Concussion Toolkit Consultancy

What Concussion Toolkit Consultancy does

Concussion Toolkit Consultancy (legal entity: Concussion Toolkit Ltd) is a UK-based, privately-held consultancy founded in 2023 and headquartered in Bristol. The firm targets the under-served UK university sports market with two integrated offerings: a bespoke Digital Concussion Toolkit, a web-based platform tailored to each institution's sports programs and positioned as a one-stop shop for concussion awareness, education, and return-to-sport management, and Concussion Workshops that deliver accreditation training to athletes, coaches, and support staff. Its primary value proposition rests on the cited statistic that 54% of students do not know when it is safe to return to sport after a concussion, framing the product as a critical safety, risk, and liability mitigation layer for university athletic departments.

The Digital Concussion Toolkit is the core product and is delivered as a customizable subscription platform, while the workshops operate as a professional services layer that generates additional revenue and onboards users to the digital product. The technology is described as a web-based toolkit with no disclosed mobile app, API, or SDK, and the marketing site is hosted on Wix static infrastructure. There is no indication of AI or ML features, patents, proprietary data assets, or integrations beyond the firm's own content and email channels (LinkedIn, Instagram, blog, monthly newsletter). The firm maintains an active blog covering topics such as gender gaps in concussion care and persistent post-concussion syndrome, and contributes thought-leadership content to NISH (National Institute for Sport and Health).

Commercially, the firm operates a B2B model selling bespoke annual subscriptions plus workshop fees directly to UK university sports departments, supplemented by referral-based acquisition through the UK Concussion Network. Pricing is not publicly disclosed and is quote-based per university. Named committed university partners include York, Surrey, Bristol, Reading, Sussex, Hertfordshire, Middlesex, Cardiff, and Huddersfield, with a Reading Bluecoat School (RBCS) case study indicating initial expansion into the schools segment. Co-founder Millie Puddephatt leads the company, with brand ambassador Ella Lovibond (Bristol Bears Women) supporting grassroots credibility, and the firm has raised only a single disclosed $10,021 round from the University of Bristol in May 2024.

Name

Concussion Toolkit Consultancy

Legal name

Concussion Toolkit Ltd

Website

https://concussiontoolkit.co.uk

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Concussion Toolkit Consultancy is a UK-based firm that delivers a bespoke Digital Concussion Toolkit platform and accredited concussion workshops to university and school sports programs, serving 9+ UK universities with tailored concussion awareness, education, and return-to-sport management solutions.

Ownership category

akta.pro rank

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Digital Concussion Toolkit Licensing: The company offers bespoke digital toolkits tailored to individual universities. Universities subscribe to access the platform for their sports clubs and athletes. This is likely an annual licensing/subscription model based on the bespoke nature of the product.
2. Concussion Education Workshops: The company provides concussion workshops that equip athletes, coaches, and support staff with accreditation. These workshops generate revenue through training fees for university sports programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Concussion Toolkit Consultancy provides concussion awareness, education, and guidance to UK university sports programs. Its core offering is a bespoke Digital Concussion Toolkit — a web-based platform tailored to each university — complemented by accredited concussion education workshops for athletes, coaches, and support staff. Together these products equip university sports clubs with standardised protocols for recognising, managing, and responding to concussion.

Product overview

Concussion Toolkit Consultancy offers a unified platform approach combining the Digital Concussion Toolkit and Concussion Workshops. The Digital Concussion Toolkit serves as the core digital resource—a comprehensive, university-tailored platform providing concussion management tools and guidance. Concussion Workshops complement the digital platform by offering in-person or virtual educational accreditation for athletes, coaches, and support staff. Together, these products form an integrated concussion awareness, education, and guidance solution for university sports environments.

Differentiator

Problem solved

Functional benefit

Brands

• Digital Concussion Toolkit: A one-stop-shop concussion solution for university sports clubs, tailored to each university.

Products and services

• Digital Concussion Toolkit Bespoke web-based digital platform that serves as a one-stop shop for concussion management within university sports clubs. It is tailored to each university's specific sports programs and is designed to equip athletes, coaches, and support staff with the tools and confidence to recognise, manage, and respond to concussion situations.
• Concussion Workshops Educational workshops that equip athletes, coaches, and support staff with the knowledge and confidence to recognise, manage, and respond to concussion. Participants earn accreditation upon completion. The workshops complement the Digital Concussion Toolkit and serve as a key demand-generation and sales channel.

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• UK Concussion NetworkcoreStrategic or Co-development PartnerOfficial partner providing network access and credibility within UK concussion awareness. The UK Concussion Network partnership helps position Concussion Toolkit within the broader national concussion management ecosystem.
• National Institute for Sport and Health (NISH)coreStrategic or Co-development PartnerConcussion Toolkit contributes articles to NISH (e.g., International Women's Day article on gender gaps in concussion care). This partnership provides thought leadership credibility and access to NISH's network of sports health professionals.
• Love of the GameminorGTM or Marketing PartnerListed as an Official Partner, likely a marketing and awareness collaboration within the sports community.
• University of SurreycoreChannel Partner/ Reseller/ DistributorCommitted university partner utilizing the Digital Concussion Toolkit for Team Surrey sports programs including men's rugby.
• University of BristolcoreChannel Partner/ Reseller/ DistributorCommitted university partner with ongoing engagement. Sport Development Officer praised the training toolkit and expressed interest in annual renewal.
• University of ReadingcoreChannel Partner/ Reseller/ DistributorCommitted university partner using the Digital Concussion Toolkit for their sports clubs.
• University of SussexcoreChannel Partner/ Reseller/ DistributorCommitted university partner utilizing the concussion toolkit for their sports program.
• University of HertfordshirecoreChannel Partner/ Reseller/ DistributorCommitted university partner using the concussion toolkit for sports clubs.
• Middlesex UniversitycoreChannel Partner/ Reseller/ DistributorCommitted university partner utilizing the Digital Concussion Toolkit for their sports programs.
• University of YorkcoreChannel Partner/ Reseller/ DistributorCommitted university partner featured as a case study client.
• University of CardiffcoreChannel Partner/ Reseller/ DistributorCommitted university partner in Wales using the concussion toolkit for their sports clubs.
• University of HuddersfieldcoreChannel Partner/ Reseller/ DistributorCommitted university partner utilizing the Digital Concussion Toolkit.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Concussion Legacy Foundation: US-based nonprofit advocating for concussion awareness, education, and research, including partnerships with sports organizations. Comparable as an established concussion education/awareness brand serving athletes and sports programs.
• ImPACT Applications: US-based provider of computerized neurocognitive concussion testing widely adopted by professional and collegiate sports programs. Overlaps as a concussion management solution for sports organizations but focused on testing rather than education.
• King-Devick Technologies: Provider of sideline concussion screening tools used by sports programs globally. Comparable as an established concussion assessment vendor serving sports organizations, though more focused on detection than education.

Emerging players

• Headway UK: UK brain injury charity providing education, support, and resources including concussion-related content for affected individuals and caregivers. Partially overlapping as a UK-based concussion/brain injury education provider.

Direct peers

• C3 Logix: Concussion assessment and management platform used by sports medicine clinicians and athletic programs for baseline testing and recovery tracking. Comparable as a digital concussion management tool serving sports organizations.
• TeachAids: US-based nonprofit that produces CrashCourse, a concussion education program used by schools and sports organizations. Directly comparable as a digital concussion education platform delivered to youth and collegiate sports programs.
• Complete Concussion Management Inc. Canadian concussion management network offering clinic-based concussion care, training, and certification programs for practitioners and sports organizations. Directly comparable as a digital-plus-education concussion management solution targeting sports environments.

Others

• UK Sport: UK national agency for sport that publishes concussion guidance and supports elite sport medical research. Adjacent as a public-sector body shaping concussion protocols that influence UK university sports programs.
• Sport England: UK government body funding grassroots sport and publishing safety guidance including concussion resources. Adjacent as a public-sector stakeholder that shapes safety policy for university and amateur sports programs.
• RFU Headcase: Rugby Football Union's concussion education program providing free resources to clubs and schools in England. Comparable as a free concussion education initiative serving UK sports communities, including university rugby programs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/concussion-toolkit-consultancy
• Instagraminstagram.com/concussion_toolkit

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Concussion Toolkit Consultancy