Mumbai Indians
- Company typePrivate
- Founded2008
- HeadquartersMumbai, India
- Headcount51–100
- GTM typeB2C
- OfferingServices
Mumbai Indians firmographics
Firmographics- Name
- Mumbai Indians
- Legal name
- Indiawin Sports Private Limited
- Website
- https://mumbaiindians.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Mumbai Indians industry classification
Industry- Product category
- Professional Cricket Franchise
- NAICS
- Spectator Sports (71121), Spectator Sports (7112), Other Spectator Sports (711219)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Cricket Leagues (MPAKAAAF)
- akta.pro secondary industries
- Professional Live Sports Leagues & Tours (MPAGAMAA), Team Sports Matches (Club & National) (MPAGAMAB)
Keywords
Where Mumbai Indians is headquartered
LocationHeadquarters
- HQ city
- Mumbai
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Mumbai Indians business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain
Revenue model
- Sponsorship Revenue: Corporate sponsorship from multiple tiers including principal partners (Lauritz Knudsen, DHL), associate partners (Malaysia Air, Jio, Astral Pipes, Skechers), official partners, and merchandise partners/licensees. Sponsors receive brand visibility across team assets, stadium presence, and digital platforms.
- Broadcasting Rights: Revenue from broadcasting rights for IPL and WPL matches sold to television and digital streaming platforms.
- Ticket Sales: Match ticket sales through official ticketing partner Book My Show for home games at Wankhede Stadium.
- Merchandise Sales: Sale of official Mumbai Indians merchandise including jerseys, apparel, accessories through MI Shop e-commerce platform and physical retail.
- Membership Program: Tiered membership program (Blue Tier, Gold Tier) offering exclusive benefits to registered fans, generating recurring engagement revenue.
- Franchise Operations: Revenue from MI Cape Town (SA20 league), MI Emirates franchise operations, and expansion into global franchise cricket leagues.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Blue Tier Membership - Standard fan membership |
| Subscription | Annual | Gold Tier Membership - Premium fan membership |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
Mumbai Indians product offering
Product offeringCore offering
Mumbai Indians operates professional men's and women's cricket franchises competing in the Indian Premier League (IPL), Women's Premier League (WPL), and global T20 leagues (SA20, ILT20, The Hundred). The franchise generates revenue through corporate sponsorships, broadcasting rights, match ticket sales, official merchandise (jerseys, apparel, accessories) via MI Shop, and a tiered fan membership program (Blue and Gold tiers). Digital fan engagement is delivered through MITV video content, the official website, and an active multilingual (English, Hindi, Marathi) community platform.
Product overview
Mumbai Indians operates a digital ecosystem centered around its official website as the primary platform, supplemented by specialized sub-products including MITV for video content, MI Junior for youth development, and various fan engagement features like MI Starting 11 and Make Your Own Jersey. The organization also maintains a membership program with tiered subscriptions and an e-commerce store for official merchandise. Key features include fixtures management, player statistics, photo/video galleries, and the MI Paltan Turf League fan cricket program. The platform serves both IPL (men's) and WPL (women's) cricket teams.
Differentiator
Problem solved
Functional benefit
Brands
- MI Cape Town: South African franchise team competing in the SA20 league
- MI Emirates
- MI London
- MI Junior
- MITV
- Miny Cricket
- MI Paltan Turf League
- ESA (Exclusive Seats Area)
Products and services
- Mumbai Indians Official Website and Digital Platform
Quantifiable outcome
- 5 IPL championships - most by any franchise
- +2 more outcomes
Companies that use Mumbai Indians
Customer profileSegments2 records
Ideal customer profiles2 records
Mumbai Indians technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Mumbai Indians partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core, major and minor.
- Lauritz KnudsencorePrincipal partner of Mumbai Indians. Provides electrical and automation solutions. Brand visibility across team assets and official communications.
- DHLcorePrincipal partner and official logistics partner. Global logistics company providing visibility across team operations and international presence.
- Malaysia AirlinesmajorAssociate partner providing airline services. Exclusive travel partner for team and fans.
- JiomajorAssociate partner. India's leading telecommunications company providing connectivity and digital services partnership.
- Astral PipesmajorAssociate partner. Leading pipes and fittings manufacturer in India.
- SkechersmajorAssociate partner for men's team and official partner for women's team. Global footwear and apparel brand.
- Book My ShowcoreOfficial ticketing partner for match tickets. Exclusive online ticket sales platform for IPL and WPL home matches.
- Reliance FoundationcoreESA (Education and Sports for All) initiative partner. Supports community cricket programs and grassroots sports development.
- BudweiserminorOfficial partner. Premium beer brand with brand visibility during matches and events.
- NetflixminorOfficial partner. Streaming platform for entertainment content partnership.
- BKTminorOfficial partner for men's and women's teams. Off-highway tire manufacturer.
- Ashok LeylandminorWomen's team partner. Leading commercial vehicle manufacturer in India.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Mumbai Indians competitors and assessment
Company assessmentDirect peers
- Delhi Capitals: Co-owned by GMR Group and JSW Group, Delhi Capitals is a direct IPL competitor with established fan base and similar commercial scale. Competes within the same league revenue pool and broadcasting ecosystem.
- Kolkata Knight Riders: KKR is a co-tenure IPL franchise with two championships, owned by Red Chillies Entertainment. Direct competitor for broadcast audience share, sponsorship dollars, and on-field competition in the same home-market context.
- Rajasthan Royals: The inaugural IPL champion operates in the same league with comparable scale and similar franchise model. Direct competitor on player auctions, sponsorship, and viewership share.
- Chennai Super Kings: CSK competes in the same IPL, sharing the exact same league structure, revenue model, and on-field competition. As the joint-most successful IPL franchise, it is the most direct peer in brand value, fan base age, and sponsorship tier.
- Gujarat Titans: Newer IPL franchise (2022) that has quickly established competitive performance and commercial scale. Competes for sponsorship share and emerging-market fan engagement.
- Punjab Kings: One of the original eight IPL franchises, competing in the same league with comparable revenue streams and fan engagement model. Direct peer for central revenue distribution analysis.
- Sunrisers Hyderabad: IPL franchise with championship pedigree (2016) operating in the same league structure. Direct competitor for regional sponsorship pools and on-field competition.
- MI Cape Town: Wholly-owned subsidiary competing in SA20. While a subsidiary, it operates as a standalone franchise competing against other SA20 teams (e.g., Sunrisers Eastern Cape, Paarl Royals) for viewership and sponsorship in South Africa.
- Royal Challengers Bengaluru: RCB is an IPL peer owned by United Spirits/Diageo, with comparable fan base size and brand strength. Competes directly for national sponsorship categories and digital fan engagement metrics.
Emerging players
- Manchester Originals: The Hundred league franchise co-owned by MI's international network relationship. Comparable cricket franchise model in a different geography, with similar revenue streams (sponsorship, ticketing, merchandise) and fan engagement approach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Mumbai Indians social profiles
Digital presenceMumbai Indians financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mumbai Indians leadership team
Management profileNumber of profiles
Profiles1 record
Mumbai Indians subsidiaries and ownership
Company hierarchySubsidiaries3 records
Mumbai Indians funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mumbai Indians M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mumbai Indians
What does Mumbai Indians do?
Mumbai Indians operates professional men's and women's cricket franchises competing in the Indian Premier League (IPL), Women's Premier League (WPL), and global T20 leagues (SA20, ILT20, The Hundred). The franchise generates revenue through corporate sponsorships, broadcasting rights, match ticket sales, official merchandise (jerseys, apparel, accessories) via MI Shop, and a tiered fan membership program (Blue and Gold tiers). Digital fan engagement is delivered through MITV video content, the official website, and an active multilingual (English, Hindi, Marathi) community platform.
Is Mumbai Indians a public or private company?
Mumbai Indians is a private company. It is classified as corporate owned and is currently operating.
When was Mumbai Indians founded?
Mumbai Indians was founded in 2008. It employs 51 to 100 people.
Where is Mumbai Indians based?
Mumbai Indians is headquartered in Mumbai, India, in the Asia region.
How does Mumbai Indians make money?
Six revenue lines are on record. Sponsorship Revenue is the primary driver. The others are broadcasting Rights, ticket Sales, merchandise Sales, membership Program and franchise Operations.
Who are Mumbai Indians's main competitors?
Direct peers on record are Delhi Capitals, Kolkata Knight Riders, Rajasthan Royals, Chennai Super Kings, Gujarat Titans, Punjab Kings, Sunrisers Hyderabad, MI Cape Town and Royal Challengers Bengaluru. Manchester Originals is listed as an emerging player.
Does Mumbai Indians have an API?
No public API is recorded for Mumbai Indians.
What industry is Mumbai Indians in?
Mumbai Indians's product category is Professional Cricket Franchise. Its primary akta.pro industry code is MPAKAAAF, Cricket Leagues, with a secondary code of MPAGAMAA, Professional Live Sports Leagues & Tours. Its NAICS code is 71121 and its SIC code is 7990.