WormingUp
WormingUp is a Kuching, Sarawak-based social enterprise that uses Black Soldier Fly larvae bioconversion to convert organic waste into protein-rich animal feed, organic fertilizer, and bio-oil for B2B, municipal, and consumer customers across Malaysia.
- Company typePrivate
- Founded2015
- HeadquartersKuching, Malaysia
- Headcount11–50
- GTM typeB2B
- OfferingServices
What WormingUp does
WormingUp is a Sarawak-based social enterprise (operating under FTA Broodstock Sdn Bhd) that uses Black Soldier Fly (BSF) larvae bioconversion to transform organic and food waste into high-protein animal feed (up to 45% crude protein), organic fertilizer (frass), and BSF oil rich in lauric acid. The company was founded in 2015 and is headquartered in Kuching, Malaysia, with its BSF factory located at Lot 8199, Jalan Pending, and additional food-waste drop-off points in Padungan and Satok. Its vertical insect farming system, automated waste processing, and AI monitoring/smart sensors are positioned as the operational backbone, enabling space-efficient larvae production and traceability across the lifecycle from egg to harvest. The portfolio spans physical BSF products (larvae, neonates, eggs, rearing trays, oil) sold via an e-commerce storefront at small unit price points (RM20–RM40), a recurring food waste collection subscription service for hotels, restaurants, supermarkets, factories, and municipalities, professional BSF farm setup and technology consultation/training services for agripreneurs and institutions, factory tours used as a customer acquisition channel, and the Seeds of Change educational program reaching schools in Upper Baram, Sarawak.
The business model combines direct-to-consumer e-commerce, B2B subscription waste collection, professional services (farm setup and training), community drop-off programs, and an innovative Eco Alliance equity-for-waste mechanism under which waste-supplying businesses and municipalities receive equity in WormingUp in exchange for feedstock — a closed-loop capital and supply structure supported by Sarawak government funds and a successful 2026 equity crowdfunding round on Ata Plus. Customers and beneficiaries span food and hospitality businesses, government and municipalities, agriculture and animal feed buyers, educational institutions, community/individuals, and ESG investors. Operations are ISO 14001-certified, the company is led by Managing Director Ts. Jeff Wee and core technical member Ts. Tan Pei Chin (MSc Entomology), and total disclosed funding to date is approximately US$160,000 across a 2024 Digital Village Accelerator investment and the 2026 Ata Plus ECF raise.
WormingUp firmographics
Firmographics- Name
- WormingUp
- Legal name
- FTA Broodstock Sdn Bhd
- Website
- https://wormingup.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- WormingUp is a Kuching, Sarawak-based social enterprise that uses Black Soldier Fly larvae bioconversion to convert organic waste into protein-rich animal feed, organic fertilizer, and bio-oil for B2B, municipal, and consumer customers across Malaysia.
- Ownership category
- akta.pro rank
WormingUp industry classification
Industry- Product category
- Organic Waste Bioconversion Services
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Insect Farming (Crickets, Mealworms, Black Soldier Fly) (AFAEAIAI)
- akta.pro secondary industry
- Insect-Based Protein Foods Manufacturing (AFAKAGAJ)
Keywords
Where WormingUp is headquartered
LocationHeadquarters
- HQ city
- Kuching
- HQ country
- Malaysia
- HQ region
- Asia
Offices4 records
Markets served
WormingUp business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- BSF Product Sales: Sale of Black Soldier Fly products including larvae, eggs, neonates, oil, and rearing equipment. Products sold in various sizes with minimum order quantities (e.g., 10kg for BSF Oil, 10g packs for eggs).
- Food Waste Collection Service: Scheduled collection of food waste from businesses, institutions, and communities. Provides bins, tracking, reporting, and consultation on waste reduction.
- BSF Farm Setup Services: Complete consulting and setup services for establishing BSF farms, including site evaluation, layout design, equipment installation, starter supplies, training, and post-setup support.
- BSF Technology Consultation & Training: Expert-led training programs covering BSF lifecycle management, farming systems, waste-to-protein conversion, with both on-site and virtual options.
- Factory Tours: Educational and corporate tours of BSF facility including educational school tours, corporate ESG visits, expert insight tours, and VIP custom tours.
- Strategic Partnership / Equity for Waste: Eco Alliance program where strategic investors (businesses, hotels, supermarkets) supply food waste in exchange for equity in WormingUp, creating a circular value proposition.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | BSF Eggs 10g pack |
| Unit Pricing | Pay-as-you-go | BSF Neonates (0-3 Days Old) |
| Unit Pricing | Pay-as-you-go | BSF Larvae - Sustainable Protein |
| Unit Pricing | Pay-as-you-go | BSF Oil (Animal Supplement) |
| Unit Pricing | Pay-as-you-go | BSF Rearing Tray |
| Other | Multi-year contract | BSF Farm Setup Services |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels6 records
WormingUp product offering
Product offeringCore offering
WormingUp operates a vertical Black Soldier Fly (BSF) insect farm in Kuching, Sarawak that converts food and agricultural waste into high-protein BSF larvae, organic fertilizer (frass), and BSF oil. The company sells BSF-derived inputs (eggs, neonates, larvae, oil, and rearing trays) via its website, and provides scheduled food waste collection, BSF farm setup, technology consultation and training, and factory tours to businesses, municipalities, and institutions.
Product overview
WormingUp operates a vertical insect farming system using Black Soldier Fly (BSF) larvae to convert organic waste into high-value products. The company offers a portfolio of BSF-based products including protein-rich larvae for animal feed, BSF oil (rich in lauric acid), BSF eggs, BSF neonates, and farming equipment (rearing trays). Service offerings include food waste collection, BSF technology consultation and training, complete BSF farm setup services, and educational factory tours. The company also runs the Seeds of Change educational program for schools in Sarawak. All operations are ISO 14001-certified and based in Kuching, Sarawak under FTA Broodstock Sdn Bhd.
Differentiator
Problem solved
Functional benefit
Products and services
- BSF Larvae – Sustainable Protein for Animal Feed Nutrient-rich Black Soldier Fly larvae containing up to 45% crude protein, raised under strict biosecurity and quality-controlled environments for use in aquaculture, poultry, pet food, and organic waste recycling.
- Black Soldier Fly (BSF) Oil Premium, high-energy, nutrient-dense oil extracted from sustainably farmed BSF larvae, rich in lauric acid and essential fatty acids, for poultry, fish, reptiles, and pet food formulations; minimum order quantity 10kg.
- BSF Neonates (0–3 Days Old) Young BSF larvae 0–3 days old, highly active and healthy, ready for immediate farming activities in aquaculture, poultry, pet feed, and organic waste conversion applications.
- Black Soldier Fly Eggs (10 gram) Premium-grade BSF eggs in 10g packs containing approximately 300,000–370,000 larvae, designed for small to medium-scale insect farming and organic waste management.
- Black Soldier Fly Rearing Tray Premium durable plastic rearing tray (60 x 40 x 14.5 cm, 1.24 kg) designed for optimal BSF larvae growth and waste conversion efficiency, with proper aeration, easy handling, and stackable space-saving design.
- Food Waste Collection Service Eco-friendly scheduled food waste collection service for businesses, institutions, and communities, providing bins, tracking, reporting, and consultation on waste reduction to divert organic waste from landfill.
- BSF Technology Consultation & Training Services Expert-led training programs covering BSF farming lifecycle, farming systems, waste-to-protein conversion techniques, and hands-on practical sessions, available both on-site and virtually for farmers, agripreneurs, and institutions.
- BSF Farm Setup Services Complete BSF farm setup service from planning to installation and operation, including site evaluation, custom farm layout design, system installation, starter supplies, training, and post-setup technical support.
- BSF Factory Tour Educational and corporate factory tours of the Kuching BSF facility showcasing Black Soldier Fly technology and circular economy practices, including educational school tours, corporate ESG visits, expert insight tours, and VIP custom tours.
Quantifiable outcome
- BSF larvae contain up to 45% crude protein
- +3 more outcomes
Companies that use WormingUp
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles5 records
WormingUp technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature3 records
WormingUp partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- MOU Partners (Strategic Organizations)coreStrategic MOU partnerships with organizations to advance sustainable waste management through innovative insect-based technology in Sarawak. Partnerships mentioned with Sarawak Tribune coverage of MOU signing event.
- Strategic Investors (Eco Alliance)coreBusinesses, factories, supermarkets, hotels, farms, and municipalities supply food waste and receive equity in WormingUp in return. Creates circular value proposition where waste becomes resource.
- FTA Broodstock Sdn BhdcoreWormingUp operates under FTA Broodstock Sdn Bhd, which is the legal entity producing BSF products and providing services including farm setup, technology consultation, and food waste collection.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
WormingUp competitors and assessment
Company assessmentDirect peers
- AgriProtein: South Africa-founded pioneer using Black Soldier Fly larvae to convert organic waste into protein meal and oil for animal feed. Directly comparable to WormingUp in core BSF bioconversion technology, target products (larvae, oil, frass), and circular-economy value proposition.
- Nutrition Technologies: Singapore-headquartered BSF producer with operations in Malaysia and Vietnam; manufactures Hi.Protein meal, Hi.Oil, and frass fertilizer. Direct Southeast Asian regional peer to WormingUp operating in the same tropical climate, regulatory environment, and product categories.
- Protix: Netherlands-based industrial-scale BSF producer supplying protein for aquaculture, pet food, and livestock feed. Direct competitor in BSF-based protein, oil, and fertilizer, and a likely benchmark for WormingUp's international scaling ambitions.
- InnovaFeed: French insect protein producer using BSF to upcycle grain by-products into feed for aquaculture (notably salmon) and pet food. Direct peer in BSF technology, protein/oil output, and ESG-led B2B sales motion targeting feed manufacturers.
- Ÿnsect: French insect protein company (mealworm-focused) producing premium insect-based ingredients for pet food, aquaculture, and human nutrition. Comparable alternative-protein and circular-economy positioning, though uses a different insect species than WormingUp.
- NextProtein: France/Tunisia-based BSF producer making protein meal and oil for aquaculture feed. Direct peer using BSF bioconversion of organic waste, with comparable product portfolio (meal, oil, fertilizer) and emerging-market go-to-market approach.
Regional players
- Entofood: Malaysia-based BSF bioconversion company producing larvae for animal feed and organic fertilizer. Closest direct Malaysian peer to WormingUp, competing for the same Klang Valley / Peninsular Malaysia feed and waste customers.
Emerging players
- Entocycle: UK-based BSF farming technology company building modular insect farming systems. Comparable in scale and emerging-player stage to WormingUp, with overlap in BSF production technology and farm-as-a-service commercial model.
- FlyFeed: Vietnam-based BSF startup converting food waste into protein for animal feed and organic fertilizer. Emerging regional peer with overlapping tropical-climate operations, Southeast Asian waste-management positioning, and similar early-stage profile to WormingUp.
Broad incumbents
- Bühler Group (Insect Technology): Swiss industrial equipment and process technology provider that supplies full BSF production lines, including to insect protein startups. Broad incumbent in the BSF value chain providing the capital equipment WormingUp's vertical farm depends on, and a potential strategic acquirer or technology partner.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
WormingUp compliance and trust
Trust signalCompliance1 record
WormingUp financial estimates
Financial estimateRevenue estimate
Valuation estimate
WormingUp leadership team
Management profileNumber of profiles
Profiles2 records
WormingUp funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WormingUp M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WormingUp
What does WormingUp do?
WormingUp operates a vertical Black Soldier Fly (BSF) insect farm in Kuching, Sarawak that converts food and agricultural waste into high-protein BSF larvae, organic fertilizer (frass), and BSF oil. The company sells BSF-derived inputs (eggs, neonates, larvae, oil, and rearing trays) via its website, and provides scheduled food waste collection, BSF farm setup, technology consultation and training, and factory tours to businesses, municipalities, and institutions.
Is WormingUp a public or private company?
WormingUp is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was WormingUp founded?
WormingUp was founded in 2015. It employs 11 to 50 people.
Where is WormingUp based?
WormingUp is headquartered in Kuching, Malaysia, in the Asia region.
How does WormingUp make money?
Six revenue lines are on record. BSF Product Sales are the primary driver. The others are food Waste Collection Service, BSF Farm Setup Services, BSF Technology Consultation & Training, factory Tours and strategic Partnership / Equity for Waste.
Who are WormingUp's main competitors?
Direct peers on record are AgriProtein, Nutrition Technologies, Protix, InnovaFeed, Ÿnsect and NextProtein. Entofood is listed as a regional player. Emerging players are Entocycle and FlyFeed. Bühler Group (Insect Technology) is listed as a broad incumbent.
Does WormingUp have an API?
No public API is recorded for WormingUp.
What industry is WormingUp in?
WormingUp's product category is Organic Waste Bioconversion Services. Its primary akta.pro industry code is AFAEAIAI, Insect Farming (Crickets, Mealworms, Black Soldier Fly), with a secondary code of AFAKAGAJ, Insect-Based Protein Foods Manufacturing. Its SIC code is 700.