beyerdynamic

What beyerdynamic does

beyerdynamic Gmb & Co. KG is a German audio equipment manufacturer founded in 1924 in Berlin and headquartered in Heilbronn, where approximately 85% of its products are manufactured, largely by hand, by a workforce of over 400 employees. The company designs and produces premium headphones, headsets, microphones, and in-ear monitors across five primary use cases — studio/professional monitoring, gaming/esports, live performance, broadcast/communication, and audiophile listening — sold under recognized product families including the DT studio series, MMX gaming series, T-series Tesla high-end headphones, AMIRON and AVENTHO consumer lines, and a comprehensive microphone catalog spanning ribbon, dynamic, condenser, and instrument models.

Core technology centers on proprietary Tesla Technology (acoustic transducers achieving magnetic flux density over 1 Tesla), the in-house STELLAR.45 driver produced in Heilbronn for the PRO X series, the TESLA.11 driver for in-ear monitors, and the HEADPHONE LAB DAW plug-in that simulates reference-studio acoustics. The company serves a horizontally segmented customer base that includes professional recording studios and audio engineers, touring and live musicians, competitive gamers and streamers, home-recording content creators, audiophiles, and broadcast professionals, with notable users including Steve Albini, William Nicholson (FOH engineer for Dua Lipa), and Abel Orta Jr.

The business model is one-time hardware sales through three channels: direct-to-consumer e-commerce via north-america.beyerdynamic.com (with payment options including PayPal, Mastercard, Visa, Amex, and Klarna), a global authorized dealer network accessed through an online dealer locator, and a US subsidiary in Farmingdale, NY, that handles Americas-region distribution. Pricing spans $99.99 entry-level products to $1,049.99 premium offerings, with the highest margins concentrated in made-in-Germany Tesla and PRO X studio products. In June 2025, the company was acquired by Cosonic Intelligent Technologies for $141 million, ending a century of family ownership and positioning the business for international expansion, particularly across Asia.

Name

beyerdynamic

Legal name

beyerdynamic GmbH & Co. KG

Website

https://north-america.beyerdynamic.com

Company type

Private

Founded year

1924

Operating status

Operating

Headcount range

251–500 employees

Short description

beyerdynamic is a 100-year-old German manufacturer of premium headphones, in-ear monitors, and microphones produced primarily in Heilbronn, serving professional studios, touring musicians, gamers, audiophiles, and broadcast users through DTC e-commerce, a global dealer network, and a US subsidiary.

Ownership category

akta.pro rank

Product category

Professional Audio Equipment

NAICS

Audio and Video Equipment Manufacturing (334310)

SIC

Household Audio & Video Equipment (3651)

akta.pro primary industry

Studio / Pro Monitoring Headphones & Reference Speakers (CRACANAK)

akta.pro secondary industries

Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors) (MPAIAJAB), Hearables (True Wireless Earbuds & Smart Headphones) (CRACAIAD), Wireless Headphones (Over‑Ear & On‑Ear) (CRACANAB), Microphones, Headsets & Audio Input Devices (HDACAFAH), Headphones & Personal Audio Retail (Earbuds, ANC, DACs) (CRACAEAG)

Keywords

• Professional headphones
• Studio microphones
• Gaming headsets
• In-ear monitors
• Audio equipment manufacturing

Headquarters

HQ city

Heilbronn

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Sales - Headphones: One-time hardware sales of premium headphones and headsets across multiple categories: Gaming (MMX series), Studio (DT series, PRO X series), High-End (T series, Amiron), Portable, DJ, and In-Ear monitors. Products sold directly to consumers and through dealer network.
2. Hardware Sales - Microphones: One-time hardware sales of professional microphones including M series (ribbon and dynamic), MC series (condenser), TG series (instrument/vocal), and measurement microphones. Target markets include recording studios, live performances, home recording, and broadcasting.
3. Accessories and Spare Parts: Sales of accessories including ear pads, headbands, cables, headphone stands, hard cases, and replacement parts for beyerdynamic products.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

beyerdynamic GmbH & Co. KG designs, manufactures, and sells premium headphones, headsets, microphones, and in-ear monitors primarily handcrafted at its Heilbronn, Germany facility. The portfolio spans studio reference headphones (DT series), gaming headsets (MMX series), high-end Tesla headphones (T1, T5), true wireless earphones (Amiron), professional microphones (M, MC, TG series), and broadcast headsets, supported by proprietary Tesla Technology, STELLAR.45/TESLA.11 drivers, and the free HEADPHONE LAB DAW plug-in.

Product overview

Beyerdynamic is a German audio equipment manufacturer offering a comprehensive portfolio of headphones, microphones, and related accessories across consumer, creator, and professional segments. The product lineup includes: Studio/reference headphones (DT 770 PRO, DT 990 PRO, DT 880 PRO, DT 900 PRO X, DT 700 PRO X, DT 1770 PRO MKII, DT 1990 PRO MKII, DT 270 PRO, DT 770 PRO X, DT 990 PRO X); Gaming headsets (MMX 300 PRO, MMX 330 PRO, MMX 230 wireless, MMX 150 wireless, TYGR 300 R); High-end Tesla headphones (T1, T5, Amiron home); True wireless earphones (Amiron 200, Amiron 300, Amiron ZERO); Wireless over-ear/on-ear headphones (AVENTHO 300, AVENTHO 100); Professional in-ear monitors (DT 30 IE, DT 70 IE, DT 71 IE, DT 72 IE, DT 73 IE); DJ headphones (DJ 300 PRO X); Professional microphones (M 160, M 88, M 201, M 130, MC 950, MC 930, MM 1, TG series, M 70 PRO X, M 90 PRO X); and software (HEADPHONE LAB plug-in). Key proprietary technologies include Tesla Technology for premium headphones and STELLAR.45/TESLA.11 drivers for professional and in-ear products. Products are manufactured primarily in Germany at the Heilbronn headquarters.

Differentiator

Problem solved

Functional benefit

Products and services

• DT 30 IE Professional in-ear monitor designed for live performances and studio use. Features an 11mm dynamic driver, up to 39dB passive noise isolation, IP54-rated dust and splash resistance, and a Kevlar-reinforced detachable cable. Targets touring musicians, content creators, and studio professionals.
• AVENTHO 300 Wireless over-ear headphones featuring active noise cancellation (ANC), Dolby Atmos support, and head tracking. Available in BLACK and NORDIC GREY color options. Priced at $399.99.
• DT 770 PRO Reference studio headphones for control and monitoring purposes with closed-back design. Available in 32, 80, and 250 ohm impedance variants. Made in Germany. Legendary studio monitoring benchmark.
• DT 990 PRO Open-back studio headphones for critical listening and editing. Available in 80 and 250 ohm variants. Made in Germany.
• DT 900 PRO X Open-back studio headphones for critical listening, mixing, and mastering. Part of the PRO X series featuring the proprietary STELLAR.45 driver produced in Heilbronn.
• DT 700 PRO X Closed-back studio headphones for recording, monitoring, and mixing. Part of the PRO X series featuring the proprietary STELLAR.45 driver produced in Heilbronn.
• MMX 300 PRO Closed gaming headset with studio-level driver systems and robust design. Made in Germany.
• MMX 330 PRO Open-back gaming headset with spatial sound on studio-level. Priced at $379.99.
• MMX 230 wireless Wireless gaming headset with Bluetooth 6.0 for low latency and up to 60 hours battery life. Priced at $299.99.
• MMX 150 wireless Wireless gaming headset with META VOICE microphone for studio-level gaming and up to 50 hours battery life. Priced at $229.99.
• TYGR 300 R Open gaming headphones designed for gaming and music listening with high wearing comfort. Made in Germany.
• T1 High-end Tesla headphones (3rd generation) with open-back design, featuring proprietary Tesla Technology with magnetic flux density exceeding one Tesla. Developed, designed, and manufactured at the Heilbronn site. Priced at $999.99.
• T5 High-end Tesla headphones (3rd generation) with closed-back design, featuring proprietary Tesla Technology with magnetic flux density exceeding one Tesla. Developed, designed, and manufactured at the Heilbronn site. Priced at $999.99.
• Amiron home High-end Tesla stereo headphones with open-back design. Made in Germany.
• Amiron 200 Open true wireless earphones in BLACK, WHITE, and SPORT colors. Priced at $199.99.
• Amiron 300 True wireless earphones with active noise cancellation (ANC) in BLACK and CREAM colors. Priced at $279.99.
• Amiron ZERO Open-ear clip earbuds with IP54 durability, comfortable lightweight cuff-style design, and customizable EQ settings via companion app. Priced at $179.
• AVENTHO 100 Wireless on-ear headphones with active noise cancellation (ANC) in BLACK, BROWN, and CREAM colors. Priced at $229.99.
• DT 880 PRO Semi-open studio headphones for mixing and mastering applications. Made in Germany.
• DT 880 Edition Premium hi-fi headphones with semi-open design for personal listening. Made in Germany.
• DT 270 PRO Compact closed-back studio headphones for recording and monitoring, designed for USB-C devices with 45-ohm impedance and 5Hz to 24,000Hz frequency response. Priced at $159.
• DJ 300 PRO X Professional 2-in-1 DJ headphones with convertible on-ear or over-ear form factor. Optimized for high volume with clear, low-distortion sound. Priced at $279.
• DT 1770 PRO MKII Premium closed-back Tesla studio headphones for recording, monitoring, and editing. Made in Germany. Priced at $699.99.
• DT 1990 PRO MKII Premium open-back Tesla studio headphones for mixing, mastering, and editing. Made in Germany. Priced at $699.99.
• DT 70 IE Professional in-ear monitor optimized for mixing and critical listening with neutral reference sound and deep bass reproduction. Features the TESLA.11 driver manufactured in Germany.
• DT 71 IE Professional in-ear monitor optimized for drums and bass with enhanced bass response and present highs. Features the TESLA.11 driver manufactured in Germany.
• DT 72 IE Professional in-ear monitor optimized for vocals and guitar with mid-focused tuning. Features the TESLA.11 driver manufactured in Germany.
• DT 73 IE Professional in-ear monitor optimized for synthesizers, keyboards, and acoustic instruments with natural balanced sound reproduction. Features the TESLA.11 driver manufactured in Germany.
• M 160 Dynamic double-ribbon microphone with hypercardioid polar pattern. Made in Germany. Ribbon placement takes up to 6 months to master.
• M 88 Dynamic moving-coil microphone with hypercardioid polar pattern. Made in Germany.
• M 201 Dynamic moving-coil microphone with hypercardioid polar pattern. Made in Germany.
• MC 950 True condenser microphone with supercardioid polar pattern. Made in Germany.
• MC 930 True condenser microphone with cardioid polar pattern. Made in Germany.
• MM 1 Condenser measurement microphone with omnidirectional polar pattern. Made in Germany.
• M 130 Dynamic double-ribbon microphone with figure-eight polar pattern. Made in Germany.
• TG D70 Dynamic kickdrum microphone with hypercardioid polar pattern. Made in Germany.
• TG V70 (s) Dynamic vocal microphone with hypercardioid polar pattern. Made in Germany.
• TG V50 (s) Dynamic vocal microphone with cardioid polar pattern.
• TG I51 Dynamic instrument microphone with cardioid polar pattern. Made in Germany.
• TG I53 Condenser instrument microphone with cardioid polar pattern. Made in Germany.
• TG D58 Condenser drum microphone with cardioid polar pattern. Made in Germany.
• TG D57 Condenser drum microphone with cardioid polar pattern. Made in Germany.
• TG D35 Dynamic drum microphone with supercardioid polar pattern.
• TG D71 Boundary microphone with semi-cardioid polar pattern. Made in Germany.
• MC 930 Stereo Set True condenser stereo microphone set with cardioid polar pattern. Made in Germany.
• TG Drum Set PRO Professional complete microphone drum set for full drum microphone applications.
• M 70 PRO X Part of the PRO X series with electro-acoustic design tailored for creators.
• M 90 PRO X Part of the PRO X series with electro-acoustic design tailored for creators.
• TG V35 s Dynamic vocal microphone with supercardioid polar pattern. Entry-level option priced from $99.99.
• DT 770 PRO X Closed-back studio headphones for recording and monitoring, with improved comfort, detachable Mini-XLR cable, and STELLAR.45 driver. Made in Germany.
• DT 990 PRO X Open-back studio headphones for critical listening and editing, with detachable Mini-XLR cable and STELLAR.45 driver. Made in Germany.
• DT 770 PRO Black Edition Reference headphones for control and monitoring purposes with closed-back design in limited black finish.
• DT 770 M Monitor headphones for noisy studio environments with closed-back design and high attenuation. Made in Germany.
• DT 150 Monitor headphones for noisy studio environments with closed-back design. Made in Germany.
• DT 250 Headphones for monitoring and ENG/EFP applications with closed-back design. Made in Germany.
• DT 100 Monitor headphones for studio and ENG/EFP applications with closed-back design. Made in Germany.
• DT 108 Single-ear headset with dynamic microphone for broadcast and intercom applications. Made in Germany.
• DT 109 Stereo headset with dynamic microphone for broadcast and intercom applications. Made in Germany.
• DT 797 PV Headset with condenser microphone for moderation with closed-back design. Made in Germany.
• DT 252 Single-ear headphones for monitoring and ENG/EFP applications with closed-back design.
• HEADPHONE LAB Free DAW plug-in that simulates the sound of a high-end reference studio directly in headphones. Features FACTORY CALIBRATION for selected models and virtual studio environment simulation.

Quantifiable outcome

• Up to 39dB passive noise isolation in DT 30 IE in-ear monitors
• +3 more outcomes

Named customers8 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Cosonic Intelligent TechnologiescoreOthers · 5 June 2025Beyerdynamic was sold to Cosonic Intelligent Technologies in a $141 million deal finalized on June 5, 2025. The acquisition includes Beyerdynamic's subsidiaries in the US, China, and India. This represents a significant ownership change, with Cosonic aiming to expand beyerdynamic's international presence and product offerings.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Bose: Broad incumbent in premium consumer audio (QuietComfort, Ultra), competing in the same over-ear and true wireless price tiers that beyerdynamic is pushing into with AVENTHO and Amiron lines.
• Sony: Broad incumbent spanning consumer headphones (WH-1000XM, WF-1000XM), gaming (INZONE), and pro audio (MDR-M1) — competing across audiophile, gaming, and studio segments with much larger scale and marketing.

Direct peers

• Sennheiser: Closest direct peer — German pro and consumer audio manufacturer (headphones, microphones, in-ear monitors) with comparable Made-in-Germany heritage, studio monitoring heritage (HD 600/650/800), and overlapping customer base in studios, broadcast, and audiophile segments.
• Audio-Technica: Direct peer in pro and consumer headphones/microphones — the ATH-M50x is a direct competitor to the DT 770 PRO in studio monitoring, and they overlap heavily in DJ, broadcast, and home-recording segments.
• AKG (Harman): Direct peer in pro studio headphones (K series), broadcast headsets, and live-sound microphones, with shared end markets in recording, broadcast, and touring — now within Harman's broader consumer portfolio.
• Shure: Direct peer across professional microphones (SM/SM7B/KSM series), in-ear monitors (SE series), and pro headsets — strong overlap in recording, touring, broadcast, and installed-sound customer bases.
• Neumann (Sennheiser Group): Direct peer in high-end studio microphones (U87, TLM 103, KMS series) and studio monitoring — comparable premium positioning and Made-in-Germany craftsmanship, addressing the same top-tier recording and broadcast customers.
• Focal: Direct peer in premium high-end headphones (Utopia, Stellia, Bathys) and reference speakers — comparable audiophile positioning, French craftsmanship narrative, and overlap in the $400–$5,000+ flagship segment.

Emerging players

• Audeze: Emerging direct peer in premium planar-magnetic headphones (LCD, Maxwell gaming headset) — comparable pro/studio and gaming positioning with distinct transducer technology, appealing to overlapping audiophile and creator customers.
• Marshall Headphones: Emerging peer in premium consumer over-ear and true-wireless headphones (Monitor III, Motif) with lifestyle-brand positioning — competes in the same consumer/audiophile price bands where beyerdynamic's Amiron and AVENTHO lines live.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/beyerdynamicHQ
• Facebookfacebook.com/beyerdynamic
• LinkedInlinkedin.com/company/916840

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about beyerdynamic