise Financial based?
Avise Financial is headquartered in Los Angeles, United States, in the North America region.
How does Avise Financial make money?
Two revenue lines are on record. Membership Fees are the primary driver. The others are outsourced Support Services.
Does Avise Financial have an API?
No public API is recorded for Avise Financial.
What industry is Avise Financial in?
Avise Financial's product category is Financial Advisory Services. Its primary akta.pro industry code is FSAAACAA, Comprehensive/Full-Service RIAs & Independent Wealth Managers, with a secondary code of FSAAAAAC, Independent Broker-Dealers (Retail Network). Its NAICS code is 523940 and its SIC code is 6282.