Search Atlas
Search Atlas is an AI SEO software tool for site owners, digital marketers, and SEO professionals.
- Company typePrivate
- Founded-
- HeadquartersNew York, United States
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What Search Atlas does
Search Atlas is an AI-powered search platform founded by Manick Bhan, a leading expert in AI search technology.
Search Atlas firmographics
Firmographics- Name
- Search Atlas
- Legal name
- Search Atlas
- Website
- https://searchatlas.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Search Atlas is an AI SEO software tool for site owners, digital marketers, and SEO professionals.
- Ownership category
- akta.pro rank
Search Atlas industry classification
Industry- Product category
- AI SEO Automation Software
- NAICS
- Advertising Agencies (541810), Advertising Agencies (54181), Media Buying Agencies (54183), Media Buying Agencies (541830), Web Search Portals and All Other Information Services (519290)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- SEO Platform & Tooling Services (Implementations, Training, Enablement) (BPAFAJAJ)
- akta.pro secondary industries
- Marketing Automation Platforms & Services (BPAFAFAC), AI Search & Generative Engine Optimization (GEO) Services (BPAFAJAO), SEO Analytics, Reporting & Attribution (KPIs, Dashboards, Forecasting) (BPAFAJAI), Technical SEO (Audits, Crawl/Indexing, Site Architecture) (BPAFAJAA), Performance Marketing Automation & Bid Management Services (MPAAACAM)
Keywords
Where Search Atlas is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Search Atlas business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription SaaS - Platform Access: Tiered subscription model providing access to AI SEO automation platform with different quotas for AI projects, content generation, LLM visibility tracking, and other capabilities based on plan level. Recurring monthly revenue with annual discount option.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Solo marketers, freelancers, and 1-person agency teams |
| Subscription | Monthly | Scaling agencies and mid-sized businesses managing multiple sites or clients |
| Subscription | Monthly | High-volume agencies and advanced SEO teams ready to scale fast |
| Subscription | Monthly | Agencies managing large client portfolios with unlimited scale and white-label capabilities |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
Search Atlas product offering
Product offeringCore offering
Search Atlas sells an AI-powered marketing automation SaaS platform that autonomously runs SEO, content generation, paid advertising, local SEO, and digital PR across multiple websites and channels. Its anchor product, OTTO SEO, is an autonomous AI agent that deploys thousands of technical and on-page SEO fixes directly to live sites — without developer involvement — while Atlas Agent provides a conversational AI interface that orchestrates cross-channel campaigns from natural-language prompts. The platform is packaged as a tiered subscription for SEO agencies, in-house marketing teams, consultants, and multi-location brands.
Product overview
Search Atlas is an agentic AI marketing platform that operates as a unified system consolidating SEO, content, local SEO, paid advertising, and AI search visibility into one integrated environment. The core platform is anchored by OTTO SEO, described as the world's first autonomous AI SEO agent, which executes technical fixes, on-page improvements, content creation, link building, press releases, and local SEO automatically. Atlas Agent serves as the conversational AI interface that turns natural-language prompts into cross-channel execution. The product portfolio includes specialized modules for content generation (Content Genius with SCHOLAR scoring), local presence management (GBP Galactic, Local Citations, Local Heatmap Tracker), advertising automation (Smart Ads/OTTO PPC, Meta Ad Studio), AI search tracking (LLM Visibility, QUEST), authority building (WILDFIRE backlink exchange, Press Release Software), technical SEO (Site Auditor, Site Explorer), and agency tools (White Label SEO Software, Portfolio Summary, Report Builder). Website Studio enables AI-powered page generation. The platform connects with major CMS platforms (WordPress, Shopify, HubSpot, Webflow, Contentful, Duda), code pipelines (GitHub, Vercel, Netlify), and workplace tools (Slack, Teams, ClickUp). The acquisition of Signal Genesys expanded press release distribution capabilities. Plans range from $99/month (Starter) to $999/month (Agency) with a 7-day free trial.
Differentiator
Problem solved
Functional benefit
Brands
- OTTO SEO: The world's first autonomous AI SEO agent capable of optimizing websites without developer involvement, deploying thousands of SEO fixes instantly.
- Atlas Agent
- GBP Galactic
- Content Genius
- Smart Ads
- LLM Visibility
- WILDFIRE
- Signal Genesys
- Link Laboratory
Products and services
- OTTO SEO AI-powered autonomous SEO agent that executes full search strategies in real time, including technical fixes, on-page updates, content creation, link building, press releases, digital PR, and local SEO. Deploys optimizations directly to live sites via Cloudflare, CMS connectors, or code pipelines. Designed for SEO agencies, in-house marketing teams, and multi-location brands.
- Atlas Agent Conversational AI interface that serves as the AI CMO of operations, executing campaigns from chat and proactively posting updates in Slack, Teams, and ClickUp when channels need attention. Builds and executes entire SEO strategies from natural-language prompts.
- Smart Ads (OTTO PPC) Google and Meta Ads automation platform that builds campaigns, writes ad copy, and continuously moves budget, bids, and targeting toward what converts. Includes automated negative keyword filtering.
- Content Genius AI content creation and optimization tool with real-time SERP modeling, NLP scoring, and intent matching. Generates publish-ready content designed to grow topical authority and rank across all search surfaces.
- GBP Galactic AI-powered platform for managing Google Business Profiles, automating profile updates, review responses, Q&A content, and post publishing for multi-location enterprise brands, agencies, and service businesses. Enables real-time updates across hundreds of profile locations in a single click.
- LLM Visibility Tracks brand presence in AI-generated answers across ChatGPT, Claude, Gemini, Perplexity, Copilot, and Google AI Overviews. Identifies citation gaps and feeds insights into OTTO SEO and Content Genius for automated fixes.
- Website Studio AI-powered website and landing page builder that generates and publishes pages with SEO and conversion structure already built in, hosted on fast CDN.
- Site Explorer Competitor research and domain analysis tool providing live performance visibility including traffic, keywords, trends, backlink profiles, and competitive benchmarking.
- Site Auditor Technical SEO auditing tool that crawls up to 100 million pages per month, identifies issues with detailed fix guides, and integrates GSC and GA4 data directly into audits.
- White Label SEO Software White-label platform allowing agencies to run full Search Atlas capabilities under their own brand, including custom dashboards, client portals, branded reports, and resellable SEO services.
- Signal Genesys Digital PR platform and press release distribution service acquired by Search Atlas Group. Provides advanced media distribution and SEO enhancement features for marketing and PR agencies.
- Local Citations Citation management system for local SEO, providing automated discovery, fix, and sync across 100+ trusted directories.
- Press Release Software AI-powered press release creation and distribution service, writing and syndicating press releases across a network of news and industry sites including USA Today and Street Insider.
- Indexer URL indexing service that submits changed URLs for instant indexing through Google Search Console Instant Indexing and IndexNow for Bing, bypassing slow crawl cycles.
- WILDFIRE Automated backlink exchange system that identifies high-authority linking opportunities and builds backlinks through a structured 2:1 exchange model.
- Agentic Omnichannel Marketing MCP Programmable marketing platform built on the Model Context Protocol, offering 112 AI-driven tools across 17 product namespaces for SEO, content generation, Google Ads management, and digital PR. Compatible with Claude, GPT, and Gemini AI agents.
Quantifiable outcome
- 99% reduction in manual SEO tasks
- +1 more outcomes
Companies that use Search Atlas
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles5 records
Search Atlas technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
AI capability9 records
Feature12 records
Search Atlas partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ConvergeHubcoreStrategic partnership announced March 5, 2026 combining SearchAtlas's AI-powered marketing automation with ConvergeHub's all-in-one CRM platform. The collaboration enables ConvergeHub customers to access AI-driven marketing services while SearchAtlas users gain access to unified CRM capabilities for lead management, pipeline tracking, and billing. Both companies aim to serve small and mid-sized enterprises seeking scalable, AI-driven infrastructure for marketing and revenue operations. No formal product integration currently exists.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Search Atlas competitors and assessment
Company assessmentDirect peers
- Semrush: Semrush is the largest SEO platform competitor and is explicitly named by Search Atlas in comparison content. Both companies sell subscription SaaS for keyword research, site audits, backlink analysis, rank tracking, and competitive benchmarking to agencies and in-house marketing teams.
- Ahrefs: Ahrefs is the most frequently cited competitor across Search Atlas's comparison pages (Search Atlas vs. Ahrefs). Both platforms target SEO professionals with backlink intelligence, keyword research, site auditing, and content optimization tools.
- Surfer SEO: Surfer SEO is explicitly named in Search Atlas's comparison pages and competes directly in content optimization, NLP scoring, and on-page SEO recommendations, overlapping with Search Atlas's Content Genius module.
- Moz: Moz is named by Search Atlas as a comparison target and competes in keyword research, link exploration, rank tracking, and site audits for agencies and in-house marketers, with overlapping SME-targeted positioning.
- Screaming Frog: Screaming Frog is named in Search Atlas's tool-cost comparison page and competes in technical SEO crawling and site auditing, an area where Search Atlas positions its Site Auditor and OTTO technical-fix automation.
- SE Ranking: SE Ranking is a comparable all-in-one SEO platform offering keyword rank tracking, site audits, backlink monitoring, and competitor research, targeting similar agencies and SMB customers as Search Atlas.
- BrightEdge: BrightEdge is an enterprise SEO platform offering keyword research, content optimization, and rank tracking with strong enterprise marketing-team positioning, overlapping Search Atlas's Enterprise SEO Software and Portfolio Summary offerings.
- Conductor: Conductor is an enterprise SEO and content intelligence platform serving large brands with similar website-audit, content-optimization, and reporting workflows targeted by Search Atlas's enterprise plan.
Emerging players
- Frase: Frase is an AI content optimization tool overlapping Search Atlas's Content Genius and SCHOLAR modules, focused on SERP-driven content briefs and NLP-scored writing for SEO teams.
- MarketMuse: MarketMuse is an AI content intelligence platform that overlaps with Search Atlas's Topical Maps and Content Genius, focusing on topical authority and content planning for enterprise content teams.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Search Atlas social profiles
Digital presenceSearch Atlas financial estimates
Financial estimateRevenue estimate
Valuation estimate
Search Atlas leadership team
Management profileNumber of profiles
Profiles2 records
Search Atlas subsidiaries and ownership
Company hierarchySubsidiaries2 records
Search Atlas funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Search Atlas M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Search Atlas
What does Search Atlas do?
Search Atlas sells an AI-powered marketing automation SaaS platform that autonomously runs SEO, content generation, paid advertising, local SEO, and digital PR across multiple websites and channels. Its anchor product, OTTO SEO, is an autonomous AI agent that deploys thousands of technical and on-page SEO fixes directly to live sites — without developer involvement — while Atlas Agent provides a conversational AI interface that orchestrates cross-channel campaigns from natural-language prompts. The platform is packaged as a tiered subscription for SEO agencies, in-house marketing teams, consultants, and multi-location brands.
Is Search Atlas a public or private company?
Search Atlas is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Search Atlas founded?
Search Atlas was founded in -1. It employs 251 to 500 people.
Where is Search Atlas based?
Search Atlas is headquartered in New York, United States, in the North America region.
How does Search Atlas make money?
One revenue line is on record: subscription SaaS - Platform Access.
Who are Search Atlas's main competitors?
Direct peers on record are Semrush, Ahrefs, Surfer SEO, Moz, Screaming Frog, SE Ranking, BrightEdge and Conductor. Emerging players are Frase and MarketMuse.
Does Search Atlas have an API?
No public API is recorded for Search Atlas.
What industry is Search Atlas in?
Search Atlas's product category is AI SEO Automation Software. Its primary akta.pro industry code is BPAFAJAJ, SEO Platform & Tooling Services (Implementations, Training, Enablement), with a secondary code of BPAFAFAC, Marketing Automation Platforms & Services. Its NAICS code is 541810 and its SIC code is 7310.