Cartera

What Cartera does

Cartera (legal entity Cartera Financial, Inc.) is a privately held SaaS company founded in 2022 and headquartered in Miami, providing automated cryptocurrency tax and accounting software for individual crypto traders, investors, and accounting firms. The platform is built around a scalable data engine that ingests wallet and centralized-exchange transaction data, then automatically parses, classifies, and prices each transaction at exact timestamps using historical market data. It supports complex DeFi primitives including swaps, staking rewards, yield farming, and liquidity pools, and outputs IRS-compliant Form 8949 and Schedule D filings while reconciling discrepancies against received 1099-DA forms. An advanced spam filter removes phishing and dusting transactions from billing calculations.

The core product is offered under tiered annual subscriptions: Basic at $24.99/year (up to 250 transactions), Core at $124.99/year (up to 2,500 transactions), and Pro+ at $399.99/year (up to 10,000 transactions, with a 35,000-transaction ceiling). A free tier exposes the first 50 transactions. An Enterprise Solutions tier delivers custom development and management tools for accounting firms and other institutional buyers. Go-to-market is primarily self-serve product-led growth via the web application at app.cartera.io, supplemented by direct sales for enterprise and channel partnerships with accounting firms including C-Biz Accounting and Marcum Business. The company is SOC 2 Type 1 certified, reports processing over 30 billion transactions and parsing 10,000+ wallets/CEX accounts, and operates with a 1-10 person team.

Name

Cartera

Legal name

Cartera Financial, Inc.

Website

https://cartera.io

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Cartera is a crypto tax and accounting SaaS platform that automates transaction parsing, classification, and IRS tax form generation for individual crypto traders and accounting firms. Founded in 2022, it serves hobbyists to full-time traders via tiered annual subscriptions.

Ownership category

akta.pro rank

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Subscription - Basic Tier: Annual subscription at $24.99/year for hobbyists/HODLers with up to 250 transactions. Includes unlimited accounts and comprehensive tax planning/reporting.
2. Subscription - Core Tier: Annual subscription at $124.99/year for active traders with up to 2,500 transactions.
3. Subscription - Pro Tier: Annual subscription at $399.99/year for very active, full-time traders with up to 10,000 transactions. Maximum of 35k transactions for larger accounts.
4. Enterprise Custom Solutions: Custom development and enterprise-level management solutions for firms requiring tailored services. Pricing not publicly disclosed; contact sales for quotes.
5. Freemium / Free Trial: Free access to view first 50 transactions. Allows users to experience the platform before purchasing a paid accounting package.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Cartera is a crypto tax and accounting software platform that automatically parses, classifies, and prices transaction data from wallets and centralized exchanges to compute tax obligations. It supports complex DeFi transactions (staking, yield farming, swaps, liquidity pools), generates IRS-ready forms (Form 8949, Schedule D), and offers tiered subscription plans for individual crypto traders plus enterprise solutions for accounting firms.

Product overview

Cartera is a crypto tax and accounting software platform that provides automated transaction tracking, classification, and tax calculation services. The platform is offered as a unified product with tiered pricing plans (Basic, Core, Pro, Pro+) plus an Enterprise Solutions tier. Core functionality includes Taxes & Accounting (main product), Transaction Explorer, Wallet Portfolio, and Token Balance as feature modules. Users can connect wallets and centralized exchange accounts, which are processed by the scalable data engine to automatically parse, classify, and price transactions for tax reporting.

Differentiator

Problem solved

Functional benefit

Products and services

• Cartera Taxes & Accounting Platform Core crypto tax calculation and accounting platform that automatically parses, classifies, and prices transaction data from connected wallets and centralized exchange accounts to compute tax obligations. Generates IRS-ready forms (Form 8949, Schedule D) and flags discrepancies with 1099-DA forms. Sold to individual crypto traders, investors, and accounting firms.
• Cartera Enterprise Solutions Custom enterprise-level management solutions for accounting and advisory firms needing client account management, bulk financial reporting, and custom development for unique digital asset tax workflows. Pricing available via direct sales contact.

Quantifiable outcome

• Over 30 billion transactions processed for customers
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature8 records

Partnerships

Two partnerships are on record, tiered core.

• C-Biz AccountingcoreChannel Partner/ Reseller/ DistributorC-Biz Accounting is featured as a partner on Cartera's website. As an accounting firm, they recommend Cartera's platform to their clients for digital asset tax compliance. This partnership underscores Cartera's reliability and accuracy for professional accounting use cases.
• Marcum BusinesscoreChannel Partner/ Reseller/ DistributorMarcum Business is listed as a partner on Cartera's platform. As a business accounting firm, they trust and recommend Cartera to their clients for navigating digital asset taxation complexities. This partnership highlights Cartera's positioning for professional accounting firm clients.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• TokenTax: Crypto tax preparation platform offering both self-serve and full-service CPA-led filing. Overlaps directly with Cartera's active-trader and enterprise/accounting-firm segments and is listed as a migration target.
• Koinly: Crypto tax calculator with broad country/jurisdiction support (US, UK, EU, AU). Closest international peer to Cartera's offering and is explicitly listed in Cartera's competitor-migration funnel.
• CoinTracker: Leading US crypto tax and portfolio tracking platform that parses wallets and exchanges to compute cost basis and generate IRS forms. Directly comparable self-serve SaaS offering and explicitly named by Cartera as a migration target.
• ZenLedger: Crypto tax and accounting platform with CPA-tier and self-serve offerings. Direct competitor on pricing tiers, IRS form generation, and DeFi coverage; explicitly named in Cartera's migration program.
• CryptoTaxCalculator: Crypto tax software with strong Australia/EU footprint alongside US coverage, focused on automated transaction classification. Direct comp for international DeFi-heavy users; named in Cartera's migration funnel.
• CoinLedger: US-focused crypto tax software (formerly CryptoTrader.Tax) with self-serve tiered pricing and IRS form generation. Direct comp on target customer, pricing model, and feature set, and named in Cartera's migration program.
• Coinpanda: Crypto tax and portfolio tracker offering unlimited transactions on paid plans across multiple jurisdictions. Direct comp on PLG-style self-serve model and explicitly named in Cartera's migration funnel.

Regional players

• Recap: UK-focused crypto tax software with HMRC reporting emphasis. Functionally comparable to Cartera but UK-led, and listed in Cartera's migration program.
• Blockpit: Europe-headquartered crypto tax and portfolio tracking platform with strong EU/UK regulatory positioning (MiCA-ready). Comparable on product and target user, but geographically differentiated vs. Cartera's US-centric approach; named in Cartera's migration program.

Broad incumbents

• TaxBit: Institutional crypto tax and accounting platform that also serves enterprises and exchanges via APIs. Overlaps with Cartera at the high end (Enterprise tier) and is named in Cartera's competitor migration list.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/carteraioglobal
• LinkedInlinkedin.com/company/carteraioglobal

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cartera