Young At Art Museum

What Young At Art Museum does

Young At Art Museum (YAA) is a 501(c)(3) nonprofit children's art museum operating since 1989 from a footprint inside Broward Mall in Plantation, Florida. It is one of only eight Major Cultural Institutions in Broward County and is accredited by the American Alliance of Museums. YAA delivers hands-on, interactive art experiences through an immersive main museum, structured 7-week art classes in drawing, painting, digital art, and mixed media, a 9-week summer art camp with specialty tracks, school field trips and classroom outreach (aligned to Florida Standards), birthday party packages, and a mobile museum bus (YAA On the GO!) serving Broward, Miami-Dade, and Palm Beach counties. A digital extension, YAA At Home, provides 360-degree virtual tours, downloadable activities, and artist video tutorials.

YAA's technology stack is conventional and non-proprietary: the virtual tour platform is built on Kuula, ticketing/donations/memberships run on Neon CRM, email is delivered via Constant Contact, and the website is a standard CMS deployment. No AI/ML capabilities, proprietary models, or data pipelines are disclosed. The competitive position rests on regional scarcity (only children's art museum in the county), 35+ years of brand equity, and deep community partnerships rather than technology differentiation.

Revenue is generated through a diversified mix of program fees and philanthropy. Earned streams include general admission ($12/person), annual memberships ($100–$250 with NARM reciprocal benefits), structured art classes ($255–$280 per 7-week session), summer camp ($295–$350/week), school field trips ($10–$17/student), classroom outreach ($600–$880 per engagement), and birthday party packages ($500–$700). Contributed revenue — donations, corporate sponsorships (Flagstar Foundation, PNC Bank, Cornelia T. Bailey Foundation), and foundation grants — is essential to the model and supports a parallel portfolio of free community initiatives (ArtREACH for homeless families since 2004, Girls Empowered with PACE since 2007, YAA for ALL with CARD, Art Club, Sensory Saturdays). YAA serves families with children, K-12 schools, underserved and at-risk youth, individuals with autism and sensory sensitivities, children ages 5–15, teenagers, and event hosts across Southeast Florida, with cumulative reach of over 2 million visitors from 46 states and 32 countries since 1989. The organization is governed by a board of directors under CEO Traci Leon, who was appointed in 2023–2024 and is currently leading a capital campaign to support future expansion.

Name

Young At Art Museum

Legal name

Young At Art of Broward Inc.

Website

https://youngatartmuseum.org

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Young At Art Museum is a 501(c)(3) nonprofit children's art museum in Plantation, Florida, offering interactive exhibits, art classes, summer camp, school field trips, mobile outreach, and community programs serving families, K-12 schools, and underserved youth across Southeast Florida.

Ownership category

akta.pro rank

Product category

Children's Art Museum / Cultural Institution

NAICS

Museums (712110), Fine Arts Schools (61161)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Children’s Museums (THAJADAE)

akta.pro secondary industries

Visual Arts (Drawing, Painting, Illustration) (EDAAAGAA), Kids & Family Learning Workshops (Family Crafts, Junior Maker Classes) (THAJAKAO), Family, Kids & Education Fairs (MPAGAFAH), Art Galleries & Exhibition Spaces (Commercial & Nonprofit) (THAJADAH)

Keywords

• Children's art museum
• Art education programs
• Interactive exhibitions
• Community art initiatives
• Museum membership programs

Headquarters

HQ city

Fort Lauderdale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Museum Admission: Entry fees charged to visitors for museum access. Children under 2 admitted free; members receive unlimited free admission.
2. Family Memberships: Annual memberships offering unlimited admission, member pricing on programs, and free NARM museum access across 1,000+ institutions. Family level ($120) covers 4 members; Family Supporter ($250) covers 6 plus caregiver pass.
3. Art Classes: Seven-week session classes in drawing, painting, digital art, and mixed media. Located at YAA Fun Zone. Session pricing at $255-$280.
4. Summer Art Camp: Nine-week summer camp program (June-August) offering art exploration, specialty camps (painting, drawing, sculpture, fashion design, digital art), and weekly themed programming. Daily hours 9am-5pm, Monday-Friday.
5. Birthday Parties & Facility Rentals: Art-themed birthday party packages including gallery space, workshops, party hosts, and take-home projects. Facility rental for events. Pricing $500-$700 for parties.
6. Field Trips & Classroom Outreach: School field trip packages at $10-$17 per student depending on package. Classroom outreach programs delivered at schools for $600-$880 depending on session count.
7. Special Events: Annual Recycled Fashion Show (April), Family Comic Con (September), and Festival of the Arts (November) generate ticket sales, vendor fees, sponsorships, and donations.
8. Donations & Grants: Tax-deductible donations at various giving levels supporting community initiatives for underserved populations. Corporate and foundation sponsorships fund specific programs.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels12 records

Core offering

Young At Art Museum operates as an interactive children's art museum located inside Broward Mall in Plantation, Florida, offering immersive exhibitions, hands-on art-making experiences, and structured educational programs. The museum delivers art classes, summer camps, school field trips, birthday parties, and community outreach initiatives serving families, K-12 schools, and underserved youth across South Florida.

Product overview

Young At Art Museum (YAA) is a 501(c)(3) nonprofit children's art museum offering a diverse portfolio of interactive art experiences and educational programs. The core offerings include the Main Museum with immersive exhibitions, the YAA Institute with structured art classes (Drawing & Painting, Digital Art, Mixed Media), and Summer Art Camp with multiple specialty tracks. The museum provides educational programs through Field Trips and Classroom Outreach, while community initiatives including Art Club, Girls Empowered, ArtREACH, YAA for ALL, and YAA At Home extend services to underserved populations. Specialty programming includes the annual Recycled Fashion Show, Festival of the Arts, Family Comic Con, and Guest Artist Workshops. The mobile YAA On the GO! program and virtual YAA at Home platform expand reach beyond Broward Mall. YAA memberships provide year-round access with reciprocal benefits at other museums.

Differentiator

Problem solved

Functional benefit

Products and services

• YAA Main Museum Experience Interactive art museum featuring immersive exhibitions by local and internationally acclaimed artists, hands-on art-making experiences, and sensory-friendly spaces for children and families of all abilities. General admission is $12 per person.
• YAA Institute Art Classes

Quantifiable outcome

• 93% annual graduation rate among Girls Empowered participants
• +3 more outcomes

Named customers7 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Twelve partnerships are on record, tiered core, minor and major.

• ABA Centers of FloridacoreStrategic or Co-development Partner · 1 January 2021New partner supporting YAA for ALL initiative by providing additional resources and on-site support for families navigating sensory needs during Sensory Saturdays and other programs.
• Center for Autism & Related Disabilities (CARD)coreStrategic or Co-development PartnerPartnership to provide inclusive museum experiences for individuals with autism and sensory integration sensitivities. YAA is the first CARD Autism Friendly Partner. CARD trains staff and helps adapt programming.
• PACE Center for Girls BrowardcoreStrategic or Co-development PartnerSince 2007, partnership delivering Girls Empowered arts-based empowerment program for teenage girls ages 13-18 at risk. Includes daily year-round art program and annual Recycled Fashion Show participation.
• Ranger Good WorkscoreStrategic or Co-development PartnerPartnership creating Art Club, an afterschool enrichment program at Dillard Elementary and North Fork Elementary schools. YAA provides professional teaching artists and art curriculum.
• Broward County Public Schools' Homeless Education Assistance Resource Team (HEART)coreStrategic or Co-development PartnerCollaboration for ArtREACH program serving homeless children and families with arts-based and academic enrichment at emergency and transitional shelters.
• Broward PartnershipcoreStrategic or Co-development PartnerPartner in ArtREACH initiative providing services to homeless children and families at their facilities.
• NSU Alvin Sherman LibraryminorGTM or Marketing PartnerProvides free books for monthly Picture Books & Picassos family storytime event. Hosts Recycled Fashion Show venue at Cotilla Gallery.
• Flagstar FoundationmajorGTM or Marketing PartnerPresenting sponsor of SEA YAA mobile exhibit. Foundation supports YAA On the GO! programming bringing art to underserved communities.
• Cornelia T. Bailey FoundationminorGTM or Marketing PartnerSupporting sponsor of SEA YAA Under the Ocean mobile exhibit.
• PNC BankminorGTM or Marketing PartnerPresenting sponsor of 360 Virtual Museum Tours platform.
• South Florida PBSminorGTM or Marketing PartnerPartnership providing virtual field trip content including KidVision Pre-K iSpy 360 adventures.
• Gold Coast Water Color SocietyminorGTM or Marketing PartnerProvides 10 camp scholarships for summer art camp programs.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Miami Children's Museum: Direct regional peer and the closest comparable children's museum operating in South Florida. Serves a similar age group with hands-on exhibits and serves the same local family and school market, including Title I and underserved programming, providing a clear regional benchmark for YAA.
• Children's Museum of the Arts (NYC): Nonprofit children's art museum offering hands-on programming in drawing, painting, sculpture, and digital media - a near-exact functional analog to YAA's art class, camp, and family workshop model. Closest direct peer in terms of being a children's art-focused museum rather than a general children's museum.
• Please Touch Museum: Nonprofit children's museum with hands-on, interactive exhibits designed for young children and families. Closely comparable in mission, funding model (donations, memberships, programs, school field trips), and operating scale to YAA.
• The DoSeum: San Antonio's children's museum with a strong emphasis on art, makers, and creative learning. A direct analog in combining museum exhibits with structured art classes, camps, and family workshops - closely matching YAA's product portfolio.
• Children's Creativity Museum: San Francisco-based children's museum focused on creativity, animation, and digital art. Comparable to YAA's art + digital art offering, including school field trips, camps, and maker-style exhibits. Provides an analog for digital-creative programming within a children's museum context.
• Children's Museum of Atlanta: Nonprofit children's museum of similar size and program mix (exhibits, school field trips, summer programming, membership). Same operational model and visitor demographic as YAA.
• Crayola Experience: Family art-focused attraction with hands-on creative activities, parties, and seasonal programming. Comparable in visitor experience and target demographic to YAA's art-making parties and workshops, with multiple locations serving as a benchmark for scale of family creative entertainment.

Broad incumbents

• The Strong National Museum of Play: Larger, established children's and family museum with an explicit play-and-learn mission. Comparable on audience and educational programming, but broader in scope than YAA's specific art focus. Useful as an aspirational scale benchmark for children's museum nonprofits.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/YAAMuseum
• YouTubeyoutube.com/c/YoungAtArtMuseum/featured
• Facebookfacebook.com/YoungAtArtMuseum
• Instagraminstagram.com/youngatartmuseum

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Young At Art Museum