Winc Academy
Winc Academy is an Amsterdam-based online education platform offering HBO-recognized IT retraining programs and 60+ short professional courses. It serves career changers, upskilling professionals, and corporate clients in the Netherlands and broader European market.
- Company typePrivate
- Founded2018
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Winc Academy does
Winc Academy B.V. is an Amsterdam-based online education platform that delivers HBO-recognized (Dutch higher professional education level) IT retraining programs and short professional courses to adult learners and corporate clients, primarily in the Netherlands with a stated objective of expanding across Europe. Founded in 2018 and operating with 11–50 employees, the company targets three segments: adults seeking a career change into tech, IT professionals seeking to upskill, and corporate organizations (via its Winc Zakelijk division) seeking to train teams in AI, cybersecurity, IT Service Management, and related competencies. Its offering spans ten retraining "opleidingen" (e.g., Full-Stack Development, Front-End Development, Back-End Development, Data Analytics with Python, Business Data Analytics, Web Development, Online Marketeer, IT Servicedesk Medewerker, Functioneel Beheer) and a Skillhub catalog of 60+ short IT courses grouped into six categories (AI & Automation, Data & Analytics, Digital Strategy, IT Service & Security, Project & Change Management, Software Development).
The platform is 100% online and built around video-based course content, interactive exercises, portfolio-building assignments, and a Slack-based community for student–mentor interaction. Personal mentorship from teachers and coaches is positioned as a core differentiator alongside portfolio development that students can show future employers. Winc Academy holds NRTO and CRKBO quality certifications, which provide Dutch sector credibility and enable VAT-exempt invoicing for short vocational courses.
The business model combines one-time course fees (averaging approximately €2,500 per retraining program, typically 6–12 months in duration) with a recurring Skillhub monthly subscription for unlimited course access, plus B2B corporate training revenue through Winc Zakelijk. Distribution is primarily self-serve direct online enrollment supported by free trial courses, a 2-minute career test, webinars, and free advisory consultations, with financing available through employer funding, Dutch UWV unemployment retraining benefits, and the STAP-budget government training allowance. The company has disclosed placement relationships with major Dutch employers including Nederlandse Spoorwegen, Albert Heijn, KPN, ANWB, Ministerie van Defensie, Amsterdam UMC, Belastingdienst, and Rabobank, and reports average starting salary outcomes ranging from €42,000 (programming) to €48,539 (data analytics) for graduates. In January 2022, Winc Academy raised $3 million in seed funding led by Rubio Impact Ventures and Dutch Founders Fund to support its stated goal of training 20,000 IT professionals in Europe.
Winc Academy firmographics
Firmographics- Name
- Winc Academy
- Legal name
- Winc Academy B.V.
- Website
- https://wincacademy.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Winc Academy is an Amsterdam-based online education platform offering HBO-recognized IT retraining programs and 60+ short professional courses. It serves career changers, upskilling professionals, and corporate clients in the Netherlands and broader European market.
- Ownership category
- akta.pro rank
Winc Academy industry classification
Industry- Product category
- Online IT Education
- NAICS
- Computer Training (611420), Professional and Management Development Training (61143), Educational Services (611)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Information Technology & Software (EDAAAPAB)
- akta.pro secondary industries
- Corporate Training Course Marketplaces (B2B Content Libraries) (EDAFAIAH), Vendor/Authorized Certification Training (Microsoft/AWS/Cisco, etc.) (BPAEANAA)
Keywords
Where Winc Academy is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Winc Academy business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Course Fees: Individual course fees averaging approximately €2,500 per course for retraining programs in areas like Front-end Development, Back-end Development, Full-stack Development, Data Analytics, and Digital Marketing
- Skillhub Subscription: Unlimited learning subscription for ongoing professional development with access to all IT training courses
- Corporate Training: Organizational training programs for teams covering AI, cybersecurity, IT Service Management, and other enterprise IT skills
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Retraining programs (6-12 months) - €2,500 average |
| Subscription | Monthly | Skillhub Unlimited Subscription |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Winc Academy product offering
Product offeringCore offering
Winc Academy operates an online education platform that delivers IT retraining programs (omscholingstrajecten) and short professional courses in programming, data analytics, business operations, and digital marketing, all recognized at HBO (higher professional education) level. The company serves individual career changers and IT professionals through its retraining opleidingen and Skillhub unlimited subscription, and serves corporate clients through its Winc Zakelijk enterprise training division offering certified IT training in AI, cybersecurity, and IT Service Management. Courses are delivered 100% online with personal mentorship from teachers and coaches, supported by Slack-based community collaboration and portfolio-building projects, at an average course fee of €2,500.
Product overview
Winc Academy is an online IT education platform offering recognized retraining programs (omscholingstrajecten) and short professional training courses. The core offering consists of career retraining programs at HBO (higher professional education) level in programming (Full-Stack, Front-End, Back-End, Web Development), Data (Data Analytics with Python, Business Data Analytics), Business Operations (IT Service Desk, Functional Management), and Digital Marketing. Supporting the retraining programs, the platform provides Skillhub (unlimited subscription access to 60+ IT courses) and Winc Zakelijk (corporate team training). Course categories include AI & Automation, Data & Analytics, Digital Strategy, IT Service & Security, Project & Change Management, and Software Development. All courses are 100% online with personal guidance from mentors and coaches, and programs are recognized by industry bodies with an average course cost of €2,500.
Differentiator
Problem solved
Functional benefit
Products and services
- Skillhub Unlimited learning subscription offering 60+ IT training courses including AI & Automation, Data & Analytics, Digital Strategy, IT Service & Security, Project & Change Management, and Software Development for individual professionals who want unrestricted access to all training content with recognized certifications.
- Winc Zakelijk Corporate training solution offering dozens of certified IT training courses for enterprise teams covering AI, cybersecurity, IT Service Management, digital strategy, and project management to upskill organizations.
- Full-Stack Development Opleiding Full-stack development retraining program teaching students to build complete web applications, covering both front-end and back-end technologies; HBO-level with average graduate starting salary of €42,000.
- Front-End Development Opleiding Front-end development retraining program teaching students to build professional websites and user interfaces using modern web technologies, at HBO (higher professional education) level.
- Back-End Development Opleiding Back-end development retraining program covering server-side programming, databases, and API development for building complete web applications, at HBO level.
- Web Developer Opleiding Web development retraining program teaching students to build professional websites and web applications using HTML, CSS, JavaScript, and Python, at HBO level.
- Online Marketeer Opleiding Online marketing retraining program covering SEO, SEA, social media, and email marketing at HBO level, with average graduate starting salary of €46,200.
- Data Analytics met Python Data analytics retraining program teaching Python programming for data analysis, visualization, and statistical analysis at HBO level, with average graduate starting salary of €48,539.
- Business Data Analytics Business data analytics retraining program focused on using data to support strategic business decisions, working with tools like Power BI, Excel, and SQL, at HBO level.
- IT Servicedesk Medewerker Opleiding IT service desk retraining program teaching technical support and IT service management skills for IT department roles, at HBO level.
- Functioneel Beheer Opleiding Functional management retraining program teaching IT system management and business-IT alignment skills for operational roles, at HBO level.
- AI & Automation Trainingen Short professional training courses teaching how to use tools like ChatGPT, Zapier, and Looker to work smarter and faster in marketing, customer contact, and internal processes.
- Data & Analytics Cursussen Short professional training courses teaching Power BI, Excel, SQL, and Python for data visualization and analysis to support data-driven decision making.
- Digital Strategy Trainingen Short professional training courses covering UX design, data-driven marketing, and business-IT alignment for organizational digital growth.
- IT Service & Security Trainingen Short professional training courses covering ITIL, ISO27001, DevOps, and other industry standards for IT service management and cybersecurity.
- Project & Change Management Trainingen Short professional training courses covering PRINCE2, Agile, Lean, and Kanban methodologies for project planning and execution.
- Software Development Trainingen Short professional training courses teaching HTML, CSS, JavaScript, and Python for building professional websites, apps, and tools.
Quantifiable outcome
- Average starting salary of €42,000 for programming graduates
- +3 more outcomes
Companies that use Winc Academy
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Winc Academy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature3 records
Winc Academy partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
Winc Academy competitors and assessment
Company assessmentOthers
- Udemy Business: Enterprise arm of the Udemy marketplace offering curated course libraries for corporate upskilling in IT, data, and digital marketing. Adjacent competitor for corporate training budgets and a content alternative for IT professionals considering Skillhub subscriptions.
Emerging players
- TripleTen: Online bootcamp focused on software engineering, data science, and QA engineering career transitions. Comparable on online-only delivery, career-change target audience, and tuition-based model with job placement guarantees.
- Springboard: Online career-change bootcamp focused on data science, data analytics, software engineering, and UX design. Comparable on online-first delivery, mentor-supported model, and career-changer target audience, with a primarily US but expanding European presence.
Direct peers
- Ironhack: Global bootcamp operator with an Amsterdam campus offering web development, data analytics, and UX/UI design retraining. Comparable to Winc on target learner (career changers), course catalog overlap (full-stack, data), and European employer placement focus.
- Le Wagon: International coding bootcamp present in multiple European cities (including Amsterdam) offering full-stack development and data science bootcamps. Directly comparable on retraining product, mentorship-led delivery, and career outcomes focus.
- Codaisseur: Amsterdam-based coding bootcamp offering full-stack and front-end developer retraining programs for career changers. Directly comparable to Winc on geography, target audience (Dutch career changers), delivery format (online + mentor support), and HBO-equivalent positioning.
Broad incumbents
- Pluralsight: Technology skill development platform focused on IT professional upskilling and certification, with strong enterprise footprint. Comparable to Winc's Skillhub subscription and corporate training (IT Service & Security, Software Development categories) from a B2B upskilling angle.
- General Assembly: Established global provider of bootcamps and short courses in coding, data, digital marketing, and UX. Comparable on full-stack/data/marketing course overlap, corporate training (GA Enterprise), and career-changer positioning, though broader portfolio than Winc.
- Skillsoft: Enterprise corporate learning provider offering IT certification, leadership, and compliance training. Comparable to Winc Zakelijk's corporate training offering and the IT Service & Security / Project Management course categories.
- Coursera: Global online learning platform offering university and industry credential programs in IT, data, and business. Comparable on professional IT upskilling and certification content; broader and more commoditized than Winc but serves the same enterprise and individual upskilling buyers.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Winc Academy social profiles
Digital presenceWinc Academy compliance and trust
Trust signalCompliance2 records
Winc Academy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Winc Academy leadership team
Management profileNumber of profiles
Profiles3 records
Winc Academy funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Winc Academy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Winc Academy
What does Winc Academy do?
Winc Academy operates an online education platform that delivers IT retraining programs (omscholingstrajecten) and short professional courses in programming, data analytics, business operations, and digital marketing, all recognized at HBO (higher professional education) level. The company serves individual career changers and IT professionals through its retraining opleidingen and Skillhub unlimited subscription, and serves corporate clients through its Winc Zakelijk enterprise training division offering certified IT training in AI, cybersecurity, and IT Service Management. Courses are delivered 100% online with personal mentorship from teachers and coaches, supported by Slack-based community collaboration and portfolio-building projects, at an average course fee of €2,500.
Is Winc Academy a public or private company?
Winc Academy is a private company. It is classified as venture growth investor backed and is currently operating.
When was Winc Academy founded?
Winc Academy was founded in 2018. It employs 11 to 50 people.
Where is Winc Academy based?
Winc Academy is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Winc Academy make money?
Three revenue lines are on record. Course Fees are the primary driver. The others are skillhub Subscription and corporate Training.
Who are Winc Academy's main competitors?
Udemy Business is listed as an others. Emerging players are TripleTen and Springboard. Direct peers are Ironhack, Le Wagon and Codaisseur. Broad incumbents are Pluralsight, General Assembly, Skillsoft and Coursera.
Does Winc Academy have an API?
No public API is recorded for Winc Academy.
What industry is Winc Academy in?
Winc Academy's product category is Online IT Education. Its primary akta.pro industry code is EDAAAPAB, Information Technology & Software, with a secondary code of EDAFAIAH, Corporate Training Course Marketplaces (B2B Content Libraries). Its NAICS code is 611420 and its SIC code is 8200.