Water Intelligence
Water Intelligence plc is an AIM-listed environmental services and technology company providing leak detection, repair, and IoT-enabled water monitoring through a 150-location US franchise network and international municipal solutions business serving residential, commercial, and utility customers.
- Company typePublic
- Founded2010
- HeadquartersPalm Springs, United States
- Headcount251–500
- GTM typeB2B
- OfferingServices
What Water Intelligence does
Water Intelligence plc is an AIM-listed environmental services and technology company that detects, locates, and remediates water leaks across residential, commercial, and municipal end markets. The group operates two principal businesses: American Leak Detection (ALD), a 150-location US franchise and corporate-operated service network covering 46 states, and Water Intelligence International (WII), which provides bespoke municipal solutions and sewer surveys across the UK, Ireland, Australia, Canada, and projects in the EU, Middle East, and Caribbean. A third subsidiary, SEEEN, focuses on water infrastructure technology.
The company's core technology platform comprises proprietary, minimally invasive leak detection tools refined over 50 years, IoT-enabled wireless monitoring devices (StreamLabs), smart water monitoring products (Bluebot, resold via strategic partnership), and the patented Ditch-Liner water management system. These capabilities are integrated with a Salesforce CRM backbone that supports insurance and property management B2B channels. AI tooling is embedded in CRM workflows for data security and leak detection analysis, with R&D relationships at Columbia, Yale, Stanford, and University of Chicago underpinning platform development. American Leak Detection maintains an annual SOC audit for systems operations and controls.
Water Intelligence makes money through four intertwined revenue streams: (i) professional services revenue from leak detection, repair, and aftercare delivered across residential, commercial, and municipal customers; (ii) recurring franchise fees and royalties from the ALD franchise network; (iii) hardware sales of StreamLabs and Bluebot monitoring devices through service locations and insurance channels; and (iv) bespoke municipal projects through WII. The go-to-market combines enterprise field sales, franchise channels, and pre-approved insurer and property management partnerships. FY2025 revenue was $90.4M with $16.5M EBITDA (18% margins); B2B channels grew 16% and international revenue grew 38% in Q1 2026. The capital structure was refinanced through M&T Bank in August 2024 at 6.35% fixed through 2029 with a 1.2x net debt to EBITDA ratio.
Water Intelligence firmographics
Firmographics- Name
- Water Intelligence
- Legal name
- Water Intelligence plc
- Website
- https://waterintelligence.co.uk
- Company type
- Public
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Water Intelligence plc is an AIM-listed environmental services and technology company providing leak detection, repair, and IoT-enabled water monitoring through a 150-location US franchise network and international municipal solutions business serving residential, commercial, and utility customers.
- Ownership category
- akta.pro rank
Water Intelligence industry classification
Industry- Product category
- Water Leak Detection and Repair Services
- NAICS
- Totalizing Fluid Meter and Counting Device Manufacturing (334514), Water, Sewage and Other Systems (2213)
- SIC
- Totalizing Fluid Meters & Counting Devices (3824), Water Supply (4941)
- akta.pro primary industry
- Network Monitoring & Smart Water Sensors (Pressure/Flow/Noise Loggers, IoT) (EUANAKAB)
- akta.pro secondary industries
- Active Leak Detection & Acoustic Surveying (Ground Mics, Correlators, Hydrophones) (EUANAKAA), Real-Time Leak Alarms & Event Management (Analytics Platforms, Workflows) (EUANAKAK), Commercial/Residential Building Water Management & Leak Analytics Services (HSAHAGAK)
Keywords
Where Water Intelligence is headquartered
LocationHeadquarters
- HQ city
- Palm Springs
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Water Intelligence business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure
Revenue model
- Leak Detection and Repair Services: Core service revenue from franchise-operated and corporate-operated locations providing leak detection, repair, and aftercare services across residential, commercial, and municipal segments.
- Franchise Fees and Royalties: Ongoing franchise fees and royalties from the ALD franchise network operating across 46 US states.
- Product Sales (StreamLabs, Bluebot): Sales of monitoring devices including StreamLabs wireless monitoring and Bluebot smart water monitoring products through ALD locations and insurance channels.
- Municipal Solutions (WII): Bespoke solutions for utilities and infrastructure operators including sewer surveys and water management for international markets (UK, Ireland, Australia, Canada).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | B2B Insurance Channel |
| Subscription | Annual | Franchise Network |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Water Intelligence product offering
Product offeringCore offering
Water Intelligence operates a tech-enabled services platform for water infrastructure through American Leak Detection (ALD), providing minimally invasive leak detection, repair, and aftercare services across 150+ franchise and corporate locations in 46 US states, and Water Intelligence International (WII) for municipal water and wastewater solutions abroad. The company sells proprietary IoT-enabled monitoring hardware (StreamLabs wireless monitors, Bluebot smart devices) and patented water management systems (Ditch-Liner), integrating AI-driven CRM analytics with insurance, property management, and utility customer channels.
Product overview
Water Intelligence operates a dual-platform model comprising American Leak Detection (ALD) providing leak detection and repair services across 46 US states with 150+ locations, and Water Intelligence International (WII) scaling operations internationally. The company offers technology-enabled solutions including StreamLabs wireless monitoring devices integrated with Salesforce CRM, Bluebot smart water monitoring devices, and proprietary tools such as the Ditch Liner patented water management system. The portfolio includes SEEEN subsidiary for specialized water infrastructure solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- American Leak Detection (ALD) Premier leak detection, repair, and aftercare services platform operating 150+ franchise and corporate locations across 46 US states; serves residential, commercial, and B2B (insurance and property management) customers with proprietary minimally invasive leak detection tools.
- Water Intelligence International (WII) International platform providing bespoke leak detection, sewer survey, and water network management solutions for municipal and infrastructure customers in the UK, Ireland, Australia, and Canada, with projects in the EU, Middle East, and Caribbean.
- SEEEN Water Intelligence subsidiary providing water infrastructure solutions and technology development for the Group.
- StreamLabs Wireless Water Monitoring Wireless IoT-enabled water monitoring devices integrated with Salesforce CRM, enabling 24/7 real-time leak detection and water management for B2B insurance and property management customers.
- Bluebot Smart Water Monitoring Smart water monitoring devices resold through a strategic partnership, available via paid B2B pilots through the American Leak Detection subsidiary's insurance and property management channels.
- Ditch-Liner Patented Water Management System Patented non-invasive water management system technology for water infrastructure deployment, registered/granted as intellectual property of Water Intelligence.
Quantifiable outcome
- Revenue growth of 9% to $90.4m in FY2025
- +3 more outcomes
Companies that use Water Intelligence
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Water Intelligence technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature4 records
Water Intelligence partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- BluebotcoreStrategic Bluebot partnership announced after Q1 2026 quarter end. Bluebot smart water monitoring devices are resold through ALD's insurance channels and B2B pilots. Partnership positions company for exponential sales growth by end of 2026.
- StreamLabs Inc.coreStrategic partnership with StreamLabs Inc. for water monitoring products through ALD's insurance channels. StreamLabs wireless monitoring devices are integrated with Salesforce CRM. Partnership supports B2B channel growth strategy.
- ChubbcoreStreamLabs/Chubb partnership for insurance-connected water monitoring solutions. ALD serves as the service delivery partner for Chubb insurance policyholders requiring leak detection services.
- Grant Thornton UK LLPcoreNOMAD (Nominated Advisor) for AIM listing requirements and corporate governance advisory.
- Crowe UK LLPcoreExternal auditors for annual reports and accounts.
- Neville Registrars LimitedminorShare registrar providing shareholder services and management of shareholding.
- Columbia University, Yale University, Stanford University, University of ChicagominorTechnology R&D relationships with major universities for proprietary product development and commercialization of technology-based solutions.
Scale indicators17 records
Recent moves9 records
Expansion highlights6 records
Water Intelligence competitors and assessment
Company assessmentBroad incumbents
- Mueller Water Products Inc. US-listed manufacturer of water infrastructure products including smart water meters, valves, and pipe diagnostics (e.g., EchoShore leak detection). Comparable on serving US municipal water utilities with leak detection and metering solutions, though Mueller operates across a broader cast iron and ductile iron pipeline portfolio.
- Watts Water Technologies Inc. US-listed provider of plumbing, flow control, and water quality products with leak detection/connectivity solutions serving commercial, residential and light industrial markets. Comparable on residential and commercial water management product mix versus Water Intelligence's residential leak detection services and Bluebot devices.
- Pentair plc: Global water treatment and flow solutions company serving residential, commercial, and industrial customers with connected/smart water products. Comparable on commercial water management and smart water monitoring product strategy, though much larger and more diversified into pool and treatment verticals.
- Xylem Inc. Global water technology leader spanning pumps, treatment, and smart infrastructure including acquired Pure Technologies for leak detection and SmartBall/Sahara inspection services. Comparable on municipal utility water management solutions, but operates at much larger scale across a broader portfolio than Water Intelligence's specialized leak detection focus.
- SPX Technologies Inc. US-listed industrial technology platform with water/leak detection products (including CUES and Radiodetection assets) serving utility infrastructure markets. Comparable on diagnostic/sensing technology for water networks and utility customer base, though SPX operates a broad multi-vertical industrial portfolio.
Direct peers
- Halma plc: UK-listed safety/environmental technology group that owns water leak detection subsidiaries (HWM Global, Palmer Environmental, Hydreka) selling acoustic and IoT monitoring products to municipal utilities globally. Closest direct peer given overlapping product portfolio, municipal utility customer base, and international go-to-market via WII's same geographies.
- Itron Inc. NASDAQ-listed provider of smart water meters and network monitoring IoT platforms for utilities, with analytics for leak detection and non-revenue water reduction. Directly comparable on smart water sensing technology and municipal utility customer segment to Water Intelligence's StreamLabs/Bluebot offering.
- Gutermann Technology GmbH: Specialist manufacturer of acoustic leak detection equipment and smart water network sensors (Zonescan) serving utilities internationally. Tightly comparable on leak detection product technology and municipal utility customer base to Water Intelligence's ALD detection services and monitoring platform.
- Badger Meter Inc. US-listed manufacturer of flow measurement and smart water meters with cellular/IoT connectivity for utilities and commercial customers. Comparable on metering hardware, IoT-enabled monitoring, and recurring software/analytics revenue versus Water Intelligence's smart water monitoring product line.
Others
- Severn Trent plc: Major UK-listed water utility with substantial leak reduction programmes and procurement budgets for NRW services. Relevant as a buyer/end-customer comparable for Water Intelligence's WII municipal solutions rather than a direct competitor — useful for sizing the served market for water utility leak detection services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Water Intelligence social profiles
Digital presenceWater Intelligence compliance and trust
Trust signalCompliance1 record
Water Intelligence financial estimates
Financial estimateRevenue estimate
Valuation estimate
Water Intelligence leadership team
Management profileNumber of profiles
Profiles9 records
Water Intelligence subsidiaries and ownership
Company hierarchySubsidiaries3 records
Water Intelligence funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Water Intelligence M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Water Intelligence
What does Water Intelligence do?
Water Intelligence operates a tech-enabled services platform for water infrastructure through American Leak Detection (ALD), providing minimally invasive leak detection, repair, and aftercare services across 150+ franchise and corporate locations in 46 US states, and Water Intelligence International (WII) for municipal water and wastewater solutions abroad. The company sells proprietary IoT-enabled monitoring hardware (StreamLabs wireless monitors, Bluebot smart devices) and patented water management systems (Ditch-Liner), integrating AI-driven CRM analytics with insurance, property management, and utility customer channels.
Is Water Intelligence a public or private company?
Water Intelligence is a public company. It is classified as public and is currently operating.
When was Water Intelligence founded?
Water Intelligence was founded in 2010. It employs 251 to 500 people.
Where is Water Intelligence based?
Water Intelligence is headquartered in Palm Springs, United States, in the North America region.
How does Water Intelligence make money?
Four revenue lines are on record. Leak Detection and Repair Services are the primary driver. The others are franchise Fees and Royalties, product Sales (StreamLabs, Bluebot) and municipal Solutions (WII).
Who are Water Intelligence's main competitors?
Broad incumbents on record are Mueller Water Products Inc., Watts Water Technologies Inc., Pentair plc, Xylem Inc. and SPX Technologies Inc.. Direct peers are Halma plc, Itron Inc., Gutermann Technology GmbH and Badger Meter Inc.. Severn Trent plc is listed as an others.
Does Water Intelligence have an API?
No public API is recorded for Water Intelligence.
What industry is Water Intelligence in?
Water Intelligence's product category is Water Leak Detection and Repair Services. Its primary akta.pro industry code is EUANAKAB, Network Monitoring & Smart Water Sensors (Pressure/Flow/Noise Loggers, IoT), with a secondary code of EUANAKAA, Active Leak Detection & Acoustic Surveying (Ground Mics, Correlators, Hydrophones). Its NAICS code is 334514 and its SIC code is 3824.