NTTEast
- Company typePrivate
- Founded1999
- HeadquartersTokyo (Shinjuku), Japan
- Headcount101–250
- GTM typeB2B
- OfferingServices
NTTEast firmographics
Firmographics- Name
- NTTEast
- Legal name
- NTT東日本株式会社
- Website
- https://business.ntt-east.co.jp
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
NTTEast industry classification
Industry- Product category
- Telecommunications and Business ICT Services
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Security Systems Services (except Locksmiths) (561621)
- SIC
- Telephone Communications (No Radiotelephone) (4813), Computer Communications Equipment (3576), Communications Services, Nec (4899), Services-Telephone Interconnect Systems (7385)
- akta.pro primary industry
- Network Backbone & Core IP Transport (Long-Haul/Metro IP) (HDAIAFAG)
- akta.pro secondary industries
- Network & Connectivity Support (LAN/WAN, Wi‑Fi, ISP/Telco) (BPAAACAD), Network, Infrastructure & Data Center Integration (BPAEAAAK)
Keywords
Where NTTEast is headquartered
LocationHeadquarters
- HQ city
- Tokyo (Shinjuku)
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
NTTEast business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Infrastructure, Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Telecommunications / Internet Access Services: Recurring monthly subscription revenue from fiber optic internet (フレッツ光, フレッツ 光クロス Biz), VPN services, wide-area Ethernet, and local 5G services. Includes ISP fees, network connection charges, and broadband universal service charges.
- ICT & Cloud Services: Recurring and per-transaction revenue from cloud hosting, AI/IoT solutions (AIよみと～る, おまかせRPA, IoT sensors), e-learning platforms (ひかりクラウド スマートスタディ), file storage services (コワークストレージ, フレッツ・あずけ～るPRO), and video surveillance/AI detection (MIMAMORI AI, ギガらくカメラ).
- Information Security Services: Revenue from managed security services including おまかせクラウドアップセキュリティ, おまかせサイバーみまもり, cybersecurity incident response hotline ( бесплатная initial consultation + paid remote support starting at 297,000 JPY).
- Outsourcing & Back-Office Services: おまかせ はたラクサポート and related services providing HR, accounting, and IT outsourcing functions via SaaS integrations (kintone, freee, クラウドサイン, etc.) on a subscription basis.
- Information & Communications Equipment Sales: One-time and recurring revenue from business phones, office telephones, color/monochrome copiers, fax machines, routers, VoIP gateways, emergency alert devices, and related hardware.
- Professional Services & Consulting: Fees for IT implementation, network setup, system migration, consulting, managed services, and technical support contracts including diamond support programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | フレッツ 光クロス オフィスタイプ — up to 10Gbps fiber with 24/7 support |
| Subscription | Monthly | フレッツ 光ネクスト オフィスタイプ・ファミリー — up to 1Gbps fiber |
| Subscription | Monthly | フレッツ 光ネクスト オフィスタイプ・マンション — up to 1Gbps fiber for multi-tenant buildings |
| One time/ perpetual license | Monthly | Initial Installation Fees for フレッツ光 |
| Subscription | Multi-year contract | おまかせセキュリティ事故駆け込み窓口 — Cybersecurity incident response hotline |
| Subscription | Multi-year contract | Information Security e-Learning (一般企業向け) — via NetLearning |
| Subscription | Monthly | Partner OEM / White-label pricing — Cloud Gateway, VPN series, Local 5G |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels9 records
NTTEast product offering
Product offeringCore offering
NTT East Japan provides fiber optic internet connectivity, IP-VPN and SD-WAN networking, business telephony, cloud connectivity to AWS/Azure/Google Cloud/Oracle, managed security, AI/RPA automation, IoT/Local 5G solutions, and back-office outsourcing primarily to businesses and public sector organizations across eastern Japan. The company also sells business phone hardware and data center services, and operates a partner program allowing resale, white-label, and API integration of its network services.
Product overview
NTT East provides a comprehensive telecommunications and ICT portfolio for Japanese businesses, centered on its Flet's fiber optic network infrastructure. The core offering includes fiber internet services (フレッツ光, フレッツ 光クロス Biz at 10Gbps), VPN connectivity solutions (フレッツ・VPN プライオ, フレッツ・VPN ワイド, Managed SD-WAN), and business telephony (ひかり電話, ひかりクラウドPBX, SmartNetcommunity business phones). The portfolio extends into cloud services (Cloud Gateway series for AWS/Azure connectivity, server hosting, storage), AI-powered solutions (AIよみと～る OCR, MIMAMORI AI video analytics, おまかせRPA automation, generative AI services), security services (おまかせサイバーみまもり, security incident response), and managed outsourcing (おまかせ はたラクサポート back-office services). Local 5G (ギガらく5G) and IoT solutions (Wi-Fi HaLow, 置くだけIoТ) address enterprise connectivity needs, while data center services and comprehensive support complete the offering for organizations across all scales.
Differentiator
Problem solved
Functional benefit
Brands
- フレッツ光: Fiber optic internet connection service for businesses
- フレッツ 光クロス Biz
- ギガらくWi-Fi
- ひかり電話
- BizDrive
- おまかせ はたラクサポート
- MIMAMORI AI
- ギガらく5G
- AIよみと～る
- ひかりクラウドPBX
Products and services
- フレッツ光 (Flet's Hikari)
Quantifiable outcome
- フレッツ 光クロス Biz delivers up to 10Gbps connectivity with minimum 10Mbps guaranteed bandwidth and 99.99% availability SLA (with refund mechanism)
- +3 more outcomes
Companies that use NTTEast
Customer profileNamed customers8 records
Segments8 records
Ideal customer profiles6 records
NTTEast technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability9 records
Feature7 records
NTTEast partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered minor and core.
- ベルフェイス株式会社 (bellFace)minorNTT East partners with bellFace to offer online business consultation services, allowing sales representatives to conduct video conferences with customers using shared screen functionality while on phone calls.
- AWS (Amazon Web Services)coreCloud Gateway Cross Connect service enables secure private network connections from NTT East's フレッツ VPN infrastructure to AWS cloud services. NTT East provides AWS and Azure implementation and operation support services for enterprise customers.
- Microsoft (Azure / Microsoft 365)coreCloud Gateway series provides secure private connectivity to Microsoft Azure and Microsoft 365. NTT East supports enterprise customers with Microsoft 365 implementation as part of its ICT/cloud portfolio.
- Google Cloud Platform (Google Cloud)coreCloud Gateway Cross Connect supports private network connections to Google Cloud Platform, enabling enterprise customers to access GCP services over NTT East's secure closed network.
- Cisco SystemscoreManaged SD-WAN service is powered by Cisco's SD-WAN technology, providing nationwide closed network service with centralized controller management, internet breakout, and mobile connectivity options.
- NTT (Parent / Group)coreNTT East collaborates with NTT group companies and partner enterprises/universities on innovation initiatives including Local 5G Open Lab, Smart Innovation Lab (仙台), and REIWA Project for regional co-creation.
- 株式会社ネットラーニング (NetLearning)minorNTT East resells NetLearning's information security e-learning courses (ケースで学ぶ！情報セキュリティ 最新脅威) to its business customers. Billing is handled directly by NetLearning; NTT East serves as the distribution channel.
- NTTアドバンステクノロジ株式会社 (NTT-AT)minorNTT-AT is introduced to customers requiring on-site cybersecurity incident response and forensic analysis services through NTT East's security incident hotline. NTT-AT provides field investigation, impact analysis, and recovery support.
- AOSデータ株式会社 (AOS Data)minorAOS Data is introduced to customers requiring digital forensics services, particularly for mobile device investigations and internal fraud/forensic analysis, through NTT East's security incident hotline.
- 筑波大学 (University of Tsukuba)minorNTT East conducts infrastructure tours and educational programs with University of Tsukuba students, including tours of the とう道 underground tunnel network to foster future telecommunications talent.
- 光コラボレーション事業者 (光コラボ) PartnerscoreNumerous 光コラボレーション事業者 (ISP and service providers) resell NTT East's 光 fiber infrastructure under their own brands. This is a core distribution channel for expanding fiber internet service reach.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
NTTEast competitors and assessment
Company assessmentBroad incumbents
- SoftBank Corp: Major competitor with SoftBank Hikari (using NTT East's fiber wholesale) plus Yahoo BB and enterprise cloud services. Direct overlap on fiber-to-the-business and mobile broadband substitutes; broader portfolio includes mobile and Yahoo!/PayPay ecosystem.
- KDDI: Japan's second-largest integrated telecom carrier offering au Hikari fiber, mobile, and enterprise ICT services. Comparable on the fiber access layer and enterprise SD-WAN/cloud-connect business, with broader mobile/wireless exposure that NTT East lacks.
Direct peers
- Internet Initiative Japan (IIJ): Leading independent B2B network services and cloud provider in Japan, offering IP-VPN, SD-WAN, managed security, and cloud connectivity (IIJ GIO). Comparable to NTT East on enterprise networking, VPN, and multi-cloud integration, though IIJ lacks owned last-mile fiber infrastructure.
- @nifty (Nifty Corp): Long-standing Japanese ISP and 光コラボ partner reselling NTT East's Flet's fiber wholesale services, with additional cloud, VPN, and hosting offerings for SMBs. Comparable as a value-added reseller of the same underlying fiber infrastructure.
- NTT West (NTT西日本): Sister regional telecom operator under NTT Corporation covering western Japan. Most direct comparable: same Flet's Hikari fiber platform, identical product portfolio (10Gbps Cross, VPN, Cloud Gateway), and similar B2B/government customer mix — but operating in a different geographic territory.
- NTT Communications (NTT Com / NTT Ltd): Sister company in NTT group focused on global enterprise services (Arcstar universal ONE, IP-VPN, cloud, data center). Overlaps with NTT East on Cloud Gateway, VPN, and data center offerings but addresses international/multi-national enterprise customers globally.
- JCOM (J:COM): Cable TV / connectivity operator owned by KDDI, providing fiber and business network services primarily via HFC and FTTH in Eastern Japan. Direct competitor for SMB and residential connectivity, especially in multi-dwelling unit segments.
- Sony Network Communications (NURO Biz): NURO brand provides 2Gbps/10Gbps fiber with strong consumer/SMB appeal and recently launched NURO Biz for businesses. Competes head-to-head with NTT East on speed leadership and price in the high-speed fiber segment.
Emerging players
- Rakuten Mobile / Rakuten Hikari: Newer entrant offering mobile and Rakuten Hikari (using wholesale fiber) with aggressive pricing and bundled mobile/fiber strategy. Threatens NTT East in price-sensitive segments and represents the mobile-substitution risk for fixed-line ARPU.
Regional players
- Tokai Communications: Regional fiber and network operator primarily serving the Tokai (Nagoya) region with similar FTTH and enterprise connectivity services. Comparable business model but geographically focused on central Japan, complementary rather than directly competitive to NTT East.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
NTTEast social profiles
Digital presenceNTTEast financial estimates
Financial estimateRevenue estimate
Valuation estimate
NTTEast leadership team
Management profileNumber of profiles
Profiles1 record
NTTEast funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NTTEast M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NTTEast
What does NTTEast do?
NTT East Japan provides fiber optic internet connectivity, IP-VPN and SD-WAN networking, business telephony, cloud connectivity to AWS/Azure/Google Cloud/Oracle, managed security, AI/RPA automation, IoT/Local 5G solutions, and back-office outsourcing primarily to businesses and public sector organizations across eastern Japan. The company also sells business phone hardware and data center services, and operates a partner program allowing resale, white-label, and API integration of its network services.
Is NTTEast a public or private company?
NTTEast is a private company. It is classified as corporate owned and is currently operating.
When was NTTEast founded?
NTTEast was founded in 1999. It employs 101 to 250 people.
Where is NTTEast based?
NTTEast is headquartered in Tokyo (Shinjuku), Japan, in the Asia region.
How does NTTEast make money?
Six revenue lines are on record. Telecommunications / Internet Access Services are the primary driver. The others are ICT & Cloud Services, information Security Services, outsourcing & Back-Office Services, information & Communications Equipment Sales and professional Services & Consulting.
Who are NTTEast's main competitors?
Broad incumbents on record are SoftBank Corp and KDDI. Direct peers are Internet Initiative Japan (IIJ), @nifty (Nifty Corp), NTT West (NTT西日本), NTT Communications (NTT Com / NTT Ltd), JCOM (J:COM) and Sony Network Communications (NURO Biz). Rakuten Mobile / Rakuten Hikari is listed as an emerging player. Tokai Communications is listed as a regional player.
Does NTTEast have an API?
Yes. NTT East offers API and OEM services to business partners, including VPN services (フレッツ・VPN プライオ, フレッツ・VPN ワイド) and Cloud Gateway series APIs for cloud connectivity. Partners can combine NTT East services with their own solutions through wholesale/OEM/API distribution.
What industry is NTTEast in?
NTTEast's product category is Telecommunications and Business ICT Services. Its primary akta.pro industry code is HDAIAFAG, Network Backbone & Core IP Transport (Long-Haul/Metro IP), with a secondary code of BPAAACAD, Network & Connectivity Support (LAN/WAN, Wi‑Fi, ISP/Telco). Its NAICS code is 518 and its SIC code is 4813.