Quadpay
Quadpay (now operating as Zip) is a US-based Buy Now, Pay Later platform serving value-conscious and subprime consumers with mobile-app-based installment lending for online and in-store purchases via physical and virtual cards.
- Company typePrivate
- Founded2017
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2C
- OfferingSoftware
What Quadpay does
Quadpay (now operating as Zip) is a US-based Buy Now, Pay Later (BNPL) platform founded in 2017 and headquartered in New York, with a secondary office in San Francisco. The company provides interest-free and extended-duration installment lending to consumers through a mobile-first product portfolio: the Zip App (iOS/Android) for managing installments and changing payment dates, the physical Zip Card (Visa-branded) and digital wallet for in-store purchases, the Chrome browser extension for virtual card creation at any online checkout, and Zip Checkout for native merchant integration. Loans are originated by WebBank (member FDIC), and the company holds NMLS registration (ID 1963958), California Lenders Law licensure, and PCI DSS compliance.
The company monetizes via origination fees ($0.50–$124.00 per transaction, prepaid as a finance charge on the first payment), merchant fees, late fees, and credit underwriting services, with effective APRs of 34–36% on extended plans. Pricing is structured across three productized tiers: Pay-in-4 biweekly installments, 2-payment plans, and 8 biweekly installments, with cashback rewards layered on top. Distribution follows a product-led growth motion: self-serve consumer signup via app stores, paired with a merchant business portal, affiliate program, and public API (docs.us.zip.co) for enterprise integration.
Quadpay rebranded to Zip in 2020 and now operates as Zip Co US Inc under the Zip Co Ltd corporate umbrella. Its strategic customer segments are value-conscious consumers seeking payment flexibility and subprime/thin-file borrowers (approximately 17% of US adults, or 44 million people) underserved by traditional credit scoring — a cohort where 35% hold no credit or store card. Major merchant relationships include Macy's, Home Depot, and Best Buy, alongside expansion into healthcare verticals such as dental and medical centers.
Quadpay firmographics
Firmographics- Name
- Quadpay
- Legal name
- Zip Co US Inc
- Website
- https://quadpay.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Quadpay (now operating as Zip) is a US-based Buy Now, Pay Later platform serving value-conscious and subprime consumers with mobile-app-based installment lending for online and in-store purchases via physical and virtual cards.
- Ownership category
- akta.pro rank
Quadpay industry classification
Industry- Product category
- Buy Now, Pay Later (BNPL) Consumer Lending
- NAICS
- Nondepository Credit Intermediation (5222), Consumer Lending (522291), Credit Card Issuing (52221), Activities Related to Credit Intermediation (5223), Sales Financing (52222)
- SIC
- Personal Credit Institutions (6141)
- akta.pro primary industry
- BNPL Card / Virtual Card Programs (FSAKACAC)
- akta.pro secondary industries
- Merchant-Integrated BNPL (Online Checkout) (FSAKACAA), BNPL for High-Ticket / Longer-Term Installments (FSAKACAN), Merchant-Integrated BNPL (Checkout POS Financing) (FSAGAIAA), BNPL Merchant Enablement (Plugins, Gateways, Reconciliation) (FSAGAIAF)
Keywords
Where Quadpay is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Quadpay business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Origination Fees: Upfront fees charged on each transaction at checkout, ranging from $0.50 to $124.00 depending on purchase amount. These are prepaid finance charges added to the first payment.
- Merchant Fees: Fees charged to merchants for processing BNPL transactions, typical of the BNPL business model
- Late Fees: Fees applied when customers miss or are late on payments
- Credit Underwriting Services: Alternative credit assessment using behavioral signals such as cash-flow management, healthcare spending patterns, and bill-payment priorities for thin-file or nontraditional borrowers
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | 4 Bi-Weekly Installments (Pay in 4) |
| Transaction based/ take rate | Pay-as-you-go | 2 Payment Option |
| Transaction based/ take rate | Pay-as-you-go | 8 Bi-Weekly Installments (Extended) |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Quadpay product offering
Product offeringCore offering
Quadpay (operating as Zip) provides a Buy Now, Pay Later (BNPL) service that splits purchases into 4 bi-weekly installments (or 2-payment and 8-installment extended options), with origination fees ranging from $0.50 to $124.00 and APRs of approximately 34–36%. Consumers access the service through the Zip mobile app, a physical or virtual Visa-branded Zip Card, and a Chrome browser extension for in-store and online purchases. Merchants integrate Zip Checkout via a self-serve portal or API, with loans originated by WebBank.
Product overview
Zip (formerly Quadpay) is a Buy Now, Pay Later platform offering a unified product portfolio consisting of the Zip App (mobile application for managing installments), Zip Card (physical and digital Visa card for in-store payments), Zip Checkout (merchant integration for online/offline BNPL), and Chrome Extension (browser-based virtual card creation). The platform enables consumers to split purchases into 4 bi-weekly installments with fees ranging from $0.50-$124.00, while merchants can integrate via API, checkout widgets, or physical card terminals. The company operates under the Zip Co Ltd umbrella alongside its Quadpay brand, with loans originated by WebBank.
Differentiator
Problem solved
Functional benefit
Products and services
- Zip App Mobile application enabling users to split purchases into 4 bi-weekly installments (or 2-payment / 8-installment extended options), manage payment schedules, change payment dates, earn cashback, and access online and in-store BNPL purchases via virtual card or digital wallet.
- Zip Card Physical and digital Visa-branded card enabling users to pay in-store at any retailer that accepts Visa, allowing BNPL payments anywhere with the Zip Card. Loans originated by WebBank.
- Zip Checkout Merchant-facing checkout integration allowing retailers to offer Zip's BNPL payment option at checkout on their e-commerce sites and apps. Loans are originated by WebBank, member FDIC.
- Merchant Services (Business Solutions) Business solutions for retailers including self-service merchant sign-up, an affiliate program, developer documentation, API reference, PCI DSS compliance resources, and merchant tools to integrate Zip payments.
- Chrome Browser Extension Browser extension enabling users to create virtual cards in the Zip app browser when ready to pay online, facilitating seamless BNPL at checkout on any website.
Quantifiable outcome
- 34-36% APR on extended payment plans
- +2 more outcomes
Companies that use Quadpay
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles4 records
Quadpay technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature6 records
Quadpay partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- VisacoreVisa partnership enables the physical Zip Card to operate on Visa's payment network. The Zip Card is a Visa-branded product (Visa is a trademark owned by Visa International Service Association and used under license).
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Quadpay competitors and assessment
Company assessmentDirect peers
- Klarna: Global BNPL pioneer offering Pay-in-4, longer-term installments, and an in-app card. Klarna is the closest direct competitor to Quadpay in US BNPL, with overlapping merchant integrations and a comparable consumer-facing card proposition.
- Affirm: US-listed BNPL platform offering Pay-in-4 and longer-term installment loans, both online and via the Affirm Card. Directly comparable to Quadpay across product structure, merchant integration model, and consumer card distribution.
- Afterpay (Block): Pay-in-4 BNPL provider now owned by Block (formerly Square). Operates the Cash App Pay feature and competes head-on with Quadpay in US merchant integrations and consumer installment products.
- Sezzle: US-focused BNPL platform offering Pay-in-4 and longer-term installments through both merchant integrations and a virtual card. Directly comparable sub-scale competitor to Quadpay in the American market.
- Splitit: BNPL provider that leverages existing credit cards for installment payments rather than originating new loans. Competes in the same merchant checkout integrations and longer-term installment category.
- Progressive Leasing: Lease-to-own and virtual lease provider serving subprime consumers at point of sale in physical retail. Overlaps with Quadpay in addressing non-prime consumers who lack access to traditional credit, particularly in-store.
Broad incumbents
- PayPal Pay Later: PayPal's embedded BNPL suite (Pay in 4 and Pay Monthly) bundled into the PayPal and Venmo checkout buttons. Competes with Quadpay as part of a much broader payments and wallet platform rather than as a standalone BNPL.
- Apple Pay Later: Apple's installment lending product embedded in Apple Wallet and Apple Pay. While reportedly deprioritized, it represents BNPL distribution at massive scale through the iOS ecosystem and overlaps directly with Quadpay's consumer card thesis.
Emerging players
- Perpay: US BNPL player focused on subprime and thin-file consumers using employer and cash-flow underwriting — a narrower, more direct overlap with Quadpay's behavioral-underwriting strategy for underserved borrowers.
Others
- Adyen: Global payment processor that integrates BNPL providers (including Klarna) into its in-store and online rails. Functions as an enabling infrastructure layer rather than a direct BNPL competitor, but shapes merchant access to BNPL options like Zip's.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Quadpay social profiles
Digital presenceQuadpay compliance and trust
Trust signalCompliance2 records
Quadpay financial estimates
Financial estimateRevenue estimate
Valuation estimate
Quadpay leadership team
Management profileNumber of profiles
Profiles3 records
Quadpay funding detail
Funding detailFunding overview
Funding rounds2 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Quadpay M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Quadpay
What does Quadpay do?
Quadpay (operating as Zip) provides a Buy Now, Pay Later (BNPL) service that splits purchases into 4 bi-weekly installments (or 2-payment and 8-installment extended options), with origination fees ranging from $0.50 to $124.00 and APRs of approximately 34–36%. Consumers access the service through the Zip mobile app, a physical or virtual Visa-branded Zip Card, and a Chrome browser extension for in-store and online purchases. Merchants integrate Zip Checkout via a self-serve portal or API, with loans originated by WebBank.
Is Quadpay a public or private company?
Quadpay is a private company. It is classified as corporate owned and is currently operating.
When was Quadpay founded?
Quadpay was founded in 2017. It employs 51 to 100 people.
Where is Quadpay based?
Quadpay is headquartered in New York, United States, in the North America region.
How does Quadpay make money?
Four revenue lines are on record. Origination Fees are the primary driver. The others are merchant Fees, late Fees and credit Underwriting Services.
Who are Quadpay's main competitors?
Direct peers on record are Klarna, Affirm, Afterpay (Block), Sezzle, Splitit and Progressive Leasing. Broad incumbents are PayPal Pay Later and Apple Pay Later. Perpay is listed as an emerging player. Adyen is listed as an others.
Does Quadpay have an API?
Yes. Public API for order/merchant integration. The documentation URL is https://docs.us.zip.co/docs and API reference at https://docs.us.zip.co/reference/orders. The API enables merchants to integrate Zip's BNPL checkout functionality and manage orders programmatically. Developer documentation is at docs.us.zip.co/docs.
What industry is Quadpay in?
Quadpay's product category is Buy Now, Pay Later (BNPL) Consumer Lending. Its primary akta.pro industry code is FSAKACAC, BNPL Card / Virtual Card Programs, with a secondary code of FSAKACAA, Merchant-Integrated BNPL (Online Checkout). Its NAICS code is 5222 and its SIC code is 6141.