Dietitian Live
Dietitian Live is a Minneapolis-based telehealth platform that connects patients in all 50 U.S. states with credentialed registered dietitians for insurance-covered weekly 1:1 nutrition sessions, serving individuals managing chronic conditions and lifestyle goals.
- Company typePrivate
- Founded2021
- HeadquartersMinneapolis, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Dietitian Live does
Dietitian Live is a Minneapolis-based, privately held telehealth company founded in 2021 that delivers weekly one-on-one virtual nutrition counseling with credentialed Registered Dietitians to patients across all 50 U.S. states. The platform's core product is a HIPAA-compliant video service through which patients are matched with a single dedicated RD, with sessions covering food, sleep, stress, and movement holistically across 30+ condition areas including weight management, pre-diabetes and Type 2 diabetes reversal, GLP-1 medication support, gut health, heart health, women's health, and sports nutrition. A proprietary clinical methodology branded as the "Linguistic Neuroplasticity Approach" and a newer "Subconscious Medicine Program" position the company around sustained behavior change rather than short-term dieting.
The business is built on a pay-per-session, insurance-billed Medical Nutrition Therapy model, with Dietitian Live maintaining in-network status with seven major U.S. payors — Aetna, Anthem, Blue Cross Blue Shield, Cigna, HealthPartners, Highmark, and United Healthcare — enabling 98% of clients to pay $0 out of pocket. Distribution is multi-channel: a self-serve direct-to-consumer booking flow with an insurance verification tool, a B2B employer benefits channel, and channel partnerships with fitness and wellness brands including 24 Hour Fitness, F45 Training, and Luna Grill. A complimentary first session functions as a freemium funnel into ongoing per-session billing.
Operating scale is evidenced by 200,000+ sessions delivered since launch, 51-100 employees, a 4.9/5 rating across 2,000+ verified reviews, an 11.5-month average client retention (against a 2-3 month industry benchmark), and an internal cohort of 117 individuals in which 96% reduced A1c. Leadership includes co-founder and COO Emma F. Backes (also a Registered Dietitian), with the company headquartered in Minneapolis and operating entirely as a remote telehealth provider. No funding rounds, parent company, or institutional ownership have been disclosed, and revenue is not publicly reported.
Dietitian Live firmographics
Firmographics- Name
- Dietitian Live
- Legal name
- Dietitian Live
- Website
- https://dietitianlive.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Dietitian Live is a Minneapolis-based telehealth platform that connects patients in all 50 U.S. states with credentialed registered dietitians for insurance-covered weekly 1:1 nutrition sessions, serving individuals managing chronic conditions and lifestyle goals.
- Ownership category
- akta.pro rank
Dietitian Live industry classification
Industry- Product category
- Telehealth Nutrition Services
- NAICS
- Diet and Weight Reducing Centers (812191)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Medical Nutrition Therapy (Registered Dietitian) (HSADAFAE)
- akta.pro secondary industries
- Chronic Condition Management & Remote Monitoring (e.g., diabetes, HTN) (HLALADAD), Corporate/Workplace Nutrition & Weight Management Programs (HSADAFAO)
Keywords
Where Dietitian Live is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Dietitian Live business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Insurance-Billed Telehealth Sessions: Weekly 1:1 virtual dietitian sessions billed directly through insurance. Sessions are billed individually like a standard medical visit without copay for most clients. No subscription or contract required. Revenue generated from insurance reimbursements for Medical Nutrition Therapy services provided by Registered Dietitians.
- Self-Pay Sessions: For clients without insurance coverage or those preferring self-pay, sessions are available at individual pricing. First session is complimentary.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | First Session - Complimentary |
| Transaction based/ take rate | Pay-as-you-go | Ongoing Weekly Sessions - Insurance Covered |
| Unit Pricing | Pay-as-you-go | Self-Pay Option |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
Dietitian Live product offering
Product offeringCore offering
Dietitian Live operates a telehealth platform that connects patients with licensed Registered Dietitians for weekly 1:1 video sessions covering 30+ health conditions including weight management, diabetes reversal, GLP-1 medication support, and women's health. Services are billed directly through major insurance plans (Aetna, Anthem, BCBS, Cigna, HealthPartners, Highmark, United Healthcare) with 98% of clients paying $0 out of pocket, and the first session is complimentary. The company has also developed a Subconscious Medicine Program focused on belief-driven healing for chronic disease management.
Product overview
Dietitian Live operates as a telehealth nutrition coaching platform offering insurance-covered weekly 1:1 sessions with registered dietitians. The core platform connects patients with credentialed RDs across 30+ specialty areas including diabetes management, weight loss, GLP-1 medication support, gut health, and women's health. The company has developed a Subconscious Medicine Program focused on belief-driven healing for chronic disease reversal. Services are delivered via video telehealth, billed through major insurance providers (Aetna, BCBS, Cigna, United Healthcare, etc.) with 98% of clients paying $0 out of pocket. The platform differentiates through weekly consistent care, 11.5-month average client retention, and coverage of food, sleep, stress, and movement in each session.
Differentiator
Problem solved
Functional benefit
Products and services
- Dietitian Live Telehealth Nutrition Platform Telehealth platform connecting patients with registered dietitians for weekly 1:1 video sessions, covered by insurance, covering 30+ health conditions including diabetes, weight management, GLP-1 support, gut health, and cardiovascular health.
- Insurance-Covered Nutrition Coaching Nutrition coaching sessions billed directly through insurance providers including Aetna, Anthem, Blue Cross Blue Shield, Cigna, HealthPartners, Highmark, and United Healthcare, with 98% of clients paying $0 out of pocket.
- Weight Loss Dietitian Services Specialized dietitian services focused on sustainable weight management through habit building rather than restrictive dieting, covered by insurance for most clients.
- Women's Health Dietitian Services Telehealth nutrition services addressing women's health concerns including PCOS, hormone balance, fertility, pregnancy, postpartum, and menopause nutrition.
- Sports & Performance Nutrition Services Nutrition coaching for athletes and active individuals focused on fueling performance, optimizing recovery, and reaching athletic potential through personalized plans.
- Preventative Nutrition Services Nutrition services focused on preventive care and maintaining health before disease onset, supporting long-term wellness through evidence-based dietary guidance.
- Intuitive Eating Services Dietitian services using a Health At Every Size (HAES) approach to help clients rebuild a peaceful relationship with food, supporting recovery from disordered eating.
- Subconscious Medicine Program Clinical discipline developed by Dietitian Live focusing on belief-driven healing pathways and subconscious rewiring for chronic disease management, including pre-diabetes and Type 2 diabetes reversal.
Quantifiable outcome
- 96% of clients reduced their A1c (based on cohort of 117 individuals)
- +4 more outcomes
Companies that use Dietitian Live
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
Dietitian Live technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Dietitian Live partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- 24 Hour FitnesscorePartnership to provide insurance-covered nutrition coaching to 24 Hour Fitness members. Leverages fitness club channel to reach members seeking nutrition support as part of their wellness journey.
- F45 TrainingcoreFitness chain partner offering insurance-covered Registered Dietitian care to members as part of comprehensive wellness programming. Integrates nutrition coaching with fitness training.
- Luna GrillminorWellness partner offering insurance-covered RD care to customers. Brings nutrition services to health-conscious consumers frequenting the restaurant brand.
- AetnacoreIn-network insurance provider. Aetna members can access Dietitian Live services covered under their health plan with $0 out-of-pocket costs for most members.
- AnthemcoreIn-network insurance provider. Anthem members covered for Dietitian Live registered dietitian services.
- Blue Cross Blue ShieldcoreIn-network insurance provider across multiple state plans including Blue Cross Blue Shield of Minnesota. Members have covered access to Dietitian Live services.
- CignacoreIn-network insurance provider. Cigna members access Dietitian Live covered services.
- HealthPartnerscoreIn-network insurance provider. HealthPartners members covered for registered dietitian services through Dietitian Live.
- HighmarkcoreIn-network insurance provider. Highmark members have covered access to Dietitian Live nutrition services.
- United HealthcarecoreIn-network insurance provider. United Healthcare members covered for Dietitian Live services with $0 out-of-pocket for most plans.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Dietitian Live competitors and assessment
Company assessmentMarket position
Strengths4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Dietitian Live social profiles
Digital presenceDietitian Live financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dietitian Live leadership team
Management profileNumber of profiles
Profiles2 records
Dietitian Live funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dietitian Live M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dietitian Live
What does Dietitian Live do?
Dietitian Live operates a telehealth platform that connects patients with licensed Registered Dietitians for weekly 1:1 video sessions covering 30+ health conditions including weight management, diabetes reversal, GLP-1 medication support, and women's health. Services are billed directly through major insurance plans (Aetna, Anthem, BCBS, Cigna, HealthPartners, Highmark, United Healthcare) with 98% of clients paying $0 out of pocket, and the first session is complimentary. The company has also developed a Subconscious Medicine Program focused on belief-driven healing for chronic disease management.
Is Dietitian Live a public or private company?
Dietitian Live is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Dietitian Live founded?
Dietitian Live was founded in 2021. It employs 51 to 100 people.
Where is Dietitian Live based?
Dietitian Live is headquartered in Minneapolis, United States, in the North America region.
How does Dietitian Live make money?
Two revenue lines are on record. Insurance-Billed Telehealth Sessions are the primary driver. The others are self-Pay Sessions.
Does Dietitian Live have an API?
No public API is recorded for Dietitian Live.
What industry is Dietitian Live in?
Dietitian Live's product category is Telehealth Nutrition Services. Its primary akta.pro industry code is HSADAFAE, Medical Nutrition Therapy (Registered Dietitian), with a secondary code of HLALADAD, Chronic Condition Management & Remote Monitoring (e.g., diabetes, HTN). Its NAICS code is 812191 and its SIC code is 8000.