Manatee County Habitat for Humanity
Manatee County Habitat for Humanity is a Bradenton, Florida-based nonprofit affiliate that builds and sells zero-interest, hurricane-resistant affordable homes to income-qualified low-income families in Manatee County, funded through donations, corporate grants, an annual gala, and ReStore retail operations.
- Company typePrivate
- Founded1994
- HeadquartersBradenton, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Manatee County Habitat for Humanity does
Manatee County Habitat for Humanity, Inc. is a Florida-incorporated 501(c)(3) nonprofit and a local affiliate of Habitat for Humanity International, founded on August 1, 1994, after splitting from the prior Manasota Habitat for Humanity. Headquartered at 1901 Manatee Ave. W., Bradenton, the organization builds and sells energy-efficient, hurricane-resistant homes at no profit and zero interest to income-qualified low-income families in Manatee County, using construction methods including ICF concrete block walls (R-22 insulation), galvalume metal roofing, open-cell spray foam attic insulation, Hardie fiber cement siding, Energy Star-certified windows/appliances, and mini-split heat pumps with fresh-air ventilation.
The organization operates three primary revenue streams: private donations and monthly giving (Carpenter's Club, with Flanzer Trust matching up to $3,000/year), corporate and foundation grants (Publix Super Markets Charities $150,000, Bank OZK $118,000, Bishop-Parker Foundation $50,000, Bank of America $25,000 cumulative ~$150,000 since 2004, Gator Grading & Paving $25,000), and the ReStore retail operation at 5108 15th St E. that resells donated building materials, furniture, and appliances. Its flagship fundraising event, the Raise the Roof Gala, raised $453,005 in 2025, with First Watch signed as 2026 Title Sponsor.
Distribution combines a two-part direct homeownership application process, on-site volunteer construction with 700+ annual volunteers, and community-driven programs (Women Build, Faith Build with 14 named faith partners, Advancing Black Homeownership, and a Critical Home Repair Program operated with Our Next Mission). Two master-planned communities are currently in development: Poling Gardens (16 homes, started December 2022) and King's Cross Place (27 homes, infrastructure completed by late 2025). Since inception the organization has sold 181 homes to families in need; it is led by CEO Diana Shoemaker and Board President Roger Arnholt.
Manatee County Habitat for Humanity firmographics
Firmographics- Name
- Manatee County Habitat for Humanity
- Legal name
- Manatee County Habitat for Humanity, Inc
- Website
- https://manateehabitat.org
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Manatee County Habitat for Humanity is a Bradenton, Florida-based nonprofit affiliate that builds and sells zero-interest, hurricane-resistant affordable homes to income-qualified low-income families in Manatee County, funded through donations, corporate grants, an annual gala, and ReStore retail operations.
- Ownership category
- akta.pro rank
Manatee County Habitat for Humanity industry classification
Industry- Product category
- Affordable Housing Services
- NAICS
- Community Housing Services (62422)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)
- akta.pro secondary industries
- Public & Affordable Housing Programs (Subsidies, Vouchers, Public Housing) (BPAIANAA), Housing Rehabilitation, Weatherization & Home Repair Grant/Loan Programs (FSALAKAJ)
Keywords
Where Manatee County Habitat for Humanity is headquartered
LocationHeadquarters
- HQ city
- Bradenton
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Manatee County Habitat for Humanity business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Private Donations and Charitable Contributions: Individual donors contribute financially to support construction of affordable homes. The organization runs various fundraising campaigns including Giving Tuesday, spring appeals, and monthly giving through the Carpenter's Club program. The Flanzer Trust matches monthly donations up to $3,000 annually.
- Annual Gala Events: The Raise the Roof Gala is their flagship annual fundraising event. The 2025 gala raised $453,005. First Watch served as Title Sponsor for the 2026 gala.
- Corporate Sponsorships and Grants: Corporate partners and foundations provide significant funding. Notable grants include $150,000 from Publix Super Markets Charities, $118,000 from Bank OZK, $50,000 from Bishop-Parker Foundation, $25,000 from Bank of America, and $25,000 from Gator Grading & Paving.
- ReStore Retail Operations: ReStore sells donated building materials, furniture, appliances, and home goods at discounted prices. Proceeds fund home construction. Accepts donations of cabinets, appliances, furniture, electronics, building materials, and more.
- Affordable Homeownership Mortgages: Homes are sold at no profit and no interest (excluding closing costs) to qualifying families. Families pay approximately $2,500 for down payment and closing costs. Monthly mortgage payments including taxes and insurance are often less than previous rent.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | One time/ perpetual license | Income qualifications range by family size with minimum income requirements starting at $39,950 for single applicants up to $75,350 for families of 8, and maximum income limits ranging from $63,950 to $120,550. |
| One time/ perpetual license | One time/ perpetual license | Down payment and closing costs of approximately $2,500 with $500 required at time of selection and Agreement of Understanding execution. |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels10 records
Manatee County Habitat for Humanity product offering
Product offeringCore offering
Manatee County Habitat for Humanity is a nonprofit affordable housing organization that builds hurricane-resistant, energy-efficient homes and sells them at no profit and no interest (excluding closing costs) to qualifying low-income families in Manatee County, Florida. Qualifying families complete sweat-equity hours and financial literacy education, pay approximately $2,500 in down payment and closing costs, and obtain a 0% interest mortgage with monthly payments often below their previous rent. The organization also operates the ReStore, a retail outlet selling donated building materials, furniture, and home goods to fund its homebuilding mission.
Product overview
Manatee County Habitat for Humanity operates as a nonprofit housing organization offering a portfolio of programs centered on affordable homeownership. The core Affordable Homeownership Program provides zero-interest mortgages to qualifying low-income families, supplemented by construction of energy-efficient homes through community developments like Poling Gardens and Kings Cross Place. The organization generates operational funding through its ReStore retail outlet and annual fundraising events like the Raise the Roof Gala. Additional programs include Women Build, Faith Build, and the Advancing Black Homeownership Initiative, which collectively engage volunteers and donors in the mission. The Carpenter's Club monthly giving program and various corporate partnerships support sustained funding. Homeowners access services including a secure mortgage payment portal.
Differentiator
Problem solved
Functional benefit
Products and services
- Affordable Homeownership Program Program providing zero-interest mortgages (no profit, no interest excluding closing costs) to low-income families in Manatee County who cannot otherwise qualify for conventional homeownership. Recipients must complete 300-500 sweat equity hours, financial literacy classes, and pay approximately $2,500 in down payment and closing costs ($500 at selection, balance before closing). Monthly mortgage payments including taxes and insurance are typically less than the family's previous rent.
- ReStore Retail store located at 5108 15th St E., Bradenton, selling donated building materials, furniture, appliances, electronics, and home goods at discounted prices. Open Monday-Saturday 10 a.m. - 6:30 p.m. and Sunday 11 a.m. - 4:00 p.m. Accepts donations of cabinets, appliances, furniture, electronics, building materials, and more. Proceeds fund Manatee Habitat's homebuilding mission.
- Mortgage Payment Portal Secure online portal enabling Manatee Habitat homeowners to manage and process mortgage payments conveniently and safely.
Quantifiable outcome
- Monthly mortgage payments including taxes and insurance are often less than what families previously paid for rent alone.
- +3 more outcomes
Companies that use Manatee County Habitat for Humanity
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles4 records
Manatee County Habitat for Humanity technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Manatee County Habitat for Humanity partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered supporting, flagship and core.
- TrustPlussupportingTrustPlus provides financial coaching services to Habitat homeowners, helping them build financial literacy and successfully manage their homeownership.
- First WatchflagshipFirst Watch has been named Title Sponsor of the 2026 Raise the Roof Gala, the organization's flagship annual fundraising event.
- Feeding Tampa BaysupportingFeeding Tampa Bay partners with Manatee Habitat to nourish new beginnings for families receiving Habitat homes, providing food support for new homeowners.
- Blalock WalterscoreBlalock Walters law firm has provided pro bono legal assistance for home closings since the organization's founding. To date, they have facilitated 103 Manatee Habitat home closings as donations. Cliff Walters and Will Robinson have been key contributors.
- Our Next MissioncorePartnership with Our Next Mission-Lakewood Ranch for Veteran Critical Home Repair Program. They led rehabilitation of a veteran's mobile home down to the studs, replacing wiring, walls, bathrooms, and kitchen. Over $54,000 raised for veteran repairs in 2020.
- Gamma Xi BoulésupportingGamma Xi Boulé supports the Advancing Black Homeownership initiative, contributing to closing the racial wealth gap through homeownership in the Black community.
- The Church of Jesus Christ of Latter-day SaintssupportingChurch volunteers help restore storm-damaged homes, providing labor and support for home repair projects in the community.
- State College of Florida Manatee-SarasotasupportingPartnership for MLK Day of Service events, transforming the federal holiday into a day of community service. College students participate in Habitat building activities.
- Chris-Craft BoatssupportingCorporate volunteers from Chris-Craft Boats have participated in building activities, including volunteering alongside future homeowners.
- Faith Community OrganizationscoreFaith Build program engages multiple faith groups including Faith United Church of Christ, Our Lady of the Angels Knights of Columbus, Palma Sola Presbyterian Church, Peace Presbyterian Church, St Joseph Catholic Church, Trinity Lutheran Church, Temple Beth El, Harvest Methodist Church, St. Armands Key Lutheran Church, St. Mary's Episcopal Church, Islamic Society of Sarasota & Bradenton, Episcopal Church of the Annunciation, and Emmanuel United Methodist Church.
Scale indicators20 records
Recent moves8 records
Expansion highlights6 records
Manatee County Habitat for Humanity competitors and assessment
Company assessmentBroad incumbents
- NeighborWorks America: National network supporting ~250 affordable housing and community development nonprofits, many of which operate homeowner counseling, rehab lending, and affordable purchase programs directly competing for the same donor and government funding.
- Habitat for Humanity International: Parent organization of Manatee County Habitat for Humanity and the global umbrella for ~1,000+ U.S. affiliates. Comparable because it sets the operating standards, brand, and funding infrastructure that all affiliates including Manatee operate within.
- Enterprise Community Partners: National nonprofit developer and financier of affordable housing, with deep Florida presence. Comparable because it operates in the same affordable-housing mission space, competes for similar philanthropic and corporate capital, and complements Habitat affiliates on larger multifamily deals.
- Mercy Housing: National nonprofit affordable housing developer with a footprint in Florida. Comparable mission (affordable homeownership and rental for low-income families) and similar reliance on philanthropic and corporate partnerships.
- Local Initiatives Support Corporation (LISC): Major national CDFI and community development intermediary funding affordable housing and resident services across Florida. Comparable for accessing corporate, foundation, and government capital to support affordable housing production.
Direct peers
- Pinellas County Habitat for Humanity: Florida Gulf Coast Habitat affiliate running a parallel affordable homeownership program with ReStore retail in a neighboring county — directly comparable mission, model, and donor/supplier ecosystem.
- Charlotte County Habitat for Humanity: Southwest Florida Habitat affiliate offering the same zero-interest homeownership model and hurricane-exposed build environment. Comparable for regional Florida nonprofit housing context.
- Hillsborough County Habitat for Humanity: Tampa-area Habitat affiliate operating a comparable affordable homeownership program, ReStore retail operation, and volunteer-driven construction model in the same Florida market context.
- Sarasota County Habitat for Humanity: The neighboring Florida Gulf Coast Habitat affiliate, sharing the same regional donor pool, similar climate exposure, and a near-identical affordable homeownership + ReStore model. Most directly comparable peer given geographic and operational overlap.
Regional players
- Habitat for Humanity of Greater Orlando: Larger central-Florida Habitat affiliate with a similar affordable homeownership + ReStore model. Comparable for scale, program design, and Florida market dynamics, though it operates in a different metro.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Manatee County Habitat for Humanity social profiles
Digital presenceManatee County Habitat for Humanity financial estimates
Financial estimateRevenue estimate
Valuation estimate
Manatee County Habitat for Humanity leadership team
Management profileNumber of profiles
Profiles19 records
Manatee County Habitat for Humanity funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Manatee County Habitat for Humanity M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Manatee County Habitat for Humanity
What does Manatee County Habitat for Humanity do?
Manatee County Habitat for Humanity is a nonprofit affordable housing organization that builds hurricane-resistant, energy-efficient homes and sells them at no profit and no interest (excluding closing costs) to qualifying low-income families in Manatee County, Florida. Qualifying families complete sweat-equity hours and financial literacy education, pay approximately $2,500 in down payment and closing costs, and obtain a 0% interest mortgage with monthly payments often below their previous rent. The organization also operates the ReStore, a retail outlet selling donated building materials, furniture, and home goods to fund its homebuilding mission.
Is Manatee County Habitat for Humanity a public or private company?
Manatee County Habitat for Humanity is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Manatee County Habitat for Humanity founded?
Manatee County Habitat for Humanity was founded in 1994. It employs 1 to 10 people.
Where is Manatee County Habitat for Humanity based?
Manatee County Habitat for Humanity is headquartered in Bradenton, United States, in the North America region.
How does Manatee County Habitat for Humanity make money?
Five revenue lines are on record. Private Donations and Charitable Contributions are the primary driver. The others are annual Gala Events, corporate Sponsorships and Grants, reStore Retail Operations and affordable Homeownership Mortgages.
Who are Manatee County Habitat for Humanity's main competitors?
Broad incumbents on record are NeighborWorks America, Habitat for Humanity International, Enterprise Community Partners, Mercy Housing and Local Initiatives Support Corporation (LISC). Direct peers are Pinellas County Habitat for Humanity, Charlotte County Habitat for Humanity, Hillsborough County Habitat for Humanity and Sarasota County Habitat for Humanity. Habitat for Humanity of Greater Orlando is listed as a regional player.
Does Manatee County Habitat for Humanity have an API?
No public API is recorded for Manatee County Habitat for Humanity.
What industry is Manatee County Habitat for Humanity in?
Manatee County Habitat for Humanity's product category is Affordable Housing Services. Its primary akta.pro industry code is BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts), with a secondary code of BPAIANAA, Public & Affordable Housing Programs (Subsidies, Vouchers, Public Housing). Its NAICS code is 62422 and its SIC code is 8300.