MicroHAOPs

What MicroHAOPs does

MicroHAOPs Inc. is a Seattle-based water technology company founded in 2015 at the University of Washington to commercialize proprietary nano material technology for membrane-based water and wastewater treatment. The company developed uGAF, a proprietary nano material deposited as an extremely thin layer on treatment medium that captures contaminants (notably phosphorus and metals) from feed water, and HAOPs (Hydrolytic Aluminum Oxide Particles) used as a patented pre-treatment that significantly reduces membrane fouling, increases water flux by enabling higher membrane throughput, extends backwashing intervals by more than an order of magnitude, and reduces sludge-processing energy while generating residuals above 80% solids via simple vacuum filtration.

The company's product platform combines the core uGAF technology with solution modules for membrane pre-treatment, tertiary wastewater treatment, water body cleanup (eutrophication combat), industrial water reuse, and automated remote-monitored operation. Two patents protect the HAOPs pre-treatment process and the uGAF application process. MicroHAOPs serves municipal water utilities, industrial facilities seeking to reduce freshwater and wastewater costs, and government environmental agencies addressing phosphorus-driven eutrophication. Pilots have been completed or are underway at water and wastewater plants in the United States, Norway, China, and Singapore.

MicroHAOPs commercializes via a sales-led, direct enterprise engagement model targeting water utilities, industrial operators, and municipal governments, with revenue generated primarily through licensing of the proprietary uGAF technology and related services. Its largest disclosed commercial win is a 2 million+ Singapore Dollar (1.5 million USD) contract with the Singapore Public Utilities Board signed in December 2017 for a wastewater reuse project. The company has been supported by two US National Science Foundation grants totaling approximately $931K and has been recognized through multiple US and China-based innovation competitions.

Name

MicroHAOPs

Legal name

Micro HAOPs Inc.

Website

https://microhaopsinc.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

MicroHAOPs develops proprietary uGAF nano material and HAOPs particle technology for membrane-based water and wastewater treatment, serving municipal water utilities, industrial facilities, and government environmental agencies with licensing-based deployments.

Ownership category

akta.pro rank

Product category

Water Treatment Technology

NAICS

Waste Treatment and Disposal (5622), Water Supply and Irrigation Systems (221310)

SIC

Specialty Cleaning, Polishing And Sanitation Preparations (2842)

akta.pro primary industry

Water & Wastewater Treatment Plant Equipment (Clarifiers, Aeration, Membrane Systems) (IMAHAEAJ)

akta.pro secondary industries

Effluent Polishing & Filtration (MBR/UF/RO/GAC) (EUANADAL), Municipal Wastewater & Sewage Treatment Chemicals (IMAEAJAB)

Keywords

• Water treatment technology
• Membrane filtration systems
• Wastewater treatment solutions
• Nano material water purification
• Phosphorus removal technology

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Water Treatment Technology Licensing and Deployment: The company commercializes its proprietary uGAF technology for water treatment applications. Revenue is generated through licensing the technology and providing related services to water utilities, industrial facilities, and municipal governments. A 2 million+ Singapore Dollar contract with Singapore PUB demonstrates the revenue model.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

MicroHAOPs develops and commercializes a proprietary nano-material water treatment technology called uGAF (ultra-thin Gel Active Filtration), which is deposited on a treatment medium to remove contaminants including phosphorus, metals, and other pollutants from water. The company also offers a membrane pre-treatment solution using HAOPs (Hydrolytic Aluminum Oxide Particles) to reduce membrane fouling, and provides deployment, consulting, and support services to water utilities and industrial customers.

Product overview

MicroHAOPs offers a unified water treatment technology platform centered around their proprietary nano material called uGAF (micro-HAOPs particles). The platform consists of the core uGAF Water Treatment Technology as the foundational offering, supplemented by solution modules including Membrane Pre-treatment, Wastewater Treatment, Water Clean Up, Industrial Water Reuse, and Automated Operation. The company also provides Support Consulting services. These modules work together as an integrated system where the feed water passes through the uGAF nano material layer deposited on treatment medium, with particles being flushed and refreshed as capacity is reached.

Differentiator

Problem solved

Functional benefit

Brands

• uGAF: Proprietary nano material technology used in combination with a patented application process for water treatment applications.
• HAOPs

Products and services

• uGAF Water Treatment Technology
• HAOPs Membrane Pre-Treatment
• Advanced Wastewater Treatment Solutions
• Water Treatment Consulting and Support Services

Quantifiable outcome

• Reduces phosphorus to trace levels in treated domestic wastewater and polluted natural waters
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Veolia Water Technologies: Global water and wastewater treatment major serving municipal and industrial customers with broad process technology portfolios including membrane systems and phosphorus removal. Comparable as a competing provider of integrated water treatment solutions to the same utility and industrial buyer base MicroHAOPs targets.
• SUEZ Water Technologies & Solutions: Major global supplier of water treatment chemicals, membrane systems, and process equipment to municipal and industrial customers. Directly comparable as an established competitor offering membrane-based and chemical-based water treatment solutions.
• Ecolab Inc. Global leader in water, hygiene, and infection prevention solutions including industrial water treatment chemicals and membrane programs. Competes with MicroHAOPs on industrial water reuse and treatment chemistry applications.
• Pentair plc: Water treatment and flow control solutions provider serving residential, commercial, and industrial markets including membrane filtration systems. Comparable as a broader incumbent offering competing membrane and water treatment technologies.
• Xylem Inc. Global water technology company providing pumps, treatment equipment, and digital solutions for water and wastewater utilities. Overlaps with MicroHAOPs on the wastewater treatment equipment and digital monitoring side of the business.
• Kurita Water Industries Ltd. Japan-based global supplier of water treatment chemicals and equipment to industrial and municipal customers. Directly comparable in the water/wastewater chemicals and process equipment space MicroHAOPs competes in.
• DuPont Water Solutions: Major supplier of reverse osmosis, nanofiltration, and ultrafiltration membrane elements for water purification. Directly comparable as a membrane technology provider whose products integrate with MicroHAOPs' pre-treatment value proposition.

Direct peers

• Nanostone Water: Developer of ceramic ultrafiltration membrane technology for water and wastewater treatment applications. Comparable as an emerging player applying novel material science to membrane-based water treatment.
• Organica Water: Provider of decentralized wastewater treatment solutions using biological and fixed-film processes to municipal and industrial customers. Comparable as an emerging technology provider targeting municipal wastewater treatment with differentiated IP.
• Fluence Corporation: Provider of decentralized and packaged water and wastewater treatment solutions using MABR and other advanced technologies. Comparable as an emerging player selling technology-driven treatment systems to municipal and industrial customers globally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MicroHAOPs