Storm Reply
Storm Reply is an Italian AWS-focused cloud consulting subsidiary of Reply SpA that designs, integrates, and operates cloud infrastructure and tailored cloud software for enterprise manufacturing and automotive clients, with deep specialization in cloud-native BI migrations such as Amazon QuickSight.
- Company typePrivate
- Founded2010
- HeadquartersTurin, Italy
- Headcount251–500
- GTM typeB2B
- OfferingServices
What Storm Reply does
Storm Reply is an Italian-headquartered cloud consulting and system integration firm, founded in 2010 and based in Turin. It operates as a wholly-owned subsidiary of Reply SpA, a publicly listed Italian digital services, technology and consulting group traded on the Italian Stock Exchange. Storm Reply designs, integrates, and operates cloud infrastructure for enterprise clients and develops tailored cloud software, with a stated specialization in AWS-native cloud environments and cloud-native business intelligence.
The company's core technology stack centers on Amazon Web Services and Amazon QuickSight, including the deployment of QuickSight's generative AI features for analytics modernization. Its proprietary capability is the end-to-end migration methodology for moving enterprises from legacy BI tools to AWS-native, AI-assisted analytics — most visibly demonstrated in its work with BMW. It holds AWS Advanced Consulting Partner status with advanced specializations in cloud-native BI and data analytics, and its integration footprint spans BI/analytics (QuickSight) and core cloud infrastructure (AWS). Storm Reply operates within the broader Reply Group product ecosystem, which supplies adjacent platforms (LEA Reply for supply chain, BRICK Reply for manufacturing operations, Brick Cognitive for agentic manufacturing AI, Devbot for cloud governance) that Storm Reply can layer into enterprise engagements.
Storm Reply's business model is professional services: revenue is generated through consulting and system integration engagements scoped around AWS cloud implementations, BI modernization, and cloud operating-model transformations. Pricing is custom and not publicly disclosed, and revenue is reported only at the parent Reply SpA level. Go-to-market is enterprise field sales, channeled through the Reply Group's marketing and case-study engine and the AWS Partner Network as a co-sell/distribution channel. The primary customer segment is enterprise manufacturing and automotive, with BMW as a flagship reference and Rotary Bearings Industrial Ltd as a demonstrated IoT analytics client. Geographic footprint is anchored in EMEA through the Reply Group, with a stated global reach.
Storm Reply firmographics
Firmographics- Name
- Storm Reply
- Legal name
- Storm Reply
- Website
- https://reply.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Storm Reply is an Italian AWS-focused cloud consulting subsidiary of Reply SpA that designs, integrates, and operates cloud infrastructure and tailored cloud software for enterprise manufacturing and automotive clients, with deep specialization in cloud-native BI migrations such as Amazon QuickSight.
- Ownership category
- akta.pro rank
Storm Reply industry classification
Industry- Product category
- Cloud Infrastructure Consulting & System Integration
- NAICS
- Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512), Computer Systems Design and Related Services (5415)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Cloud Migration & Rehosting (Lift-and-Shift) (BPAEACAB)
- akta.pro secondary industries
- Cloud Data Platforms & Analytics Migration (BPAEACAI), Cloud Consulting & Migration (BPAHAEAE), Cloud Architecture & Migration Integration (BPAEAAAH)
Keywords
Where Storm Reply is headquartered
LocationHeadquarters
- HQ city
- Turin
- HQ country
- Italy
- HQ region
- Europe
Markets served
Storm Reply business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Professional Services: Storm Reply generates revenue through consulting and system integration services focused on AWS cloud implementations for enterprise clients
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Storm Reply product offering
Product offeringCore offering
Storm Reply designs, integrates, and operates cloud infrastructure on AWS for enterprise customers, and develops tailored cloud software with a specialization in migrating legacy business intelligence systems to cloud-native platforms such as Amazon QuickSight. Its engagements span cloud-native BI migrations, data analytics modernization, and AWS infrastructure optimization for large enterprise clients.
Product overview
Reply operates as a digital services, technology, and consulting group organized into multiple specialized Reply Group companies. The product portfolio includes AI-powered solutions (Machine Learning Reply with Generative AI, Deep Learning, NLP, and Image Recognition), supply chain management (LEA Reply — a WMS and supply chain execution platform recognized as a Visionary in the 2026 Gartner Magic Quadrant for WMS, and GaliLEA AI-based logistics assistant), manufacturing operations (BRICK Reply for Manufacturing Operation Management), cloud services (Storm Reply as an AWS Premier Partner), and specialized low-code development (Ki Reply using the OutSystems platform). The group also offers sector-specific solutions across Financial Services, Automotive & Manufacturing, Logistics, Retail & Consumer Products, Energy & Utilities, and Telco & Media. Core platform products include LEA Reply for warehouse and logistics, BRICK Reply for production management, and MLFRAME Reply for machine learning frameworks.
Differentiator
Problem solved
Functional benefit
Products and services
- Cloud Infrastructure Design, Integration and Operate Core Storm Reply service that designs, integrates, and operates enterprise cloud infrastructure on AWS for large organizations seeking cloud transformation.
- Tailored Cloud Software Development Bespoke development of cloud-native software solutions on AWS, tailored to enterprise customer use cases including industrial and manufacturing contexts.
- Cloud-Native BI Migration (Amazon QuickSight) Migration service that moves enterprise customers from traditional on-premises business intelligence tools to Amazon QuickSight on AWS, including generative AI-powered analytics, as delivered for BMW.
- Web Dashboard for Sensor-Based Smart Parts Cloud-based web dashboard built by Storm Reply to consume and visualize sensor data from industrial 'smart parts', enabling manufacturing clients to monitor equipment behavior and operational insights.
Companies that use Storm Reply
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Storm Reply technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability11 records
Feature1 record
Storm Reply partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AWScoreStorm Reply operates as an AWS Advanced Consulting Partner, specializing in cloud-native solutions including Amazon QuickSight, data analytics, and generative AI implementations on AWS infrastructure.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Storm Reply competitors and assessment
Company assessmentMarket position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Storm Reply social profiles
Digital presenceStorm Reply financial estimates
Financial estimateRevenue estimate
Valuation estimate
Storm Reply leadership team
Management profileNumber of profiles
Storm Reply funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Storm Reply M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Storm Reply
What does Storm Reply do?
Storm Reply designs, integrates, and operates cloud infrastructure on AWS for enterprise customers, and develops tailored cloud software with a specialization in migrating legacy business intelligence systems to cloud-native platforms such as Amazon QuickSight. Its engagements span cloud-native BI migrations, data analytics modernization, and AWS infrastructure optimization for large enterprise clients.
Is Storm Reply a public or private company?
Storm Reply is a private company. It is classified as corporate owned and is currently operating.
When was Storm Reply founded?
Storm Reply was founded in 2010. It employs 251 to 500 people.
Where is Storm Reply based?
Storm Reply is headquartered in Turin, Italy, in the Europe region.
How does Storm Reply make money?
One revenue line is on record: professional Services.
Does Storm Reply have an API?
No public API is recorded for Storm Reply.
What industry is Storm Reply in?
Storm Reply's product category is Cloud Infrastructure Consulting & System Integration. Its primary akta.pro industry code is BPAEACAB, Cloud Migration & Rehosting (Lift-and-Shift), with a secondary code of BPAEACAI, Cloud Data Platforms & Analytics Migration. Its NAICS code is 54151 and its SIC code is 7373.