Red River Bank

What Red River Bank does

Red River Bank is a Louisiana-chartered commercial bank and wholly-owned subsidiary of Red River Bancshares, Inc. (NASDAQ: RRBI), founded in 1999 and headquartered in Alexandria, Louisiana. The bank operates 28 physical banking centers spanning all major Louisiana regions, including Central Louisiana (Alexandria), Acadiana (Lafayette), Northwest Louisiana (Shreveport), Southeast Louisiana (Baton Rouge), Southwest Louisiana (Lake Charles), Northshore (Covington), and New Orleans. As a traditional community bank, it serves individual consumers, small-to-medium businesses, mortgage customers, high-net-worth private banking clients, and unbanked/underbanked individuals through a "Made in Louisiana, Made for Louisiana" positioning emphasizing local decision-making and relationship banking.

The bank's core technology stack consists of a proprietary online banking platform, a native iOS/Android mobile application, SMS-based text banking, and complementary features including mobile deposit (with $2,000/day and $5,000/25-day limits), card controls, transaction alerts, ID theft monitoring, and Penny RoundUP automatic savings. Business banking is supported by Positive Pay check/ACH fraud prevention and treasury management services. Third-party integrations include Apple Pay, Google Pay, Zelle, and Quicken/QuickBooks. The bank operates within standard regulatory frameworks (FDIC-insured, Equal Housing Lender, FFIEC cybersecurity oversight).

The revenue model is a traditional commercial banking model with two primary streams: net interest income from loans ($2.25B held for investment) and deposits ($2.95B) against its $3.35B asset base, supplemented by transaction-based fee income from account services, mortgage originations, treasury management, private banking, and wealth management through the Red River Investments Group subsidiary. Distribution combines the 28-branch physical network with digital self-service channels (mobile, online, text banking) and direct sales via the Switch Kit program. Q1 2026 net income reached a record $12.0M on a 25.18% net margin, with year-over-year EPS growth of 19.1% to $1.81 and a 66.7% quarterly dividend increase from $0.15 to $0.25 per share.

Name

Red River Bank

Legal name

Red River Bancshares, Inc.

Website

https://redriverbank.net

Company type

Public

Founded year

1999

Operating status

Operating

Headcount range

251–500 employees

Short description

Red River Bank is a Louisiana-chartered community bank (NASDAQ: RRBI) operating 28 banking centers statewide, serving individual consumers, small-to-medium businesses, mortgage customers, and high-net-worth private banking clients through local decision-making and a digital banking platform.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Commercial Banking (52211), Depository Credit Intermediation (5221)

SIC

State Commercial Banks (6022), National Commercial Banks (6021)

akta.pro primary industry

Branch & In-Person Banking (Teller/ATM Networks) (FSABAAAE)

akta.pro secondary industries

Credit Cards & Revolving Credit (FSABAAAC), Real Estate (Commercial Property, REITs) (FSABACAH)

Keywords

• Community banking services
• Commercial lending products
• Residential mortgage lending
• Treasury management services
• Private wealth management

Headquarters

HQ city

Alexandria

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Net Interest Income: Traditional banking interest income from loans and investment securities, offset by interest paid on deposits. As a bank holding company, this is the primary revenue driver.
2. Banking Fees and Service Charges: Fees from checking accounts, savings accounts, credit cards, and other banking services including wire transfers, overdraft protection, and account services.
3. Mortgage Lending: Revenue from mortgage originations and servicing, including conventional mortgages and down payment assistance programs.
4. Commercial and Business Banking: Revenue from commercial loans, business credit cards, treasury management services, and business deposit accounts.
5. Private Banking Services: Wealth management and private banking services for high net worth individuals, including specialized services for medical professionals and attorneys.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Red River Bank is a Louisiana community bank providing a fully integrated suite of consumer and commercial banking products and services, including checking accounts, savings accounts, CDs and IRAs, personal and business loans, mortgages, credit cards, treasury management, private banking, and wealth management through Red River Investments Group. Products are distributed through 28 physical banking centers across Louisiana and complemented by digital channels including Online Banking, Mobile Banking, and Text Banking with integrated Apple Pay, Google Pay, and Zelle payment functionality.

Product overview

Red River Bank is a Louisiana-based community bank offering a comprehensive suite of banking products through both physical branch locations and digital channels. The core digital banking platform consists of Online Banking (web-based) and Mobile Banking App (iOS/Android), which provide access to checking, savings, loans, mortgages, credit cards, and treasury management services. The bank differentiates through local decision-making and relationship-based service. Key digital add-on modules include Mobile Deposit, Penny RoundUP automatic savings, Card Controls, Transaction Alerts, ID Theft Monitoring, Text Banking, Positive Pay (fraud protection), and Apple Pay/Google Pay/Zelle payment integrations. Wealth management is offered through Red River Investments Group, and specialized services include Private Banking (with Medical and Attorney niches), Small Business Banking, and Bank On-certified New Opportunity Checkless Checking. The bank also provides financial education through RRB University seminars and online courses.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Banking

Quantifiable outcome

• Record Q1 2026 net income of $12.0 million, up from prior year
• +2 more outcomes

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature7 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Federal Home Loan Bank of Dallas (FHLB Dallas)coreStrategic or Co-development Partner · 10 December 2025Long-standing partnership delivering $12 million in grants over 25 years to support affordable housing, disaster recovery, and economic development in Louisiana. Partnership includes housing access grants, disaster recovery funds, home strengthening programs, down payment assistance, nonprofit support, and home repairs. The bank celebrated this milestone with FHLB Dallas in December 2025.
• Fuller Center for HousingminorStrategic or Co-development Partner · 30 October 2025$45,000 grant from FHLB Dallas and four local banks including Red River Bank supported the construction of 10 new homes in Bossier City, Louisiana as part of the Fuller Center for Housing's 20th Anniversary Legacy Build. Funds were part of $1.2 million distributed through the Partnership Grant Program.
• Bank On Northwest LouisianaminorGTM or Marketing PartnerRegional coalition partner for the Bank On Program targeting unbanked and underbanked individuals in Northwest Louisiana
• Bank On Baton RougeminorGTM or Marketing PartnerRegional coalition partner for the Bank On Program targeting unbanked and underbanked individuals in Baton Rouge area
• Bank On Southwest LouisianaminorGTM or Marketing PartnerRegional coalition partner for the Bank On Program targeting unbanked and underbanked individuals in Southwest Louisiana
• Bank On AcadianaminorGTM or Marketing PartnerRegional coalition partner for the Bank On Program targeting unbanked and underbanked individuals in the Acadiana (Lafayette) region
• Bank On Southeast LouisianaminorGTM or Marketing PartnerRegional coalition partner for the Bank On Program targeting unbanked and underbanked individuals in Southeast Louisiana

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Trustmark Corporation: Mississippi-headquartered regional bank (NASDAQ: TRMK) with Louisiana branch presence, overlapping commercial and consumer banking offerings, and a larger asset base competing in adjacent Louisiana markets.
• Hancock Whitney Corporation: Major Gulf Coast regional bank holding company (NASDAQ: HWC) with deep Louisiana roots, far larger asset base (~$35B), and overlapping consumer/commercial/wealth management product set — competing with Red River across most of its geography.
• Cadence Bank: Mid-sized regional bank (NYSE: CADE) with significant Louisiana presence through former BancorpSouth footprint, offering competing commercial, consumer, and treasury management products across the same statewide geography.
• First Horizon Corporation: Large regional bank holding company (NYSE: FHN) that absorbed IBERIABANK, giving it substantial Louisiana market share and a full suite of commercial, retail, and wealth products — competing directly with Red River in statewide markets.
• JPMorgan Chase (Louisiana retail): National money-center bank with retail branches across Louisiana competing for consumer deposits and small business relationships, leveraging superior digital capabilities and brand reach against Red River's community positioning.

Direct peers

• Investar Holding Corporation: Louisiana-based community bank holding company (NASDAQ: ISTR) with statewide branch presence in Louisiana and Texas, comparable asset size, and similar personal/business banking and mortgage focus.
• Origin Bancorp: Louisiana-based community bank holding company (NASDAQ: OBNK) with a comparable multi-region statewide presence, similar asset size range, and overlapping personal/business/commercial banking product mix — making it the closest direct comparable to Red River Bancshares.
• Business First Bancshares (b1BANK): Louisiana-based bank holding company (NASDAQ: BFST) with statewide branch network, similar community banking model targeting small-to-medium businesses, and overlapping commercial/retail product offerings at comparable asset scale.
• Home Bancorp: Louisiana-chartered community bank holding company (NASDAQ: HBCP) operating branches across Louisiana with comparable personal and business banking focus, similar sub-$5B asset scale, and overlapping community bank value proposition.
• MidSouth Bancorp: Louisiana-based community bank holding company (formerly NYSE: MSL) with a similar community banking model, multi-parish Louisiana branch presence, and comparable consumer/commercial product mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/redriverbank

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments7 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Red River Bank