RhinoSystems
- Company typePrivate
- Founded2007
- HeadquartersBrooklyn, United States
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
RhinoSystems firmographics
Firmographics- Name
- RhinoSystems
- Legal name
- RhinoSystems, Inc.
- Website
- https://navage.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
RhinoSystems industry classification
Industry- Product category
- Personal Healthcare Devices
- NAICS
- Surgical Appliance and Supplies Manufacturing (339113), Toilet Preparation Manufacturing (325620)
- SIC
- Surgical & Medical Instruments & Apparatus (3841), Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- Nasal Drug Delivery Devices (Sprays/Powder Devices) (HLAHAIAK)
- akta.pro secondary industries
- Inhalation & Nebulization Devices (Nebulizers, Spacers, Inhaler Accessories) (HLAHAGAE), Allergy, Sinus & Respiratory (Non-Asthma) (HLAIADAC), Eye, Ear & Nasal Care OTC (Eye Drops, Ear Drops/Wax Removal, Saline Sprays) (CRADAMAG)
Keywords
Where RhinoSystems is headquartered
LocationHeadquarters
- HQ city
- Brooklyn
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
RhinoSystems business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Hardware Device Sales: Primary revenue from selling nasal irrigation devices (Starter Bundle at $89.99, Essentials Bundle at $107.95, Deluxe Bundle at $109.95, Premier Bundle at $119.95), baby care products (Baby Nasal Aspirator $39.97, Baby Bundle $54.99), ear care products (Dual Action Ear Cleaner $54.99), and respiratory products (Portable Nebulizer $49.99). Also sells accessories and replacement parts.
- Consumable SaltPods: Recurring revenue from SaltPod capsule sales (Original $11.95/30-pack, Eucalyptus and Alkalol $13.95/30-pack, Daytime/Nighttime $13.95/30-pack). Subscription program Club Naväge offers 10% discount on SaltPods and extended device warranty for subscription duration.
- Subscription Program (Club Naväge): Club Naväge provides recurring subscription revenue with SaltPod auto-delivery. Members receive 10% discount on SaltPods, extended Nose Cleaner warranty for lifetime of subscription, exclusive member promotions, and first-look at new products. Free to join with any SaltPod subscription.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Naväge Starter Bundle - $89.99 |
| One time/ perpetual license | Pay-as-you-go | Naväge Essentials Bundle - $107.95 |
| One time/ perpetual license | Pay-as-you-go | Naväge Deluxe Bundle - $109.95 |
| One time/ perpetual license | Pay-as-you-go | Naväge Multi-User Bundle - $104.95 |
| One time/ perpetual license | Pay-as-you-go | Naväge Family Bundle - $129.99 |
| Unit Pricing | Monthly | Original SaltPod 30-Pack - $11.95 |
| Unit Pricing | Monthly | Eucalyptus and Alkalol SaltPod 30-Pack - $13.95 each |
| Unit Pricing | Monthly | Daytime & Nighttime SaltPod 30-Pack - $13.95 |
| One time/ perpetual license | Pay-as-you-go | Naväge Baby Nasal Aspirator - $39.97 (reg. $49.99) |
| One time/ perpetual license | Pay-as-you-go | Naväge Baby Micro-Mist Inhaler - $17.96 (reg. $29.99) |
| One time/ perpetual license | Pay-as-you-go | Naväge Dual Action Powered Ear Cleaner - $54.99 |
| One time/ perpetual license | Pay-as-you-go | Naväge Portable Nebulizer - $49.99 |
| Unit Pricing | Pay-as-you-go | Accessories and Replacement Parts - $2.95 to $19.95 |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
RhinoSystems product offering
Product offeringCore offering
RhinoSystems designs, manufactures and sells the Naväge line of personal nasal-care devices, led by a handheld, battery-powered nasal irrigator that combines gentle suction with a saline rinse via pre-measured SaltPod capsules to flush mucus and allergens. The company also sells complementary consumer health hardware — baby nasal aspirators, a baby micro-mist inhaler, a dual-tank powered ear cleaner, and a portable nebulizer — along with consumable SaltPods and accessories, primarily through its own direct-to-consumer websites navage.com and navage.ca.
Differentiator
Problem solved
Functional benefit
Products and services
- Naväge Nose Cleaner Handheld, battery-powered nasal irrigation device that uses gentle suction combined with a saline rinse from a pre-measured SaltPod capsule to flush mucus, allergens, and irritants from nasal passages; FDA-cleared for daily drug-free use by adults and children 12+.
- SaltPod Capsules (Original, Eucalyptus/Alkalol, Daytime/Nighttime) Pre-measured, pre-sealed capsules containing a clinically precise 0.9% isotonic saline dose with optional aromatics (eucalyptus, menthol, lavender), used exclusively with the Naväge Nose Cleaner to deliver a sterile, mess-free rinse.
- Naväge Baby Nasal Aspirator Pediatrician-endorsed battery-powered baby nasal aspirator with a proprietary anti-backflow design, three gentle suction levels, 40% larger capacity than the leading brand, sealed buttons, and a USB-rechargeable battery; intended for parents of infants and young children.
- Naväge Baby Micro-Mist Inhaler Pediatrician-endorsed portable saline mist inhaler for babies and young children providing up to 90 uses per can and lasting about 50% longer than competing inhaler products.
- Naväge Dual Action Powered Ear Cleaner Rechargeable, IPX6 shower-safe powered ear cleaner using dual-tank technology (160 ml clean water separated from waste-water reservoir) with five electronic rinse modes and a 98.6–109.4°F gentle drying cycle for at-home ear wax removal and post-swim ear drying for adults and children 6+.
- Naväge Portable Nebulizer Portable, battery-powered nebulizer with a patent-pending replaceable micro-mist screen (tool-free user replacement, 2x lifespan versus conventional designs) that is compatible with both saline and prescription medications and includes masks for adults and children aged 1 month and up.
- Naväge Saline Nasal Mist Over-the-counter saline nasal mist spray packaged for adult use as a complementary nasal hydration and congestion product in the Naväge lineup.
Quantifiable outcome
- 5 Million+ units sold worldwide as of 2025
- +4 more outcomes
Companies that use RhinoSystems
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
RhinoSystems technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
RhinoSystems partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights5 records
RhinoSystems competitors and assessment
Company assessmentDirect peers
- NeilMed Pharmaceuticals: Largest US saline nasal irrigation brand (NeilMed Sinus Rinse), offering neti-pot-style squeeze bottles and saline packets across mass retail and drugstores. Directly comparable as a saline nasal care device and consumables business targeting the same customer pain points.
- SinuPulse: Maker of powered/pulsating nasal irrigation systems (SinuPulse Elite) competing in the same powered irrigation category as Naväge. Comparable as a direct specialty device rival with ENT-endorsed positioning.
- Himalayan Chandra: Neti pot and saline packet brand popular in natural and drugstore channels. Closely comparable to Naväge as a saline nasal irrigation supplier, especially at lower price points for sinus and allergy relief.
Broad incumbents
- Church & Dwight (Simply Saline / Arm & Hammer): Diversified consumer-products conglomerate with Simply Saline, Arm & Hammer saline, and Batiste. Sells saline nasal sprays and rinses at mass retail; broadly comparable as a saline-care consumer health competitor with deeper retail and marketing budgets.
- Beurer: German personal-care device manufacturer with a broad health-and-wellness portfolio including nebulizers, inhalers, and personal respiratory care products. Comparable as a personal respiratory hardware competitor entering adjacent categories.
- Conair: Mass-market personal-care appliance manufacturer (hair, grooming, well-being) with distribution into drug, mass, and specialty retail. Comparable as a broader consumer health-device incumbent that could enter powered nasal care.
- Drive DeVilbiss Healthcare: Diversified respiratory and medical equipment manufacturer, including nebulizers and CPAP accessories. Comparable as a respiratory-hardware incumbent with overlapping FDA-cleared inhaler/nebulizer products and DME distribution muscle.
- Vicks (Procter & Gamble): Iconic respiratory brand (humidifiers, inhalers, Vicks VapoRub) under P&G with deep OTC distribution. Comparable as a household-name respiratory-care brand that competes for the same congestion and sinus indications Naväge addresses.
Emerging players
- Summer Infant: Baby products company offering nasal aspirators and infant health accessories in mass retail. Comparable as a parent-targeted baby nasal care competitor expanding in the same pediatrician-endorsed segment as Naväge Baby.
Regional players
- Bionix Medical Technologies: Medical device company with ear care (ear curette) and ENT disposable products used in clinical and home settings. Comparable as an ENT-focused product company with overlapping ear/nasal care device expertise.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
RhinoSystems social profiles
Digital presenceRhinoSystems financial estimates
Financial estimateRevenue estimate
Valuation estimate
RhinoSystems leadership team
Management profileNumber of profiles
Profiles1 record
RhinoSystems funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RhinoSystems M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RhinoSystems
What does RhinoSystems do?
RhinoSystems designs, manufactures and sells the Naväge line of personal nasal-care devices, led by a handheld, battery-powered nasal irrigator that combines gentle suction with a saline rinse via pre-measured SaltPod capsules to flush mucus and allergens. The company also sells complementary consumer health hardware — baby nasal aspirators, a baby micro-mist inhaler, a dual-tank powered ear cleaner, and a portable nebulizer — along with consumable SaltPods and accessories, primarily through its own direct-to-consumer websites navage.com and navage.ca.
Is RhinoSystems a public or private company?
RhinoSystems is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RhinoSystems founded?
RhinoSystems was founded in 2007. It employs 51 to 100 people.
Where is RhinoSystems based?
RhinoSystems is headquartered in Brooklyn, United States, in the North America region.
How does RhinoSystems make money?
Three revenue lines are on record. Hardware Device Sales are the primary driver. The others are consumable SaltPods and subscription Program (Club Naväge).
Who are RhinoSystems's main competitors?
Direct peers on record are NeilMed Pharmaceuticals, SinuPulse and Himalayan Chandra. Broad incumbents are Church & Dwight (Simply Saline / Arm & Hammer), Beurer, Conair, Drive DeVilbiss Healthcare and Vicks (Procter & Gamble). Summer Infant is listed as an emerging player. Bionix Medical Technologies is listed as a regional player.
Does RhinoSystems have an API?
No public API is recorded for RhinoSystems.
What industry is RhinoSystems in?
RhinoSystems's product category is Personal Healthcare Devices. Its primary akta.pro industry code is HLAHAIAK, Nasal Drug Delivery Devices (Sprays/Powder Devices), with a secondary code of HLAHAGAE, Inhalation & Nebulization Devices (Nebulizers, Spacers, Inhaler Accessories). Its NAICS code is 339113 and its SIC code is 3841.