Champion Safe

What Champion Safe does

Champion Safe Company, founded in 1999 and headquartered in Provo, Utah, manufactures high-security gun safes and vault doors under three product families — the Champion Series (Untouchable, Triumph, Trophy, Estate, Challenger, Vault Door), the American Rebel sub-brand (Constitution, Patriot), and the Superior Safe Series — all built with American-made high-strength steel at a single Provo production facility. The company's competitive positioning rests on proprietary mechanical security features such as Diamond-Embedded Armor Plate lock protection, Double-Steel Door Casement, Delta Force door construction, four-way active boltworks, and Auto-Relock systems, with fire ratings up to 120 minutes at temperatures as high as 1865°F. All products are UL Residential Security Container certified, with flagship models exceeding B-rating standards.

Champion sells exclusively through an independent dealer network spanning 45 U.S. states, deliberately excluding big-box retailers such as Walmart, Costco, Lowe's, Sears, Gander Mountain, and Bass Pro, and supplements the channel with a factory outlet in Provo. The product line spans entry-level Challenger safes at $1,559 MSRP to premium Untouchable safes at $17,099, with revenue generated primarily through one-time hardware sales, supplemented by optional extended lock warranties (mechanical up to lifetime, electronic up to extended coverage), and tiered delivery/installation services. Champion is a wholly-owned subsidiary of American Rebel Holdings (NASDAQ: AREB), and dealer order momentum has been strong in 2025-2026, with multiple channel partners reporting 26%-130% year-over-year growth.

Name

Champion Safe

Legal name

Champion Safe Company

Website

https://championsafe.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Champion Safe Company, founded in 1999 in Provo, Utah, manufactures American-made steel gun safes and vault doors sold exclusively through a 45-state independent dealer network, serving individual gun owners, firearms retailers, small businesses, and high-net-worth consumers seeking premium fire and theft protection.

Ownership category

akta.pro rank

Product category

Gun Safes and Residential Security Safes

NAICS

Small Arms, Ordnance, and Ordnance Accessories Manufacturing (332994)

SIC

Metal Doors, Sash, Frames, Moldings & Trim (3442)

akta.pro primary industry

Firearm Storage & Safety Retail (Safes, Cases, Locks) (CRAMAKAI)

Keywords

• Gun safes
• Home safes
• Vault doors
• Fireproof safes
• American-made safes

Headquarters

HQ city

Provo

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Gun Safe Hardware Sales: Primary revenue from manufacturing and selling high-security gun safes and vault doors through a network of independent dealers. Products range from entry-level Challenger ($1,559-$3,199) to premium Untouchable ($11,999-$17,099). Sales are one-time hardware purchases with optional extended warranties.
2. Extended Lock Warranties: Optional extended warranties available for both mechanical (5-year base, extendable to 10-year, 15-year, or lifetime) and electronic (2-year base, extendable) locks. Lock warranties must be purchased at time of safe registration.
3. Delivery Services: Fee-based delivery services including curbside delivery ($175-$275 based on safe weight) and in-home delivery ($225-$425 based on weight). Additional charges for stairs, difficult terrain, and bolt-down service.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Champion Safe manufactures and sells American-made high-strength steel gun safes, home safes, and vault doors through an exclusive network of independent dealers across 45 U.S. states. Its product lineup spans entry-level to premium models (Challenger through Untouchable, plus the American Rebel sub-brand and vault doors) with fire ratings up to 120 minutes at 1865°F and proprietary security features such as Diamond-Embedded Armor Plate and Four-Way Active Boltworks.

Product overview

Champion Safe is a gun safe manufacturer offering two main product lines: the Champion Series and the American Rebel sub-brand. The Champion Series includes six distinct models (Untouchable, Triumph, Trophy, Challenger, Estate, and Vault Door) ranging from entry-level to premium security solutions. The American Rebel line (Constitution and Patriot) targets customers seeking safes with a patriotic theme and attitude. All safes are manufactured in the USA using American-made steel and feature various fire ratings (60 to 120 minutes), security features (UL certification, four-way active boltworks, relocker systems), and interior configurations (gun storage, all-shelf, executive). The company sells exclusively through independent retailers and offers a comprehensive lifetime warranty covering fire damage, break-ins, and workmanship.

Differentiator

Problem solved

Functional benefit

Brands

• Champion Series: Core product line featuring gun safes with various security levels and fire ratings, including Untouchable, Triumph, Trophy, Estate, Challenger models and vault doors.
• American Rebel
• Superior Safe Series

Products and services

• Untouchable Series Safe Champion's flagship hand-built premium safe featuring a 1/4-inch carbon steel body, 5-3/4-inch Triple-Step door with 1/2-inch outer steel and 10-gauge inner steel, exceeding UL Residential Security Container (RSC) and B-rating standards. Provides 110-minute fire protection at 1865°F. Targeted at homeowners and collectors seeking maximum security.
• Triumph Series Safe High-performance safe featuring a 3/16-inch steel body with Steel Arch Doorway and Double-Steel Door Casement, 1.5-inch diameter locking bolts, Diamond-Embedded Armor Plate lock protection, and 2-hour fire rating at 1750°F. Designed for serious collectors and security-focused homeowners.

Quantifiable outcome

• Safe survived Provo, Utah house fire in December 2026 - contents protected despite extreme heat, smoke, and water
• +4 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

14 partnerships are on record, tiered core, growth and minor.

• West Coast SafescoreChannel Partner/ Reseller/ Distributor · 26 May 2026Champion Safe's subsidiary for Southern California markets. Partnership for LA County Fair with West Coast Safes taking delivery of full 53-foot truckload of Champion inventory. Early sales strong for Trophy Series and Estate safes with year-over-year ordering growth exceeding 35%. Event runs through May 31, 2026 at Ontario, California location serving Southern California counties.
• Mountain Pass SafesgrowthChannel Partner/ Reseller/ Distributor · 25 March 2026Kalispell, Montana dealer that participated in 2026 Home & Garden Showcase at Flathead County Fairgrounds. Partnership helped promote Champion's high-security safes and vault doors, building dealer and customer engagement in Flathead Valley region. CEO Tom Mihalek cited partnership as key to connecting customers with security solutions.
• GAT GunscoreChannel Partner/ Reseller/ Distributor · 23 March 2026GAT Guns hosted its annual Factory Shoot 2026 event in East Dundee, Illinois where Champion Safe sales doubled compared to previous year. Dealer placed two additional safe orders following the two-day showcase. Champion supported as exclusive dealer partner. Success attributed to customer trust and in-person product demonstrations.
• A1 Safe and Vault CompanycoreChannel Partner/ Reseller/ Distributor · 24 February 202650-year Utah-based dealer partnership at 2026 Western Hunting & Conservation Expo in Salt Lake City. Collaboration delivered strong sales and reinforced A1's standing as Utah's leading provider of high-security safes and vault doors. Both companies emphasize customer-first service, expert installation, and American-made quality as key differentiators.
• Nation's Best Sports (NBS)growthChannel Partner/ Reseller/ Distributor · 10 February 2026Buying group for independent retailers. Champion participated at NBS Spring Annual Market February 10-13, 2026 in Oklahoma City, showcasing Challenger Series and Trophy Series safe product lines. Four-day buying-market event resulted in confirmed spring orders that will stock independent retailer showrooms for peak selling season.
• Sports IncgrowthChannel Partner/ Reseller/ Distributor · 1 February 2026Buying group for independent retailers. At Sports Inc Spring Outdoor Show in Phoenix, Arizona, transition from Sports Inc-exclusive Model T safe to Challenger 20 model was confirmed with integrated 120V internal power outlet and black chrome hardware. Positive dealer engagement and strategic inventory planning sessions with independent retailers.
• West Side Safe & GungrowthChannel Partner/ Reseller/ Distributor · 26 December 2025Marietta, Ohio retailer recognized for strong growth with 104% order increase and community impact. Founded in 2011, focuses on safe security products and responsible firearms ownership. Partnership emphasizes quality, community safety, and customer trust.
• Balport Lock and SafegrowthChannel Partner/ Reseller/ Distributor · 11 December 2025130% year-over-year order increase from this dealer. Growth driven by updates to Champion's Estate Series safes offering high security and fire protection for homes and businesses. Deepening partnership has increased sales beyond traditional customers.
• Sports World TulsagrowthChannel Partner/ Reseller/ Distributor · 9 December 2025Major outdoor and sporting goods retailer in Tulsa, Oklahoma with 65% year-over-year order increase. Growth reflects store's expanding reputation as key destination for outdoor gear and home security products. Underscores community trust and increasing market demand.
• Courtesy Sporting and PawngrowthChannel Partner/ Reseller/ Distributor · 3 December 2025Carlsbad, NM retailer with nearly 30% year-over-year growth in safe orders. Growth driven by increased regional demand for high-quality safes, which Courtesy is expanding inventory to meet.
• Utah Department of Veteran and Military Affairs (UDVMA)minorStrategic or Co-development Partner · 26 November 2025Champion Safe donated 100 gun vaults to UDVMA to support suicide prevention efforts within Utah's military communities. Partnership aims to reduce veteran suicides through safe storage solutions and training programs.
• Hyatt Coin ShopgrowthChannel Partner/ Reseller/ Distributor · 7 November 2025Charlotte, North Carolina retailer celebrated for 30% year-over-year sales growth in 2025. Highlights long-term partnership and store's continued success in Southeast region.
• Dickson Sportsman StoregrowthChannel Partner/ Reseller/ Distributor · 28 October 2025Tennessee retailer highlighted for 26% year-over-year sales growth and longstanding partnership. Known for customer trust and extensive product offerings.
• Cross Creek Outdoor SuppliesgrowthChannel Partner/ Reseller/ Distributor · 21 October 2025Henderson, North Carolina retailer recognized for exceptional growth with 112% year-to-date sales increase from 2024 to 2025. Store invested in new building and expanded showroom to enhance customer experience and inventory offerings.

Scale indicators15 records

Recent moves7 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/championsafe
• Xx.com/ChampionSafe
• LinkedInlinkedin.com/company/champion-safe-company

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Champion Safe