What Pimeyes does

PimEyes, operated by EMEA Robotics LTD (incorporated in Dubai, UAE), is an online face recognition search engine that performs reverse image searches across the publicly indexed web to find appearances of a given face. The platform is built around a proprietary computer-vision system that converts uploaded facial photos into coded index combinations ('fingerprints') and matches them against a proprietary index of faces extracted from public websites. The technology is explicitly face-only — excluding social media and video platforms — and the company maintains it does not use biometric identification, generative AI, or stored templates; instead it links images to images rather than identities to identities.

The commercial product is delivered entirely through self-serve digital channels (pimeyes.com and the separate osint.pimeyes.com for institutions), with revenue generated via three subscription tiers — Open Plus ($29.99/month), PROtect ($34.99/month), and Advanced ($299.99/month) — plus a $14.99 one-time search unlock and DMCA/GDPR takedown services bundled into PROtect and Advanced. Customers are primarily individual consumers concerned about unauthorized use of their photos (privacy protection, catfishing detection, identity theft, revenge-porn remediation), with an emerging institutional vertical served through the OSINT sub-brand for law enforcement, journalists, and investigators. The platform operates globally but is restricted in Illinois (BIPA) and Russia, and is GDPR, CCPA, and DMCA compliant.

Founded in 2017 and privately held by Giorgi Gobronidze with 11-50 employees, PimEyes has bootstrapped without disclosed external funding and sustains operations through subscription revenue. Its trajectory has been shaped by parallel offensive moves (OSINT launch, product feature expansion, premium tier introduction) and defensive moves (Illinois-blocking, Russia exit, security hardening) driven by sustained regulatory and media scrutiny over facial-recognition ethics.

Name

Pimeyes

Legal name

EMEA Robotics LTD

Website

https://pimeyes.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

PimEyes operates a face recognition search engine that scans the open web to find appearances of uploaded faces, offering subscription-based privacy monitoring, alerts, and DMCA/GDPR takedown services to individual consumers and institutional clients via its OSINT sub-brand.

Ownership category

akta.pro rank

Product category

Facial Recognition Software

NAICS

Web Search Portals and All Other Information Services (51929)

akta.pro primary industry

Facial Recognition & Biometrics (HDAAAEAC)

akta.pro secondary industry

Privacy-Preserving Data (De-identification, Anonymization, PII Redaction) (HDAAALAG)

Keywords

• Face search engine
• Reverse image search
• Facial recognition software
• Identity monitoring platform
• OSINT investigation tools

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Marketing or Sales, Personnel, Operations

Revenue model

1. Subscription Plans: Three tiered subscription plans (Open Plus, PROtect, Advanced) with monthly or annual billing. Higher tiers offer increased daily search limits, more alerts, additional features like Deep Search, PDF exports, and takedown assistance. Annual plans provide significant discounts (approximately 20% savings).
2. One-time Access: Single search unlock option at $14.99 per search, allowing users to access all sources of results for one search session without a full subscription.
3. Takedown Service: Drafting and transmission of DMCA and GDPR takedown notices on behalf of users to remove photos from external websites. Available as part of PROtect and Advanced plans.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

PimEyes is an online face search engine that uses AI and machine learning to scan the open web (excluding social media and video platforms) and find pictures containing given faces. The platform creates facial 'fingerprints' or index combinations to match uploaded photos against an indexed database, returning URLs of websites containing similar faces. The service also offers monitoring alerts, DMCA/GDPR takedown assistance, and a separate OSINT platform for institutional investigations.

Product overview

PimEyes operates as a single unified face search platform built around its core facial recognition search engine technology. The product portfolio includes three subscription tiers (Open Plus, PROtect, and Advanced) that build upon each other, with Open Plus providing basic search and alert capabilities, PROtect adding privacy protection features including result hiding and takedown services, and Advanced offering unlimited access with deep search and maximum monitoring. Key add-on services include PimEyes Alert for real-time monitoring, the Takedown Service for content removal, and the Image Editor for optimizing search inputs. A separate OSINT by PimEyes offering targets institutional users for law enforcement and investigative purposes.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Help users find and remove hundreds of thousands of unauthorized photos
• +1 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability2 records

Feature6 records

Partnerships

Two partnerships are on record, tiered minor.

• LemonSqueezyminorOthersThird-party payment processing and merchant of record service that handles payment processing for PimEyes subscriptions. Manages payment methods and provides transaction processing infrastructure.
• FastSpringminorOthersThird-party payment processing and merchant of record service used by PimEyes for subscription billing and payment processing. Acts as the merchant of record for transactions.

Scale indicators4 records

Recent moves2 records

Expansion highlights5 records

Direct peers

• TinEye: TinEye is a pioneering reverse image search engine that crawls the web to find where images appear online. It is the closest direct competitor to PimEyes' reverse image search roots, though TinEye focuses on full-image matching rather than face-specific matching.
• FaceCheck.ID: FaceCheck.ID is a facial recognition search engine that lets users upload a face to find matching photos, social profiles, and scammer reports. It directly competes with PimEyes on consumer face search with similar self-serve subscription pricing.
• Clearview AI: Clearview AI is a facial recognition company with a database of billions of scraped images sold primarily to law enforcement and enterprises. It competes with PimEyes' OSINT offering for institutional customers and has set legal/regulatory precedent affecting the entire facial recognition search industry.
• Social Catfish: Social Catfish is a subscription service that performs reverse image searches and background checks to help users verify online identities and avoid catfishing and romance scams. It targets the same consumer use cases (catfishing, identity verification) as PimEyes with a similar self-serve model.
• Berify: Berify is a reverse image search tool that helps individuals and creators find where their images appear online and detect image theft. It overlaps with PimEyes' PROtect use case of finding unauthorized image use, though without facial recognition depth.

Broad incumbents

• Google Lens: Google Lens is Google's general-purpose visual search product, embedded in Search, Photos, and Android. It is a broad incumbent offering reverse image and object recognition, with weaker face matching but massive distribution that constrains PimEyes' TAM.
• Yandex Images: Yandex Images is Yandex's reverse image search with strong face matching capabilities. It is a broad incumbent offering competing functionality and serves as an alternative for users in CIS and Eastern European markets where PimEyes has traction.

Regional players

• FindClone: FindClone is a Russian facial recognition search service built on VKontakte images. It is a regional player with similar face search functionality but restricted geographic footprint, illustrating competitive dynamics in markets PimEyes has exited.

Emerging players

• Maltego: Maltego is an OSINT and link analysis platform used by investigators, law enforcement, and security professionals. It overlaps with PimEyes' OSINT offering for institutional users, providing complementary investigation tooling rather than direct face search.
• StopNCII.org: StopNCII is a free hash-based tool that prevents non-consensual intimate images from being shared online, run by the Revenge Porn Helpline. It is an emerging player addressing the same NCII/revenge porn use cases as PimEyes' PROtect plan, with a different technical approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/pimeyesofficial
• YouTubeyoutube.com/@PimEyesofficial
• Facebookfacebook.com/pimeyes
• LinkedInlinkedin.com/company/pimeyes
• Instagraminstagram.com/pimeyes_face_search
• TikToktiktok.com/@pimeyes_face_search

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pimeyes