Hermès International

What Hermès International does

Hermès International is a publicly traded French luxury fashion house founded in 1837 in Paris by Thierry Hermès as a harness workshop, listed on Euronext Paris under the ticker RMS. The company sells a broad luxury portfolio spanning women's and men's ready-to-wear, leather goods (bags, small leather goods, and luggage), fine and fashion jewelry, watches (including the Apple Watch Hermès co-branded line), fragrances and make-up, silk scarves and accessories, footwear, home and art of living, equestrian equipment, belts, and curated gifts. Its core technology and differentiation rest on traditional artisanal craftsmanship — saddle-making heritage, in-house silk printing, and hand-crafted leather goods — supported by an extensive proprietary archive of silk prints, bag silhouettes, and equestrian motifs accumulated over nearly 190 years of continuous operation.

The business model is direct-to-consumer at premium luxury price points: products are sold exclusively through Hermès-owned retail boutiques globally and through the company's own e-commerce platform, hermes.com, with no wholesale distribution. Pricing spans entry-level silk twillys at roughly $180, ready-to-wear ranging from $820 to over $12,000, small leather goods from $500 to $5,050, footwear up to $8,200, watches from $5,000 to $10,000+, and flagship Birkin and Kelly handbags reportedly priced from $10,000 to $500,000+. Customers are affluent individuals seeking handcrafted, status-bearing luxury goods, broader luxury fashion consumers, and gift purchasers; the brand generates demand through seasonal runway shows, editorial content, social media, and email rather than paid advertising. Trademarks protect the Birkin and Kelly bag designs, the Hermès name and carriage logo, and the silk print library, while in-house artisan training underpins a multi-generational talent base that competitors cannot rapidly replicate.

Name

Hermès International

Legal name

Hermès International

Website

https://hermes.com

Company type

Public

Founded year

1837

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Hermès International is a publicly traded French luxury fashion house founded in 1837, selling handcrafted leather goods, ready-to-wear, jewelry, watches, silk accessories, fragrances, home goods, and equestrian products directly through owned global retail boutiques and the hermès.com e-commerce platform to affluent consumers.

Ownership category

akta.pro rank

Product category

Luxury Goods

NAICS

Apparel Accessories and Other Apparel Manufacturing (3159), Luggage and Leather Goods Retailers (458320), Clothing and Clothing Accessories Retailers (458110), Jewelry, Luggage, and Leather Goods Retailers (4583), Jewelry and Silverware Manufacturing (33991)

SIC

Leather & Leather Products (3100), Retail-Apparel & Accessory Stores (5600), Retail-Jewelry Stores (5944), Jewelry, Precious Metal (3911)

akta.pro primary industry

Luxury Leather Goods & Handbags (CRAKAFAB)

akta.pro secondary industries

Luxury Handbags & Leather Goods (CRAAAFAD), Luxury Accessories (Belts, Scarves, Hats, Small Leather Goods) (CRAAAFAE), Leather Travel Goods & Luggage (CRAKAEAC), Tech & Utility Accessories (Phone Cases, Watch Bands, Key Holders) (CRAAAJAK), Luxury & Designer Leather Goods Manufacturing (IMAOAHAG)

Keywords

• Luxury goods
• Handcrafted leather goods
• Ready-to-wear apparel
• Fine jewelry and watches
• Silk accessories

Headquarters

HQ city

Saint-honoré

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Luxury Product Sales: One-time purchase of high-end luxury goods including leather bags, ready-to-wear apparel, accessories, jewelry, watches, and home goods. Products are sold at premium price points reflecting craftsmanship and brand heritage.
2. Fragrances and Beauty: Sale of perfumes, makeup, and beauty products under the Hermès brand
3. Equestrian Equipment: Sale of saddles, horse equipment, and rider gear - a heritage category from the brand's origins

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Hermès manufactures and sells handcrafted luxury goods, including leather bags and small leather goods, ready-to-wear apparel for women and men, silk scarves and accessories, fine jewelry, watches, fragrances and beauty products, equestrian equipment, and home goods. The products are sold directly to consumers through owned retail boutiques and the hermes.com online store.

Product overview

Hermès is a luxury fashion house founded in 1837, offering a unified portfolio of high-end products organized across two major segments: Ready-to-wear (women's and men's clothing including coats, jackets, dresses, knitwear, and beachwear) and Leather Goods (bags, luggage, and small leather goods). The brand extends into jewelry (gold and silver), watches (including Apple Watch Hermès collaboration), fragrances and make-up, fashion jewelry, silk accessories, footwear, home and art of living, equestrian equipment, and gifts. Signature collections include Kelly, Chaînes d'ancre, Ferronnerie Remix, Ex-Libris, and Brides de Gala. The products share a unified aesthetic of craftsmanship, heritage equestrian motifs, and premium materials.

Differentiator

Problem solved

Functional benefit

Brands

• Apple Watch Hermès: Collaboration with Apple for Apple Watch bands and watch faces

Products and services

• Leather Goods and Bags Handcrafted leather bags, clutches, small leather goods (wallets, card holders, pouches, cases), luggage, and leather accessories including charms and straps. Iconic designs include the Birkin and Kelly bags.
• Women's Ready-to-Wear Women's ready-to-wear clothing including coats, jackets, dresses, skirts, tops, shirts, pants, shorts, knitwear, twillaines, T-shirts, sweatshirts, and beachwear.
• Men's Ready-to-Wear Men's ready-to-wear clothing including coats, parkas, jackets, blazers, knitwear, shirts, T-shirts, sweatshirts, pants, shorts, and beachwear.
• Fine Jewelry Gold and silver jewelry including rings, wedding rings, bracelets, necklaces, pendants, and earrings, plus signature collections such as Kelly, Chaînes d'ancre, Equestrian, The Wonders, and Precious Moments.
• Watches Luxury timepieces for women and men combining Swiss horology with French elegance, including the Apple Watch Hermès collaboration, straps, and brand participation in Watches and Wonders Geneva.
• Apple Watch Hermès Exclusive Apple Watch bands and iterations created in collaboration with Apple, featuring Hermès signature designs and co-branded watch faces and packaging.
• Fragrances and Beauty Women's and men's fragrances including the Hermessence collection, bath products, and make-up ranges for lips, face, eyes, and hands, with virtual try-on and shade finder services.
• Silk Scarves, Shawls and Stoles Silk scarves and accessories, cashmere shawls and stoles, Twilly and other small-format scarves made with proprietary silk prints.
• Women's Footwear Women's footwear including sandals, sneakers, boots, ankle boots, pumps, loafers, mules, and ballet flats.
• Men's Footwear Men's footwear including sneakers, sandals, loafers, mules, derbies, oxford shoes, boots, and ankle boots.
• Home and Art of Living Tableware collections, blankets, pillows, decorative objects, games, furniture, lighting, rugs, office and writing items, bath linens, children's and baby items, beach, sports and outdoor items, tech universe products, and the Petit h collection.
• Equestrian Equipment Equestrian equipment including saddles, horse gear, and rider accessories, reflecting the brand's heritage origins.
• Fashion Jewelry Bracelets, necklaces, pendants, earrings, and rings with contemporary fashion designs.
• Curated Gifts Curated gift selections for women, men, children, babies, and dogs.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• ApplecoreTechnology or IntegrationHermès has an ongoing partnership with Apple for Apple Watch Hermès - exclusive luxury Apple Watch bands and cases designed by Hermès, with co-branded watch faces and packaging.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• LVMH (Louis Vuitton, Dior, Fendi, Loewe, Celine): Global luxury conglomerate owning direct Hermès competitors including Louis Vuitton (leather goods/handbags), Dior (fashion and leather goods), Loewe and Celine (leather goods), plus watches and jewelry. Most direct comparability through Louis Vuitton handbags vs. Hermès Birkin/Kelly, and overlapping maisons in jewelry and fashion.
• Kering (Gucci, Saint Laurent, Bottega Veneta, Balenciaga): French luxury conglomerate housing direct Hermès competitors Gucci, Saint Laurent, and Bottega Veneta (intrecciato leather goods is a clear peer to Hermès leather goods). Competes for the same high-net-worth and aspirational luxury consumers across leather goods, ready-to-wear, and accessories.
• Richemont (Cartier, Van Cleef & Arpels, IWC, Piaget): Swiss luxury group with flagship jewelry maisons Cartier and Van Cleef & Arpels competing directly with Hermès fine jewelry and watches, plus watch manufactures. Overlapping HNW customer base and similar premium-pricing positioning across jewelry and watches categories.

Direct peers

• Chanel: Privately-held French luxury maison operating in leather goods (Classic Flap bag), ready-to-wear, jewelry, watches, fragrances, and beauty. Closest direct competitor to Hermès across multi-category luxury, similar heritage positioning, similar artisan craftsmanship emphasis, and overlapping aspirational and HNW customer base.
• Prada Group (Prada, Miu Miu): Italian luxury group anchored by Prada (iconic leather goods, including the Galleria and Re-Edition nylon bags) and Miu Miu. Direct competitor in luxury leather goods and ready-to-wear with overlapping HNW and aspirational customer segments, particularly strong among younger luxury consumers.
• Goyard: French luxury trunk and leather goods maker with comparable heritage (founded 1853), exclusive DTC distribution model, handcrafted production, and highly coveted bags (St. Louis, Saigon). Directly competes with Hermès in the ultra-luxury leather goods segment for HNW collectors.
• Burberry: British heritage luxury house operating in ready-to-wear, leather goods, scarves (iconic check pattern), and accessories. Comparable heritage positioning (founded 1856), multi-category luxury model, and overlap in scarf/fashion accessories and outerwear segments with Hermès.
• Salvatore Ferragamo: Italian luxury maison with strong heritage (founded 1927) operating across leather goods, footwear, ready-to-wear, and accessories. Direct peer in luxury leather goods and footwear categories serving HNW customers with similar craftsmanship positioning.
• Tiffany & Co. American luxury jeweler (now part of LVMH) with iconic brand heritage, fine and fashion jewelry, watches, and leather accessories. Overlaps with Hermès jewelry collections (gold/silver jewelry, signature collections) and competes for similar gifting and self-purchase occasions among luxury consumers.
• Bottega Veneta: Italian luxury leather goods maison (part of Kering) renowned for its intrecciato woven leather technique and minimalist premium bags. Direct competitor in ultra-luxury leather goods, sharing the craftsmanship-driven, understated-logo positioning that distinguishes it from logo-heavy competitors and parallels Hermès' quiet-luxury appeal.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/hermes
• Facebookfacebook.com/hermes
• Instagraminstagram.com/hermes
• Xx.com/hermes_paris
• LinkedInlinkedin.com/company/2999687

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments3 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hermès International