Atlas Greenhouse

Name

Atlas Greenhouse

Legal name

Atlas Manufacturing, Inc.

Website

https://atlasgreenhouse.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Greenhouse Structures

NAICS

Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (3334)

SIC

Farm Machinery & Equipment (3523), Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)

akta.pro primary industry

Greenhouse Structures & Construction (Frames, Glazing, Benches) (AFAAAHAA)

Keywords

• Greenhouse structures
• Shade systems
• Greenhouse equipment
• Controlled environment agriculture
• Hydroponic growing systems

Headquarters

HQ city

Alapaha

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Greenhouse Structure Sales: Sale of commercial, educational, and residential greenhouse structures including cold frames, free-standing, gutter-connected, shade structures, metal buildings, fabric-covered, and residential models. One-time purchase model with various sizes and configurations.
2. Greenhouse Equipment & Accessories: Sales of equipment including ventilation & cooling, heating options, shade accessories, thermostats & controllers, coverings, benches, growing systems, and doors as add-on components to greenhouse structures.
3. Rovero Import/Distribution: Distribution of Rovero brand Roll-Air and HortiHouse greenhouse models in the U.S. market as exclusive importer.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Atlas Greenhouse designs, manufactures, and sells a full line of greenhouse structures and complementary equipment for commercial, educational, and residential growers in the United States. Its product range includes cold frames and high tunnels, free-standing structures, gutter-connected structures, shade structures, metal buildings, fabric-covered structures, residential greenhouses, and the imported Rovero Roll-Air and HortiHouse models, along with ventilation, heating, benches, thermostats, coverings, growing systems, doors, and light deprivation equipment.

Product overview

Atlas Greenhouse (Atlas Manufacturing, Inc.) is a greenhouse manufacturer offering a comprehensive portfolio of structures and equipment for commercial, educational, and residential growing applications. Their product ecosystem includes multiple greenhouse structure lines: Cold Frame Series and High Tunnels for vegetable production and season extension; Free Standing Structures (Snow Arch, Super Arch, RT Max Muscle, Educator, Scholar) and Gutter Connected Structures (Grand Peak, Pro-Com, Apollo, Tropical) for commercial operations; the Rovero line (Roll-Air Greenhouse, Roll-Air Retail, HortiHouse) as European-designed solutions; Shade Structures for energy reduction; Metal Buildings for storage and warehousing; Fabric Covered Structures for economical storage; and Residential Structures (The Frances, Easy Grow, Evergreen, The Hydro House) for hobby growers. Equipment offerings complement structures with Ventilation & Cooling, Heating, Benches (ebb & flow design), Thermostats & Controllers, Coverings, Growing Systems (including hydroponics), Doors, and Light Dep/Black-out Systems. The company operates across multiple industry verticals including ornamental horticulture, vegetable production, cannabis cultivation, and educational research facilities.

Differentiator

Problem solved

Functional benefit

Brands

• Rovero: Innovative European greenhouse models including Roll-Air and HortiHouse brought to the U.S. market through partnership

Products and services

• Cold Frame Series Entry-level cold frame and high tunnel structures ideal for extending growing seasons in vegetable production at affordable costs.
• Free Standing Structures Cost-effective, energy-efficient free-standing greenhouse line including Snow Arch, Super Arch, RT Max Muscle, Educator, and Scholar models, designed for ease of installation over 30 years of design refinement.
• Gutter Connected Structures Gutter-connected structures with proprietary extruded aluminum gutters featuring built-in poly attachment and column-to-post connection that save growers construction time and cost. Includes Grand Peak, Super Arch, Pro-Com, Snow Arch, Tropical, and Apollo models.
• Rovero Structures (Roll-Air and HortiHouse) European-designed greenhouse solutions including Roll-Air Greenhouse, Roll-Air Retail, and HortiHouse models brought to the U.S. market by Atlas under exclusive distribution.
• Shade Structures Shade solutions including cable shades, flat top shade, A-frame shades, Svensson screens, retractable shades, and black shade cloth that help reduce energy use by up to 40%.
• Metal Buildings Metal buildings ranging from small storage units to 100-foot clear-span warehouses and custom buildings. Includes Admiral Series, Pro-Lite Series, Advantage Series, HC Series, VR Series, and Single Slope models.
• Fabric Covered Structures Fabric-covered structures providing cost-effective storage for small equipment, construction job sites, maintenance shops, and offices. Includes RTFC, SPFC, PCFC, SAFC, and MMFC series.
• Residential Structures Residential greenhouses including The Hydro House, The Frances, Easy Grow, and Evergreen models. Feature commercial-grade materials with polycarbonate or poly film covering options and DIY-friendly installation.
• Ventilation & Cooling Equipment Climate control equipment including ventilation and cooling systems for creating optimal growing conditions in greenhouses.
• Heating Equipment Heating equipment for creating specific crop environments and maintaining optimal temperatures in greenhouse structures.
• Greenhouse Benches Benches designed with ebb & flow design to maximize growing space, provide additional canopy support for crops, and reduce the spread of disease.
• Thermostats & Controllers Thermostats and controllers for automated environmental management in greenhouse facilities.
• Coverings Covering materials including poly film and polycarbonate panels for greenhouse enclosures.
• Growing Systems Growing systems including hydroponics setups for various crop production methods.
• Greenhouse Doors Doors for greenhouse structures including insulated doors with built-in shutters.
• Light Deprivation / Black-out Systems Light deprivation systems including retractable systems and light traps for achieving a balance of light transmission, diffusion, and light block capabilities.

Quantifiable outcome

• Energy use reduction up to 40% with shade solutions
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• SourcewellcoreChannel Partner/ Reseller/ DistributorSourcewell cooperative purchasing partnership allows government agencies and public institutions to purchase Atlas Greenhouse products through pre-established contracts, streamlining procurement for educational institutions and government entities.
• BuyBoardcoreChannel Partner/ Reseller/ DistributorBuyBoard cooperative purchasing partnership streamlines the procurement process for customers, enabling easier access to Atlas Greenhouse products through consortium purchasing.
• RoverocoreTechnology or IntegrationAtlas is now bringing the innovative Rovero Roll-Air and HortiHouse greenhouse models to the U.S. market. Rovero offers unique solutions for a variety of grower needs at affordable costs.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Ceres Greenhouse Solutions: Ceres designs energy-efficient greenhouses for cold-climate and year-round growing, with high-performance structures that overlap with Atlas's energy-efficiency value proposition for commercial and residential segments.

Direct peers

• Rimol Greenhouse Systems: Rimol designs and manufactures commercial and hobby greenhouses, including gutter-connected and free-standing models, with a similar multi-segment strategy spanning commercial, educational, and residential customers.
• Agra Tech: Agra Tech manufactures commercial greenhouses for agricultural, research, and institutional customers, competing directly with Atlas in gutter-connected structures and custom greenhouse projects.
• Harnois Greenhouses: Harnois is a North American greenhouse manufacturer offering gutter-connected and free-standing structures for commercial growers, with comparable product breadth across ornamental and vegetable segments.
• Nexus Greenhouse Systems: Nexus designs and manufactures commercial greenhouse structures and systems for horticulture, vegetable, and research markets, directly overlapping Atlas's core product portfolio and customer segments.
• Ludy Greenhouse Manufacturing: Ludy manufactures custom greenhouses and environmental control systems for commercial and research applications, competing directly with Atlas in gutter-connected structures and institutional sales.
• CropKing: CropKing manufactures greenhouses and hydroponic growing systems targeted at commercial vegetable and horticultural growers, directly overlapping Atlas's commercial vegetable segment and equipment offerings.
• Gothic Arch Greenhouses: Gothic Arch provides greenhouse structures, hydroponic systems, and growing supplies to commercial, educational, and hobby markets, with a product portfolio similar to Atlas across structures and accessories.
• Growspan (Growspan Inc.): Growspan manufactures commercial greenhouses and provides turnkey greenhouse solutions, directly comparable to Atlas across commercial ornamental, vegetable, and institutional customer segments.
• Rough Brothers (RBI Greenhouses): Rough Brothers is a leading U.S. greenhouse manufacturer offering commercial gutter-connected and free-standing structures, comparable to Atlas across commercial ornamental, vegetable, research, and institutional segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/AtlasGreenhouse
• Facebookfacebook.com/ATLASGreenhouse

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atlas Greenhouse