Unruly Capital
Unruly Capital is a London-based early-stage venture firm founded in 2022 that invests pre-seed and seed capital in frontier-technology companies across robotics, synthetic biology, energy, climate, and health, structured around four worldview theses and a publicly transparent investment dashboard.
- Company typePrivate
- Founded2022
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Unruly Capital does
Unruly Capital is a London-headquartered, thesis-driven early-stage venture capital firm founded in 2022 by Stefano Bernardi (Founding GP), with a three-person core team supported by an elastic network of external thesis-seekers. The firm invests at pre-seed and seed in frontier-technology companies across robotics, synthetic biology, energy, climate, health, computing, space, and advanced manufacturing, codified under four worldview-level theses: the depopulation trade, the decentralization of the real world, the rise of new sovereigns, and the bio age. Fund I closed in July 2023 at $25M total / $20.6M investable capital, was fully deployed across 73 portfolio companies across 14+ countries, and operates with a 20% carried interest, 5% follow-on reserve, and $1M GP commitment. Fund II achieved first close on June 10, 2026 and is currently deploying with 2.7x larger average tickets ($847.6K) and 6.5x higher average ownership (14.9%) than Fund I. The firm is differentiated operationally by a fully public investment dashboard that exposes every transaction, check size, ownership stake, sector allocation and co-investor in real time, and by an open thesis-submission model that invites external specialists to source deals under the Unruly structure.
Revenue is generated through standard venture fund economics: recurring management fees on committed/invested capital across the Luxembourg-domiciled SCSp vehicles (Unruly Fund I SCSp, with Unruly Sarl as AIFM under SFDR), plus carried interest on fund returns above the hurdle rate. Distribution is direct: thesis-driven research and an open submission portal generate inbound from frontier-tech founders, while a published essay library and public dashboard serve as top-of-funnel content marketing to both founders and institutional limited partners. Unruly co-invests alongside a deep roster of frontier-tech investors including 8VC, General Catalyst, HCVC, Lightspeed, Pale Blue Dot, the NATO Innovation Fund, and Y Combinator.
Unruly Capital firmographics
Firmographics- Name
- Unruly Capital
- Legal name
- Unruly Fund I SCSp
- Website
- https://unrulycap.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Unruly Capital is a London-based early-stage venture firm founded in 2022 that invests pre-seed and seed capital in frontier-technology companies across robotics, synthetic biology, energy, climate, and health, structured around four worldview theses and a publicly transparent investment dashboard.
- Ownership category
- akta.pro rank
Unruly Capital industry classification
Industry- Product category
- Venture Capital — Early-Stage Frontier Technology / Deep Tech Investing
- NAICS
- Funds, Trusts, and Other Financial Vehicles (525), Other Investment Pools and Funds (5259)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Venture Capital Fund-of-Funds / Multi-Manager Platforms (FSANAAAJ)
Keywords
Where Unruly Capital is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Unruly Capital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Management fees: Venture capital fund management fees charged on committed capital to cover fund operations and team salaries.
- Carried interest: 20% carried interest on fund returns above the hurdle rate, typical VC structure where GPs receive a share of profits after returning capital to LPs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | VC Fund Structure |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels4 records
Unruly Capital product offering
Product offeringCore offering
Unruly Capital is an early-stage venture capital firm that deploys capital through dedicated funds into frontier technology and deep tech companies at the pre-seed and seed stages. Fund I deployed $20.6M across 73 investments, and Fund II is currently deploying with average ticket sizes of $847.6K and average ownership of 14.9%. The firm invests behind four theses — demographic collapse, decentralization of the real world, new sovereign powers, and the bio age — and operates a public dashboard that publishes all transactions, check sizes, ownership percentages, and portfolio data for full transparency.
Product overview
Unruly Capital is a venture capital firm offering two investment funds (Fund I and Fund II) that provide capital to early-stage deep tech companies working on solutions for demographic collapse, decentralization of real-world systems, new sovereign infrastructure, and biotechnology. The firm also operates a Public Dashboard that shares their complete investment data transparently. Fund I ($20.6M, 73 investments) and Fund II (vintage 2026, currently deploying) target companies across sectors including Bio, Health, Manufacturing, Energy, Climate, Agriculture, Transportation, Food, Computing, Water, Materials, and Space, with check sizes ranging from $250K to over $800K and investment theses focused on 'the crazy' ideas that will become normal in a decade.
Differentiator
Problem solved
Functional benefit
Products and services
- Unruly Fund I Unruly Capital's inaugural early-stage venture fund (vintage 2022) providing pre-seed and seed equity capital to frontier technology and deep tech companies. Total size $25M with $20.6M investable, deployed across 73 portfolio companies spanning bio, health, manufacturing, energy, climate, agriculture, transportation, food, computing, water, materials, and space. Charges standard 20% carry and 5% follow-on reserves. Investment period ended December 2025.
- Unruly Fund II Unruly Capital's second early-stage venture fund (vintage 2026) currently deploying capital into pre-seed and seed frontier technology companies. First close completed June 10, 2026. Operates with materially larger check sizes and ownership stakes than Fund I (average ticket $847.6K vs $318.3K; average ownership 14.9% vs 2.3%). Targets the same four-thesis framework (demographic collapse, decentralization, new sovereigns, bio age).
- Unruly Public Investment Dashboard A publicly accessible version of Unruly Capital's internal investment dashboard displaying all fund data including closing dates, amounts raised and deployed, deal counts, investments per quarter, amounts invested per company, investment dates, round stages, check sizes, ownership percentages, sector allocation, and co-investor information. Functions as a transparency tool for LPs, founders, and the broader public.
Quantifiable outcome
- Fund I: $20.6M deployed across 73 investments with 82.2% deployment rate
- +2 more outcomes
Companies that use Unruly Capital
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Unruly Capital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Unruly Capital partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Unruly Capital competitors and assessment
Company assessmentDirect peers
- Pale Blue Dot: Climate-focused seed/early-stage VC fund based in Europe. Direct peer: leads frontier climate deals alongside Unruly and is one of Unruly's named 'core' co-investors (e.g., co-led Tangible's $4.3M seed). Highly comparable mandate, check size, and stage.
- Lowercarbon Capital: US-based early-stage climate tech fund backing breakthrough science. Direct peer: co-invests with Unruly on frontier deals and shares a thesis-driven approach to unconventional deeptech.
- Starlight Ventures: Deeptech-focused seed fund with a thesis-driven mandate across science and engineering. Direct peer: named Unruly co-investor; comparable ticket sizes, stage focus, and frontier orientation.
- HCVC (Hardware Club Ventures): Seed-stage fund investing in hardware and deeptech founders. Direct peer: co-invests alongside Unruly; overlapping portfolio stage and sector (robotics, climate hardware, biotech tools).
- Refactor Capital: Early-stage venture fund investing in frontier science and technology. Direct peer: named Unruly co-investor; comparable seed-stage, frontier-tech mandate.
- 8VC: US-based frontier technology investor backing companies at the intersection of science, technology, and hard problems. Direct peer: co-invests with Unruly and shares a thesis-led approach to early-stage frontier bets.
- Speedinvest: Large European early-stage fund with sector-focused programs including deeptech and climate. Direct peer: co-invests with Unruly on European frontier deals; comparable pre-seed/seed stage and thematic depth.
- Initialized Capital: Early-stage venture firm backing founders from inception. Direct peer: co-investor with Unruly; comparable seed-stage orientation and willingness to back unconventional founders.
- Box Group: Early-stage venture firm making frequent seed investments across frontier and unconventional ideas. Direct peer: Unruly co-investor; comparable small-check, high-conviction, founder-led model.
- Giant Ventures: Early-stage fund investing in purpose-driven founders tackling systemic challenges. Direct peer: Unruly co-investor (e.g., Matta industrial AI); comparable seed/Series A frontier-tech orientation.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights6 records
Customer concentration
Unruly Capital social profiles
Digital presenceUnruly Capital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Unruly Capital leadership team
Management profileNumber of profiles
Profiles3 records
Unruly Capital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Unruly Capital M&A and investment
M&A and investmentM&A
Investments62 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Unruly Capital
What does Unruly Capital do?
Unruly Capital is an early-stage venture capital firm that deploys capital through dedicated funds into frontier technology and deep tech companies at the pre-seed and seed stages. Fund I deployed $20.6M across 73 investments, and Fund II is currently deploying with average ticket sizes of $847.6K and average ownership of 14.9%. The firm invests behind four theses — demographic collapse, decentralization of the real world, new sovereign powers, and the bio age — and operates a public dashboard that publishes all transactions, check sizes, ownership percentages, and portfolio data for full transparency.
Is Unruly Capital a public or private company?
Unruly Capital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Unruly Capital founded?
Unruly Capital was founded in 2022. It employs 1 to 10 people.
Where is Unruly Capital based?
Unruly Capital is headquartered in London, United Kingdom, in the Europe region.
How does Unruly Capital make money?
Two revenue lines are on record. Management fees are the primary driver. The others are carried interest.
Who are Unruly Capital's main competitors?
Direct peers on record are Pale Blue Dot, Lowercarbon Capital, Starlight Ventures, HCVC (Hardware Club Ventures), Refactor Capital, 8VC, Speedinvest, Initialized Capital, Box Group and Giant Ventures.
Does Unruly Capital have an API?
No public API is recorded for Unruly Capital.
What industry is Unruly Capital in?
Unruly Capital's product category is Venture Capital — Early-Stage Frontier Technology / Deep Tech Investing. Its primary akta.pro industry code is FSANAAAJ, Venture Capital Fund-of-Funds / Multi-Manager Platforms. Its NAICS code is 525 and its SIC code is 6282.