reNature
reNature is a Netherlands-based regenerative agriculture platform with a dual foundation/BV structure that designs agroforestry projects, builds Model Farms, delivers capacity-building programs, and assesses carbon credit feasibility for corporates, smallholder farmers, and investors across 30 countries.
- Company typePrivate
- Founded2017
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What reNature does
reNature is a Netherlands-based regenerative agriculture platform founded in 2017 by Felipe Villela and Marco de Boer, operating across 30 countries with a dual-entity structure: Stichting reNature (an ANBI-certified public benefit foundation) channels grants and donations for social impact, while reNature Investments BV (KvK 750288910000) delivers commercial projects to corporate clients. The company designs and implements regenerative agroforestry and agriculture projects through a sequenced service stack: Context Analysis (local ecosystem, soil, and market assessment), Model Farm Design & Implementation (demonstration plots combining trees, crops, and livestock), Capacity Building through a training-of-trainers model that produces farm ambassadors, Carbon-Credit Feasibility Studies covering Verra, Gold Standard, Plan Vivo, and Open Forest Protocol, and ongoing Technical Assistance & Consultancy for supply chain transition and sourcing security. Methodology is grounded in the FAO TAPE framework for evaluating agroecological transition and a comprehensive socio-economic and environmental KPI system covering yield, income diversity, biodiversity, carbon sequestration, and soil health. Service delivery is structured as multi-year engagements (typically 3-5 years) with phased transition toward farmer independence.
The business model blends project development fees (€50,000-€900,000 per project), corporate consultancy, carbon credit feasibility services, foundation donations (€10/month to €200,000/year), and an investment facilitation platform connecting investors directly with farmer cooperatives and SMEs. Customers span smallholder farmers and cooperatives in the Global South (primary beneficiaries, with 137,000+ farmers across 1.2 million hectares under regeneration), large corporates in food, cosmetics, fashion, and hospitality (Unilever, Nespresso, Danone, Givaudan, Lush UK, Hyatt Hotels, Amaggi, Seara), impact investors, foundations (DOEN, Leopold Bachmann), and NGOs and public agencies (WWF, UNDP, UNEP, IUCN, Wageningen University). reNature operates through regional teams in Latin America, Africa, and Southeast Asia, supplemented by trained farm ambassadors and a network of 30+ strategic partners. The stated 2% mission targets regeneration of 100 million hectares and 10 million farmers by 2035.
The company is governed by founders Felipe Villela and Marco de Boer, with a board including impact investor Josephine Korijn, and an operational team of approximately 10 known senior staff covering commercial, portfolio, project management, content, and research functions. The Foundation reports over 2,000 volunteers and social media reach exceeding 120,000 people per message. Recognition includes MIT Solve 2022 winner (with Kelp Blue and Kelp Forest Foundation).
reNature firmographics
Firmographics- Name
- reNature
- Legal name
- Stichting reNature
- Website
- https://renature.co
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- reNature is a Netherlands-based regenerative agriculture platform with a dual foundation/BV structure that designs agroforestry projects, builds Model Farms, delivers capacity-building programs, and assesses carbon credit feasibility for corporates, smallholder farmers, and investors across 30 countries.
- Ownership category
- akta.pro rank
reNature industry classification
Industry- Product category
- Regenerative Agriculture Consulting Services
- NAICS
- Farm Management Services (115116)
- SIC
- Agricultural Services (700), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Sustainability & ESG / Carbon & Conservation Program Advisory (AFACAJAF)
- akta.pro secondary industries
- Soil Health & Regenerative Agronomy Consulting (AFACABAA), Capital Projects & Farm Expansion Advisory (Feasibility, Site Planning, ROI) (AFACAJAN)
Keywords
Where reNature is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
reNature business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Project Development Services: reNature Foundation develops Model Farms and capacity building programs. Projects start at €50,000 and can increase to €900,000 depending on duration. Donors can fund specific projects and communicate their commitment publicly.
- Investment Facilitation: Connecting investors with projects seeking funding. Financial arrangements are made directly between investors and cooperatives or companies. Nine out of ten projects need funding support.
- Donations and Grants: reNature Foundation receives donations from €10 monthly to €200,000 annually from institutional and private organizations as well as private individuals. DOEN Foundation provides grant funding.
- Technical Consultancy Services: Strategic advisory, on-the-ground technical assistance, and sourcing security planning for companies, investors, NGOs, and public agencies transitioning to regenerative agriculture
- Carbon Credit Feasibility Studies: Specialized assessment evaluating carbon sequestration potential, applicable certification standards (Verra, Gold Standard, Plan Vivo, Open Forest Protocol), and financial viability for generating verified carbon credits
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Project Development (€50,000 - €900,000) |
| Subscription | Monthly | Foundation Donations (€10 - €200,000) |
| Other | Pay-as-you-go | Consultancy Services |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
reNature product offering
Product offeringCore offering
reNature delivers professional services for regenerative agriculture and agroforestry transition, including Context Analysis, Model Farm Design & Implementation, Capacity Building & Scaling Up, Carbon-Credit Feasibility Studies, and Technical Assistance & Consultancy. It operates through a dual-entity structure: reNature Foundation (Stichting reNature, a Dutch ANBI public benefit organisation) develops grant-funded Model Farms and capacity-building programs, while reNature Investments BV serves corporate clients with commercial regenerative agriculture projects. Services are tailored to smallholder farmers, cooperatives, SMEs, and large corporations across 30 countries.
Product overview
reNature operates as a platform of services focused on regenerative agriculture and agroforestry transition. The core offerings include Context Analysis (assessment of local ecosystem, soil, market conditions), Model Farm Design & Implementation (demonstration plots showcasing regenerative practices), Capacity Building & Scaling Up (train-the-trainer programs), Carbon-Credit Feasibility Studies (carbon credit certification assessments), and Technical Assistance & Consultancy (strategic advisory and supply chain support). The organization is structured with two entities: reNature Foundation (Stichting reNature, a Dutch ANBI-certified charitable foundation) for grant-funded social impact work, and reNature Investments BV (a private commercial company) for corporate client projects. Together they serve smallholder farmers, cooperatives, SMEs, and large corporations seeking to transition to regenerative agriculture.
Differentiator
Problem solved
Functional benefit
Products and services
- Model Farm Design & Implementation Living laboratory service where regenerative agroforestry is put into practice. Model Farms are small to medium-sized plots with a carefully crafted mix of species that naturally support each other whilst creating ideal ecosystems for production of main cash crops, serving as demonstration and training spaces for corporates, organizations, and smallholder farmers.
- Context Analysis An assessment service conducted by local experts that details the local reality including ecosystem, soil, market, and current practices. It engages the farming community to understand environmental, social, and economic challenges essential for an effective regenerative transition.
- Capacity Building & Scaling Up Training program that empowers farmers to become trainers ('farm ambassadors') through Model Farms as knowledge hubs. Involves mid to long-term capacity-building programs running over multiple years that build deep understanding of regenerative agriculture within local farming groups.
- Carbon-Credit Feasibility Study Specialized assessment that evaluates whether regenerative projects can realistically capture or reduce emissions, meet certification standards (Verra, Gold Standard, Plan Vivo, Open Forest Protocol), and generate tradable carbon credits. Includes field data, geospatial analysis, and financial modeling.
- Technical Assistance & Consultancy Services Advisory service combining strategic advisory, on-the-ground technical assistance, and sourcing security planning. Helps organizations transition supply chains, improve farm performance, verify regenerative practices, and build long-term resilience. All engagements are led by senior advisors.
- Model Farm Small to medium-sized demonstration plots with intertwined species focused on growing one or two main cash crops. Serves as living laboratories and hands-on learning spaces to showcase the benefits of Regenerative Agroforestry and inspire communities.
- Model School Educational spaces using Regenerative Agroforestry plots as hands-on learning environments. Hosts regular courses, offers long-term educational programs, acts as a knowledge hub for the region, and supports the transition in the local farming landscape.
- Transition Package Comprehensive offering for larger projects applying regenerative agroforestry and agriculture at the landscape level. Usually constitutes multi-stakeholder initiatives driving the transformation of conventional farming practices at a fee-per-farmer or hectare.
- Project Development Services Project development services offered by reNature Investments BV to corporates, organizations, and large institutions to set up impactful regenerative agriculture projects. Projects start at €50,000 and can increase to €900,000 depending on duration. One project can be funded by one to three donors.
Quantifiable outcome
- 137,000 farmers supported in regenerative transition
- +4 more outcomes
Companies that use reNature
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
reNature technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
reNature partnerships and signals
Strategic signalPartnerships
21 partnerships are on record, tiered core and minor.
- Meraki ImpactcoreMeraki Impact helped reNature grow and develop into what it is today. They supported the company's early development and scaling efforts in 2019.
- UnilevercoreGlobal consumer goods company partnering with reNature for supply chain transformation to regenerative agriculture.
- NespressocoreCoffee company working with reNature on regenerative coffee sourcing and agroforestry projects.
- DanonecoreFood and beverage company partnering with reNature for regenerative agriculture transitions in supply chains.
- WWFcoreWorld Wildlife Fund collaborating with reNature on regenerative agriculture and environmental restoration projects.
- GivaudancoreFlavors and fragrances company partnering on regenerative agroforestry projects including Guaraná Model Farm in Brazil.
- Lush UKcoreCosmetics company working with reNature on regenerative sourcing and sustainable supply chains.
- UN Environment ProgrammecoreUNEP collaborating with reNature on environmental initiatives and regenerative agriculture advocacy.
- UNDPcoreUnited Nations Development Programme partnering on sustainable development and regenerative agriculture projects.
- Seara IncrívelcoreBrazilian food company working with reNature on regenerative agriculture projects.
- RabobankcoreDutch bank specializing in food and agriculture financing partnering on regenerative agriculture financing.
- AmaggicoreBrazilian agricultural company working with reNature on regenerative soy and other commodity projects.
- Wageningen UniversitycoreLeading agricultural research university collaborating on regenerative agriculture science and methodology.
- Hilltribe OrganicscoreFounded in 2013 to revitalize poor hill tribe farming communities through organic agriculture. Partnered with reNature on Wawee Valley master plan. Has positively impacted nearly 250 families.
- Wawee Valley FoundationcoreFoundation established in 2022 to develop sustainable models for transforming Wawee Valley. Working with reNature on 40,000 hectare regenerative master plan.
- Inuka Youth Development OrganizationcoreTanzanian youth organization implementing Seeds of Sustainability project - regenerative agroforestry in Handeni district targeting 150 farmers.
- The Green IntelligencecorePartner implementing Medicinal Agroforest project in Nepal - four Model Farms working with 400 farmers on fruit and medicinal forest systems.
- Regeneration InternationalminorOrganization promoting regenerative agriculture and sustainable practices globally.
- Thanzi265minorPartner organization in Malawi working on regenerative agriculture initiatives.
- IUCNcoreInternational Union for Conservation of Nature collaborating on environmental standards and biodiversity in regenerative projects.
- Terra Genesis InternationalminorRegenerative agriculture consultancy and design firm.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
reNature competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
reNature social profiles
Digital presencereNature compliance and trust
Trust signalCompliance1 record
reNature financial estimates
Financial estimateRevenue estimate
Valuation estimate
reNature leadership team
Management profileNumber of profiles
Profiles10 records
reNature funding detail
Funding detailFunding overview
Funding rounds3 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
reNature M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about reNature
What does reNature do?
reNature delivers professional services for regenerative agriculture and agroforestry transition, including Context Analysis, Model Farm Design & Implementation, Capacity Building & Scaling Up, Carbon-Credit Feasibility Studies, and Technical Assistance & Consultancy. It operates through a dual-entity structure: reNature Foundation (Stichting reNature, a Dutch ANBI public benefit organisation) develops grant-funded Model Farms and capacity-building programs, while reNature Investments BV serves corporate clients with commercial regenerative agriculture projects. Services are tailored to smallholder farmers, cooperatives, SMEs, and large corporations across 30 countries.
Is reNature a public or private company?
reNature is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was reNature founded?
reNature was founded in 2017. It employs 11 to 50 people.
Where is reNature based?
reNature is headquartered in Amsterdam, Netherlands, in the Europe region.
How does reNature make money?
Five revenue lines are on record. Project Development Services are the primary driver. The others are investment Facilitation, donations and Grants, technical Consultancy Services and carbon Credit Feasibility Studies.
Does reNature have an API?
No public API is recorded for reNature.
What industry is reNature in?
reNature's product category is Regenerative Agriculture Consulting Services. Its primary akta.pro industry code is AFACAJAF, Sustainability & ESG / Carbon & Conservation Program Advisory, with a secondary code of AFACABAA, Soil Health & Regenerative Agronomy Consulting. Its NAICS code is 115116 and its SIC code is 700.