Cubic Transportation Systems
Cubic Transportation Systems provides integrated fare collection and intelligent transportation systems to government transit agencies and municipal traffic authorities worldwide. Its portfolio spans account-based ticketing, contactless EMV payments, AI-driven fare gates, and adaptive traffic management across 50+ countries.
- Company typePrivate
- Founded1951
- HeadquartersSan Diego, United States
- Headcount1,001–5,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Cubic Transportation Systems does
Cubic Transportation Systems (CTS) is the transportation division of privately held Cubic Corporation, headquartered in San Diego, California, and one of the longest-standing vendors in mass transit technology, tracing its origins to 1951. CTS provides integrated fare collection and intelligent transportation systems (ITS) to government transit agencies and municipal traffic authorities worldwide, with a footprint spanning 50+ countries, 400+ transit deployments, 60K+ intersections, and 24B+ processed transactions. Its product portfolio centers on two platforms: a Fare Collection platform (account-based ticketing, contactless EMV payments, Umo SaaS mobility platform, Urban Mobility Back Office, and the FEnX GenAI-powered fare gate) and an ITS platform (SynchroGreen adaptive signal control, Gridsmart AI signals, Congestion Management, Intersection Safety and Performance, and Real-Time Passenger Information).
Underlying technology combines proprietary hardware (fare gates, intersection detection), software platforms, and AI/ML capabilities including generative AI, computer vision, and predictive analytics. Notable quantified outcomes include a 32.9% reduction in corridor travel time in Chula Vista, a 27% travel-time and 46% delay reduction in Seminole County, and 24% delay reduction with ~$855K annual savings in Bangkok.
CTS monetizes through a mix of hardware sales, multi-year software licenses, subscription/SaaS contracts (Umo), and professional services for system design, deployment, and ongoing maintenance, with revenue concentrated in long-cycle enterprise RFP procurement by government buyers. Distribution is via direct enterprise sales, supplemented by industry events such as Transport Ticketing Global. The division is led by President Peter Montgomery-Torrellas, operating alongside Cubic Defense under parent CEO Stevan Slijepcevic.
Cubic Transportation Systems firmographics
Firmographics- Name
- Cubic Transportation Systems
- Legal name
- Cubic Transportation Systems, Inc.
- Website
- https://cubic.com
- Company type
- Private
- Founded year
- 1951
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Cubic Transportation Systems provides integrated fare collection and intelligent transportation systems to government transit agencies and municipal traffic authorities worldwide. Its portfolio spans account-based ticketing, contactless EMV payments, AI-driven fare gates, and adaptive traffic management across 50+ countries.
- Ownership category
- akta.pro rank
Cubic Transportation Systems industry classification
Industry- Product category
- Intelligent Transportation Systems
- NAICS
- Urban Transit Systems (48511), Urban Transit Systems (4851)
- SIC
- Services-Computer Integrated Systems Design (7373), Industrial Instruments For Measurement, Display, And Control (3823), Transportation Services (4700), Computer Peripheral Equipment, Nec (3577)
- akta.pro primary industry
- Urban Rail Fare Collection & Ticketing (AFC/Validators/Gates) (THAIABAI)
- akta.pro secondary industries
- Traffic Management & Intelligent Transportation Systems (Signals, TMCs, Congestion) (BPAIALAC), Transit, Traffic & Mobility Data Platforms (BPAMANAH), Centralized Traffic Management Platforms (ATMS/TMC Software) (TLAJACAB), Concessionary, Student & Employer Pass Programs (THAIAMAI)
Keywords
Where Cubic Transportation Systems is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Cubic Transportation Systems business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Fare Collection Systems & Services: Cubic provides fare collection infrastructure including gates, payment processing, and back-office systems to transit agencies. Revenue comes from system deployments, hardware sales, software licenses, and ongoing maintenance/support contracts.
- Intelligent Transportation Systems: Traffic management solutions including adaptive signal control, intersection safety systems, and real-time traffic monitoring. Delivered as integrated systems with ongoing support.
- Professional Services & Integration: Implementation, customization, and integration services for transit agencies deploying Cubic solutions. Includes system design, deployment, and operational support.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
Cubic Transportation Systems product offering
Product offeringCore offering
Cubic Transportation Systems designs, develops, and deploys integrated fare collection and intelligent transportation systems for mass transit agencies and city traffic authorities. Its offerings include account-based ticketing platforms, contactless EMV payment processing (Apple Pay, Google Pay), adaptive traffic signal control (SynchroGreen), AI-powered traffic management (Gridsmart), real-time passenger information systems, and next-generation AI/computer-vision fare gates (FEnX). The company sells turnkey hardware-software-service solutions through long-cycle enterprise procurement processes.
Product overview
Cubic Transportation Systems provides a comprehensive portfolio of transportation technology solutions organized around two main platforms: Fare Collection Solutions and Intelligent Transportation Solutions (ITS). The Fare Collection platform includes account-based ticketing, contactless EMV (cEMV) payments, the Umo Mobility Platform (SaaS), Urban Mobility Back Office (Enterprise), Mobile Suite, and the new FEnX Fare Gate leveraging generative AI and computer vision. The ITS platform encompasses traffic management solutions including SynchroGreen adaptive signal control, Gridsmart AI Signals, Congestion Management, Intersection Safety, Intersection Performance, Real-Time Passenger Info, Intersection Detection, Intersection Optimization, and Intelligent Systems. Together these solutions process over 24 billion transactions across 400+ transit deployments in 50+ countries, managing over 60,000 intersections worldwide.
Differentiator
Problem solved
Functional benefit
Brands
- Umo Mobility Platform: Software-as-a-service (SaaS) platform for fare collection and mobile ticketing
- SynchroGreen
- Gridsmart
- FEnX
- Urban Mobility Back Office
- Trafficware
- Cubic Vocality
Products and services
- FEnX Fare Gate Next-generation fare gate hardware that utilizes generative AI and computer vision to detect fare evasion in real-time, advancing revenue protection, accessibility, and safety for transit riders. Designed for transit agencies seeking to reduce fare evasion and modernize station throughput.
- Fare Collection Solutions Comprehensive fare collection platform combining account-based ticketing, contactless EMV payments (including Apple Pay and Google Pay), and integrated services to modernize transit networks and improve accessibility, processing 24B+ transactions across 400+ deployments for transit agencies.
- Intelligent Transportation Solutions (ITS) Integrated suite of traffic management solutions providing real-time data, advanced analytics, and predictive insights to manage traffic networks, reduce congestion, lower emissions, and enhance road safety across 50+ countries. Deployed for municipal transportation departments and traffic management centers.
- Congestion Management ITS solution that monitors real-time traffic and automatically adjusts signal timing to reduce congestion and keep vehicles moving, designed for scalability across city-wide networks for municipal traffic authorities.
- Intersection Safety ITS solution leveraging real-time data and advanced analytics to enhance safety and reduce friction at high-volume intersections through intelligent signal control and adaptive strategies.
- Intersection Performance
Quantifiable outcome
- 32.9% reduction in corridor travel time in Chula Vista with SynchroGreen
- +2 more outcomes
Companies that use Cubic Transportation Systems
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
Cubic Transportation Systems technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature6 records
Cubic Transportation Systems partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Raytheon TechnologiescoreCubic Secure Communications, a business unit of Cubic Defense, was selected by Raytheon to deliver Common Data Link (CDL) capability for the MS-110 Reconnaissance Pod program supporting Poland. Cubic delivers air and ground data link systems including Airborne Data Terminals, Ground Data Terminals, and Ground Support Equipment.
- Transport for London / Imperial College London AIDA LabminorTransport for London collaborates with Imperial College London's AIDA Lab to develop AI-powered predictive maintenance for fare collection gates, aiming to anticipate failures before they occur. This represents emerging R&D collaboration in the transit technology ecosystem.
- DARPA (Defense Advanced Research Projects Agency)coreCubic Defense collaborates in DARPA's Air Combat Evolution (ACE) program as part of a distinguished team of academia, government, and private industry partners working on advanced air combat training solutions.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Cubic Transportation Systems competitors and assessment
Company assessmentDirect peers
- Conduent Transportation: Conduent's Transportation segment provides fare collection, transit payment, and mobility solutions to public transit agencies globally, making it the closest direct competitor to Cubic Transportation Systems in integrated revenue management and account-based ticketing.
- INIT (Innovative Transportation): INIT provides integrated fare collection, fleet management, and telematics systems to transit operators worldwide, directly competing with Cubic in fare gates, validators, and back-office ticketing platforms.
- Scheidt & Bachmann: Scheidt & Bachmann is a European leader in fare collection systems, parking, and signalling solutions for public transit and rail, directly overlapping with Cubic's fare gate and AFC business in many international markets.
- Flowbird (formerly Parkeon): Flowbird supplies fare collection, ticketing, and urban mobility payment solutions to transit operators and municipalities, directly competing with Cubic on validators, gates, and account-based back-office systems.
- Thales Ground Transportation Systems: Thales provides fare collection, ticketing, and integrated mobility platforms for urban rail and transit operators worldwide, competing head-to-head with Cubic in major international tenders.
- Verra Mobility: Verra Mobility provides smart mobility, tolling, and traffic management solutions for governments and commercial clients, directly comparable to Cubic's ITS and road-user-charging-adjacent offerings.
- Iteris: Iteris specializes in intelligent transportation systems, traffic signal optimization, and intersection analytics, directly competing with Cubic's SynchroGreen and Gridsmart products in the US municipal ITS market.
- Kapsch TrafficCom: Kapsch TrafficCom provides intelligent transportation, tolling, and traffic management systems globally, comparable to Cubic's ITS, intersection management, and congestion management offerings in international markets.
Broad incumbents
- Siemens Mobility: Siemens Mobility is a large incumbent offering fare collection, signalling, rolling stock, and traffic management as part of a broad portfolio; it overlaps with Cubic's ITS and fare collection offerings across larger transit agency accounts.
Emerging players
- Masabi: Masabi is a software-first mobile ticketing and fare-as-a-service platform for transit agencies, representing an emerging threat to traditional fare-collection incumbents like Cubic in mobile and account-based ticketing segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Cubic Transportation Systems social profiles
Digital presenceCubic Transportation Systems financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cubic Transportation Systems leadership team
Management profileNumber of profiles
Profiles7 records
Cubic Transportation Systems funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cubic Transportation Systems M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cubic Transportation Systems
What does Cubic Transportation Systems do?
Cubic Transportation Systems designs, develops, and deploys integrated fare collection and intelligent transportation systems for mass transit agencies and city traffic authorities. Its offerings include account-based ticketing platforms, contactless EMV payment processing (Apple Pay, Google Pay), adaptive traffic signal control (SynchroGreen), AI-powered traffic management (Gridsmart), real-time passenger information systems, and next-generation AI/computer-vision fare gates (FEnX). The company sells turnkey hardware-software-service solutions through long-cycle enterprise procurement processes.
Is Cubic Transportation Systems a public or private company?
Cubic Transportation Systems is a private company. It is classified as corporate owned and is currently operating.
When was Cubic Transportation Systems founded?
Cubic Transportation Systems was founded in 1951. It employs 1,001 to 5,000 people.
Where is Cubic Transportation Systems based?
Cubic Transportation Systems is headquartered in San Diego, United States, in the North America region.
How does Cubic Transportation Systems make money?
Three revenue lines are on record. Fare Collection Systems & Services are the primary driver. The others are intelligent Transportation Systems and professional Services & Integration.
Who are Cubic Transportation Systems's main competitors?
Direct peers on record are Conduent Transportation, INIT (Innovative Transportation), Scheidt & Bachmann, Flowbird (formerly Parkeon), Thales Ground Transportation Systems, Verra Mobility, Iteris and Kapsch TrafficCom. Siemens Mobility is listed as a broad incumbent. Masabi is listed as an emerging player.
Does Cubic Transportation Systems have an API?
No public API is recorded for Cubic Transportation Systems.
What industry is Cubic Transportation Systems in?
Cubic Transportation Systems's product category is Intelligent Transportation Systems. Its primary akta.pro industry code is THAIABAI, Urban Rail Fare Collection & Ticketing (AFC/Validators/Gates), with a secondary code of BPAIALAC, Traffic Management & Intelligent Transportation Systems (Signals, TMCs, Congestion). Its NAICS code is 48511 and its SIC code is 7373.