Adasina Social Capital
Adasina Social Capital is a San Francisco-based registered investment advisor that builds social-justice-screened investment products, including the JSTC ETF and Parametric-distributed SMAs, serving individual, advisor, and institutional investors seeking values-aligned public market exposure.
- Company typePrivate
- Founded2020
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Adasina Social Capital does
Adasina Social Capital (legal entity: Robasciotti and Associates, Inc.) is a privately held, San Francisco-based registered investment advisor founded in 2018 and formally launched in 2020, operating in the impact investing segment. The firm builds and applies a proprietary Social Justice Investment Criteria (SJIC) covering racial, gender, economic, and climate justice through roughly 90 screens and 80+ metrics, sourced in partnership with social justice organizations. Its investment products include the actively managed Adasina Social Justice All Cap Global ETF (JSTC) listed on the NYSE ARCA since December 2020, the Adasina Social Justice Index (JUSTICE) co-developed with index provider VettaFi and impact reporting platform YourStake, and US All Cap Separately Managed Accounts distributed through Parametric with a $250,000 minimum investment.
The firm's business model combines AUM-based fee economics with campaign-driven community engagement. Revenue streams are ETF management fees (recurring on $300M+ AUM) and SMA advisory fees through Parametric. Go-to-market spans direct ETF purchase on public markets for individuals, a values-aligned financial advisor network for mid-market distribution, dedicated institutional sales for family offices and asset allocators, and investor mobilization campaigns that have garnered over $1 trillion in signatory assets across racial, gender, economic, and climate justice initiatives. The firm employs 11-50 staff, transitioned to employee ownership in 2025, and maintains a 60% women/gender-expansive, 60% BIPOC, 60% LGBTQ+ workforce composition as part of its mission alignment.
Adasina Social Capital firmographics
Firmographics- Name
- Adasina Social Capital
- Legal name
- Robasciotti and Associates, Inc. dba Adasina Social Capital
- Website
- https://adasina.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Adasina Social Capital is a San Francisco-based registered investment advisor that builds social-justice-screened investment products, including the JSTC ETF and Parametric-distributed SMAs, serving individual, advisor, and institutional investors seeking values-aligned public market exposure.
- Ownership category
- akta.pro rank
Adasina Social Capital industry classification
Industry- Product category
- Impact Investment Management
- NAICS
- Portfolio Management and Investment Advice (523940), Open-End Investment Funds (525910), Finance and Insurance (52)
- SIC
- Investment Advice (6282), Investors, Nec (6799)
- akta.pro primary industry
- Gender Lens / Diversity, Equity & Inclusion (DEI) Funds (FSANAJAM)
Keywords
Where Adasina Social Capital is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Adasina Social Capital business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- ETF Management Fees: Adasina generates revenue through management fees from its actively managed Adasina Social Justice All Cap Global ETF (Ticker: JSTC), listed on NYSE ARCA. The ETF was launched in December 2020 and screens global companies for social justice criteria.
- Separately Managed Account (SMA) Advisory Fees: Adasina offers US All Cap SMA models through Parametric with a $250,000 minimum investment, generating advisory fees based on assets under management.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Adasina Social Justice All Cap Global ETF (JSTC) |
| Subscription | Annual | Separately Managed Accounts (SMA) |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Adasina Social Capital product offering
Product offeringCore offering
Adasina Social Capital is a registered investment advisor that builds and manages socially screened investment products, including the actively managed Adasina Social Justice All Cap Global ETF (JSTC) listed on NYSE ARCA and US All Cap Separately Managed Accounts offered through Parametric. All products are powered by a proprietary Social Justice Investment Criteria (SJIC) framework of 40+ screens and 80+ metrics covering racial, gender, economic, and climate justice, and the firm runs coordinated investor mobilization campaigns that have garnered over $1 trillion in signatory assets.
Product overview
Adasina Social Capital offers a suite of social justice-focused investment products. The core offering is the Adasina Social Justice All Cap Global ETF (JSTC), a globally diversified all-cap ETF that screens companies using proprietary Social Justice Investment Criteria. The firm also offers Separately Managed Accounts (SMAs) through Parametric for larger institutional investors, and the Adasina Social Justice Index serves as the underlying framework informing all investment products. All products are powered by the proprietary Social Justice Investment Criteria encompassing 40+ screens and 80+ metrics across racial, gender, economic, and climate justice.
Differentiator
Problem solved
Functional benefit
Brands
- Adasina Social Justice All Cap Global ETF (JSTC): A highly diversified, global, all-cap portfolio ETF designed as a values-aligned alternative to traditional public equities index funds.
- Adasina Social Justice Index (JUSTICE)
- Adasina All Cap Global SMA
Products and services
- Adasina Social Justice All Cap Global ETF (JSTC) Publicly traded ETF available for purchase on major investment platforms at market price; designed as a values-aligned alternative to traditional global all-cap equity index funds, screening global companies against racial, gender, economic, and climate justice criteria.
- Adasina All Cap SMA (Separately Managed Accounts) Separately managed account offering a US all-cap equity model through Parametric with a $250,000 minimum investment; targeted at institutional investors and high-net-worth individuals seeking customized social justice-aligned portfolios.
- Adasina Social Justice Index (JUSTICE) Global universe of public equities across all major asset classes screened for social justice criteria; co-created with VettaFi and YourStake and serving as the foundation for Adasina's Public Equities Strategy.
Quantifiable outcome
- Over $1 trillion in assets mobilized through investor campaigns
- +3 more outcomes
Companies that use Adasina Social Capital
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Adasina Social Capital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Adasina Social Capital partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core.
- One Fair WagecoreNational organization of nearly 300,000 restaurant and service workers working to end subminimum wages. One Fair Wage helped identify the subminimum wage as a key contributor to economic, racial, and gender injustice and informed Adasina's Subminimum Wage Investor Dataset. Partners on the Campaign to End the Subminimum Wage.
- Friends of the EarthcoreEnvironmental organization fighting for a healthy and just world for over 50 years. Partner on the Campaign to End Extractive Agriculture, helping mobilize investors around industrial agriculture's harmful effects on communities and environment.
- ETC GroupcoreInternational research and action collective committed to social and environmental justice. Partner on Campaign to End Extractive Agriculture, providing research on concentration in the global food industry through their Food Barons Report.
- American Friends Service Committee (AFSC)coreWorks for a just, peaceful, and sustainable world free of violence, inequality, and oppression. Partner informing Adasina's Racial Justice Investor Dataset through their work on peace and social justice issues.
- Inclusive Development InternationalcoreHuman rights organization making international economic system more just and inclusive. Partner on Campaign to End Extractive Agriculture, supporting capacity building for local organizations defending land and human rights.
- Trans Women of Color Collective (TWOCC)coreGrassroots global initiative led by trans and gender nonconforming people of color. Partner on Gender Equitable Workplaces Campaign, co-developing the 'Upholding Gender Equitable Workplaces: A Handbook for Employers & Investors.'
- VettaFi (formerly EQM Indexes)coreIndex provider that collaborated with Adasina to create the Adasina Social Justice Index (JUSTICE), a global universe of public equities screened for social justice criteria.
- YourStakecoreImpact reporting platform that collaborated with Adasina on the Social Justice Index and investor datasets. Provides tools for advisors to investigate and report on social justice issues in portfolios.
- ParametriccoreInvestment management firm through which Adasina offers its US All Cap Separately Managed Account (SMA) model with $250,000 minimum investment.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Adasina Social Capital competitors and assessment
Company assessmentBroad incumbents
- Parnassus Investments: One of the larger U.S. ESG-focused asset managers with core equity and fixed-income funds applying sustainable investment criteria. Comparable as an ESG-screened public market manager, though broader in product set and distribution than Adasina.
- Calvert Impact Capital: Long-established impact investing firm (part of Morgan Stanley) offering fixed-income and equity products targeting measurable social and environmental outcomes. Comparable as a mission-aligned investment manager with community partnerships, though significantly larger and broader in scope.
- Natixis Investment Managers (Loomis Sayles ESG, Mirova): Large global asset manager with multiple ESG/sustainable affiliates (Mirova, Loomis Sayles Responsible Investing) offering impact equity and fixed-income strategies. Comparable at the strategy level as a provider of rigorous, mission-driven sustainable public market strategies.
Direct peers
- Trillium Asset Management: Boston-based ESG-focused asset manager offering mutual funds and SMAs with community-engaged investment strategies. Comparable as a values-aligned public equity manager with explicit social/environmental screens and long-standing impact identity.
- Green Century Funds: Environmental-focused mutual fund family applying rigorous fossil-fuel and sustainability screens. Comparable as a values-driven, screen-based public equity manager with advocacy DNA, though narrower (environment-only) than Adasina's social-justice lens.
- Domini Impact Investments: Pioneer of social- and environmental-screened mutual funds, offering the Domini Impact Equity Fund and related strategies. Directly comparable as an actively managed public equity impact manager with rigorous community-informed criteria and a long-standing impact narrative.
- Boston Trust Walden: Employee-owned (ESOP) ESG asset manager offering SMAs and funds applying rigorous social and environmental screens. Highly comparable in structure (employee-owned, values-aligned), product set (SMAs and screened equities), and institutional/client base.
Emerging players
- Ethic: Technology-driven ESG/SRI platform serving RIAs and institutional clients with customizable values-based portfolios. Comparable as a younger, values-aligned investment platform serving advisors and institutions, though more technology-platform oriented than Adasina.
- Newday Impact Investing: Emerging impact ETF issuer offering thematic sustainable ETFs (e.g., human rights, ocean, climate). Comparable as a smaller, thematic-screened ETF provider with explicit social-justice themes targeting conscious investors.
Others
- YourStake: Impact reporting and data platform for advisors that co-developed the Adasina Social Justice Index and supporting datasets. Comparable as an enabling ecosystem partner providing social-justice impact measurement infrastructure used by Adasina and its advisor network.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Adasina Social Capital social profiles
Digital presenceAdasina Social Capital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Adasina Social Capital leadership team
Management profileNumber of profiles
Profiles13 records
Adasina Social Capital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Adasina Social Capital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Adasina Social Capital
What does Adasina Social Capital do?
Adasina Social Capital is a registered investment advisor that builds and manages socially screened investment products, including the actively managed Adasina Social Justice All Cap Global ETF (JSTC) listed on NYSE ARCA and US All Cap Separately Managed Accounts offered through Parametric. All products are powered by a proprietary Social Justice Investment Criteria (SJIC) framework of 40+ screens and 80+ metrics covering racial, gender, economic, and climate justice, and the firm runs coordinated investor mobilization campaigns that have garnered over $1 trillion in signatory assets.
Is Adasina Social Capital a public or private company?
Adasina Social Capital is a private company. It is classified as management employee owned and is currently operating.
When was Adasina Social Capital founded?
Adasina Social Capital was founded in 2020. It employs 11 to 50 people.
Where is Adasina Social Capital based?
Adasina Social Capital is headquartered in San Francisco, United States, in the North America region.
How does Adasina Social Capital make money?
Two revenue lines are on record. ETF Management Fees are the primary driver. The others are separately Managed Account (SMA) Advisory Fees.
Who are Adasina Social Capital's main competitors?
Broad incumbents on record are Parnassus Investments, Calvert Impact Capital and Natixis Investment Managers (Loomis Sayles ESG, Mirova). Direct peers are Trillium Asset Management, Green Century Funds, Domini Impact Investments and Boston Trust Walden. Emerging players are Ethic and Newday Impact Investing. YourStake is listed as an others.
Does Adasina Social Capital have an API?
No public API is recorded for Adasina Social Capital.
What industry is Adasina Social Capital in?
Adasina Social Capital's product category is Impact Investment Management. Its primary akta.pro industry code is FSANAJAM, Gender Lens / Diversity, Equity & Inclusion (DEI) Funds. Its NAICS code is 523940 and its SIC code is 6282.