CoolKit
- Company typePrivate
- Founded2016
- HeadquartersShenzhen, China
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
CoolKit firmographics
Firmographics- Name
- CoolKit
- Legal name
- 酷宅科技
- Website
- https://coolkit.cn
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
CoolKit industry classification
Industry- Product category
- IoT Connectivity Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370), Computer Communications Equipment (3576)
- akta.pro primary industry
- On-Device Inference Runtimes & SDKs (mobile/embedded) (HDAAAJAB)
- akta.pro secondary industry
- Decentralized Wireless & IoT Networks (LoRaWAN/5G/WiFi hotspots, sensor networks) (FSAPALAE)
Keywords
Where CoolKit is headquartered
LocationHeadquarters
- HQ city
- Shenzhen
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
CoolKit business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Supply Chain, Marketing or Sales, Operations
Revenue model
- IoT Hardware Module Sales: Sale of IoT connectivity modules (WiFi, Zigbee, GPRS, BLE, NB-IoT) to manufacturers for integration into their products. One-time hardware revenue per unit sold to manufacturer clients.
- Cloud Services and Data Plans: Recurring cloud connectivity and data services bundled with hardware modules. Fourth-generation smart socket includes 1 year of data service, with renewal at approximately 20 RMB per year. GSM data packages priced at approximately 0.03 RMB per day.
- App Customization and White-Label Services: Custom app development and white-label services allowing manufacturer clients to offer branded mobile applications for their connected products.
- Turnkey IoT Solutions and Professional Services: Comprehensive end-to-end IoT solutions including module provisioning, cloud configuration, app development, and certification support, enabling rapid product deployment within one day and mass production within one week.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Annual | Fourth-generation smart socket with 1-year data service |
| Usage-based | Pay-as-you-go | GSM data package |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
CoolKit product offering
Product offeringCore offering
CoolKit provides a one-stop AIoT solution comprising the eWeLink platform, multi-protocol IoT communication modules (WiFi, Zigbee, GPRS, BLE, NB-IoT), global cloud infrastructure deployed on AWS and Alibaba Cloud, and multi-interface control (app, mini-program, voice). The platform enables traditional hardware manufacturers to add smart connectivity to their products and integrate with major global smart home ecosystems (Amazon Alexa, Google Assistant, Apple HomeKit, Xiaomi Mi Home, Huawei HiLink, Baidu DuerOS, Alibaba Tmall Genie, iFlytek MORFEI, Yandex Alice). Turnkey solutions cover modules, cloud, apps, and certification, reducing deployment from months to days.
Product overview
CoolKit (酷宅科技) operates as a one-stop AIoT solution provider with a platform-plus-modules architecture. The core offering is the eWeLink AIoT platform, which connects and manages over 2000 hardware brands across 170+ countries. This platform is supported by intelligent communication modules (WiFi/Zigbee/GPRS/BLE), global cloud infrastructure (AWS/Alibaba Cloud), and multi-interface control options (App/mini-program/voice assistants). Value-added services include brand customization, certification support (WWA, HiLink), and marketing. The company serves diverse industries including home appliances, security, electrical/lighting, agriculture, and sharing economy, providing turnkey solutions that reduce development cycles for traditional manufacturers.
Differentiator
Problem solved
Functional benefit
Products and services
- eWeLink AIoT Platform (易微联AIoT平台) Central IoT platform enabling connection, management, and automation of smart hardware devices across manufacturers; provides device management, scene automation, and integration with major global smart home ecosystems. Targeted at hardware manufacturers seeking to add smart connectivity to their products.
- Intelligent IoT Modules (智能模组) IoT communication modules supporting WiFi, Zigbee, GPRS, BLE, and NB-IoT protocols. Enable traditional hardware manufacturers to add smart connectivity with plug-and-play integration and OTA upgrade capability. Sold as embedded components to manufacturer clients.
- Global Cloud Services (全球云服务) Cloud services deployed on AWS and Alibaba Cloud with global data centers; handles 10TB+ daily data throughput and millions of concurrent users with millisecond-level response. Provides secure, reliable connectivity and data management for IoT devices.
- Control Interfaces (App/Mini-program/Voice) User control interfaces including eWeLink App, WeChat mini-program, and voice control via major smart speakers (Alexa, Google Home, Tmall Genie, DuerOS, XiaoAi, Yandex Alice, Apple HomeKit). Supports 30+ languages and provides white-label customization for manufacturers.
- Value-Added Services (增值服务) Brand App customization, private cloud deployment, voice skill development, product certification (WWA, Zigbee, MFi), and media marketing support sold as professional services to manufacturer clients.
- Smart Hardware Solutions (智能硬件解决方案) End-to-end smart hardware solutions covering home appliances, security sensors, electrical lighting, agriculture, and sharing economy. Delivered as turnkey offerings enabling traditional manufacturers to deploy within 1 day and reach mass production within 1 week.
- eWeLink Developer Platform (API) Developer API platform enabling third-party developers and integrators to access device control, automation, and management features of the eWeLink IoT platform. Includes documentation and SDK access.
- GSM Module GSB-D GSM IoT module with pricing comparable to WiFi modules; supports 2G connectivity at approximately 0.03 RMB per day. Suitable for outdoor and mobile scenarios where WiFi coverage is unavailable.
- MFi+eWeLink Support Solution Combined MFi (Apple) and eWeLink Support solution enabling products to simultaneously work with Apple HomeKit, Amazon Alexa, and Google Assistant voice platforms. Targeted at manufacturers targeting international markets requiring multi-platform support.
Quantifiable outcome
- Products can be deployed within 1 day and reach mass production within 1 week using CoolKit's turnkey IoT solutions, compared to months or years for traditional in-house development.
- +3 more outcomes
Companies that use CoolKit
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles2 records
CoolKit technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability9 records
Feature3 records
CoolKit partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- Amazon AlexacoreCoolKit holds Amazon Alexa certification as one of only 5 IoT solution providers globally with this distinction. The company integrates its IoT modules and cloud platform with Amazon Alexa for voice control and smart home ecosystem connectivity, enabling manufacturer clients' devices to work with Alexa.
- Google AssistantcoreCoolKit holds Google Assistant certification as one of only 2 IoT solution providers globally with this distinction. This certification enables devices built on CoolKit's platform to integrate with Google Home and Google Assistant ecosystem.
- Xiaomi Mi Home (小米米家)coreCoolKit's IoT platform is integrated with Xiaomi's Mi Home ecosystem, enabling devices built using CoolKit's solutions to connect with and be controlled through the Mi Home app and Xiaomi smart home platform.
- Huawei HiLinkcoreCoolKit's AIoT platform integrates with Huawei HiLink ecosystem, providing another major smart home platform integration for manufacturer clients deploying connected devices.
- Baidu DuerOScoreCoolKit integrates its IoT solutions with Baidu's DuerOS conversational AI platform, enabling voice control capabilities through Baidu's ecosystem for devices built on CoolKit's platform.
- Alibaba Tmall Genie (天猫精灵)coreCoolKit's IoT platform is integrated with Alibaba's Tmall Genie smart speaker and voice assistant ecosystem, providing Chinese market smart home connectivity for manufacturer clients' products.
- iFlytek MORFEIcoreCoolKit is a strategic partner with iFlytek MORFEI for AI voice integration, enabling devices built on CoolKit's platform to leverage iFlytek's speech recognition and natural language processing capabilities.
- Yandex AlicecoreCoolKit's IoT platform integrates with Yandex's Alice voice assistant, enabling Russian market reach and connectivity with Yandex smart home ecosystem for devices deployed in Russia and CIS regions.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
CoolKit competitors and assessment
Company assessmentDirect peers
- Tuya Smart: Tuya is the leading global IoT PaaS provider offering multi-protocol modules, cloud services, and app platforms to OEMs across smart home and commercial IoT. It is the most direct competitor to CoolKit, with a much larger scale (publicly listed) and overlapping customer base of manufacturers seeking Amazon/Google ecosystem certifications.
- Sonoff (ITEAD Intelligent Systems): Sonoff is a Shenzhen-based smart home device and module manufacturer using the eWeLink platform and offering its own branded IoT products. Sonoff is closely tied to the same smart home ecosystem as CoolKit and represents both a partner-channel user and a competitor in the OEM smart home module space.
- Ayla Networks: Ayla Networks provides enterprise-grade IoT platform-as-a-service with cloud connectivity, device management, and mobile app infrastructure for manufacturers. It is comparable to CoolKit in serving OEMs with turnkey IoT enablement but focuses more on enterprise/industrial verticals.
Emerging players
- Espressif Systems: Espressif manufactures the widely-used ESP32/ESP8266 WiFi/BLE SoCs that power countless IoT modules including those used in the smart home ecosystem. While primarily a chip vendor rather than a full platform, Espressif competes with CoolKit at the connectivity-module layer and increasingly offers integrated cloud/SDK offerings.
- Aqara (Lumi United Technology): Aqara designs and manufactures its own smart home devices (sensors, switches, hubs) and also offers IoT modules and platform capabilities. It overlaps with CoolKit in offering OEM/embedded solutions while competing as a smart home brand — particularly strong in Apple HomeKit and Matter ecosystems.
- Shelly (Allterco): Shelly manufactures WiFi/Zigbee smart home modules and devices (relays, sensors, controllers) and provides cloud infrastructure for OEM and consumer use. It competes with CoolKit at the smart home module level with strong European market presence.
Broad incumbents
- Midea i+Aiot (Meicloud / Midea Smart Home): Midea operates a vertically integrated IoT platform connecting its own home appliances, with developer programs for third-party OEMs. As a major appliance OEM with cloud and module capabilities, it represents a competing OEM-facing platform — though typically serving internal and partner use rather than the broad independent OEM market CoolKit targets.
- Amazon AWS IoT Core: AWS IoT Core is the underlying infrastructure provider for CoolKit's cloud and a broader competitor offering device connectivity, shadowing, and management services directly to manufacturers. As CoolKit's infrastructure provider and ecosystem gatekeeper (via Alexa certification), AWS represents both a critical dependency and a potential long-term competitive threat.
- Xiaomi IoT Open Platform: Xiaomi's Mi Home / IoT Open Platform offers module, cloud, and app services to third-party manufacturers targeting the Xiaomi smart home ecosystem. While CoolKit is a Mi Home integration partner, Xiaomi's platform competes for OEM relationships — particularly within China and the broader Xiaomi ecosystem of consumer devices.
- Google Cloud IoT (Google Home / Nest): Google operates the Google Home / Nest platform and Cloud IoT services that CoolKit integrates with via the Google Assistant certification. While a partner, Google represents a competitive threat if it expands its own device-management APIs to directly serve manufacturers, bypassing third-party enablers like CoolKit.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
CoolKit compliance and trust
Trust signalCompliance7 records
CoolKit financial estimates
Financial estimateRevenue estimate
Valuation estimate
CoolKit leadership team
Management profileNumber of profiles
Profiles7 records
CoolKit funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CoolKit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CoolKit
What does CoolKit do?
CoolKit provides a one-stop AIoT solution comprising the eWeLink platform, multi-protocol IoT communication modules (WiFi, Zigbee, GPRS, BLE, NB-IoT), global cloud infrastructure deployed on AWS and Alibaba Cloud, and multi-interface control (app, mini-program, voice). The platform enables traditional hardware manufacturers to add smart connectivity to their products and integrate with major global smart home ecosystems (Amazon Alexa, Google Assistant, Apple HomeKit, Xiaomi Mi Home, Huawei HiLink, Baidu DuerOS, Alibaba Tmall Genie, iFlytek MORFEI, Yandex Alice). Turnkey solutions cover modules, cloud, apps, and certification, reducing deployment from months to days.
Is CoolKit a public or private company?
CoolKit is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CoolKit founded?
CoolKit was founded in 2016. It employs 11 to 50 people.
Where is CoolKit based?
CoolKit is headquartered in Shenzhen, China, in the Asia region.
How does CoolKit make money?
Four revenue lines are on record. IoT Hardware Module Sales are the primary driver. The others are cloud Services and Data Plans, app Customization and White-Label Services and turnkey IoT Solutions and Professional Services.
Who are CoolKit's main competitors?
Direct peers on record are Tuya Smart, Sonoff (ITEAD Intelligent Systems) and Ayla Networks. Emerging players are Espressif Systems, Aqara (Lumi United Technology) and Shelly (Allterco). Broad incumbents are Midea i+Aiot (Meicloud / Midea Smart Home), Amazon AWS IoT Core, Xiaomi IoT Open Platform and Google Cloud IoT (Google Home / Nest).
Does CoolKit have an API?
Yes. 易微联开发者平台 (eWeLink Developer Platform) provides API access for developers to build and integrate with the eWeLink IoT platform. The platform enables third-party developers to access device control, automation, and management features. Developer documentation is at coolkit-technologies.github.io/eWeLink-API/#/zh-cmn/%E5%B9%B3%E5%8F%B0%E6%A6%82%E8%BF%B0.
What industry is CoolKit in?
CoolKit's product category is IoT Connectivity Platform. Its primary akta.pro industry code is HDAAAJAB, On-Device Inference Runtimes & SDKs (mobile/embedded), with a secondary code of FSAPALAE, Decentralized Wireless & IoT Networks (LoRaWAN/5G/WiFi hotspots, sensor networks). Its NAICS code is 5182 and its SIC code is 7372.