Teka
Teka designs and manufactures premium built-in kitchen and home appliances (ovens, cooktops, refrigeration, sinks, laundry, water heaters) for residential consumers across 80+ countries. Founded 1924 in Germany, it now operates under Chinese appliance manufacturer Midea Group following the 2024 acquisition.
- Company typePrivate
- Founded1924
- HeadquartersMadrid, Spain
- Headcount1,001–5,000
- GTM typeB2C
- OfferingHardware or Manufacturing
What Teka does
Teka is a German-origin kitchen and home appliances brand founded in 1924 and now operating as a subsidiary of Chinese appliance manufacturer Midea Group following the acquisition completed in 2024 (announced February 2026 as Midea's European flagship brand). The legal entity, TEKA INDUSTRIAL S.A.U., is registered in Santander, Spain, with operational headquarters in Madrid and regional offices in Ilhavo, Portugal. Teka designs and manufactures a comprehensive built-in kitchen portfolio: ovens (including the SteakMaster restaurant-grade steak oven, MaestroPizza pizza oven, AirFry oven, and iOven P with SteamBox), cooktops (DirectSense induction with temperature guidance, FullFlex flexible induction, Hybrid Gas on Glass), refrigeration (No Frost French Door, Crystal Door), built-in coffee machines, sinks (Tegranite granite composite, Zenit stainless steel), laundry appliances, air conditioners, and smart water heaters. The technology stack pairs sensor-driven cooking controls with a coordinated design language under sub-brands such as Urban Colors Edition and Infinity G1 Edition.
Teka primarily serves residential consumers seeking premium integrated kitchen solutions, with a secondary use-case segment targeting professional and chef-grade cooking at home. Distribution is multi-channel: direct e-commerce across 80+ country-specific websites, authorized dealer and retail networks, and premium showroom formats (exemplified by the Jeddah flagship opened in December 2025). Revenue derives almost entirely from hardware sales through these channels; pricing is not publicly disclosed and product positioning is premium rather than value-tier.
The company markets itself on the combined German engineering and Italian design heritage, supported by lifestyle co-branding with Real Madrid and adidas. Operationally, Teka is positioned within Midea's European expansion strategy, with Portugal designated as a strategic priority market. Global footprint spans Europe, the Americas, Asia Pacific, the Middle East, and North Africa, with the Saudi Arabia entry and Abdul Latif Jameel Electronics partnership representing the most recent geography-and-channel expansion.
Teka firmographics
Firmographics- Name
- Teka
- Legal name
- TEKA INDUSTRIAL S.A.U.
- Website
- https://teka.com
- Company type
- Private
- Founded year
- 1924
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Teka designs and manufactures premium built-in kitchen and home appliances (ovens, cooktops, refrigeration, sinks, laundry, water heaters) for residential consumers across 80+ countries. Founded 1924 in Germany, it now operates under Chinese appliance manufacturer Midea Group following the 2024 acquisition.
- Ownership category
- akta.pro rank
Teka industry classification
Industry- Product category
- Home Appliances
- NAICS
- Major Household Appliance Manufacturing (33522), Household Appliance Manufacturing (3352), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)
- SIC
- Household Appliances (3630), Electric Housewares & Fans (3634), Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)
- akta.pro primary industry
- Built-In & Integrated Appliance Retail (Built-In, Panel-Ready, Compact) (CRACACAH)
- akta.pro secondary industries
- Refrigeration & Freezer Retail (Refrigerators, Freezers, Wine/Beverage Coolers) (CRACACAB), Outdoor & Specialty Major Appliance Retail (Outdoor Kitchens, Grills, Ice Makers) (CRACACAG)
Keywords
Where Teka is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices3 records
Markets served
Teka business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Home Appliances Sales: Teka generates revenue through the sale of built-in kitchen appliances, laundry equipment, air conditioners, water heaters, sinks, and accessories to consumers through retail channels.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Teka product offering
Product offeringCore offering
Teka designs and manufactures built-in kitchen appliances (ovens, induction and hybrid cooktops, range hoods), refrigeration (French Door No Frost refrigerators), dishwashers, kitchen sinks and taps (Tegranite granite composite and stainless steel), laundry equipment (washers, dryers), comfort products (air conditioners, water heaters) and built-in coffee machines. The company sells globally through its own country-specific websites, authorized dealer and retail networks, and brand showrooms across more than 80 countries.
Product overview
Teka is a German kitchen and home appliances brand (now owned by Midea Group) offering a comprehensive portfolio of built-in kitchen appliances including ovens (SteakMaster, MaestroPizza, AirFry, iOven P), cooktops (DirectSense induction, FullFlex, Hybrid Gas on Glass), refrigeration (Crystal Door, French Door), coffee machines, sinks (stainless steel Zenit, Tegranite granite composite), laundry appliances (washers, dryers, washer dryers), and comfort products (air conditioners, water heaters). The brand also produces barbecues. Key sub-brands include SteakMaster (restaurant-quality steak ovens), MaestroPizza (pizza ovens), AirFry (healthier cooking), and Urban Colors Edition (design-focused collection). Products are sold globally across Kitchen, Laundry, Comfort, Water Solutions, and Barbecues categories.
Differentiator
Problem solved
Functional benefit
Brands
- SteakMaster: World's first steak oven for restaurant quality steak at home
- DirectSense
- MaestroPizza
- AirFry
- Infinity G1 Edition
- Urban Colors
- Tegranite
Products and services
- SteakMaster Oven 60cm built-in oven with 12 functions and dual cleaning system, marketed as the world's first dedicated steak oven for restaurant-quality results at home. Targeted at home cooks and culinary enthusiasts seeking specialized steak cooking.
- MaestroPizza Oven 60cm built-in oven with 8 functions and dual cleaning system, designed for authentic Neapolitan pizza preparation at home. Targeted at home gourmet and pizza enthusiasts.
- AirFry Oven 60cm built-in oven with 9 functions featuring AirFry technology for healthier cooking with less oil, paired with Teka's Hydroclean cleaning system. Targeted at home cooks seeking healthier frying alternatives.
- iOven P Pyrolytic Oven Multifunction pyrolytic oven with full touch display, 50 pre-programmed recipes, and SteamBox steaming technology for flexible cooking. Targeted at residential consumers seeking premium multifunction ovens.
- DirectSense Cooktop Intelligent induction cooktops with advanced temperature sensing and cooking control guidance, enabling precise cooking outcomes. Targeted at design-conscious and tech-aware home cooks.
- FullFlex Induction Cooktop Induction cooktop with flexible cooking zones that adapt to pot placement, allowing varied cookware sizes and configurations on a single surface. Targeted at premium residential kitchens.
- Hybrid Gas on Glass Cooktop 90cm hybrid cooktop combining gas burners and induction zones on a single glass surface, blending design aesthetics with combined cooking flexibility. Targeted at premium residential kitchens.
- French Door Refrigerator (RFD 77820 SS EU) Full No Frost French Door refrigerator with an inverter motor designed for energy-efficient operation. Targeted at residential consumers seeking premium built-in refrigeration.
- Crystal Door Fridge French Door refrigerator with a Crystal Door finish designed around 'pure inspiration' aesthetics for premium kitchen integration. Targeted at design-conscious residential consumers.
- CLC 855 Built-in Coffee Machine Urban Colors Edition built-in coffee machine with automatic programs for ground coffee and tea, designed to integrate into the premium kitchen suite. Targeted at residential consumers seeking built-in beverage preparation.
- Zenit RS15 Stainless Steel Sink Inset one-bowl stainless steel kitchen sink supplied with a Teka lifetime warranty. Targeted at residential kitchens specifying stainless steel kitchen sinks.
- Tegranite Sinks Granite-composite kitchen sinks combining design aesthetics with maximum strength and durability, supplied with a lifetime warranty. Targeted at residential consumers seeking durable, design-led sink solutions.
- Smart Water Heaters Range of smart water heaters offering connected functionality for residential hot water and comfort solutions. Targeted at residential consumers modernizing home water heating.
- SPA Washing Machine (TKD 1490) Washing machine designed to provide gentle fabric care via soft washing technology for residential laundry. Targeted at residential consumers seeking fabric-care-focused laundry equipment.
- Urban Colors Edition Coordinated kitchen appliance collection inspired by urban iconic elements from major European capitals, available in distinctive colours for design-led kitchens. Targeted at design-conscious residential consumers seeking colour-customised built-in suites.
Companies that use Teka
Customer profileSegments2 records
Ideal customer profiles2 records
Teka technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature10 records
Teka partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered major and flagship.
- Abdul Latif Jameel ElectronicsmajorStrategic partnership to open Teka's first flagship showroom in Jeddah, Saudi Arabia. The showroom showcases premium built-in kitchen solutions and marks Teka's formal market entry in Saudi Arabia, aligned with Saudi Vision 2030 objectives. MIDEA Group executives attended the opening ceremony.
- Real MadridflagshipTeka celebrates 100 years of heritage in partnership with Real Madrid football club. The partnership highlights Teka's legacy of living some of the greatest moments, positioning the brand alongside one of the world's most prestigious sports institutions.
- adidasflagshipTeka celebrates 100 years of heritage in partnership with adidas. The partnership emphasizes shared values of quality, performance, and legacy, aligning Teka with a globally recognized premium sports brand.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Teka competitors and assessment
Company assessmentDirect peers
- BSH Hausgeräte (Bosch & Siemens): European market leader in built-in kitchen appliances under Bosch and Siemens brands, with global distribution. Most direct competitor to Teka in premium ovens, cooktops, dishwashers, and refrigeration across Europe and emerging markets.
- Miele: German premium appliance manufacturer competing in the same premium built-in segment as Teka, with particular strength in cooking, laundry, and dishwashing. Comparable positioning as German-engineered, design-led, premium-tier household brand.
- Smeg: Italian design-led home appliance manufacturer with overlapping built-in cooking, refrigeration, and small appliance portfolio. Competes with Teka on design aesthetic and premium pricing, particularly in European and Middle East markets.
- Arçelik (Beko, Grundig): Turkish appliance manufacturer with strong European presence under Beko and Grundig brands. Comparable global distribution and product breadth to Teka, though more value-tier positioned, directly competing in European built-in and freestanding categories.
Broad incumbents
- Electrolux: Swedish global appliance manufacturer with broad portfolio across cooking, laundry, and refrigeration under Electrolux, AEG, and Zanussi brands. Larger incumbent competing with Teka in mid-to-premium European retail and global distribution.
- Whirlpool Corporation: One of the world's largest home appliance manufacturers, with extensive built-in and freestanding kitchen portfolio. Broad incumbent competing with Teka across multiple product categories globally, particularly through retail channels.
- Samsung Electronics (Home Appliances): Global technology conglomerate with a substantial home appliance business spanning refrigeration, cooking, and laundry, often positioned premium-to-mid premium. Competes with Teka especially in connected/smart appliances and emerging markets.
- LG Electronics (Home Appliance): Global appliance manufacturer with premium built-in cooking, InstaView refrigeration, and connected washer/dryer ranges. Competes with Teka in premium retail globally and particularly in Middle East and Asia where Teka is expanding.
Regional players
- Gorenje Group: Slovenian appliance manufacturer (now part of Hisense) with built-in cooking, refrigeration, and laundry portfolio centered on Central/Eastern Europe. Competes with Teka regionally in CEE and Adriatic markets where Teka also has strong presence.
- Fagor Electrodomésticos: Spanish brand in cooking, refrigeration, and laundry with overlap to Teka's Iberian heritage. Comparable product categories and overlapping dealer channels in Spain and Portugal, where Teka has historically been strong.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Teka social profiles
Digital presenceTeka financial estimates
Financial estimateRevenue estimate
Valuation estimate
Teka leadership team
Management profileNumber of profiles
Teka funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Teka M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Teka
What does Teka do?
Teka designs and manufactures built-in kitchen appliances (ovens, induction and hybrid cooktops, range hoods), refrigeration (French Door No Frost refrigerators), dishwashers, kitchen sinks and taps (Tegranite granite composite and stainless steel), laundry equipment (washers, dryers), comfort products (air conditioners, water heaters) and built-in coffee machines. The company sells globally through its own country-specific websites, authorized dealer and retail networks, and brand showrooms across more than 80 countries.
Is Teka a public or private company?
Teka is a private company. It is classified as corporate owned and is currently operating.
When was Teka founded?
Teka was founded in 1924. It employs 1,001 to 5,000 people.
Where is Teka based?
Teka is headquartered in Madrid, Spain, in the Europe region.
How does Teka make money?
One revenue line is on record: home Appliances Sales.
Who are Teka's main competitors?
Direct peers on record are BSH Hausgeräte (Bosch & Siemens), Miele, Smeg and Arçelik (Beko, Grundig). Broad incumbents are Electrolux, Whirlpool Corporation, Samsung Electronics (Home Appliances) and LG Electronics (Home Appliance). Regional players are Gorenje Group and Fagor Electrodomésticos.
Does Teka have an API?
No public API is recorded for Teka.
What industry is Teka in?
Teka's product category is Home Appliances. Its primary akta.pro industry code is CRACACAH, Built-In & Integrated Appliance Retail (Built-In, Panel-Ready, Compact), with a secondary code of CRACACAB, Refrigeration & Freezer Retail (Refrigerators, Freezers, Wine/Beverage Coolers). Its NAICS code is 33522 and its SIC code is 3630.