Heartbeat of Football Foundation
Heartbeat of Football Foundation is an Australian nonprofit that delivers heart health screenings, CPR, and AED training at community sporting grounds across regional NSW, targeting underserved First Nations, women, and multicultural populations.
- Company typePrivate
- Founded2016
- HeadquartersParramatta, Australia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Heartbeat of Football Foundation does
Heartbeat of Football Foundation is an Australian nonprofit organization founded in 2016 and headquartered in Parramatta, New South Wales, focused on promoting heart health within community sport. Its core program, branded Heartbeat of Sport, delivers sudden cardiac arrest prevention services directly at regional sporting grounds, including cardiovascular risk factor screenings, CPR training, and AED usage education. The foundation specifically targets underserved populations across regional NSW, including First Nations communities, women, and multicultural groups, operating on a community-led go-to-market model that reaches participants through their local sporting clubs and venues.
The foundation employs 1-10 staff and runs no proprietary technology platform; its operating model is service-based and field-delivered rather than software-driven. Revenue is derived almost entirely from government grants, with a single disclosed AUD 150,000 award from the NSW Government in 2024 funding 40 days of community activities through 2026. The organization is led by Founder and CEO Andrew Paschalidis. There are no disclosed commercial customers, pricing models, or diversified funding streams, and the foundation provides its services free of charge to community participants.
Heartbeat of Football Foundation firmographics
Firmographics- Name
- Heartbeat of Football Foundation
- Legal name
- Heartbeat of Football Foundation
- Website
- https://heartbeatoffootball.com.au
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Heartbeat of Football Foundation is an Australian nonprofit that delivers heart health screenings, CPR, and AED training at community sporting grounds across regional NSW, targeting underserved First Nations, women, and multicultural populations.
- Ownership category
- akta.pro rank
Heartbeat of Football Foundation industry classification
Industry- Product category
- Community Health Services
- NAICS
- Sports and Recreation Instruction (61162)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Cause, Community & CSR-Linked Sports Partnerships (Foundations, Youth Programs) (MPAKALAJ)
- akta.pro secondary industries
- Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK), Local Amateur Clubs & Community Sports Organizations (MPAKACAE)
Keywords
Where Heartbeat of Football Foundation is headquartered
LocationHeadquarters
- HQ city
- Parramatta
- HQ country
- Australia
- HQ region
- Oceania
Markets served
Heartbeat of Football Foundation business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Government Grants: The foundation operates primarily through government grant funding. The NSW Government provided a $150,000 grant to expand community sport heart health initiatives across regional NSW until 2026. This grant-funded model supports community activities, screenings, and training programs.
Go-to-market motion1 record
Distribution channels1 record
Heartbeat of Football Foundation product offering
Product offeringCore offering
Heartbeat of Football Foundation is an Australian nonprofit that delivers community sport-focused heart health initiatives at regional sporting grounds across NSW. Its core offering, the Heartbeat of Sport program, provides on-site cardiovascular risk factor screenings, CPR training, and AED usage education to community members, with a focus on underserved populations including First Nations, women, and multicultural communities.
Product overview
The Heartbeat of Football Foundation operates as a single unified community health program focused on heart health in sport. Their primary offering is the Heartbeat of Sport program, which delivers heart health screenings, CPR and AED training, and awareness education at community sporting grounds, with particular focus on underserved populations including First Nations, women, and multicultural communities across regional NSW.
Differentiator
Problem solved
Functional benefit
Brands
- Heartbeat of Sport: Program focused on sudden cardiac arrest in sport awareness and prevention.
Products and services
- Heartbeat of Sport
Quantifiable outcome
- 40 days of community activities planned across regional NSW
Companies that use Heartbeat of Football Foundation
Customer profileSegments4 records
Ideal customer profiles2 records
Heartbeat of Football Foundation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Heartbeat of Football Foundation partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
Heartbeat of Football Foundation competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Heartbeat of Football Foundation social profiles
Digital presenceHeartbeat of Football Foundation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Heartbeat of Football Foundation leadership team
Management profileNumber of profiles
Profiles1 record
Heartbeat of Football Foundation funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Heartbeat of Football Foundation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Heartbeat of Football Foundation
What does Heartbeat of Football Foundation do?
Heartbeat of Football Foundation is an Australian nonprofit that delivers community sport-focused heart health initiatives at regional sporting grounds across NSW. Its core offering, the Heartbeat of Sport program, provides on-site cardiovascular risk factor screenings, CPR training, and AED usage education to community members, with a focus on underserved populations including First Nations, women, and multicultural communities.
Is Heartbeat of Football Foundation a public or private company?
Heartbeat of Football Foundation is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Heartbeat of Football Foundation founded?
Heartbeat of Football Foundation was founded in 2016. It employs 1 to 10 people.
Where is Heartbeat of Football Foundation based?
Heartbeat of Football Foundation is headquartered in Parramatta, Australia, in the Oceania region.
How does Heartbeat of Football Foundation make money?
One revenue line is on record: government Grants.
Does Heartbeat of Football Foundation have an API?
No public API is recorded for Heartbeat of Football Foundation.
What industry is Heartbeat of Football Foundation in?
Heartbeat of Football Foundation's product category is Community Health Services. Its primary akta.pro industry code is MPAKALAJ, Cause, Community & CSR-Linked Sports Partnerships (Foundations, Youth Programs), with a secondary code of MPAKAKAK, Sports Fundraising & Development Services (Foundations, NIL Collectives Support). Its NAICS code is 61162 and its SIC code is 8000.