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Crazy Maple Studio

Full company profile

uuid0006a24

Namestring
Crazy Maple Studio
Legal namestring
Crazy Maple Studios Inc.
Company typeenum
Private
Founded yearint
2017
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSunnyvale, United States
HQ citystring
Sunnyvale
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices9 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
microdrama streaming apps, mobile interactive fiction, vertical short-form video, serialized story platforms, mobile entertainment apps
Industry1 code
1Narrative/Adventure & RPG Game Studios
CodeMPAFAAALPrimaryYes
NAICS code2 codes
  • Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers516210
  • Software Publishers5132
SIC code2 codes
  • Services-Motion Picture & Video Tape Production7812
  • Services-Prepackaged Software7372
Product category
Mobile Microdrama Streaming
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model3 records
1In-App Purchases (Virtual Currency/Coins)
TypeTransaction Fee
Description

Users purchase virtual coins or currency to unlock episodes or content within the app. This is the primary revenue driver, with micro-transaction model borrowed from mobile gaming.

lens.streaming-radar.com
2Subscription (VIP)
TypeSubscription Recurring
Description

Subscription model offering unlimited access to content, with auto-renewal terms and cancellation rights. Subscription pages available in-app for VIP management.

thewrap.com
3Advertising
TypeAdvertising
Description

Platform generates revenue from in-app advertising, with rewarded video ads and offer walls as monetization mechanisms.

emarketer.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Marketing or Sales, Personnel, Operations, Technology or R&D, Infrastructure
Pricing details3 tiers
1Free episodes with paid content unlock
ModelFreemiumBilling cadencePay-as-you-go
Notes

Initial episodes free, followed by paid content at approximately $10-20 weekly or up to $80 monthly for full access

emarketer.com
2VIP Subscription
ModelSubscriptionBilling cadenceMonthly
Notes

$20-40 per season to $200 annually for full access

npr.org
3In-app coin/virtual currency purchases
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

Coin bundles for purchasing episodes, typical micro-transaction model

npr.org
GTM typeB2C
B2C
Offering typeSoftware
Software
Brand1 of 3 records shown
1ReelShort
Description

Vertical streaming platform for bite-sized one-minute episode dramas spanning drama, romance, and suspense genres

crazymaplestudios.com
+2 more records
Core offering1 text field

Crazy Maple Studio develops and operates mobile-first entertainment applications that deliver vertical microdramas, interactive stories, and serialized fiction to global audiences. Its flagship product ReelShort pioneered the vertical microdrama format in English-speaking markets, while Chapters provides choose-your-own-adventure interactive romance stories and My Fiction serves serialized novel readers. The company produces the majority of its content in-house and leverages AI tools to reduce content production costs by approximately 90%.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • AI reduces production costs by approximately 90%
+4 more records
Product overview1 text field

Crazy Maple Studio operates a diversified product matrix consisting of three core consumer-facing products: ReelShort (vertical microdrama streaming platform with bite-sized one-minute episodes for mobile-first audiences), Chapters (interactive storytelling app with choice-based narratives), and My Fiction (serialized fiction reading and writing platform). The company focuses on content expansion across short dramas, interactive games, and novel-reading platforms, creating a vibrant creator ecosystem. ReelShort is the flagship product, generating over 90% of revenues from in-house produced content, while Chapters and My Fiction provide complementary entertainment experiences in the interactive fiction space.

Product and service3 records
1ReelShort
2Chapters
3My Fiction
CategorySerialized fiction app
Description

A mobile application offering serialized fiction and novel-style stories for readers, with a catalog of titles updated regularly. Targeted at mobile readers of serialized long-form fiction.

Scale indicator13 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ DistributorAnnounced on2026-06-19
Description

Carriage agreement with Thai telecom AIS for ReelShort distribution in Thailand, part of international expansion strategy targeting Southeast Asian markets.

Strategic tierCoreTypeChannel Partner/ Reseller/ DistributorAnnounced on2026-06-19
Description

Carriage agreement with Philippine telco Globe for ReelShort distribution in the Philippines, enabling localized content delivery through telecom channels.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-06-19
Description

Content partnership with Korean studio Showbox for co-producing Korean-language microdrama shows, representing strategic entry into Korean content market.

4Islas Vlogs (DW Entertainment)
Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2025-11-21
Description

Partnership with leading content creator Islas Vlogs from DW Entertainment to spotlight Latin America's microdrama and creator economy sectors at MIP CANCUN 2025.

prensario.net
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Cloud Village/Tencent-affiliated microdrama app targeting the same US female-mobile romance audience as ReelShort with a similar freemium + coin-purchase model.

TypeDirect peer
Description

Operated by Storymatrix/COL Group, DramaBox is the closest direct competitor to ReelShort in the global vertical microdrama market; together they control 70%+ of short-drama in-app spending.

TypeDirect peer
Description

Emerging vertical microdrama app competing head-to-head with ReelShort in Tier-1 Western markets, with comparable content formats and IAP monetization.

TypeDirect peer
Description

Short-form vertical drama platform with a similar bite-sized episode format and in-app purchase model, directly competing in the microdrama category.

TypeBroad incumbent
Description

TikTok's short-form video platform and parent ByteDance's Chinese microdrama ecosystem (Douyin) are the most powerful adjacent incumbents; ByteDance is rapidly rolling out mini-drama rails that compete for the same mobile attention budget.

TypeBroad incumbent
Description

Dominant long-form streaming incumbent that ReelShort directly competes with for mobile entertainment time; ReelShort's 35.7 min/day already exceeds Netflix's 24.8 min/day in the US.

TypeEmerging player
Description

Operates 'Episode', an interactive choice-based storytelling platform with a similar mobile-first romance audience to Crazy Maple's Chapters app.

TypeBroad incumbent
Description

Serial-fiction reading and writing platform with overlapping romance-audience and serialized-storytelling DNA comparable to Crazy Maple's My Fiction app.

TypeEmerging player
Description

Serialized fiction platform focused on romance and werewolf genres — directly comparable to Crazy Maple's My Fiction product in content type and audience.

TypeBroad incumbent
Description

Quobi pioneered short-form premium mobile video and is now distributed via the Roku Channel; the closest historical analog to ReelShort's mobile-vertical content strategy at incumbent scale.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat6 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration11 records

Each record includes

Title, Type, Description, Source

AI capability11 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Crazy Maple Studio

Mobile Microdrama Streamingcrazymaplestudios.com

Crazy Maple Studio firmographics

Firmographics
Name
Crazy Maple Studio
Legal name
Crazy Maple Studios Inc.
Website
https://crazymaplestudios.com
Company type
Private
Founded year
2017
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Crazy Maple Studio industry classification

Industry
Product category
Mobile Microdrama Streaming
NAICS
Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Software Publishers (5132)
SIC
Services-Motion Picture & Video Tape Production (7812), Services-Prepackaged Software (7372)
akta.pro primary industry
Narrative/Adventure & RPG Game Studios (MPAFAAAL)

Keywords

  • Microdrama streaming apps
  • Mobile interactive fiction
  • Vertical short-form video
  • Serialized story platforms
  • Mobile entertainment apps

Where Crazy Maple Studio is headquartered

Location

Headquarters

HQ city
Sunnyvale
HQ country
United States
HQ region
North America

Offices9 records

Markets served

Crazy Maple Studio business model

Business model
GTM type
B2C
Offering type
Software
Cost components
Marketing or Sales, Personnel, Operations, Technology or R&D, Infrastructure

Revenue model

  1. In-App Purchases (Virtual Currency/Coins): Users purchase virtual coins or currency to unlock episodes or content within the app. This is the primary revenue driver, with micro-transaction model borrowed from mobile gaming.
  2. Subscription (VIP): Subscription model offering unlimited access to content, with auto-renewal terms and cancellation rights. Subscription pages available in-app for VIP management.
  3. Advertising: Platform generates revenue from in-app advertising, with rewarded video ads and offer walls as monetization mechanisms.

Pricing tiers

ModelBillingPrice
FreemiumPay-as-you-goFree episodes with paid content unlock
SubscriptionMonthlyVIP Subscription
Transaction based/ take ratePay-as-you-goIn-app coin/virtual currency purchases

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Crazy Maple Studio product offering

Product offering

Core offering

Crazy Maple Studio develops and operates mobile-first entertainment applications that deliver vertical microdramas, interactive stories, and serialized fiction to global audiences. Its flagship product ReelShort pioneered the vertical microdrama format in English-speaking markets, while Chapters provides choose-your-own-adventure interactive romance stories and My Fiction serves serialized novel readers. The company produces the majority of its content in-house and leverages AI tools to reduce content production costs by approximately 90%.

Product overview

Crazy Maple Studio operates a diversified product matrix consisting of three core consumer-facing products: ReelShort (vertical microdrama streaming platform with bite-sized one-minute episodes for mobile-first audiences), Chapters (interactive storytelling app with choice-based narratives), and My Fiction (serialized fiction reading and writing platform). The company focuses on content expansion across short dramas, interactive games, and novel-reading platforms, creating a vibrant creator ecosystem. ReelShort is the flagship product, generating over 90% of revenues from in-house produced content, while Chapters and My Fiction provide complementary entertainment experiences in the interactive fiction space.

Differentiator

Problem solved

Functional benefit

Brands

  • ReelShort: Vertical streaming platform for bite-sized one-minute episode dramas spanning drama, romance, and suspense genres
  • Chapters
  • My Fiction

Products and services

  • ReelShort
  • Chapters
  • My Fiction A mobile application offering serialized fiction and novel-style stories for readers, with a catalog of titles updated regularly. Targeted at mobile readers of serialized long-form fiction.

Quantifiable outcome

  • AI reduces production costs by approximately 90%
  • +4 more outcomes

Companies that use Crazy Maple Studio

Customer profile

Named customers5 records

Segments5 records

Ideal customer profiles1 record

Crazy Maple Studio technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability11 records

Feature4 records

Crazy Maple Studio partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

  • AIS (Thai Telecom)coreChannel Partner/ Reseller/ Distributor · 19 June 2026Carriage agreement with Thai telecom AIS for ReelShort distribution in Thailand, part of international expansion strategy targeting Southeast Asian markets.
  • Globe Telecom (Philippines)coreChannel Partner/ Reseller/ Distributor · 19 June 2026Carriage agreement with Philippine telco Globe for ReelShort distribution in the Philippines, enabling localized content delivery through telecom channels.
  • Showbox (Korean Studio)coreStrategic or Co-development Partner · 19 June 2026Content partnership with Korean studio Showbox for co-producing Korean-language microdrama shows, representing strategic entry into Korean content market.
  • Islas Vlogs (DW Entertainment)minorGTM or Marketing Partner · 21 November 2025Partnership with leading content creator Islas Vlogs from DW Entertainment to spotlight Latin America's microdrama and creator economy sectors at MIP CANCUN 2025.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Crazy Maple Studio competitors and assessment

Company assessment

Direct peers

  • GoodShort: Cloud Village/Tencent-affiliated microdrama app targeting the same US female-mobile romance audience as ReelShort with a similar freemium + coin-purchase model.
  • DramaBox: Operated by Storymatrix/COL Group, DramaBox is the closest direct competitor to ReelShort in the global vertical microdrama market; together they control 70%+ of short-drama in-app spending.
  • ShortMax: Emerging vertical microdrama app competing head-to-head with ReelShort in Tier-1 Western markets, with comparable content formats and IAP monetization.
  • FlexTV: Short-form vertical drama platform with a similar bite-sized episode format and in-app purchase model, directly competing in the microdrama category.

Broad incumbents

  • ByteDance (TikTok): TikTok's short-form video platform and parent ByteDance's Chinese microdrama ecosystem (Douyin) are the most powerful adjacent incumbents; ByteDance is rapidly rolling out mini-drama rails that compete for the same mobile attention budget.
  • Netflix: Dominant long-form streaming incumbent that ReelShort directly competes with for mobile entertainment time; ReelShort's 35.7 min/day already exceeds Netflix's 24.8 min/day in the US.
  • Wattpad (Webtoon Entertainment): Serial-fiction reading and writing platform with overlapping romance-audience and serialized-storytelling DNA comparable to Crazy Maple's My Fiction app.
  • Quibi / Roku Short-Form: Quobi pioneered short-form premium mobile video and is now distributed via the Roku Channel; the closest historical analog to ReelShort's mobile-vertical content strategy at incumbent scale.

Emerging players

  • Pocket Gems (Episode): Operates 'Episode', an interactive choice-based storytelling platform with a similar mobile-first romance audience to Crazy Maple's Chapters app.
  • GoodNovel: Serialized fiction platform focused on romance and werewolf genres — directly comparable to Crazy Maple's My Fiction product in content type and audience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Crazy Maple Studio social profiles

Digital presence

Crazy Maple Studio financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Crazy Maple Studio leadership team

Management profile

Number of profiles

Profiles1 record

Crazy Maple Studio funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Crazy Maple Studio M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crazy Maple Studio

What does Crazy Maple Studio do?

Crazy Maple Studio develops and operates mobile-first entertainment applications that deliver vertical microdramas, interactive stories, and serialized fiction to global audiences. Its flagship product ReelShort pioneered the vertical microdrama format in English-speaking markets, while Chapters provides choose-your-own-adventure interactive romance stories and My Fiction serves serialized novel readers. The company produces the majority of its content in-house and leverages AI tools to reduce content production costs by approximately 90%.

Is Crazy Maple Studio a public or private company?

Crazy Maple Studio is a private company. It is classified as corporate owned and is currently operating.

When was Crazy Maple Studio founded?

Crazy Maple Studio was founded in 2017. It employs 11 to 50 people.

Where is Crazy Maple Studio based?

Crazy Maple Studio is headquartered in Sunnyvale, United States, in the North America region.

How does Crazy Maple Studio make money?

Three revenue lines are on record. In-App Purchases (Virtual Currency/Coins) is the primary driver. The others are subscription (VIP) and advertising.

Who are Crazy Maple Studio's main competitors?

Direct peers on record are GoodShort, DramaBox, ShortMax and FlexTV. Broad incumbents are ByteDance (TikTok), Netflix, Wattpad (Webtoon Entertainment) and Quibi / Roku Short-Form. Emerging players are Pocket Gems (Episode) and GoodNovel.

Does Crazy Maple Studio have an API?

No public API is recorded for Crazy Maple Studio.

What industry is Crazy Maple Studio in?

Crazy Maple Studio's product category is Mobile Microdrama Streaming. Its primary akta.pro industry code is MPAFAAAL, Narrative/Adventure & RPG Game Studios. Its NAICS code is 516210 and its SIC code is 7812.

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Live signals
Prtimes【岡田結実×村田祐基(超特急)】ContentAge制作作品が月間1位を獲得ContentAge produced the short drama "When I Abandoned My Idol Husband, My Life Turned Around," starring Yumi Okada and Yuki Murata, which debuted on ReelShort on May 17, 2026. The work reached first place in ReelShort's monthly ranking within two weeks of release. It is Okada's first lead in a long-form short drama and Murata's first solo video work.FilmustageVertical Drama Explained: What You Need to Know in 2026Vertical drama, a mobile-first entertainment format featuring 60-90 second episodes filmed in 9:16 aspect ratio, has emerged as a multi-billion dollar industry projected to reach $11 billion globally in 2025, with China's market alone forecast to hit $16.2 billion by 2030. Two dominant platforms—DramaBox (owned by Dianzhong Technology, averaging 44 million monthly active users) and ReelShort (owned by Crazy Maple Studio, generating ~$400 million revenue in 2024)—together capture over half the total market revenue. Hollywood studios including Disney, Fox Entertainment, Paramount Skydance, Lionsgate, and Hallmark are actively investing in the format, which offers production costs of just $100,000-$300,000 per series compared to traditional television budgets.Streaming-RadarMicro-Drama Apps — Comparatif completA market analysis of the global micro-drama app landscape identifies 331 active apps in 2026, with ReelShort (Crazy Maple Studio) commanding the non-China market at $1.2B+ cumulative revenue and 70M+ MAU, while DramaBox (Storymatrix) remains the only major profitable platform at $323M revenue and $10M net profit in 2024. The report predicts 70% of current apps will shut down or be absorbed within two years as the market consolidates toward an estimated 5-8 survivors, with GammaTime (Tencent-backed), ShortTV (India/SEA ad-supported model), PineDrama (ByteDance), and CandyJar emerging as notable players in differentiated niches.ForbesCan The Micro Drama Gold Rush Save A Battered Hollywood?The micro drama industry, which generated $350 million in Q1 2025 with annual revenues projected to top $1.4 billion, is emerging as a new entertainment format in Hollywood's struggling local economy where traditional sector unemployment approaches 40 percent. Several companies are actively entering the space, including Cineverse's new joint venture MicroCo with Banyan Ventures to build a U.S.-based micro drama platform, while Chinese pioneer Crazy Maple Studio (Reelshorts) currently dominates the market alongside competitors Drama Box, Flare Flow, and others. The business model, borrowed from mobile gaming with micro-transactions and "whale" spending, has created working opportunities for actors at rates of $1,000 to $1,500 per day for lead roles, though Hollywood studios remain cautious due to union considerations and the ghost of Quibi's failure.Fast CompanyThe soap opera of the future is a vertical drama made for your phone. But you’ll have to pay to see the endingVertical dramas—90-minute soap operas broken into one-minute episodes viewed vertically on smartphones—are emerging as a new entertainment format, with ReelShort (created by Crazy Maple Studios under CEO Joey Jia in 2022) leading the US market after China pioneered the micro-drama trend. ReelShort has grown to 55-60 million monthly active users from 45 million in October 2024, with production on track to triple in 2025. Jia predicts mobile entertainment will become a major industry that coexists with and potentially surpasses traditional film and television, with verticals already out-earning China's domestic box office.NPRTold one minute at a time, micro dramas are soap operas designed to fit in your handMicro drama apps like ReelShort, DramaBox, and DramaWave have risen to the top of app stores, delivering serialized soap opera content in 60-second vertical clips that users pay for through in-app purchases at $10 to $20 weekly or up to $80 monthly. The three leading apps were downloaded 34 million times last month, generating $78 million in revenue across Apple and Google according to analytics firm Appfigures. Originating in China during COVID-19 and facing government scrutiny there, micro drama companies have expanded internationally with ReelShort's parent company Crazy Maple Studio reporting 45 million monthly active users, half based in the U.S.WqlnAfter China, 'micro dramas' are gaining popularity in the USMicrodramas—short video episodes typically 60-90 seconds long that originated in China—are now gaining significant popularity in the U.S., with several apps like ReelShort capturing large audiences. The top 10 microdrama apps outside of China generated over $1.7 billion in revenue in 2024, according to research analytics firm Appfigures, as companies leverage addictive storytelling and multiple payment models including subscriptions, digital coins, and ad-supported viewing. Industry leaders like ReelShort (founded by Crazy Maple Studio) position the format as a fast-food alternative to premium streaming services like Netflix and Disney+.MafMicrodramas: Blending Drama and Rewarded AdvertisingMicrodramas—short-form vertical video drama series typically lasting one to three minutes per episode—have emerged as a significant entertainment format, with the Chinese market reaching $5.8 billion in 2023 and 268% year-on-year growth; global expansion was led by Crazy Maple Studio's Reelshort app in 2022, which has since grown to over 66 million downloads and $179 million in revenue. The top three microdrama apps outside China (Reelshort, DramaBox, and ShortMax) generate most revenue from the US market, with Japan as the second most profitable market for two of the three apps, and they employ monetization strategies borrowed from mobile gaming including in-app purchases, rewarded video ads, and offerwalls. Industry data indicates that roughly 80% of downloads come from paid user acquisition campaigns, and while successful apps report $1.30–$1.50 ROI per advertising dollar, approximately 90% of Chinese microdrama apps remain unprofitable due to high UA costs and competition.PR NewswireMY FICTION TO OFFER STORYTELLERS EXPOSURE, EXPERTS & EDITORSCrazy Maple Studio announced the upcoming global launch of My Fiction, an author development platform designed to support aspiring storytellers with resources, training, and monetization opportunities. The platform connects writers with mentors and editors from Maple House Publishing, enabling them to expand their intellectual property across multiple formats such as audiobooks and comics.MediumHow Tera Cuskaden of Crazy Maple Studio Is Helping To Make The Entertainment Industry More Diverse and RepresentativeAuthority Magazine published an interview with Tera Cuskaden, Managing Editor at Crazy Maple Studio, discussing her career in publishing since 2004 and her commitment to diversity in the entertainment industry. Cuskaden describes her role at Crazy Maple Studio, which operates KISS and SCREAM apps and supports independent authors in reaching millions of users through interactive story platforms. The interview explores her philosophy on representation, noting that the company prioritizes hiring diverse staff and providing opportunities for fresh literary voices to develop IP and earn sustainable income.