Lamark Media
Lamark Media is a Boca Raton-based integrated digital marketing firm, founded in 2008, that combines marketing strategy, proprietary Portfolio Theory® methodology, AI/Ad-tech products, and media supply procurement to serve brands and channel partners including agencies, media companies, technology platforms, PE firms, and consultancies.
- Company typePrivate
- Founded2008
- HeadquartersBoca Raton, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Lamark Media firmographics
Firmographics- Name
- Lamark Media
- Legal name
- Lamark Media
- Website
- https://lamarkmedia.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lamark Media is a Boca Raton-based integrated digital marketing firm, founded in 2008, that combines marketing strategy, proprietary Portfolio Theory® methodology, AI/Ad-tech products, and media supply procurement to serve brands and channel partners including agencies, media companies, technology platforms, PE firms, and consultancies.
- Ownership category
- akta.pro rank
Lamark Media industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Direct Mail Advertising (54186)
- SIC
- Services-Direct Mail Advertising Services (7331), Wholesale-Professional & Commercial Equipment & Supplies (5040), Wholesale-Durable Goods (5000)
- akta.pro primary industry
- Customer Communications Management (CCM) & Transactional Messaging (MPAAAIAL)
- akta.pro secondary industries
- Full-Service Media Planning & Buying (MPAAABAA), Customer Retention, Win-Back & Churn Reduction Programs (MPAAAIAH)
Keywords
Where Lamark Media is headquartered
LocationHeadquarters
- HQ city
- Boca Raton
- HQ country
- United States
- HQ region
- North America
Markets served
Lamark Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Marketing Strategy and Execution Services: Provides marketing strategy and execution services to help companies and brands acquire new customers and drive incremental growth directly in the market.
- Channel Partner Solutions: Strategic outsourced solutions for marketing agencies, media companies, technology platforms, private equity or consulting firms, including white-label capability extension and digital media supply procurement and optimization.
- LM Direct Performance Marketing: Integrated performance marketing solutions for B2C and B2B brands using Portfolio Theory® methodology.
Go-to-market motion1 record
Distribution channels2 records
Lamark Media product offering
Product offeringCore offering
Lamark Media delivers integrated performance marketing through two products: LM Direct combines paid media and CRM strategy with execution under the proprietary Portfolio Theory® methodology, while LM Supply is a white-label capability-extension service that enables agencies and brands to scale marketing execution without building internal resources.
Differentiator
Problem solved
Functional benefit
Brands
- LM Direct: Integrated performance marketing solutions for B2C and B2B brands with Portfolio Theory, where finance meets marketing.
- LM Supply
Products and services
- LM Direct LM Direct is an integrated performance marketing offering that combines paid media and CRM strategy with execution, designed for brands seeking a single partner to manage and optimize marketing investments.
- LM Supply LM Supply is a white-label capability-extension service that provides agencies and brands with additional marketing execution resources under their own brand.
Companies that use Lamark Media
Customer profileSegments2 records
Ideal customer profiles2 records
Lamark Media technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Lamark Media partnerships and signals
Strategic signalScale indicators1 record
Lamark Media competitors and assessment
Company assessmentMarket position
Customer concentration
Lamark Media social profiles
Digital presenceLamark Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lamark Media leadership team
Management profileNumber of profiles
Profiles1 record
Lamark Media funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lamark Media M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lamark Media
What does Lamark Media do?
Lamark Media delivers integrated performance marketing through two products: LM Direct combines paid media and CRM strategy with execution under the proprietary Portfolio Theory® methodology, while LM Supply is a white-label capability-extension service that enables agencies and brands to scale marketing execution without building internal resources.
Is Lamark Media a public or private company?
Lamark Media is a private company. It is classified as venture growth investor backed and is currently operating.
When was Lamark Media founded?
Lamark Media was founded in 2008. It employs 11 to 50 people.
Where is Lamark Media based?
Lamark Media is headquartered in Boca Raton, United States, in the North America region.
How does Lamark Media make money?
Three revenue lines are on record. Marketing Strategy and Execution Services are the primary driver. The others are channel Partner Solutions and LM Direct Performance Marketing.
Does Lamark Media have an API?
No public API is recorded for Lamark Media.
What industry is Lamark Media in?
Lamark Media's product category is Digital Marketing Services. Its primary akta.pro industry code is MPAAAIAL, Customer Communications Management (CCM) & Transactional Messaging, with a secondary code of MPAAABAA, Full-Service Media Planning & Buying. Its NAICS code is 54186 and its SIC code is 7331.