Knock Knock
Knock Knock (US 2Knock) operates a free WordPress-based educational blog authored by Billy Overby, publishing articles on Web3.0 game development, blockchain gaming, GameFi, and NFTs, monetized through display advertising and affiliate partnerships with online casino and crypto platforms.
- Company typePrivate
- Founded2018
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Knock Knock does
Knock Knock operates as the public-facing brand for US 2Knock, a single-author educational blog based in Pennsylvania (as stated in the site's privacy policy) that publishes articles about Web3.0 game development. The site, accessible globally at knock-knock.us, is built on a standard WordPress content management system and is organized into content categories including About WEB3.0, Game development, and Impact of Web3 technologies. Author Billy Overby writes and publishes editorial content covering blockchain gaming, GameFi, NFTs in gaming, VR/AR gaming experiences, decentralized gaming ecosystems, and Web3 marketing strategies. The site offers no commercial products, software, or services; all content is freely accessible without paywalls.
Knock Knock firmographics
Firmographics- Name
- Knock Knock
- Legal name
- US 2Knock
- Website
- https://knock-knock.us
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Knock Knock (US 2Knock) operates a free WordPress-based educational blog authored by Billy Overby, publishing articles on Web3.0 game development, blockchain gaming, GameFi, and NFTs, monetized through display advertising and affiliate partnerships with online casino and crypto platforms.
- Ownership category
- akta.pro rank
Knock Knock industry classification
Industry- Product category
- Web3 Gaming Content Publishing
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Blockchain Game Studios & Game Development (FSAPAGAC)
Keywords
Where Knock Knock is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Knock Knock business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Advertising: The blog displays third-party casino and gaming-related advertisements through affiliate partnerships with platforms like iCasinoreviews, Sweepstars, Fortune Dragon, UK independent casinos, Valor Casino, Pin Up Casino, Goodman Casino, and OCryptoCanada
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Knock Knock product offering
Product offeringCore offering
Knock Knock (legal entity: US 2Knock) operates a free online blog at knock-knock.us that publishes educational articles and guides about Web3.0 game development. The content covers blockchain gaming, NFTs, GameFi, decentralized gaming ecosystems, Web3.0 marketing for mobile games, VR/AR gaming experiences, and game development roadmaps, organized into categories such as About WEB3.0, Game Development, and Impact of Web3 Technologies. The site functions as a content publishing platform rather than a software product or paid service, with no commercial offerings for sale.
Product overview
Knock Knock (US 2Knock) is a blog website focused on WEB3.0 game development, operated by author Billy Overby. The site publishes educational articles covering topics such as blockchain gaming, GameFi, NFTs in gaming, VR/AR casino experiences, decentralized gaming ecosystems, Web3.0 marketing strategies, and game development roadmaps. The blog functions as a content publishing platform organized into categories including About WEB3.0, Game development, Impact of Web3 technologies, and More articles. Rather than offering a software product or platform, it provides informational content through blog posts written by the founder/author.
Differentiator
Problem solved
Functional benefit
Products and services
- Web3.0 Game Development Blog
Companies that use Knock Knock
Customer profileSegments2 records
Ideal customer profiles2 records
Knock Knock technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Knock Knock partnerships and signals
Strategic signalRecent moves4 records
Knock Knock competitors and assessment
Company assessmentDirect peers
- BeInCrypto: Crypto news and education site with strong coverage of GameFi, NFTs, and Web3 gaming trends. Directly comparable as a horizontal Web3 content site monetised through ads and targeting the same reader persona as Knock Knock.
- PlayToEarn: Dedicated GameFi and play-to-earn gaming portal publishing news, reviews, and educational content. Directly comparable because it is a Web3-gaming-only content destination with the same audience and monetisation logic.
- Decrypt: A Web3/crypto media outlet that publishes educational content, news, and explainers on blockchain gaming, NFTs, and GameFi. Directly comparable because both are media properties that monetise a Web3-gaming audience through content and ads.
- Coin Bureau: Crypto/Web3 educational site producing long-form explainers, reviews, and guides (including on GameFi and Web3 gaming). Comparable because it monetises through content and ads targeting the same retail-developer-and-gamer persona.
- Crypto Briefing: Independent crypto and Web3 newsroom publishing analysis, guides, and explainers. Comparable as a like-sized Web3 content publisher competing for the same educational audience.
Emerging players
- NFT Evening: Specialist NFT and Web3 gaming news site covering GameFi, metaverse, and blockchain games. Comparable as a niche content site operating in the same vertical but at smaller scale.
Broad incumbents
- The Block: Crypto/Web3 research and news outlet covering blockchain gaming, DeFi, and digital assets. Comparable as a higher-end Web3 media peer serving a similar audience of developers, investors, and gaming professionals.
- Cointelegraph: Established crypto news publisher with dedicated gaming, NFT, and GameFi coverage. Comparable as a larger, broader Web3 media incumbent that competes for the same readers and advertisers as Knock Knock's blog.
- DappRadar: Leading dapp rankings and analytics platform with deep coverage of blockchain games and GameFi. Comparable because it sits at the intersection of Web3 gaming data, news, and education that Knock Knock also addresses editorially.
- Bankless: Crypto/Web3 newsletter and media brand covering decentralised finance, NFTs, and on-chain culture including gaming. Comparable as a community-led, content-first Web3 media property with overlapping audience and GTM motion.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Knock Knock social profiles
Digital presenceKnock Knock financial estimates
Financial estimateRevenue estimate
Valuation estimate
Knock Knock leadership team
Management profileNumber of profiles
Profiles1 record
Knock Knock funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Knock Knock M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Knock Knock
What does Knock Knock do?
Knock Knock (legal entity: US 2Knock) operates a free online blog at knock-knock.us that publishes educational articles and guides about Web3.0 game development. The content covers blockchain gaming, NFTs, GameFi, decentralized gaming ecosystems, Web3.0 marketing for mobile games, VR/AR gaming experiences, and game development roadmaps, organized into categories such as About WEB3.0, Game Development, and Impact of Web3 Technologies. The site functions as a content publishing platform rather than a software product or paid service, with no commercial offerings for sale.
Is Knock Knock a public or private company?
Knock Knock is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Knock Knock founded?
Knock Knock was founded in 2018. It employs 1 to 10 people.
Where is Knock Knock based?
Knock Knock is headquartered in San Francisco, United States, in the North America region.
How does Knock Knock make money?
One revenue line is on record: advertising.
Who are Knock Knock's main competitors?
Direct peers on record are BeInCrypto, PlayToEarn, Decrypt, Coin Bureau and Crypto Briefing. NFT Evening is listed as an emerging player. Broad incumbents are The Block, Cointelegraph, DappRadar and Bankless.
Does Knock Knock have an API?
No public API is recorded for Knock Knock.
What industry is Knock Knock in?
Knock Knock's product category is Web3 Gaming Content Publishing. Its primary akta.pro industry code is FSAPAGAC, Blockchain Game Studios & Game Development. Its NAICS code is 51621 and its SIC code is 7990.