REDW

What REDW does

REDW is a privately held, mid-sized professional services firm headquartered in Albuquerque, New Mexico. Founded in 1983 and operating with 101-250 employees, the firm delivers corporate accounting and economic advisory services through its subsidiaries, with a service mix centered on audit, tax, and advisory engagements typical of a regional CPA practice. Its operating geographies have historically been concentrated in the Southwest US, anchored by its Albuquerque headquarters; that footprint has begun to widen, with a Las Vegas, Nevada office opened in March 2026 and an announced December 2023 acquisition of Oregon-based Grove, Mueller & Swank P.C., representing REDW's first move outside the Southwest and into the Pacific Northwest. The firm is led by a COO (Kerry Prine) and a partner group of principals across tax, audit, and advisory disciplines, supported by functional directors in marketing, HR, finance, and office administration.

REDW generates revenue through professional services fees tied to engagement-based billing on audit, tax, and advisory work — standard for a regional accounting firm — with no productized offering or technology platform identified in the available data. Pricing is not publicly disclosed, and no specific marketing, distribution, or channel strategy is documented beyond direct client engagement inherent to professional services delivery. There is no evidence of proprietary software, AI/ML capabilities, third-party integrations, or technology-enabled service lines; REDW operates as a traditional human-capital-intensive advisory firm. The reported operating status is active, the firm is privately held with no disclosed institutional ownership, and its near-term trajectory is best characterized by measured geographic expansion via de novo openings and tuck-in M&A rather than product or technology disruption.

Name

REDW

Website

https://redw.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

101–250 employees

Short description

REDW is a privately held, Albuquerque-based accounting and economic advisory firm founded in 1983, providing audit, tax, and advisory services to corporate clients, and expanding from the Southwest into Nevada and the Pacific Northwest.

Ownership category

akta.pro rank

Product category

Accounting and Advisory Services

NAICS

Administrative Management and General Management Consulting Services (541611)

SIC

Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Transfer Pricing & International Tax Services (BPAHABAI)

Keywords

• Audit and assurance
• Tax advisory services
• Accounting consulting
• Corporate tax preparation
• Business advisory services

Headquarters

HQ city

Albuquerque

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Core offering

REDW is a regional accounting firm delivering audit and assurance, tax planning and preparation, and business advisory services to corporate and organizational clients. The firm operates from offices in Albuquerque and Las Vegas and is expanding into Oregon, supporting clients with corporate accounting and economic advisory needs.

Product overview

REDW is an Albuquerque-based accounting firm that offers professional services including audit, tax, and advisory services. The company has been expanding its operations, with recent expansions to Las Vegas, Nevada, and plans to acquire Grove, Mueller & Swank P.C. in Oregon. Based on the available source data, no specific named products, modules, or distinct service offerings have been identified.

Differentiator

Problem solved

Functional benefit

Products and services

• Audit and Assurance Services Independent audit and assurance services delivered to corporate and organizational clients for financial statement and regulatory compliance purposes.
• Tax Services Corporate tax planning, preparation, and compliance services for business clients operating across multiple jurisdictions.
• Business and Economic Advisory Business advisory and economic advisory services supporting corporate clients on strategic, operational, and financial decisions.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Grove, Mueller & Swank P.C.flagshipStrategic or Co-development Partner · 4 December 2023REDW is planning to acquire Oregon-based Grove, Mueller & Swank P.C., marking its first expansion outside the Southwest region. This acquisition represents a strategic expansion of REDW's geographic footprint and service capabilities into the Pacific Northwest market.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Eide Bailly: Top-20 US accounting firm with offices across the Mountain West, Midwest, and Southwest. Closely comparable to REDW in scale, regional multi-office footprint, and full-service audit/tax/advisory offerings.
• Moss Adams: Top-15 US accounting and advisory firm headquartered in the Pacific Northwest with strong West Coast and Southwest presence. Directly comparable to REDW as a similarly sized regional firm offering audit, tax, and advisory services to mid-market clients.
• Plante Moran: Top-15 US accounting and business advisory firm with broad geographic presence. Comparable to REDW as a full-service mid-market firm offering audit, tax, and advisory services across multiple industries.
• CliftonLarsonAllen (CLA): Top-10 US accounting firm serving mid-market clients with audit, tax, and advisory services. Comparable to REDW in target customer (mid-market) and service breadth, though at substantially larger scale.
• Wipfli: Top-20 US accounting and advisory firm with broad regional presence and similar service mix. Comparable to REDW as a growing mid-market firm pursuing multi-region expansion through organic and acquisitive growth.
• FORVIS: Top-10 US accounting firm formed via merger of BKD and Dixon Hughes Goodman, focused on middle-market clients. Comparable to REDW in service mix and middle-market positioning, illustrating the roll-up pathway REDW may pursue.
• Crowe LLP: Top-10 US public accounting and consulting firm serving middle-market clients. Comparable to REDW in target market and service mix, with larger scale and broader geographic reach.
• RSM US: Leading US middle-market-focused accounting and consulting firm and a top national brand. Comparable to REDW as it serves middle-market clients with audit, tax, and consulting services overlapping REDW's core offerings.

Regional players

• HORNE LLP: Mississippi-headquartered accounting and business advisory firm with deep regional presence in the Southeast US. Comparable to REDW as a similarly sized regional firm with strong public-sector and advisory capabilities, though in a different US geography.

Broad incumbents

• KPMG US: Big 4 accounting firm with significant presence in Albuquerque and across the Southwest. Relevant as a broad incumbent competing against REDW for higher-end audit and advisory engagements in the same regional market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/redwllc
• LinkedInlinkedin.com/company/redw

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about REDW