My Drop in the Oceans
My Drop in the Oceans is a Geneva-headquartered think tank founded in 2011 that develops the Citizen's Dividend for Nature framework, publishing essays on aligning economic incentives with ecological value, with mydio.com as a separate commercial implementation.
- Company typePrivate
- Founded2011
- HeadquartersGeneva, Switzerland
- Headcount1–10
- GTM typeB2C
- OfferingServices
What My Drop in the Oceans does
My Drop in the Oceans is a Geneva-headquartered, privately held organization founded in 2011 that operates as a theory of change and think tank focused on aligning economic incentives with ecological reality. Its primary offering is the mydropintheoceans.org platform, which publishes the Citizen's Dividend for Nature framework and a library of essays drawing on the natural capital accounting lineage (TEEB, Dasgupta Review, UN SEEA, IPBES), arguing that ecological value should be made financially legible at the point of transaction.
The organization explicitly does not sell products or services directly. The related commercial implementation layer, mydio.com, is presented as a separate entity that operationalizes the framework via a closed-loop points-based recognition system for sustainable spending. Distribution is limited to organic content marketing through blog essays and social sharing (LinkedIn, Twitter/X, Facebook, WhatsApp); no partnerships, customers, or contracted revenue are disclosed.
The firm operates with 1–10 employees and a single recorded funding round of approximately $102,585 in January 2018 from undisclosed investors. No revenue figures, pricing models, jurisdictional incorporation details, leadership profiles, awards, patents, or M&A activity are disclosed in available materials.
My Drop in the Oceans firmographics
Firmographics- Name
- My Drop in the Oceans
- Legal name
- My Drop In The Oceans
- Website
- https://mydropintheoceans.org
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- My Drop in the Oceans is a Geneva-headquartered think tank founded in 2011 that develops the Citizen's Dividend for Nature framework, publishing essays on aligning economic incentives with ecological value, with mydio.com as a separate commercial implementation.
- Ownership category
- akta.pro rank
My Drop in the Oceans industry classification
Industry- Product category
- Sustainability and Economic Policy Research
- NAICS
- Environmental Consulting Services (54162)
- SIC
- Services-Commercial Physical & Biological Research (8731)
- akta.pro industry
- Nature & Biodiversity Reporting (TNFD, natural capital)Energy, Utilities & Environment/Environmental Compliance, Monitoring & Consulting/Sustainability, ESG & Corporate Environmental ReportingEcosystem Services & Natural Capital Assessment / ValuationEnergy, Utilities & Environment/Environmental Compliance, Monitoring & Consulting/Ecology, Biodiversity & Natural Resource AssessmentsOceans, Coastal & Marine Resource ManagementBusiness & Public Services/International Organizations & Development/Climate, Environment & Sustainable Development ProgramsMarine & Freshwater ConservationBusiness & Public Services/Nonprofit, NGO & Social Services/Environmental & Conservation Organizations
Keywords
Where My Drop in the Oceans is headquartered
LocationHeadquarters
- HQ city
- Geneva
- HQ country
- Switzerland
- HQ region
- Europe
Markets served
My Drop in the Oceans business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Marketing channels3 records
My Drop in the Oceans product offering
Product offeringCore offering
My Drop in the Oceans develops and publishes a Theory of Change framework arguing that ecological value should be made financially visible at the point of transaction, centered on the concept of a Citizen's Dividend for Nature. Its primary outputs are conceptual research, essays, and FAQ documentation distributed via its website, with a separately referenced commercial implementation (mydio.com) that translates the framework into a closed-loop points-based recognition system for sustainable choices. The organization does not sell a software product or fee-based service; it functions as a think tank and framework originator.
Product overview
My Drop in the Oceans operates a two-part structure: mydropintheoceans.org serves as the foundational theory of change platform housing the conceptual framework for a Citizen's Dividend for Nature, including published essays, FAQ documentation, and research materials explaining how ecological value can become economically visible at the point of transaction. The commercial implementation layer, mydio.com, translates these principles into a practical points-based system where sustainable actions earn recognition that can be redeemed with partner organizations. The blog/essays section serves as a knowledge resource explaining the theoretical underpinnings and practical implications of the framework.
Differentiator
Problem solved
Functional benefit
Brands
- mydio.com: A closed-loop approach that attributes immediate value to sustainable public services and everyday spending, embedding financial recognition directly into exchange to incentivise sustainable choices. It is a commercial implementation of the My Drop In The Oceans theory of change.
Products and services
- Theory of Change framework for aligning economy and Nature
Companies that use My Drop in the Oceans
Customer profileSegments2 records
Ideal customer profiles2 records
My Drop in the Oceans technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
My Drop in the Oceans partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights4 records
My Drop in the Oceans competitors and assessment
Company assessmentBroad incumbents
- Anthesis Group: Sustainability advisory firm operationalizing natural capital, ESG and regenerative strategy for corporates; comparable as a scaled commercial actor turning natural capital concepts into enterprise projects, the scale My Drop in the Oceans aspires toward via mydio.com.
- World Business Council for Sustainable Development (WBCSD): CEO-led association of companies working on sustainability and natural capital; comparable as an established convening body shaping how corporates recognize and account for nature, the same audience My Drop in the Oceans aims to influence.
- Puma Environmental Profit & Loss: Although a corporate initiative rather than a peer firm, Puma's EP&L is explicitly cited by My Drop in the Oceans as intellectual lineage; comparable as a precedent showing that ecological externalities can be priced inside corporate accounting, the conceptual foundation the Citizen's Dividend extends.
Direct peers
- SYSTEMIQ: Systems-change advisory and investing entity working on land/ocean use, energy, and circular economy; comparable as a think-and-do tank producing economic frameworks and field-building for regenerative outcomes that intersect with the Citizen's Dividend thesis.
- Earth Economics: Research and advisory non-profit specializing in valuation of natural capital and ecosystem services for public and private clients; directly comparable as a similar-sized organization operating at the intersection of ecological valuation and economic decision frameworks.
- Global Footprint Network: Non-profit translating planetary limits (e.g., Earth Overshoot Day) into decision-useful metrics; directly comparable as a think-and-communicate organization turning ecological measurement into actionable economic signals, which My Drop in the Oceans also pursues.
- Capitals Coalition: Global coalition working to capitalize natural and social value in decision-making; directly comparable as it also builds frameworks and convenes actors around natural capital accounting and value recognition, the same conceptual space My Drop in the Oceans operates in.
- Taskforce on Nature-related Financial Disclosures (TNFD): Provides a disclosure framework for nature-related risks, directly addressing the gap between ecological value and economic decision-making that My Drop in the Oceans targets; comparable as a natural-capital standards and reporting body driving institutional adoption.
Emerging players
- The Biodiversity Consultancy: Specialist consultancy advising corporates on biodiversity assessment, offsets, and nature strategy; comparable as a smaller-than-Big-Four entity converting natural capital concepts into enterprise transactions, similar in scale and stage to My Drop in the Oceans.
- Natural Capital Project (Stanford / Univ. of Minnesota): Academic research initiative producing ecosystem service quantification and InVEST models; comparable as a source of credible ecological measurement methodology that underpins any Citizens Dividend-style recognition mechanism.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
My Drop in the Oceans social profiles
Digital presenceMy Drop in the Oceans financial estimates
Financial estimateRevenue estimate
Valuation estimate
My Drop in the Oceans leadership team
Management profileNumber of profiles
My Drop in the Oceans funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
My Drop in the Oceans M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about My Drop in the Oceans
What does My Drop in the Oceans do?
My Drop in the Oceans develops and publishes a Theory of Change framework arguing that ecological value should be made financially visible at the point of transaction, centered on the concept of a Citizen's Dividend for Nature. Its primary outputs are conceptual research, essays, and FAQ documentation distributed via its website, with a separately referenced commercial implementation (mydio.com) that translates the framework into a closed-loop points-based recognition system for sustainable choices. The organization does not sell a software product or fee-based service; it functions as a think tank and framework originator.
Is My Drop in the Oceans a public or private company?
My Drop in the Oceans is a private company. It is classified as unknown and is currently operating.
When was My Drop in the Oceans founded?
My Drop in the Oceans was founded in 2011. It employs 1 to 10 people.
Where is My Drop in the Oceans based?
My Drop in the Oceans is headquartered in Geneva, Switzerland, in the Europe region.
Who are My Drop in the Oceans's main competitors?
Broad incumbents on record are Anthesis Group, World Business Council for Sustainable Development (WBCSD) and Puma Environmental Profit & Loss. Direct peers are SYSTEMIQ, Earth Economics, Global Footprint Network, Capitals Coalition and Taskforce on Nature-related Financial Disclosures (TNFD). Emerging players are The Biodiversity Consultancy and Natural Capital Project (Stanford / Univ. of Minnesota).
Does My Drop in the Oceans have an API?
No public API is recorded for My Drop in the Oceans.
What industry is My Drop in the Oceans in?
My Drop in the Oceans's product category is Sustainability and Economic Policy Research. Its primary akta.pro industry code is EUAHAJAM, Nature & Biodiversity Reporting (TNFD, natural capital), with a secondary code of EUAHAHAI, Ecosystem Services & Natural Capital Assessment / Valuation. Its NAICS code is 54162 and its SIC code is 8731.