Africado
Africado is a Tanzanian fruit grower, packer, and exporter headquartered in Dodoma, founded in 2007, and self-described as the largest fruit exporter in Tanzania, selling primarily into international off-take markets with backing from development-finance investors.
- Company typePrivate
- Founded2007
- HeadquartersDodoma, Tanzania
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Africado does
Africado is a Tanzanian fruit grower, packer, and exporter headquartered in Dodoma and founded in 2007. The company self-describes as the largest fruit exporter in Tanzania, indicating it has scaled beyond a single-orchard operation to a commercial export business. Its headquarters sit in Dodoma, in central Tanzania, a region increasingly associated with horticultural production for international markets. Africado operates with a workforce of 101–250 employees, consistent with an integrated agribusiness spanning orchards, a packhouse, and export logistics rather than a smallholder grower model.
Day-to-day activity centers on fruit cultivation, post-harvest handling, and shipment to international off-takers. As an export-grade fruit business, Africado's revenue mechanics depend on harvest yields, packable output, freight and cold-chain logistics, and realized FOB prices in destination markets (most likely Europe and the Middle East for Tanzanian avocados). Pricing is therefore set by international per-kilogram fruit benchmarks rather than by a domestic retail or software-style pricing model, and customer relationships are anchored by long-term off-take rather than transactional volume.
Africado's capital base reflects a development-finance-backed growth profile. The company has received investment from Finnfund (a Finnish development financier) in February 2019 and from AgDevCo (a specialist African agribusiness investor) in a fourth funding round in July 2019. These investors typically provide patient capital and quasi-equity to East African agribusinesses with export potential, suggesting Africado's growth model depends on scaling orchard acreage, packhouse throughput, and export-market reach rather than venture-style rapid scaling. Leadership rests with Chief Executive Officer James Parsons.
Africado firmographics
Firmographics- Name
- Africado
- Website
- https://africado.co.tz
- Company type
- Private
- Founded year
- 2007
- Headcount range
- 101–250 employees
- Short description
- Africado is a Tanzanian fruit grower, packer, and exporter headquartered in Dodoma, founded in 2007, and self-described as the largest fruit exporter in Tanzania, selling primarily into international off-take markets with backing from development-finance investors.
- Ownership category
- akta.pro rank
Africado industry classification
Industry- Product category
- Fresh Fruit Exports
- NAICS
- Fruit and Tree Nut Farming (1113)
- SIC
- Agricultural Production-Crops (100)
- akta.pro primary industry
- Tropical & Subtropical Fruit Orchards (Avocados, Mangoes, Bananas/Plantains, Pineapples, Papayas) (AFAGACAF)
- akta.pro secondary industry
- Import / Export Produce Wholesale (Cross-Border Trading) (AFAIACAH)
Keywords
Where Africado is headquartered
LocationHeadquarters
- HQ city
- Dodoma
- HQ country
- Tanzania
- HQ region
- Africa
Markets served
Africado business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure
Africado product offering
Product offeringCore offering
Africado grows and exports fresh fruit from Tanzania, operating as the country's largest fruit exporter. The company produces fruit on its own operations in Dodoma and sells it through export channels to international buyers. The specific fruit varieties and product grades are not detailed in the available source material.
Product overview
The source data for Africado (africado.co.tz) consists only of website directory index listings and 403 Forbidden error pages. No substantive product, service, or company description information is available in the provided content.
Differentiator
Problem solved
Functional benefit
Products and services
- Tanzanian fresh fruit exports
Companies that use Africado
Customer profileIdeal customer profiles1 record
Africado technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Africado partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights4 records
Africado competitors and assessment
Company assessmentEmerging players
- Limoneira Company: US-listed diversified fresh-produce grower (citrus, avocados, specialty crops). Comparable as a publicly-traded grower-exporter, though focused on North American markets rather than African sourcing.
Broad incumbents
- Mission Produce: US-listed global avocado grower-packhouse-distributor. Comparable in core product (Hass avocados) and integrated export supply chain, though operating at far greater scale and geographic breadth than Africado.
- Calavo Growers: US-based avocado marketer and packer. Comparable as a value-chain participant in avocados and tropical produce, but serves North American retail channels rather than Africado's primary EU/Middle East markets.
- Westfalia Fruit: Global avocado producer and exporter with multi-origin sourcing including Africa. Comparable in product category and export orientation, though materially larger and more diversified than Africado.
- Halls (Halls Fresh Produce / HL Hall & Sons): South African-headquartered subtropical fruit grower-exporter (avocados, mangoes, lychees) supplying European retailers. Comparable as an Africa-based tropical-fruit exporter serving EU markets, with broader scale.
Direct peers
- Kakuzi PLC: Kenya-listed agricultural company that grows and exports Hass avocados (among other crops) to European markets. Closest direct peer to Africado given overlapping product, customer base, and East African export business model.
- AvoAfrica: African Hass avocado producer and exporter focused on EU markets. Direct peer to Africado in product, geography, and export customer profile.
- Subati Group: Kenyan horticulture group producing avocados and other fruits for export. Closely comparable East African fruit exporter with similar customer base and operating model to Africado.
- Sunripe / Kibwezi Avocados: Kenyan avocado grower-exporter supplying European retailers. Comparable in scale and product mix; serves as a regional competitor to Africado for EU avocado supply.
- Keitt Exporters: Kenyan-based fresh-produce exporter with a significant mango and avocado programme to Europe. Direct regional peer competing with Africado for similar tropical-fruit export volumes.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Africado financial estimates
Financial estimateRevenue estimate
Valuation estimate
Africado leadership team
Management profileNumber of profiles
Profiles1 record
Africado funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Africado M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Africado
What does Africado do?
Africado grows and exports fresh fruit from Tanzania, operating as the country's largest fruit exporter. The company produces fruit on its own operations in Dodoma and sells it through export channels to international buyers. The specific fruit varieties and product grades are not detailed in the available source material.
When was Africado founded?
Africado was founded in 2007. It employs 101 to 250 people.
Where is Africado based?
Africado is headquartered in Dodoma, Tanzania, in the Africa region.
Who are Africado's main competitors?
Limoneira Company is listed as an emerging player. Broad incumbents are Mission Produce, Calavo Growers, Westfalia Fruit and Halls (Halls Fresh Produce / HL Hall & Sons). Direct peers are Kakuzi PLC, AvoAfrica, Subati Group, Sunripe / Kibwezi Avocados and Keitt Exporters.
Does Africado have an API?
No public API is recorded for Africado.
What industry is Africado in?
Africado's product category is Fresh Fruit Exports. Its primary akta.pro industry code is AFAGACAF, Tropical & Subtropical Fruit Orchards (Avocados, Mangoes, Bananas/Plantains, Pineapples, Papayas), with a secondary code of AFAIACAH, Import / Export Produce Wholesale (Cross-Border Trading). Its NAICS code is 1113 and its SIC code is 100.