UOB Asset Management

What UOB Asset Management does

UOB Asset Management (UOBAM) is the asset management arm of Singapore-based United Overseas Bank, founded in 1986 and managing approximately S$41 billion in assets across Southeast Asia. The firm offers a portfolio of investment products including the UOBAM Ping An FTSE ASEAN Dividend Index ETF — the only dividend-focused ETF on the Singapore Exchange — and the United Global Premium Opportunity Fund, Malaysia's first global equity wholesale feeder fund, with distribution spanning Singapore, Malaysia, Indonesia, Thailand, the Philippines, and Vietnam.

UOBAM operates a hybrid technology-and-distribution platform that combines proprietary quantitative infrastructure with regional bank-affiliated reach. Its proprietary hedging model, augmented through Google Cloud's Vertex AI since a 2019 AI integration journey, processes structured trading data to generate hedging recommendations and reduced trade processing time from 48 hours to two hours. The firm partners with Ping An on ASEAN index ETFs and with Fidelity International for global equity feeder funds, indicating reliance on co-developed and third-party-managed strategies alongside its own products.

The firm's revenue model is based on recurring management fees calculated as a percentage of assets under management, supplemented by performance-linked economics. Go-to-market combines enterprise field sales through the parent bank's regional network, marketplace listings on the Singapore Exchange, and channel/distributor relationships in Malaysia. Customer segments include income-focused retail investors seeking ASEAN dividend exposure and sophisticated wholesale investors in Malaysia. As of mid-2026, UOB is in exclusive talks to divest UOBAM to Allianz Global Investors at a potential valuation of up to S$600 million, following competing non-binding bids from Amundi, KKR, and Temasek's Seviora.

Name

UOB Asset Management

Legal name

UOB Asset Management Ltd.

Website

https://uobam.com.sg

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

101–250 employees

Short description

UOB Asset Management is a Singapore-based asset manager and subsidiary of United Overseas Bank, managing approximately S$41 billion across ASEAN through dividend-focused ETFs, feeder funds, and an AI-augmented hedging model, distributed via parent bank's network and exchange listings.

Ownership category

akta.pro rank

Product category

Asset Management

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Managed Accounts & Model Portfolios (SMA/UMA) (FSAAAAAG)

akta.pro secondary industries

Large-Cap Equity (Active) (FSAAAIAA), Managed Accounts & Unified Managed Accounts (UMAs) — Multi-Asset (FSAAAJAE)

Keywords

• Asset management services
• Fixed income investing
• ASEAN equity funds
• Dividend ETFs
• Feeder fund management

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Asset Management Fees: Generates revenue through management fees charged on assets under management (AUM). UOB Asset Management manages S$41 billion in assets, with fees calculated as a percentage of AUM. The firm is in exclusive talks to be acquired by AllianzGI at a valuation of up to S$600 million.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels2 records

Core offering

UOB Asset Management is the asset management arm of United Overseas Bank, managing approximately S$41 billion across Southeast Asia. The firm offers investment products including dividend-focused exchange-traded funds (ETFs) tracking ASEAN indices, wholesale feeder funds combining dividend stocks with covered call strategies, and discretionary asset management services spanning fixed income and equities. Its offerings target both retail and institutional investors across Singapore, Indonesia, Thailand, Malaysia, the Philippines, and Vietnam.

Product overview

UOB Asset Management (UOBAM) is a Southeast Asian asset management firm with approximately S$41 billion in assets under management and offices across the region. The company offers a portfolio of investment products including dividend-focused ETFs (UOBAM Ping An FTSE ASEAN Dividend Index ETF, the only dividend-focused ETF on SGX) and wholesale feeder funds (United Global Premium Opportunity Fund). The firm leverages AI technology including Google Cloud's Vertex AI to enhance its proprietary hedging models and has been on an AI integration journey since 2019.

Differentiator

Problem solved

Functional benefit

Brands

• UOBAM Ping An FTSE ASEAN Dividend Index ETF: Dividend-focused ETF tracking FTSE ASEAN 40 Index, targeting 6% dividend yield
• United Global Premium Opportunity Fund (UGPROF)

Products and services

• UOBAM Ping An FTSE ASEAN Dividend Index ETF A dividend-focused exchange-traded fund listed on the Singapore Exchange that tracks the FTSE ASEAN 40 Index and invests in leading companies across five ASEAN markets selected for sustainable dividend payouts. It is the only dividend-focused ETF on SGX and targets at least 6% dividend yield alongside long-term growth exposure, aimed at retail and institutional investors seeking yield and ASEAN equity exposure.
• United Global Premium Opportunity Fund (UGPROF) A wholesale feeder fund offered by UOB Asset Management (Malaysia) that combines high-quality global dividend stocks with a single-stock covered call overwriting strategy to deliver income and long-term capital appreciation. It invests at least 90% of NAV in the Fidelity Funds – Global Dividend Plus Fund, providing exposure across US, Europe, and Asia markets, and is targeted at sophisticated and high-net-worth investors in Malaysia with a US$1,000 minimum investment for the USD class.
• UOB Asset Management Investment Management Services Core asset management services offering discretionary portfolio management, fixed income and equity investment strategies, and multi-asset solutions across Southeast Asia. The firm manages approximately S$41 billion in assets under management and serves institutional and retail clients through dedicated product vehicles, leveraging parent-bank UOB's regional distribution network and proprietary AI-augmented hedging technology.

Quantifiable outcome

• Processing time reduction from 48 hours to 2 hours per trade (96% improvement)
• +4 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• Ping AncoreStrategic or Co-development Partner · 29 January 2026UOBAM partnered with Ping An to launch the UOBAM Ping An FTSE ASEAN Dividend Index ETF, listed on the Singapore Exchange. The ETF tracks the FTSE ASEAN 40 Index and aims to provide at least 6% dividend yield, combining UOBAM's regional expertise with Ping An's index capabilities.
• Fidelity InternationalcoreStrategic or Co-development Partner · 11 November 2025UOBAM (Malaysia) partnered with Fidelity International for the United Global Premium Opportunity Fund, which invests at least 90% of NAV in the Fidelity Funds – Global Dividend Plus Fund. Fidelity International manages the underlying fund while UOBAM distributes the feeder fund to Malaysian investors.
• Google CloudcoreTechnology or IntegrationUOBAM implemented Google Cloud's Vertex AI platform to enhance its proprietary hedging model. The AI integration achieved significant performance improvements including 52.55% model improvement, 96% reduction in processing time, and projected additional returns of approximately $10 million per $100 million deployed.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Lion Global Investors: Singapore-based asset manager offering ASEAN-focused funds and ETFs; competes directly with UOBAM in the Singapore retail and institutional channels and is of similar scale.
• First Sentier Investors: Asia-Pacific-focused asset manager (owned by Mitsubishi UFJ Trust) offering active equity and multi-asset strategies across ASEAN; comparable in product mix and distribution approach to UOBAM.
• Allianz Global Investors: Global asset manager currently in exclusive talks to acquire UOBAM at up to S$600M, making it the most directly comparable acquirer/peer in active multi-asset and fixed-income strategies.
• Schroders: UK-listed global asset manager with a sizeable Singapore and ASEAN footprint; overlaps with UOBAM in active equity, multi-asset, and wealth solutions for Asian clients.
• Eastspring Investments: Asian asset management arm of Prudential plc, headquartered in Singapore; competes head-on with UOBAM for ASEAN institutional and retail mandates and runs comparable multi-asset and equity strategies.
• Manulife Investment Management: Global asset manager with strong Asian institutional and retail fund offerings; directly comparable to UOBAM in Asia-Pacific equity, fixed-income, and multi-asset solutions.
• Amundi: Europe's largest asset manager with an established Asian platform; submitted a non-binding bid for UOBAM, indicating direct comparability in multi-asset and ETF product franchises across ASEAN.
• abrdn (formerly Aberdeen Asset Management): Global asset manager with a long-standing Asian equities franchise; competes with UOBAM in ASEAN dividend, equity, and fixed-income products distributed to retail and institutional clients.

Broad incumbents

• KKR: Alternative asset manager that submitted a non-binding bid for UOBAM; competes less on traditional active management but increasingly in Asia-Pacific wealth and insurance balance-sheet solutions, with growing overlap in the Asia retail wealth channel.

Regional players

• Nikko Asset Management: Asia-rooted asset manager (now under Amundi) with deep Japan and broader Asia capabilities; comparable to UOBAM in offering Asia-Pacific active and ETF strategies across retail channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/uob-asset-management

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UOB Asset Management