Vision Church

What Vision Church does

Vision Church (DBA: Vision Church RDU) is a non-denominational Christian church founded in 2010 and headquartered at 5808 Departure Drive, Suite 101, Raleigh, NC. The organization operates a single physical campus with three Sunday worship services (8:00 AM, 9:30 AM, 11:30 AM) and serves individuals and families across the Raleigh-Durham Triangle. Its mission is articulated as "Glorify God. Make Disciples," and the church delivers age-segmented ministry programs: Vision Kids (nursery through elementary, using the Lifeway Gospel Project curriculum), Vision Youth (Vision 5/6 for 5th-6th graders and Vision Teens for grades 7-12), and Adult Ministries spanning men's, women's, and discipleship cohorts. The proprietary B1M1 (Be 1 Make 1) framework — taught through 8-12 week Foundations groups, home-based Family Groups, and topical Focus Groups — functions as the church's central disciple-making engine.

The business model is a non-profit religious funding model, with revenue derived from tithes and offerings (collected in-service, online via the Church Center platform, via text-to-give to 888-364-4483, PayPal, and mail), registration fees from the biennial Urban Reformation Conference ($125-$175 individual, $100 per person for groups of 10+), branded merchandise sales (t-shirts at $27.99 up to letterman jackets at $116.56), and a one-year Visualize capital campaign (launched October 2023, $250,000 goal) to fund facility upfits. All donations are tax-deductible, and corporate matching-gift partnerships are actively solicited. The technology stack is non-proprietary: Church Center handles registrations, giving, groups, and member profiles, while Subsplash hosts the sermon library; no AI/ML, custom application, or public API surface is in evidence.

Beyond worship and discipleship, the church operates the R.A.G.E. (Random Acts of Generosity Everywhere) initiative, which invests in small, minority-owned businesses in Raleigh. Marketing and member-acquisition channels span organic social media (Facebook, YouTube, Instagram, X), a content library on Subsplash, the URC event, B1M1 small groups, and a member-driven referral/affiliate giving flow. The church is led by Executive Pastor Pedro Rosario (stewardship, Visualize campaign oversight) and Lead Pastor Blake Wilson, with Diallo Smith serving as a focus group leader; the organization employs 11-50 staff and operates as an independent, privately held non-profit with no parent company or institutional investors.

Name

Vision Church

Legal name

Vision Church

Website

https://visionrdu.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Vision Church is a non-denominational Christian church in Raleigh, NC (founded 2010) that serves Triangle-area individuals and families through three Sunday worship services, age-segmented children's and youth ministries, a proprietary B1M1 discipleship framework, the Urban Reformation Conference, and the R.A.G.E. community generosity initiative.

Ownership category

akta.pro rank

Product category

Religious Services (Non-Denominational Church)

NAICS

Religious Organizations (8131), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

akta.pro primary industry

Local Congregations & Worship Communities (Churches, Mosques, Temples, Synagogues) (BPAGAJAA)

akta.pro secondary industries

Faith-Based Missions & Evangelism Organizations (Domestic & International) (BPAGAJAE), Faith-Based Education & Formation (Seminaries, Religious Schools, Catechesis) (BPAGAJAD)

Keywords

• Non-denominational church services
• Christian discipleship programs
• Community ministry programs
• Religious education and worship
• Youth and children ministry

Headquarters

HQ city

Raleigh

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Tithes and Offerings: Traditional church giving through tithes (10% of income) and offerings, collected during Sunday services, via online portal, text-to-give (text DISCIPLE to 888-364-4483), PayPal, and mail.
2. Conference Registration: Revenue from Urban Reformation Conference registration fees: $125 early bird, $175 regular, $100 per person for groups of 10+.
3. Merchandise Sales: Online shop selling branded apparel including sweatshirts ($39.99-$46.99), hoodies ($46.99), polo shirts ($35.99), t-shirts ($27.99), and letterman jackets ($110.11-$116.56).
4. Capital Campaign (Visualize): One-year capital campaign launched October 22, 2023 with a goal of raising $250,000 for building up-fits including commercial kitchen, playground, youth room, technology center, and STEAM program.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Vision Church is a non-denominational Christian church that delivers weekly Sunday worship services, age-specific ministry programs (children, youth, adults), and a structured B1M1 discipleship framework. It also hosts the annual Urban Reformation Conference, runs the R.A.G.E. generosity initiative supporting minority-owned businesses, and operates an online giving platform and branded merchandise shop.

Product overview

Vision Church is a non-profit religious organization offering a comprehensive set of ministry products and services centered on making disciple-making disciples. The core offerings include weekly Sunday worship services (8:00AM, 9:30AM, 11:30AM), age-specific ministry programs (Vision Kids for children, Vision Youth for students grades 5-12, and Adult Ministries), and B1M1 Groups which serve as the primary discipleship vehicle through Foundations, Family, and Focus group formats. Additional products include R.A.G.E. (generosity initiative for minority-owned businesses), the Urban Reformation Conference (biennial leadership conference), online giving platform, sermon library, and a merchandise shop selling branded apparel. The Visualize Campaign represents a building fund initiative for facility improvements.

Differentiator

Problem solved

Functional benefit

Brands

• R.A.G.E. Random Acts of Generosity Everywhere - A generosity initiative by Vision Church that financially invests in small, minority-owned non-profit and for-profit businesses in the city of Raleigh, NC.
• Visualize
• B1M1
• Urban Reformation Conference

Products and services

• Sunday Worship Services Weekly Sunday worship services held at 8:00AM, 9:30AM, and 11:30AM, featuring worship, prayer, and verse-by-verse Bible teaching for adults and families in the Triangle area.
• Vision Kids Children's ministry program from nursery through elementary age providing safe, engaging environments with Bible stories, memory verses, and hands-on activities, using the Gospel Project curriculum from Lifeway.
• Vision Youth Youth ministry for grades 5-12 including Vision 5/6 for 5th-6th graders and Vision Teens for 7th-12th graders, providing worship, teaching, and small groups.
• Adult Ministries Discipleship and community programs for adults including B1M1 Discipleship Groups, Growth Tracks, and Men's and Women's Ministries focused on knowing Jesus and making disciple-making disciples.
• B1M1 Groups Be 1 Make 1 discipleship groups including B1M1 Foundations (8-12 week gender-specific groups), Family Groups (sermon-based groups meeting in homes), and Focus Groups (targeted studies on financial stewardship, accountability, and trauma).
• R.A.G.E. (Random Acts of Generosity Everywhere) Generosity initiative that financially invests in small, minority-owned businesses in Raleigh and creates opportunities to bless people in Jesus' name, including prayer, giving, and service components.
• Urban Reformation Conference (URC) Two-day leadership conference for pastors, ministry leaders, church planters, and Christian influencers featuring keynote speakers, breakout sessions, and workshops focused on biblical integrity, evangelism, and ministry multiplication.
• Online Giving Platform Secure online giving portal enabling one-time gifts and recurring giving for tithes, offerings, R.A.G.E., and the Visualize campaign, with PayPal and text-to-give (text 'DISCIPLE' to 888-364-4483) options.
• Sermon Library Digital library of past sermons for on-demand worship, teaching, and community, accessible via the Subsplash platform.
• Visualize Capital Campaign One-year capital campaign to raise $250,000 (through October 2024) for building up-fits including commercial kitchen, playground, youth room, technology center, and STEEM program, with corporate matching opportunities available.
• Vision Church Merchandise Shop Online shop offering branded apparel including Vision U crewnecks ($39.99), polos ($35.99), hooded sweatshirts ($46.99), RAGE hoodies, letterman jackets ($110.11-$116.56), and t-shirts ($27.99).

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Lodging Partners (URC Conference)minorChannel Partner/ Reseller/ DistributorRecommended hotels near Vision Church RDU (5808 Departure Dr., Raleigh) including Courtyard by Marriott Triangle Town Center (.6 miles), Home2Suites by Hilton (.9 miles), Renaissance Raleigh North Hills (3.6 miles), Hilton Garden Inn (.9 miles), and Fairfield Inn & Suites (.9 miles).

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Summit Church: Large multisite non-denominational church based in Durham, NC. Comparable as a Triangle-area peer running parallel Sunday services, small group discipleship, and family/youth ministries under a similar model to Vision Church RDU.
• Vintage Church (Vintage Church RDU): Non-denominational multisite church with a presence in Raleigh, NC. Closely comparable to Vision Church in worship style, family ministry depth, and Triangle-area geographic target.
• Elevation Church: High-profile non-denominational multisite church founded by Steven Furtick. Comparable as a Southern-based non-denom with branded conferences, media content, and youth-led rapid growth, sharing Vision Church's playbook of multisite + content + events.
• The Village Church: Matt Chandler-led non-denominational church known for expository preaching and discipleship emphasis. Comparable on focus of verse-by-verse teaching and structured small-group discipleship similar to Vision Church's B1M1 model.
• The Church of ElevenTwenty: Kris Vallotton-led Bethel关联 non-denominational church emphasizing leadership development and conference-style equipping. Comparable to Vision Church via its Urban Reformation Conference and leadership-equipping emphasis.

Broad incumbents

• North Point Community Church: Andy Stanley-led non-denominational church and umbrella network (North Point Ministries) widely seen as the template for modern small-group-based, seeker-friendly churches. Relevant as the broader incumbent whose playbook Vision Church's community/groups strategy resembles.
• Church of the Highlands: One of the largest non-denominational churches in the U.S. (Alabama-based). Comparable as a broad incumbent whose operational playbook (Church Center platform, online giving, campus model, conference programming) closely parallels Vision Church's tooling stack.

Regional players

• Biltmore Church: Large non-denominational multisite church in Arden/Asheville, NC. Comparable as a Carolinas-based non-denom running structured family ministries and congregational giving platforms comparable to Vision Church RDU.

Emerging players

• Christ Community Church: Mid-size non-denominational church with a multi-site model and strong small-groups focus. Comparable on community-led GTM motion and discipleship groups similar to B1M1.
• Mercy Church: Non-denominational plant / multisite model with an emphasis on missional community and generosity. Comparable to Vision Church on community generosity (R.A.G.E.-style) and disciple-making focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/visionrdu
• YouTubeyoutube.com/visionrdu
• Facebookfacebook.com/VisionRDU
• Instagraminstagram.com/visionrdu
• LinkedInlinkedin.com/company/vision-church-rdu

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vision Church