Centria Healthcare

What Centria Healthcare does

Centria Healthcare is a privately held, PE-backed US provider of Applied Behavior Analysis (ABA) therapy and related pediatric healthcare services, headquartered in Farmington Hills, Michigan. The company operates primarily through its Centria Autism brand and the Life Skills Autism Academy sub-brand, delivering center-based and in-home ABA therapy across more than 60 locations in 11 states, alongside diagnostic, screening, pediatric nursing, and catastrophic injury care services. The clinical model centers on assent-based ABA, the Foundations of Care Model, and Skill-Based Treatment (SBT), supervised by Board Certified Behavior Analysts (BCBAs), with telesupervision technology enabling remote oversight of in-person behavior technicians on a HIPAA-compliant platform.

Revenue is generated principally through insurance reimbursement, with the company in-network with most major commercial payers and Medicaid programs. According to federal payment data, Centria was the top recipient of Medicaid funding for select autism therapy services at 3.9% of spending in 2024, making it a leading Medicaid-dependent operator in the sector. Customer acquisition runs through a multi-channel marketing motion including content marketing, pediatrician referrals, and insurance network participation, supported by bilingual service delivery (English, Spanish, Arabic). The company holds The Joint Commission's Gold Seal of Approval and HIPAA certification, was recognized on Glassdoor's Best Places to Work 2026, and operates the Elevate Practicum Program to develop clinical talent.

Centria operates at meaningful scale — 1,001-5,000 employees serving 10,000+ children since founding in 2009 — within a fragmented autism services industry that has seen private equity complete an estimated 85% of M&A between 2017 and 2022. The company's exposure to Medicaid rate scrutiny, particularly in Indiana where prior rate-setting practices have raised federal concerns, represents the most significant regulatory risk to its growth profile.

Name

Centria Healthcare

Legal name

Centria Healthcare

Website

https://centriahealthcare.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Centria Healthcare is a privately held, PE-backed US provider of Applied Behavior Analysis therapy and related pediatric healthcare services, operating 60+ centers across 11 states and serving more than 10,000 children with autism primarily through insurance and Medicaid reimbursement.

Ownership category

akta.pro rank

Product category

Autism Therapy Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Health Services (8000), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Autism Behavioral Support (School-Based ABA/PBIS) (EDAKAKAE)

Keywords

• ABA therapy services
• Autism therapy
• Behavioral health services
• Pediatric nursing
• Catastrophic injury care

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Medicaid Reimbursement: Centria Healthcare is the top recipient of Medicaid funding for autism therapy services, receiving 3.9% of all Medicaid spending on select autism therapy services in 2024. This represents a significant portion of revenue from government healthcare programs.
2. Commercial Insurance: The company accepts most major commercial insurance plans and works with families to verify coverage and obtain authorizations for ABA therapy services. Coverage varies by payer.
3. Healthcare Services: Centria also provides healthcare services including pediatric nursing and catastrophic injury care, which generate revenue through separate healthcare service lines.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Centria Healthcare is a national provider of Applied Behavior Analysis (ABA) therapy for children with autism spectrum disorder, delivered through company-operated centers and in-home settings across 11 states. The company also provides complementary pediatric nursing and catastrophic injury care services, accepting most major commercial insurance plans and Medicaid.

Product overview

Centria Healthcare operates as a healthcare services company with Centria Autism as its primary brand offering Applied Behavior Analysis (ABA) therapy services for children with autism. The company provides multiple service delivery models including In-Home ABA Therapy and Center-Based ABA Therapy through its centers and the Life Skills Autism Academy sub-brand. Beyond core ABA therapy, the portfolio includes Autism Diagnosis and Autism Screening services, as well as Pediatric Nursing and Catastrophic Injury Care services. The Life Skills Autism Academy specializes in early intervention for children 5 and younger, while the Elevate Practicum Program supports professional development in the field. The company holds The Joint Commission's Gold Seal of Approval and maintains HIPAA compliance.

Differentiator

Problem solved

Functional benefit

Brands

• Life Skills Autism Academy: A specialized ABA therapy center focused on early intervention, offering services for children 5 years old and younger, mimicking a school environment with emphasis on peer socialization and preparing children for future success.

Products and services

• ABA Therapy

Quantifiable outcome

• 90% of clients reduce problematic behaviors to zero within 30 days
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hopebridge: Multi-state PE-backed ABA therapy provider operating hundreds of centers across the Midwest and Southeast. Directly comparable to Centria on service model (center-based and in-home ABA), payer mix (Medicaid + commercial), and PE-backed consolidation strategy.
• Center for Autism and Related Disorders (CARD): One of the largest national ABA therapy providers, offering in-home, center-based, and school-based services. Closely matches Centria on patient population (children with ASD), treatment methodology (ABA), and geographic scale.
• Kadiant: PE-backed ABA provider serving children with autism across multiple U.S. states. Comparable to Centria on ABA therapy delivery model, payer relationships, and growth-by-acquisition strategy.
• ABA Centers of America: Rapidly growing, PE-backed ABA provider operating large autism therapy centers in several states. Comparable to Centria on center-based delivery model, child autism focus, and aggressive multi-state expansion.
• Autism Learning Partners: Multi-state ABA provider offering center-based and in-home services for children with autism. Comparable to Centria on clinical model, payer mix, and bilingual service delivery across diverse geographies.
• Invo Healthcare: National provider of ABA and related pediatric behavioral health services across schools, homes, and clinics. Comparable to Centria on ABA therapy delivery, pediatric population, and school-based autism services.
• Behavioral Health Works: ABA therapy provider serving children with autism across multiple states. Comparable to Centria on ABA methodology, in-home and center-based delivery, and payer relationships.

Regional players

• Lighthouse Autism Center: ABA therapy provider focused on the Midwest (notably Indiana, where Centria also operates). Comparable on center-based ABA delivery and pediatric autism population, but with a more geographically concentrated footprint.
• Bierman Autism Centers: Center-based ABA therapy provider concentrated in the Midwest and South. Comparable to Centria on center-based delivery model and pediatric autism focus, but smaller and more geographically concentrated.

Broad incumbents

• BrightSpring Health Services: Public, PE-backed provider of home and community-based health services including behavioral health and ABA. Comparable to Centria on PE-backed home- and community-based service delivery and Medicaid-heavy revenue mix, though broader in scope beyond autism.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/CentriaAutism

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Centria Healthcare