Logan's Heart and Smiles

What Logan's Heart and Smiles does

Logan's Heart and Smiles (legal entity: Logan James Herr Foundation Inc, EIN 41-2043279) is a Wisconsin 501c3 nonprofit founded in May 2002 by Joe Herr following the death of his four-year-old son Logan from cerebral palsy complications. The organization provides custom-built accessibility and safety home modifications — at no cost to families — for children under 21 with disabilities across Wisconsin. Service offerings include wheelchair ramps, security fences for flight-risk or non-verbal children, bathroom adaptations, custom beds, occupational and physical therapy installations (swings, playsets), and ancillary modifications such as handrails, concrete work, reinforced doors, and door enlargements, each tailored to the specific child and home. As of 2025 the organization has served more than 340 families and 250+ children since inception and completed 81 projects in 2024 alone, up from roughly 15-16 annually just three years prior.

The operating model is volunteer-driven and donation-funded. Beneficiary families apply via an online intake (Google Forms), followed by site visits to scope work, with priority given to families in greatest need. Projects are then executed on-site by volunteer build crews led by paid staff (Founder Joe Herr and Lead Carpenter Michael Gillhouse), with logistics coordinated from a Madison, WI headquarters. The organization supplements its construction work with a community engagement program called Beyond the Build (Mom's Night Out, Dad's Night Out, family events) and runs a planned-giving program (Logan Legacy).

Logan's Heart and Smiles is funded entirely through donations, corporate sponsorships, and fundraising events. Major revenue streams include the Annual Golf Outing at The Oaks Golf Course, the Pot O' Gold Fundraiser, UW-Madison Greek organization philanthropy via Humorology ($500,000+ raised in 2024), corporate sponsorships concentrated in the Wisconsin construction industry (JEK Properties as Title Sponsor, plus Findorff, Flexion, US Vet LLC, JP Cullen, KSW Construction, Pepper Construction, and Ideal Builders), community foundation grants, and individual giving via credit card, PayPal, Venmo, CashApp, and text-to-donate. The organization transitioned from an all-volunteer model to a hybrid model in 2023 with the hire of its first full-time Executive Director, Angela Wallace, and acquired its first permanent facility at 6630 Watts Rd., Madison, in 2025.

Name

Logan's Heart and Smiles

Legal name

Logan James Herr Foundation Inc

Website

https://logansheartandsmiles.org

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Logan's Heart and Smiles is a Wisconsin-based 501c3 nonprofit that builds custom accessibility home modifications — including ramps, security fences, bathroom adaptations, and therapy installations — at no cost to families of children under 21 with disabilities.

Ownership category

akta.pro rank

Product category

Disability Home Modification Services

NAICS

Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Social Services (8300)

akta.pro primary industry

Disability Services & Assistive Solutions (Accessibility, Assistive Tech) (BPAGALAM)

akta.pro secondary industries

Wheelchair Ramps, Thresholds & Entryway Accessibility Modifications (HSABAJAE), Door Widening, Hardware & Interior Accessibility Carpentry (HSABAJAF), Bedroom & Living Space Accessibility Modifications (HSABAJAK), Disability Services & Independent Living Support (BPAGACAG)

Keywords

• Disability home modifications
• Accessibility construction services
• Wheelchair ramp installation
• Nonprofit disability services
• Children accessibility adaptations

Headquarters

HQ city

Madison

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Individual Donations: Individual donors contribute financial donations via credit card (GiveLively, PayPal), text-to-donate, Venmo, CashApp, or check. Donations are tax-deductible as the organization is a 501c3 nonprofit (FEIN #41-2043279). Monthly recurring giving and employer matching programs are available.
2. Corporate Sponsorships: Corporate sponsors support the organization through event sponsorships at annual fundraisers, company-sponsored builds, and ongoing programmatic sponsorships. Sponsors include JEK Properties (Title Sponsor), Findorff, Flexion, US Vet LLC, JP Cullen, KSW Construction, Pepper Construction, Ideal Builders, and others.
3. Annual Golf Outing Fundraiser: The annual golf outing fundraiser at The Oaks Golf Course is one of the organization's largest funding sources. The event draws sponsors, participants, and donors in an inclusive environment for Logan’s Friends and families.
4. Pot O' Gold Fundraiser: Annual event near Madison, WI featuring open bar, hors d'oeuvres, live and silent auction, and chance to win a $1,500 shopping spree. Ticket prices: Open Bar $150, Non-Alcohol $75.
5. UW-Madison Humorology Partnership: Students in UW-Madison Greek organizations fundraise for the nonprofit through the Humorology variety show, raising over $500,000 in 2024.
6. Legacy/Estate Donations: Logan's Legacy program allows donors to include Logan’s Heart and Smiles in their estate plan or will, creating deferred legacy donations.
7. Community Foundation Grants: Grants from community foundations such as the $30,000 Community Impact Grant from Madison Community Foundation (MCF) fund organizational capacity building, including hiring the first full-time employee.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Logan's Heart and Smiles provides free, custom-built accessibility and safety home modifications for children under 21 with disabilities throughout Wisconsin. Services include wheelchair ramps, security fences for flight-risk children, bathroom adaptations, in-home occupational and physical therapy installations (swings, punching bags, playsets), custom beds, and other custom modifications such as handrails, concrete work, reinforced doors, and door enlargements. Modifications are designed to each child's specific needs and are constructed at the family's home by staff and volunteer build teams at no cost to qualifying families.

Product overview

Logan's Heart and Smiles is a non-profit organization (501c3, EIN 41-2043279) founded in 2002 by Joe Herr that provides accessibility and safety home modifications for children with disabilities across Wisconsin. The organization's primary service offering consists of custom-built home modifications including ramps for wheelchair access, security fences for children with elopement risks or cognitive impairments, bathroom adaptations for safety and independence, occupational and physical therapy installations (swings, playsets), custom beds, and other custom modifications (handrails, concrete, door modifications). Beyond direct construction services, the organization operates the Beyond the Build Program, a community support initiative providing caregiver networking events and family connections. The organization also hosts annual fundraising events including the Annual Golf Outing and Pot O' Gold Fundraiser to support operations.

Differentiator

Problem solved

Functional benefit

Brands

• Beyond the Build: A supportive community program for Logan’s Friends and their families, providing ongoing support, connections, and events beyond the physical home modifications. Includes Mom's and Dad's Night Out, child and sibling inclusive events, and connections between families.

Products and services

• Wheelchair Ramps Custom-built wheelchair ramps providing safe in and out home access for children with disabilities and their caregivers. Built at the family home by staff and volunteer teams at no cost to eligible Wisconsin families.
• Safety Fences Custom fences providing security for children who may be flight risks, are non-verbal, or lack cognitive awareness for danger. Designed to block sensory distractions while allowing outdoor play.
• Bathroom Adaptations Custom bathroom adaptations providing safety and accessibility for proper hygiene, enabling independence in the bathroom for children with disabilities.
• Occupational and Physical Therapy Home Modifications Custom home modifications for occupational or physical therapy (OT/PT) including swings, punching bags, and playsets that provide sensory input and therapy in the safety and convenience of the child's home.
• Custom Beds Custom bed solutions tailored to a child's individual needs to sleep safely, which can also serve as a changing area.
• Other Custom Modifications Other custom home modifications including handrails, lift platforms, keypad locks, concrete work, playset modifications, reinforced doors, and door enlargements.
• Beyond the Build Program Supportive community program connecting Logan's Friends and their families with events including Mom's and Dad's Night Out, child and sibling inclusive events, and connections between families for ongoing support.
• Annual Golf Outing Fundraiser The organization's largest annual fundraiser held at The Oaks Golf Course (May, annually since the early 2000s with the 25th edition scheduled for May 15, 2027), serving as a reunion and celebration for Logan's Friends and families. Functions as one of the organization's largest sources of funding.
• Pot O' Gold Fundraiser Annual fundraiser event near Madison, WI featuring beverages, hors d'oeuvres, live and silent auctions, and chance to win a $1,500 shopping spree donated by William Thomas Jewelers. Ticket prices: Open Bar $150, Non-Alcohol $75.

Named customers6 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered flagship and minor.

• UW-Madison HumorologyflagshipGTM or Marketing Partner · 1 January 2024Over 1,000 UW-Madison students in Greek organizations fundraised for Logan’s Heart and Smiles through Humorology, a student-run philanthropy and variety show. In 2024, students raised over $500,000 for the nonprofit through nine months of fundraising and mini-musical performances. The funds helped secure Logan’s first physical office space and will fund vital projects for years to come.
• Verona Area High School Football TeamminorOthersVerona Area High School football team volunteers with Logan’s, assisting with heavy lifting during the move into the new office space. Athletes gain community connection and hands-on construction experience while contributing to the nonprofit's operations.
• William Thomas JewelersminorOthersDonated a $1,500 shopping spree as a prize at the Pot O' Gold Fundraiser, adding incentive for attendee participation.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Rebuilding Together: National nonprofit providing free home repairs, safety modifications, and accessibility ramps for low-income homeowners — including seniors, veterans, and people with disabilities. Logan's Heart and Smiles operates a narrower pediatric disability-focused version of exactly the same volunteer-built home modification model.
• Homes For Our Troops: Nonprofit building specially adapted custom homes — including wheelchair ramps, widened doors, and accessible bathrooms — for severely injured post-9/11 veterans, at no cost to recipients. Directly mirrors Logan's volunteer-built, custom-accessibility modification model for a specific underserved population.
• Special Spaces: National nonprofit that designs and builds custom bedroom makeovers for children with cancer and other life-threatening illnesses. Highly comparable in mission (custom-built, donor-funded, child-focused space transformations delivered at no family cost) and operational DNA.
• HomeAid America: National nonprofit coordinating the building industry to construct and renovate housing and facilities serving vulnerable populations including people experiencing homelessness and those with disabilities. Shares the construction-industry sponsorship pipeline and the volunteer-built home/facility modification model.

Broad incumbents

• Habitat for Humanity: Global nonprofit building and rehabilitating affordable housing, with affiliate programs that construct wheelchair ramps and accessibility modifications for partner families. Shares the volunteer-built, donor-funded home modification approach, but at vastly greater scale and breadth.
• Easterseals: Large national nonprofit providing services for people with disabilities and their families, including home modifications, accessible living programs, and disability advocacy. Overlaps with Logan's mission on disability services and accessibility home modifications, but operates as a broad incumbent across many disability service lines.
• Make-A-Wish Foundation: Major nonprofit delivering life-changing wishes to children with critical illnesses. Comparable as a high-visibility children-with-disabilities/illness nonprofit powered by donations, corporate sponsors, and volunteer networks, but with a wish-granting rather than home-modification service model.
• Muscular Dystrophy Association: Established national nonprofit serving people with muscular dystrophy and related neuromuscular diseases — including assistive equipment, accessibility resources, and care support. Comparable as a large disability-focused nonprofit with overlapping beneficiary population but much broader programming.
• The Arc of the United States: National advocacy and direct-service organization supporting people with intellectual and developmental disabilities (IDD) and their families. Shares the IDD beneficiary focus with Logan's work (autism, cerebral palsy, etc.), but delivers advocacy, case management, and support services rather than home modifications.

Emerging players

• National Ability Center: Park City-based nonprofit providing adaptive recreation, equine, and skill-building programs for people with disabilities and their families. Comparable as a disability-services nonprofit built on donor and volunteer engagement, though focused on recreation rather than home modifications.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/logansheartandsmiles
• LinkedInlinkedin.com/company/logan-s-heart-and-smiles

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Logan's Heart and Smiles